{"id":11579,"date":"2016-01-10T05:26:10","date_gmt":"2016-01-10T13:26:10","guid":{"rendered":"https:\/\/blog.benchmarkemail.wpengine.com\/?p=19215"},"modified":"2020-02-23T19:56:58","modified_gmt":"2020-02-23T19:56:58","slug":"12-resolucoes-de-email-marketing-para-2016","status":"publish","type":"post","link":"https:\/\/www.benchmarkemail.com\/br\/blog\/12-resolucoes-de-email-marketing-para-2016\/","title":{"rendered":"12 resolu\u00e7\u00f5es de Email Marketing para 2016"},"content":{"rendered":"

J\u00e1 \u00e9 tradi\u00e7\u00e3o no final de cada ano fazer uma lista de resolu\u00e7\u00f5es com novos objetivos para o ano que entra. Para a maioria das pessoas isso significa perder peso, sorrir mais, ler mais livros, ou mesmo viajar para outros pa\u00edses. Todos estes objetivos nos fazem lembrar de realizarmos algumas mudan\u00e7as para termos uma vida melhor.<\/p>\n

Na Benchmark<\/a> n\u00f3s vamos um pouco mais al\u00e9m, e propomos 12 resolu\u00e7\u00f5es que temos certeza que trar\u00e3o bons resultados para voc\u00ea e sua empresa. Evidentemente s\u00e3o baseadas em como tornar o seu e-mail marketing melhor. Aqui v\u00e3o nossas resolu\u00e7\u00f5es de e-mail marketing para 2016, mas se voc\u00ea tiver outras, n\u00e3o deixe de compartilh\u00e1-las nos coment\u00e1rios.
\n
\n<\/strong><\/p>\n

    \n
  1. Apresentar const\u00e2ncia no envio de newsletters<\/strong><\/li>\n
  2. Atualizar regularmente a lista de contatos<\/strong><\/li>\n
  3. Premiar seus assinantes mais ativos<\/strong><\/li>\n
  4. Enviar conte\u00fados de qualidade e n\u00e3o apenas publicidade<\/strong><\/li>\n
  5. Criar campanhas de e-mail originais e criativas<\/strong><\/li>\n
  6. Planejar uma estrat\u00e9gias com objetivos inteligentes<\/strong><\/li>\n
  7. Utilizar os dados de seus relat\u00f3rios para melhorar de forma cont\u00ednua<\/strong><\/li>\n
  8. Adicionar um formul\u00e1rio de inscri\u00e7\u00e3o em seu site ou facebook<\/strong><\/li>\n
  9. Criar uma resposta autom\u00e1tica para parabenizar seus clientes em seus anivers\u00e1rios<\/strong><\/li>\n
  10. Organizar as campanhas sazonais com anteced\u00eancia (dia dos namorados, p\u00e1scoa, etc)<\/strong><\/li>\n
  11. Nunca enviar uma campanha sem realizar antes um teste A\/B<\/strong><\/li>\n
  12. Incentivar intera\u00e7\u00f5es atrav\u00e9s de question\u00e1rios e pesquisas<\/strong><\/li>\n<\/ol>\n

     <\/p>\n

    \n

    Estas s\u00e3o nossas 12 resolu\u00e7\u00f5es que propomos para o ano de 2016 no que se refere ao e-mail marketing. Para conseguir lev\u00e1-las a s\u00e9rio e obter sucesso, voc\u00ea pode contar com a melhor ferramenta de e-mail marketing com suporte em portugu\u00eas presente no mercado, a Benchmark.<\/p>\n

    Fa\u00e7a o upgrade da sua conta<\/a> e assim voc\u00ea ter\u00e1 uma s\u00e9rie que outras excelentes funcionalidades que a vers\u00e3o gratuita n\u00e3o disponibiliza. Com a nossa ferramenta Premium \u00e9 poss\u00edvel realizar envios ilimitados, sem o logotipo da Benchmark, criar subcontas, utilizar e-mails de engajamento e com um sistema adicional de seguran\u00e7a. Para come\u00e7ar a utilizar nossos servi\u00e7o Premium<\/strong> basta acionar nosso suporte no chat de nossa p\u00e1gina, n\u00f3s estaremos prontos para ajudar no que precisar. \ud83d\ude42<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

