{"id":11268,"date":"2014-04-16T06:00:44","date_gmt":"2014-04-16T06:00:44","guid":{"rendered":"http:\/\/bme2.flywheelsites.com\/br\/blog\/hacks-de-lideranca-inspirado-em-game-of-thrones\/"},"modified":"2020-10-14T15:17:05","modified_gmt":"2020-10-14T15:17:05","slug":"hacks-de-lideranca-inspirado-em-game-of-thrones","status":"publish","type":"post","link":"https:\/\/www.benchmarkemail.com\/br\/blog\/hacks-de-lideranca-inspirado-em-game-of-thrones\/","title":{"rendered":"Hacks de Lideran\u00e7a inspirado em Game of Thrones"},"content":{"rendered":"<p>Fazendo uma analogia inspirada em <i>Game of Thrones<\/i> sobre lideran\u00e7a, os l\u00edderes seriam os \u2018Mestres\u2019 ou \u2018a M\u00e3o do Rei\u2019 em vez do pr\u00f3prio rei. Possuindo a habilidade essencial de ver al\u00e9m dos problemas imediatos e restri\u00e7\u00f5es que vem com os t\u00edtulos burocr\u00e1ticos (como o de \u2018rei\u2019), esses tipos est\u00e3o mais capacitados para resolver problemas e oferecer solu\u00e7\u00f5es. E os l\u00edderes de hoje n\u00e3o s\u00e3o diferentes. Seu trabalho como l\u00edder \u00e9 exatamente como aquele mago. S\u00f3 que em vez de alquimia e manipula\u00e7\u00e3o, voc\u00ea usa \u2018hacks\u2019.<\/p>\n<p>Hackear n\u00e3o \u00e9 apenas sobre invadir computadores. Agora \u00e9 sobre vencer os obst\u00e1culos da vida. O trabalho dos hacks da vida \u00e9 usar a criatividade para facilitar a inspira\u00e7\u00e3o na vida das pessoas. Em um artigo da <i>CBS News,<\/i> por Dave Logan, intitulado \u201cOs 3 Melhores \u2018Hacks\u2019 de Lideran\u00e7a\u201d, onde ele define hackear como \u201cbagun\u00e7ar um sistema extremamente complexo at\u00e9 voc\u00ea encontrar uma maneira simples de funcionar.\u201d Aplicando essa regra a lideran\u00e7a, Logan continua com \u2018hacks de lideran\u00e7a foca em alterar o \u2018sistema operacional\u2019 da empresa, que \u00e9 a sua cultura organizacional\u201d.<\/p>\n<h2>Conectando os membros Alfa da tribo para criar m\u00faltiplas Mentes Coletivas<\/h2>\n<p>O primeiro hack recomendado por Logan \u00e9 unir as \u2018tribos\u2019 completamente independentes que quase n\u00e3o tem oportunidades de se comunicar entre si. Voc\u00ea faz isso buscando os l\u00edderes mais fortes de cada tribo e apresentando eles \u00e0s outras tribos \u2013 como uma poliniza\u00e7\u00e3o cruzada. Logan recomenda que isso seja feito para criar oportunidades de cria\u00e7\u00e3o de mentes coletivas. No contexto corporativo, as tribos s\u00e3o os departamentos ou filiais. Quando menos perceber, voc\u00ea vai ter polinizado uma oportunidade que ningu\u00e9m tinha pensado antes.<\/p>\n<p>Em <i>Game of Thrones<\/i>, a \u201cM\u00e3e dos Drag\u00f5es\u201d Daenerys Targaryen faz isso quando ela encontra os l\u00edderes dos cantos mais obscuros do planeta, criando um time h\u00edbrido de conselheiros que n\u00e3o apenas representam quarto regi\u00f5es, mas tamb\u00e9m quarto maneiras diferentes de resolver problemas.<\/p>\n<h2>Aproveitando a Antropologia Cultural para criar ideias lucrativas<\/h2>\n<p>Outro hack valioso apresentado por Logan toca nas tend\u00eancias j\u00e1 discutidas no marketing antropol\u00f3gico corporativo, onde o sucesso do produto \u00e9 criado com base nos clientes. Aqui, Logan recomenda atingir um importante grupo de partes interessadas e achar uma maneira de ajuda-los. Ent\u00e3o, ele apela para \u201ccatalogar todos os bens\u201d e ent\u00e3o partir para \u201co que pode se tornar a base de um novo e rent\u00e1vel produto ou servi\u00e7o.\u201d. O objetivo aqui \u00e9 procurar oportunidades para ajudar os interessados (clientes, vendedores, colegas de trabalho) e ver como as melhorias de produtos j\u00e1 existentes ou ideias para produtos completamente novos que podem surgir da experi\u00eancia.