Welcome to Benchmark!

Benchmark Series & Contests

Hal Licino

The Most Insightful Millennial Marketing Statistics

Sep 15 2014, 06:00 AM by

Young Money: Millenials In Business & Marketing Millennials are an exceptionally unique demographic group, as they are the first to be raised in an era of instantaneous and universal information access. Given that they are the single most sought-after demographic group by email and social media marketers everywhere, any insight which may be garnered into the way that they relate to the online world can be extremely valuable. These top statistics drawn by a recent study by Barkley Research can be applied to the further comprehension of the Millennial mindset in order to craft marketing campaigns which most closely adhere to their requirements and preferences.

Posted in Benchmark Series & Contests, Young Money: Millenials In Business & Marketing

Andy Shore

Young Money: Millenials In Business & Marketing

Sep 15 2014, 03:00 AM by

Young Money: Millenials In Business & Marketing “In my day, we had to walk to school ... barefoot ... uphill ... BOTH WAYS!” It’s a story many of us have heard time and time again. The way things once were. How we have it so much better now. For me, and other millennials, we’re often told we’re soft, not as good, entitled ... you name it. Like it or not, the millennials are here to stay.

Posted in Benchmark Series & Contests, Young Money: Millenials In Business & Marketing

Andy Shore

Siri, Will You Be On Our Podcast?

Sep 09 2014, 09:00 AM by

Heart of Business You'd think being the voice of Siri could be the coolest thing a person could do. Then you learn that Susan Bennett also toured the world with Roy Orbison. She toured with a guy that was in a band with a Beatle. How cool is that?! The answer is very cool, and Susan Bennett is just that. Learn about the life of a voice actor and singer and how one can be the voice of Siri without even realizing it's happening.

Posted in Benchmark Series & Contests, Heart of Business

Dorothy Le

PayPal Protection

Sep 09 2014, 06:00 AM by

Putting the GREAT in Integrations It used to be that using the computer was the safest way to communicate with others or make an online purchase. When you are chatting online, there is no way for bystanders to eavesdrop on your conversations, or when bidding for that vintage, limited-edition Beanie baby on Ebay, you don’t have to worry about someone trying to steal it right off your hands.

That was ages ago. Now, the Internet world has turned into somewhat of a landmine. Tread carefully and you will make it through safely, but land on a sticky spot and your life is over!

Posted in Benchmark Series & Contests