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Event Marketing Blogs

Hal Licino

The Top 10 Least-Used/Most-Effective Event Marketing Tips

Oct 02 2014, 06:00 AM by

The Top 10 Least-Used/Most-Effective Event Marketing Tips Experienced event marketers don’t have to be told to make sure that their campaigns integrate creating a proper hashtag, have an incentive for early registration, and leverage social media for all it’s worth. However, they may not be aware of some of the most effective event marketing tips that very few ever actually use. These top tips can make the difference between keeping up with the competition and zooming past so that they can eat your dust. Try them out and discover for yourself how they can turbo boost just about every aspect of your event marketing.

Posted in Event Marketing

Hal Licino

The Top 10 Hand Gestures You Never Want To Do In An Online Event

Sep 26 2014, 03:00 AM by

The Top 10 Hand Gestures You Never Want To Do In An Online Event You’re well into your widely attended videoconference event and everything is going well until one of the presenters gesticulates in a particular manner and you see not only widened eyes and slack jaws from some of the foreign participants, but a number of them suddenly drop off entirely. What happened? It’s quite possible that your presenter made a hand motion that might be completely innocuous in the USA but is interpreted in a way that can be outright offensive in other nations. When you’re conducting an online event which is going to be engaging participants around the world you need to be clearly aware of what hand gestures can bring your event to a screeching halt. These are the top ten most critical gestures:

Posted in Event Marketing

Hal Licino

The Top 5 Event Marketing Mistakes To Avoid

Sep 12 2014, 03:00 AM by

The Top 5 Event Marketing Mistakes To Avoid If the fans don’t wanna come to the ballpark you can’t make ‘em. This time honored dictum should be engraved on the computer screens of all event marketers as although they might conceptualize, develop, and produce one of the greatest, finest, and most exceptionally wonderful events of all time, if no one shows up for it then it’s going to be a failure of epic proportions. Events live and die by their attendance and if you’re making any of these equally epic mistakes you might as well start preparing the burial site for your event.

Posted in Event Marketing

Hal Licino

Obtaining Top Event Talent: It’s All About Who You Know

Sep 02 2014, 03:00 AM by

Obtaining Top Event Talent: It’s All About Who You Know As an event organizer you may be faced with the prospect of securing some top talent for your event and if you simply look up their agent and ask for availability and a cost quote, you are almost certain to end up paying “rack rate” or several times more than you would have if you had been able to take advantage of that elusive “contact.” When it comes to booking talent you can save yourself an inordinate amount of money (as well as time and aggravation) by nurturing contacts in the entertainment industry who can open doors you never even knew existed.

Posted in Event Marketing

Hal Licino

The Top 8 Keys To Top-Notch Event Promotions

Aug 29 2014, 03:00 AM by

The Top 8 Keys To Top-Notch Event Promotions Your upcoming event requires all the help it can get in order to rise above the competition in a crowded field. If you integrate all eight of these critical factors to achieving the best in any event’s promotional campaign, you will see the effects… in your box office totals!

Posted in Event Marketing

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