    J\u00e1 \u00e9 tradi\u00e7\u00e3o no final de cada ano fazer uma lista de resolu\u00e7\u00f5es com novos objetivos para o ano que entra. Para a maioria das pessoas isso significa perder peso, sorrir mais, ler mais livros, ou mesmo viajar para outros pa\u00edses. Todos estes objetivos nos fazem lembrar de realizarmos algumas mudan\u00e7as para termos uma vida…<\/p>\n","protected":false},"author":21,"featured_media":13012,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[2186],"tags":[],"class_list":["post-11579","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-email-marketing"],"yoast_head":"\n12 resolu\u00e7\u00f5es de Email Marketing para 2016 - Benchmark Email<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.benchmarkemail.com\/br\/blog\/12-resolucoes-de-email-marketing-para-2016\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"12 resolu\u00e7\u00f5es de Email Marketing para 2016 - Benchmark Email\" \/>\n<meta property=\"og:description\" content=\"J\u00e1 \u00e9 tradi\u00e7\u00e3o no final de cada ano fazer uma lista de resolu\u00e7\u00f5es com novos objetivos para o ano que entra. Para a maioria das pessoas isso significa perder peso, sorrir mais, ler mais livros, ou mesmo viajar para outros pa\u00edses. Todos estes objetivos nos fazem lembrar de realizarmos algumas mudan\u00e7as para termos uma vida…\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.benchmarkemail.com\/br\/blog\/12-resolucoes-de-email-marketing-para-2016\/\" \/>\n<meta property=\"og:site_name\" content=\"Benchmark Email em Portugu\u00eas\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/BenchmarkBR\" \/>\n<meta property=\"article:published_time\" content=\"2016-01-10T13:26:10+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-02-23T19:56:58+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.benchmarkemail.com\/br\/wp-content\/uploads\/sites\/6\/2020\/02\/blog13-4.png\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"336\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Andoni Arias\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Andoni Arias\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/br\\\/blog\\\/12-resolucoes-de-email-marketing-para-2016\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/br\\\/blog\\\/12-resolucoes-de-email-marketing-para-2016\\\/\"},\"author\":{\"name\":\"Andoni Arias\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/br\\\/#\\\/schema\\\/person\\\/9ec80b6c0aa4cad786bbb30c1eec57fd\"},\"headline\":\"12 resolu\u00e7\u00f5es de Email Marketing para 2016\",\"datePublished\":\"2016-01-10T13:26:10+00:00\",\"dateModified\":\"2020-02-23T19:56:58+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/br\\\/blog\\\/12-resolucoes-de-email-marketing-para-2016\\\/\"},\"wordCount\":375,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/br\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/br\\\/blog\\\/12-resolucoes-de-email-marketing-para-2016\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.benchmarkemail.com\\\/br\\\/wp-content\\\/uploads\\\/sites\\\/6\\\/2020\\\/02\\\/blog13-4.png\",\"articleSection\":[\"Email Marketing\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.benchmarkemail.com\\\/br\\\/blog\\\/12-resolucoes-de-email-marketing-para-2016\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/br\\\/blog\\\/12-resolucoes-de-email-marketing-para-2016\\\/\",\"url\":\"https:\\\/\\\/www.benchmarkemail.com\\\/br\\\/blog\\\/12-resolucoes-de-email-marketing-para-2016\\\/\",\"name\":\"12 resolu\u00e7\u00f5es de Email Marketing para 2016 - Benchmark