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What is RSS? How can I use it with Benchmark Email?

RSS is commonly defined as "Real Simple Syndication" and is a specific type of file format that allows you to subscribe to various News Readers and receive automatic updates from various sites you have signed up for.

How does this benefit you and email marketing? RSS-to-Email automatically sends newsletters when you update your blog or any other RSS feed. You will have control of the sending frequency (monthly, weekly or daily).

Just enable an RSS-to-Email Campaign, customize a template and we do the rest for you!

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