3) Using a Personal Email Address
Your web hosting package should include setting up professional email addresses using your domain. For example, my domain name is www.PaxtonPortraits.com and my email address is stevepaxton [at] paxtonportraits.com. I am always careful to use this email address when I communicate with clients. It sends a clear message to my customers that I am a professional. Domain name email accounts are easy to setup and manage. Ask your web host if you need help!
4) Displaying Less than Stellar Images
I recommend holding off on launching a business website until you have a fair number of high quality images to display. For example, if you’re going into business as a portrait photographer, you should have a solid collection of portraits to display online.
Remember that your reputation as a photographer and professional begins as soon as you set up your website. Save your average shots and family photos for your blog or your personal Facebook page.
5 ) Failing to Use Social Networking
Most professional photographers utilize Facebook, Twitter and Google+ to communicate with customers and other professionals. Social networking sites are a great place to share a bit of your personality and connect with potential clients. Be sure to extend your marketing brand throughout all of the social networking pages you set up for your business.
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