Email\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/br\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/br\\\/blog\\\/12-resolucoes-de-email-marketing-para-2016\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/br\\\/blog\\\/12-resolucoes-de-email-marketing-para-2016\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.benchmarkemail.com\\\/br\\\/wp-content\\\/uploads\\\/sites\\\/6\\\/2020\\\/02\\\/blog13-4.png\",\"datePublished\":\"2016-01-10T13:26:10+00:00\",\"dateModified\":\"2020-02-23T19:56:58+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/br\\\/blog\\\/12-resolucoes-de-email-marketing-para-2016\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.benchmarkemail.com\\\/br\\\/blog\\\/12-resolucoes-de-email-marketing-para-2016\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/br\\\/blog\\\/12-resolucoes-de-email-marketing-para-2016\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.benchmarkemail.com\\\/br\\\/wp-content\\\/uploads\\\/sites\\\/6\\\/2020\\\/02\\\/blog13-4.png\",\"contentUrl\":\"https:\\\/\\\/www.benchmarkemail.com\\\/br\\\/wp-content\\\/uploads\\\/sites\\\/6\\\/2020\\\/02\\\/blog13-4.png\",\"width\":600,\"height\":336},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/br\\\/blog\\\/12-resolucoes-de-email-marketing-para-2016\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.benchmarkemail.com\\\/br\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"12 resolu\u00e7\u00f5es de Email Marketing para 2016\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/br\\\/#website\",\"url\":\"https:\\\/\\\/www.benchmarkemail.com\\\/br\\\/\",\"name\":\"Benchmark Email em Portugu\u00eas\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/br\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.benchmarkemail.com\\\/br\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/br\\\/#organization\",\"name\":\"Benchmark Internet Group, LLC\",\"url\":\"https:\\\/\\\/www.benchmarkemail.com\\\/br\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/br\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.benchmarkemail.com\\\/br\\\/wp-content\\\/uploads\\\/sites\\\/6\\\/2019\\\/09\\\/benchmark-logo.svg\",\"contentUrl\":\"https:\\\/\\\/www.benchmarkemail.com\\\/br\\\/wp-content\\\/uploads\\\/sites\\\/6\\\/2019\\\/09\\\/benchmark-logo.svg\",\"width\":1,\"height\":1,\"caption\":\"Benchmark Internet Group, LLC\"},\"image\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/br\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/BenchmarkBR\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/br\\\/#\\\/schema\\\/person\\\/9ec80b6c0aa4cad786bbb30c1eec57fd\",\"name\":\"Andoni Arias\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/77f7e28fffb5d563e457b9edc955ee429ae289f9de790a048d3cd7d8fb5f4154?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/77f7e28fffb5d563e457b9edc955ee429ae289f9de790a048d3cd7d8fb5f4154?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/77f7e28fffb5d563e457b9edc955ee429ae289f9de790a048d3cd7d8fb5f4154?s=96&d=mm&r=g\",\"caption\":\"Andoni Arias\"},\"description\":\"Andoni Arias is Marketing Manager in Europe for Benchmark. He began his career as director of marketing in a company design and digital marketing. In recent years he has dedicated to direct the marketing department of various startups in Spain. Currently, he directed from Spain campaigns and marketing strategies in Europe working side by side with the team Benchmark Spain. Marketing Manager in Europe\",\"url\":\"https:\\\/\\\/www.benchmarkemail.com\\\/br\\\/author\\\/andoniarias\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"12 resolu\u00e7\u00f5es de Email Marketing para 2016 - Benchmark Email","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.benchmarkemail.com\/br\/blog\/12-resolucoes-de-email-marketing-para-2016\/","og_locale":"en_US","og_type":"article","og_title":"12 resolu\u00e7\u00f5es de Email Marketing para 2016 - Benchmark Email","og_description":"J\u00e1 \u00e9 tradi\u00e7\u00e3o no final de cada ano fazer uma lista de resolu\u00e7\u00f5es com novos objetivos para o ano que entra. Para a maioria das pessoas isso significa perder peso, sorrir mais, ler mais livros, ou mesmo viajar para outros pa\u00edses. Todos estes objetivos nos fazem lembrar de realizarmos algumas mudan\u00e7as para termos uma vida…","og_url":"https:\/\/www.benchmarkemail.com\/br\/blog\/12-resolucoes-de-email-marketing-para-2016\/","og_site_name":"Benchmark Email em