Most recent posts
Practical Marketer
How Do I Know If I’m Sending Too Many Emails?
The answer to this question is a matter of actions speaking louder than words, but you may get some subscribers that tell you to, “stop sending so many emails!” It...
August 15, 2016
Practical Marketer
How Can I Improve Click Through Rates In My Emails?
The first step in trying to increase the Click Through Rate (CTR) of your emails is to properly segment your list(s). As mentioned in my previous blog post, on how...
August 12, 2016
Practical Marketer
How to keep my branding consistent in my email marketing?
How to keep your branding consistent in your email marketing is a matter of simply being consistent in everything that...
July 8, 2016
Beyond
What the Drama Film Genre Can Teach us About the Types of Autoresponder Messages You Should be Sending over 6 Days
Last week I wrote an exquisite post on how alien sci-fi films are a lot like autoresponder messages when it...
March 30, 2016