You asked for it, you got it!

Now it’s possible to see if your leads and contacts have opened the emails you’ve sent them via the Benchmark CRM.

You choose the emails you want to track

When composing your email, just check the Track Email box if you’d like to add tracking to the email.

Sent Emails Will Show Their Statuses

It’s not the emails that have replies you worry about, it’s the emails that have been sent with no reply in sight.

Did my client get the email?

Did they bother to open it?

Should I call or send it again?

Now when either looking at your email dashboard or the contact/lead record, your sent message will show if it was read or unread.

You’ll have actionable data on which to act. See an unread? Get on the phone and call that contact, like now!

Email tracking is available on every outgoing email message. You can change your tracking options in the middle of a CRM email thread.

 

 

Author Bio:

by Paul Rijnders

Paul Rijnders is the Product Strategy Manager for Benchmark Email, where his focus includes product development, research, technical writing, feature development, testing and launching of SaaS products and iOS apps that interact with our software via API. He is the human junction between the executive and marketing teams that request the product, the IT team that builds the back end, the design team that creates the front end, the content team that gives the product a voice and the eager sales and support teams who will eventually take delivery of the product. Paul is a product of the CSUF advertising program, He now rounds out his schedule teaching college level courses to multi-media undergrads on two California campuses.