It’s nice to write a blog where even the title is already packed full of excitement! It’s not always easy to convey the idea of excitement, even offline. Fortunately, nowadays we have tools at our disposal that can help us do almost anything. Take Benchmark, for example. We have offices all over the world with many of us only having met online. Even so, there are platforms that can make it seem like we’re working side-by-side.

We spend more and more time online, especially with our telephones. We receive constant notifications and have a million and one ways to communicate with friends, family, colleagues and customers.

Email marketing plays an important role in all this. It’s wonderful that we can engage our clients, tell them about our business, our values, products and services all at the touch of a button. So, why not be able to easily convey your excitement too?

That’s where our new integration with Viewed comes in.

Viewed lets you embed videos in your email campaigns that play directly in the inbox and therein lies the magic. By using this integration, you allow your customers to experience all the excitement of video without them having to leave your email. It’s a seamless and distraction-free experience.

Research has shown that videos increase the click-through rate by 173%. Videos make it easier for you and your clients to engage in a way that is more difficult to achieve with links and images alone.

For plenty of ideas on taking advantage of this integration, be sure to sign up for our webinar on Thursday, December 15th at 6:00 AM PST. You’ll learn:

  • How to integrate Benchmark with Viewed
  • Why you should not insert videos directly from YouTube
  • To set goals and metrics
  • Real-life examples to inspire you when creating your own campaigns

Viewed has prepared this page with a step-by-step guide on integrating both platforms.

Benchmark + Viewed Integration

See you there!

Author Bio:

by Sally Beers

Sally is Business Development Manager UK & Ireland for Benchmark Email in Spain. She is fluent in both English and Spanish, passionate about languages and digital, and started her career in a Spanish start-up. She will lead the markets of the UK & Ireland, contacting companies in the region to offer our award-winning email marketing software. You can come along and meet her in person too as she will also be attending all main exhibitions and events in the UK and Ireland.