Now that the year 2014 is coming to an end, we have a lot to look back on and marvel at how many new things this year has brought us. Everything seemed to be bigger and better (i.e. the impossibly huge iPhone 6) and it especially reigns true in the world of marketing and in the media.
Around the holiday times, almost every company treats it like the advertising Olympics. Who can have the most witty commercial, who can book the biggest star to endorse their product, if they can have the latest trending Twitter topic that everyone is joining in on.
Even though we are bombarded with an endless amount of new commercials, do you ever notice that we still see the classic commercials play over again? You know the ones I’m talking about; Hershey kisses ringing We Wish You a Merry Christmas, polar bears drinking Coca-cola. They are iconic and well-loved by generations of people. Here is hoping they will continue to be part of America’s Christmas tradition for years to come. Let’s take a look at some of the ones that we are looking forward seeing the most.
First broadcasted in 1989, the Hershey’s commercial is simple, red and green kisses ringing as handbells against a white background, yet remains the longest running product advertisement for the chocolate company.
Who knew that arctic polar bears put up Christmas trees and drink Coca-cola like the rest of us? The holiday commercial has reached its 20-year anniversary but has shared the spotlight with other equally adorable seals and penguins throughout the years.
Just like we are fascinated by the legend of Santa Claus, Santa himself feels like the same way about the folklore of talking M&Ms apparently. In this commercial, Red and Yellow M&Ms (do they even have names??) sneak downstairs to leave Santa a special treat, but both he and Red faint from the sight of seeing each other. Thus why the commercial is called Faint.
For those lovebirds out there, Kay’s Jewelers holiday commercial is nothing short of a mini Hallmark movie. Husband comes downstairs to see Wife cradling their newborn baby. Husband muses that it is their first Christmas as a family and connects the plugs to light up the tree, and then presents Wife with a beautiful diamond ring. At that moment, all the women in America added one more thing to their Christmas wish list.
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