Tag Archives: Email Marketing
What Are The Email Metrics I Should Be Paying Attention To?
When it comes to your email marketing strategy and sending email campaigns to your contacts, there are a lot of...
August 8, 2016
Why Are My Emails Going Into The Promotions Tab?
Since Gmail’s smart labels or smart filters were released to its users in 2013, a big question for email marketers...
July 28, 2016
How Can I Avoid Harming My Brand With My Email Marketing?
To avoid harming your brand, you need to avoid consistently sending unwanted emails. Not just once or twice, but consistently...
July 5, 2016
Unroll.me: A Flawed, Misleading Unsubscribe Service
Have you ever glanced at a friend or family member’s phone or computer and been shocked at the number of...
January 23, 2014
Curated Content Marketing: Creating Stories with Social Media
21st century marketing involves a lot of content. Great content is what gets your business noticed and talked about. But...
June 13, 2013
Sending .edu Emails during Holidays Can Wreck Your Reputation
If you’re like many small business email marketers you have a number of opt-in subscribers who are employed or students...
December 30, 2011
Happy New Year! Living in the Now with The Weekly Wrap
Hope everyone had a Merry Christmas and a Happy Chanukah or both or a happy whatever else you celebrate (like...
December 30, 2011
The Future of Small Business: 2012 Marketing Trends
Marketing can be described as a chameleon, always in transition and shifting to meet its current needs. In 2011 we...
December 28, 2011
Post-Holiday Marketing: Email Lessons Learned from Cyber Monday
With Christmas over and done with, we’re already looking towards the holidays yet to come. And what better way to...
December 27, 2011
