{"id":11187,"date":"2011-08-02T00:07:47","date_gmt":"2011-08-02T00:07:47","guid":{"rendered":"http:\/\/bme2.flywheelsites.com\/br\/blog\/software-de-e-mail-porque-sites-de-e-mail-nao-podem-enviar-mais-e-mails\/"},"modified":"2020-02-08T23:28:00","modified_gmt":"2020-02-08T23:28:00","slug":"software-de-e-mail-porque-sites-de-e-mail-nao-podem-enviar-mais-e-mails","status":"publish","type":"post","link":"https:\/\/www.benchmarkemail.com\/br\/blog\/software-de-e-mail-porque-sites-de-e-mail-nao-podem-enviar-mais-e-mails\/","title":{"rendered":"Software de E-mail: Porque Sites de E-mail N\u00e3o Podem Enviar Mais E-mails"},"content":{"rendered":"

Marketing online vem de diversas formas, mas acontece que email \u00e9 uma das mais baratas e mais efetivas formas de sua mensagem chegar ao p\u00fablico que precisa chegar. Quase todo usu\u00e1rio da internet possui um endere\u00e7o de email, ent\u00e3o \u00e9 com certeza um meio ideal para usas em seus esfor\u00e7os de marketing. As possibilidades s\u00e3o infinitas, mas n\u00e3o pense que voc\u00ea \u00e9 o \u00fanico a chegar nesta grande conclus\u00e3o de usar este canal como uma ferramenta promocional. Ele \u00e9 usado por empresas grandes e pequenas; pessoas que enviam com int\u00faito genu\u00edno e aqueles com int\u00faitos doentios. Por este motivo que envios de alto volume s\u00e3o tratados diferentemente quanto navegando por um sistema de emails.<\/p>\n

O Efeito SMTP<\/h4>\n

Superficialmente, o email definitivamente parece ser um dos aspectos mais simples da internet e seus muitos servi\u00e7os. Voc\u00ea entra em seu site preferido de email, comp\u00f5e sua mensagem, clica em \u2018enviar\u2019 e o destinat\u00e1rio o recebe quase que instantaneamente. Contudo, por tr\u00e1s das cameras, h\u00e1 muitas coisas t\u00e9cnicas acontecendo no caminho dos servidores, clientes e protocolos. Um protocolo principal em todo tipo de email enviado \u00e9 um regular da internet conhecido como SMTP.<\/p>\n

O Simple Mail Transfer Protocol (abreviado SMTP. Traduzido do ingl\u00eas, significa “Protocolo de transfer\u00eancia de correio simples”) \u00e9 o protocolo padr\u00e3o para envio de e-mails atrav\u00e9s da Internet. ele \u00e9 essencialmente uma linguagem que servidores de email e clientes utilizam para se comunicar uns com os outros. ISPs e servi\u00e7os de emails como AOL, Gmail, Hotmail, Bol, Uol possuem servidores SMTP para o principal prop\u00f3sito de permitir que seus usu\u00e1rios enviem mensagens. Todavia, enquanto alguns te t\u00e3o a possibilidade de enviar atrav\u00e9s de um programa de desktop como o Outlook, outros requerem que voc\u00ea use seus programas baseados na web. Infelizmente, h\u00e1 um limite no n\u00famero de mensagens que voc\u00ea pode enviar em um espa\u00e7o curto de tempo, e \u00e9 por isso que esses aplicativos n\u00e3o s\u00e3o bons para o envio de alto volume associado ao email marketing<\/a>.<\/p>\n

Programas de email via web restringem o envio por muitos motivos. Primeiro, os provedores de email n\u00e3o querem que seus servidores caiam junto com as mensagens. Quanto mais mensagens forem enviadas, mais os servidores ter\u00e3o que trabalhar, significando que a performance acaba virando um problema. Segundo, e mais significante: spam. Quando o spam virou um problema, anos atr\u00e1s, a maioria deles eram mandados pelos servidores locais de SMTP providos pelo ISPs (fornecedor de acesso \u00e0 Internet, em ingl\u00eas Internet Service Provider, que oferece principalmente servi\u00e7o de acesso \u00e0 Internet, agregando a ele outros servi\u00e7os relacionados, tais como “e-mail”, “hospedagem de sites” ou blogs, entre outros). Hoje, qualquer envio em massa de qualquer um destes servidores, levantar\u00e1 uma bandeira vermelha, que significa que usar um webmail regular para enviar seu e-mail marketing<\/a> ir\u00e1 resultar em suas mensagens serem enviadas diretamente ao lixo eletr\u00f4nico ou serem totalmente bloqueadas. No pior dos casos, sua conta poder\u00e1 ser suspensa ou parar na lista negra.<\/p>\n

Um Software de Email Marketing \u00e9 a Solu\u00e7\u00e3o<\/h4>\n

Sites de webmail s\u00e3o suficientes para a comunica\u00e7\u00e3o com os amigos, familiares e s\u00f3cios, mas se voc\u00ea quer alcan\u00e7ar um n\u00famero grande de pessoas com a sua mensagem, eles s\u00f3 te dar\u00e3o trabalho. O lado bom \u00e9 que esse trabalho pode ser evitado ao simplesmente investir em uma solu\u00e7\u00e3o de email marketing de terceiros. Com uma plataforma profissional, como a Benchmark Email<\/a>, de email marketing, voc\u00ea poder\u00e1 descansar ao saber que suas campanhas estar\u00e3o sendo entregues por um servidor confi\u00e1vel que n\u00e3o levantar\u00e1 bandeiras vermelhas. \u00c9 o melhor jeito de se garantir uma taxa de entrega exepcional e maximizar seus esfor\u00e7os de marketing.<\/p>\n","protected":false},"excerpt":{"rendered":"

Marketing online vem de diversas formas, mas acontece que email \u00e9 uma das mais baratas e mais efetivas formas de sua mensagem chegar ao p\u00fablico que precisa chegar. Quase todo usu\u00e1rio da internet possui um endere\u00e7o de email, ent\u00e3o \u00e9 com certeza um meio ideal para usas em seus esfor\u00e7os de marketing. As possibilidades s\u00e3o…<\/p>\n","protected":false},"author":97,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[2186],"tags":[],"class_list":["post-11187","post","type-post","status-publish","format-standard","hentry","category-email-marketing"],"yoast_head":"\nSoftware de E-mail: Porque Sites de E-mail N\u00e3o Podem Enviar Mais E-mails - Benchmark Email<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.benchmarkemail.com\/br\/blog\/software-de-e-mail-porque-sites-de-e-mail-nao-podem-enviar-mais-e-mails\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Software de E-mail: Porque Sites de E-mail N\u00e3o Podem Enviar Mais E-mails - Benchmark Email\" \/>\n<meta property=\"og:description\" content=\"Marketing online vem de diversas formas, mas acontece que email \u00e9 uma das mais baratas e mais efetivas formas de sua mensagem chegar ao p\u00fablico que precisa chegar. 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