travis@harbingerlabs.com
Most recent posts
Supernatural Lessons On Marketing
What makes Halloween so exciting for people all over the world is the element of the unknown. When you pair this with a season that embraces gloomier days and colder...
October 12, 2016
How To Increase The Expected ROI For Email Marketing?
Many talk about the expected Return on Investment for email marketing being $40 per $1 spent. Although I love this stat and I believe that many can achieve even more...
October 10, 2016
How can I use email marketing to build brand awareness?
Once you have a product or service you are proud of and want to share with the world, you want...
August 24, 2016
The Art of Philanthropy in a Digital Email: Challenges & Solutions
Non-profits have the hardest job of all: they have to get people to care and act altruistically. In an era...
August 24, 2016
How Can I Create Successful Promotional Emails?
A promotional email is intended to get your audience excited about something. You may have a new service or product...
August 22, 2016
How Do I Make Sure My Emails Are Mobile Friendly?
How many of you start the day by waking up and then instantly start reaching for your phone (by reaching...
August 19, 2016
What Tests Are Good To Run On My Campaigns Before I Hit Send?
Tests like A/B testing can be invaluable to email marketers. However, A/B test is an umbrella term for when you...
August 18, 2016
How Do I Know If I’m Sending Too Many Emails?
The answer to this question is a matter of actions speaking louder than words, but you may get some subscribers...
August 15, 2016
How Can I Improve Click Through Rates In My Emails?
The first step in trying to increase the Click Through Rate (CTR) of your emails is to properly segment your...
August 12, 2016
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