Latest Posts
3 Cost-Efficient Marketing Tips for Nonprofits
If you work for a nonprofit, chances are you don’t have a huge budget to throw at elaborate email marketing or other marketing initiatives. Making the most with what you...
January 27, 2021
Interactive Marketing: Why It’s Time to Try It
Are your brand’s marketing efforts a one-sided conversation? In an increasingly digital world, there are more opportunities than ever to connect with your leads. More often than not, however, those...
January 20, 2021
3 Email Workflows You Should Be Using Right Now
Sometimes all it takes is a nudge in the right direction to turn an almost-customer into a purchasing customer. We’ve...
January 14, 2021
How to Keep Your Digital Event Engaging
The world has gone increasingly digital, both by choice and by necessity. In-person events have been put on pause; therefore,...
January 13, 2021
6 Things Every Email Marketer Should Be Doing This Year
There’s nothing obvious about great email marketing. Sure, we all know the basic formula for success — reaching the right...
January 7, 2021
How Kate’s Clothing Uses Benchmark Email to Increase Engagement and Sales
Email marketing is such a powerful strategy, yet if the right tool isn’t being used or the right approach isn’t...
January 6, 2021
6 Best Small Business Marketing Automation Tools for 2021
Small businesses are smart and scrappy. They’re accustomed to working with a small staff, limited resources, and trying to find...
December 30, 2020
Email Validation APIs: Why They’re Worth It and How to Get Started Using One
Email is, without a doubt, the premier communication method of our time. People check their inboxes constantly. Last year, almost...
December 23, 2020