<\/p>\n<p>Em <i>Game of Thrones,<\/i> Davos Seaworth (O Cavaleiro da Cebola) parou para ouvir o que os menos queridos membros de Westeros \u2013 a Guarda Noturna \u2013 estava dizendo. Sua recompensa foi ganhar um poderoso aliado em uma \u00e9poca que o reino estava ruindo e&#8230;. quase manteve seguro um herdeiro real de ser sacrificado para o Senhor da Luz.<\/p>\n<h2>Vis\u00e3o de Crowdsourcing vs. Ideias de Crowdsourcing<\/h2>\n<p>O terceiro hack vem do blog <i>9Lenses<\/i>, uma empresa que oferece programas para ajudar e mapear a vis\u00e3o do empregado \u2013 que \u00e9 o hack que eles recomendam. A diferen\u00e7a \u00e9 que os l\u00edderes procurem por ideias nos seus empregados. \u00c9 sobre ter um sistema para cultivar, cuidar e crowdsource (contra simplesmente perguntar) ideais da sua tribo. E ent\u00e3o a 9Lenses usa uma outra palavra chave\u2026 vis\u00e3o.<\/p>\n<p>A Vis\u00e3o difere de Ideias n\u00e3o s\u00f3 por ser sobre uma a\u00e7\u00e3o a ser tomada. \u00c9 uma \u2018piscina\u2019 de pensamentos para o seu neg\u00f3cios e \u00e9 seu trabalho como l\u00edder ligar os pontos e ver os padr\u00f5es que surgem e as ideias que aparecem. \u00c9 uma aproxima\u00e7\u00e3o radicalmente diferente do que apenas pedir por ideias, quando (a) \u00e9 o seu trabalho como l\u00edder, ent\u00e3o simplesmente pedir por ideias \u00e9 ser um l\u00edder pregui\u00e7oso e (b) a maioria das empresas n\u00e3o est\u00e1 organizada estruturalmente ou culturalmente para ver ideias surgindo.<\/p>\n<p>Em <i>Game of Thrones<\/i>, o grupo menos civilizado \u00e9 na verdade o que faz o melhor trabalho quando se trata de Vis\u00e3o de Crowdsourcing. O Povo Livre que vivem al\u00e9m da Muralha, ou \u2018selvagens\u2019, como s\u00e3o comumente chamados tem uma cultura que rompe com a hierarquia. Resultado: as pessoas dizem o que querem e as melhores ideias s\u00e3o utilizadas.<\/p>\n<p>Fique ligado nas novidades e dicas da <a href=\"https:\/\/www-new.benchmarkemail.wpengine.com\/br\/email-marketing\">Benchmark Email<\/a> sobre <a href=\"https:\/\/www-new.benchmarkemail.wpengine.com\/br\">Email Marketing<\/a> e outras ferramentas de marketing online. No <a href=\"https:\/\/ui.benchmarkemail.wpengine.com\/br\/resources\/home\">e-mail marketing<\/a> h\u00e1 sempre novidades. N\u00e3o perca!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Fazendo uma analogia inspirada em Game of Thrones sobre lideran\u00e7a, os l\u00edderes seriam os \u2018Mestres\u2019 ou \u2018a M\u00e3o do Rei\u2019 em vez do pr\u00f3prio rei. Possuindo a habilidade essencial de ver al\u00e9m dos problemas imediatos e restri\u00e7\u00f5es que vem com os t\u00edtulos burocr\u00e1ticos (como o de \u2018rei\u2019), esses tipos est\u00e3o mais capacitados para resolver problemas&hellip;<\/p>\n","protected":false},"author":309,"featured_media":3764,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[2186],"tags":[],"class_list":["post-11268","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-email-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Hacks de Lideran\u00e7a inspirado em Game of Thrones - Benchmark Email<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.benchmarkemail.com\/br\/blog\/hacks-de-lideranca-inspirado-em-game-of-thrones\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hacks de Lideran\u00e7a inspirado em Game of Thrones - Benchmark Email\" \/>\n<meta property=\"og:description\" content=\"Fazendo uma analogia inspirada em Game of Thrones sobre lideran\u00e7a, os l\u00edderes seriam os \u2018Mestres\u2019 ou \u2018a M\u00e3o do Rei\u2019 em vez do pr\u00f3prio rei. 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