Tag Archives: email
Taking Marketing Too Far? Your Wireless Carrier Is Tracking You
A recent blog by the American Civil Liberties Union (ACLU) has sparked widespread debate on the propriety of wireless providers...
November 28, 2011
Should You Use More than One IP for Your Email Marketing Purposes?
Every device connected to the internet has an Internet Protocol or IP address, including the server that sends your email...
June 8, 2011
Why You Need a Digital Business Card
The other day I took a box full of assorted business cards numbering close to several hundred and tossed them...
May 26, 2011
Crafting the Best Winery ‘Cart Abandonment Email’ Strategy
Industry studies have proven that less than one out of every five online retailers have a cart abandonment campaign. If...
May 25, 2011
How Bars & Nightclubs Can Emulate Pepsi’s Social Vending Machine
PepsiCo’s latest vending machine may be somewhat bizarre, but the concept at the heart of this new technology illustrates a...
May 12, 2011
Permission Based Email Marketing: The Magic of the Welcome Email
The welcome email you send immediately after signup represents one of the most important interactions you will have with the...
May 2, 2011
HTML Tips & Tricks #4 – Adding Links
What Is HTML? HTML (HyperText Markup Language) is used by most web pages, especially those using HyperText Transfer Protocols (or...
December 28, 2010
New Boxing Day Templates for the Holiday of Champions
I was asked to write a holiday blog for Boxing Day. While I have certainly heard of its existence, I...
December 21, 2010
Email Newsletter Awards: Most Interesting Content
At some point, every email marketer worries that their newsletter topic will go over like a five- hour seminar on...
December 12, 2010