KISSmetrics has long had one of the best and most popular blogs we enjoy here at Benchmark Email. That is due in no small part to Sean Work. So, we had to have him on to pick his brain on a great content strategy. We also talked about how great of a tool KISSmetrics is and the importance of its analytics. We learned a lot and I’m sure you will too.

Content, like that shared on the KISSmetrics blog, is more quality over quantity. It’s an important lesson to learn. Listen and enjoy and maybe pick up a new trick or two for your business’ blog.

Sean’s inspirational book for this week:

Creativity, Inc.: Overcoming the Unseen Forces That Stand in the Way of True Inspiration by Ed Catmull