Paul Rijnders
Most recent posts
What Email Marketers Can Learn from the Super Bowl Ads – Part 2
Yesterday, we talked about how email marketers can learn a lot from watching the 2011 Super Bowl ads. We also extracted two winning strategies that million dollar companies use in...
February 9, 2011
What Email Marketers Can Learn from the Super Bowl Ads – Part 1
The Game Between the Game You wouldn\'t be reading this blog if marketing wasn\'t on your mind. As such, I\'m not going to talk about Pittsburgh, Green Bay or the...
February 8, 2011
Making Great Email Videos Part 3 – What Kinds of Mics Plug into My Camera?
In the last audio installment of our \"Making Great Video Emails\" series, we talked about a few scenarios that might...
January 5, 2011
Wined, Dined, but Not on Your List This Time
A Magnificent California Winery This past weekend I had one of the best times at a winery that I\'ve ever...
December 30, 2010
Permission to Contact? It’s How You Ask That Counts
Your customers will probably give up their contact information if you ask, but how will they feel about it afterwards?...
December 9, 2010
Stand Out in the Inbox by Always Arriving On Time
So you\'ve worked all week crafting the perfect email campaign. You\'ve surveyed your customers to find out what they\'d like...
December 1, 2010
Add the Facebook ‘Like’ button to your Emails
You can now make it easy for your subscribers to show a Like on Facebook for your email campaign. To...
November 11, 2010
