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Can I test out content in an AB test, such as graphics, paragraphs, links, etc.?
Yes, this is called the Campaign vs. Campaign AB Test. Make select this test type by following the instructions below:
- Log into your account
- Hover your cursor over the arrow next to Email
- Select AB Testing from the drop-down menu
- Click the Create AB Test button at the top right
- Select the dial to the left of Campaign vs. Campaign Test
- Proceed to complete all 4 steps
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