Portugu\u00eas","article_publisher":"https:\/\/www.facebook.com\/BenchmarkBR","article_published_time":"2016-01-10T13:26:10+00:00","article_modified_time":"2020-02-23T19:56:58+00:00","og_image":[{"width":600,"height":336,"url":"https:\/\/www.benchmarkemail.com\/br\/wp-content\/uploads\/sites\/6\/2020\/02\/blog13-4.png","type":"image\/png"}],"author":"Andoni Arias","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Andoni Arias","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.benchmarkemail.com\/br\/blog\/12-resolucoes-de-email-marketing-para-2016\/#article","isPartOf":{"@id":"https:\/\/www.benchmarkemail.com\/br\/blog\/12-resolucoes-de-email-marketing-para-2016\/"},"author":{"name":"Andoni Arias","@id":"https:\/\/www.benchmarkemail.com\/br\/#\/schema\/person\/9ec80b6c0aa4cad786bbb30c1eec57fd"},"headline":"12 resolu\u00e7\u00f5es de Email Marketing para 2016","datePublished":"2016-01-10T13:26:10+00:00","dateModified":"2020-02-23T19:56:58+00:00","mainEntityOfPage":{"@id":"https:\/\/www.benchmarkemail.com\/br\/blog\/12-resolucoes-de-email-marketing-para-2016\/"},"wordCount":375,"commentCount":0,"publisher":{"@id":"https:\/\/www.benchmarkemail.com\/br\/#organization"},"image":{"@id":"https:\/\/www.benchmarkemail.com\/br\/blog\/12-resolucoes-de-email-marketing-para-2016\/#primaryimage"},"thumbnailUrl":"https:\/\/www.benchmarkemail.com\/br\/wp-content\/uploads\/sites\/6\/2020\/02\/blog13-4.png","articleSection":["Email Marketing"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.benchmarkemail.com\/br\/blog\/12-resolucoes-de-email-marketing-para-2016\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.benchmarkemail.com\/br\/blog\/12-resolucoes-de-email-marketing-para-2016\/","url":"https:\/\/www.benchmarkemail.com\/br\/blog\/12-resolucoes-de-email-marketing-para-2016\/","name":"12 resolu\u00e7\u00f5es de Email Marketing para 2016 - Benchmark Email","isPartOf":{"@id":"https:\/\/www.benchmarkemail.com\/br\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.benchmarkemail.com\/br\/blog\/12-resolucoes-de-email-marketing-para-2016\/#primaryimage"},"image":{"@id":"https:\/\/www.benchmarkemail.com\/br\/blog\/12-resolucoes-de-email-marketing-para-2016\/#primaryimage"},"thumbnailUrl":"https:\/\/www.benchmarkemail.com\/br\/wp-content\/uploads\/sites\/6\/2020\/02\/blog13-4.png","datePublished":"2016-01-10T13:26:10+00:00","dateModified":"2020-02-23T19:56:58+00:00","breadcrumb":{"@id":"https:\/\/www.benchmarkemail.com\/br\/blog\/12-resolucoes-de-email-marketing-para-2016\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.benchmarkemail.com\/br\/blog\/12-resolucoes-de-email-marketing-para-2016\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.benchmarkemail.com\/br\/blog\/12-resolucoes-de-email-marketing-para-2016\/#primaryimage","url":"https:\/\/www.benchmarkemail.com\/br\/wp-content\/uploads\/sites\/6\/2020\/02\/blog13-4.png","contentUrl":"https:\/\/www.benchmarkemail.com\/br\/wp-content\/uploads\/sites\/6\/2020\/02\/blog13-4.png","width":600,"height":336},{"@type":"BreadcrumbList","@id":"https:\/\/www.benchmarkemail.com\/br\/blog\/12-resolucoes-de-email-marketing-para-2016\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.benchmarkemail.com\/br\/"},{"@type":"ListItem","position":2,"name":"12 resolu\u00e7\u00f5es de Email Marketing para 2016"}]},{"@type":"WebSite","@id":"https:\/\/www.benchmarkemail.com\/br\/#website","url":"https:\/\/www.benchmarkemail.com\/br\/","name":"Benchmark Email em Portugu\u00eas","description":"","publisher":{"@id":"https:\/\/www.benchmarkemail.com\/br\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.benchmarkemail.com\/br\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.benchmarkemail.com\/br\/#organization","name":"Benchmark Internet Group, LLC","url":"https:\/\/www.benchmarkemail.com\/br\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.benchmarkemail.com\/br\/#\/schema\/logo\/image\/","url":"https:\/\/www.benchmarkemail.com\/br\/wp-content\/uploads\/sites\/6\/2019\/09\/benchmark-logo.svg","contentUrl":"https:\/\/www.benchmarkemail.com\/br\/wp-content\/uploads\/sites\/6\/2019\/09\/benchmark-logo.svg","width":1,"height":1,"caption":"Benchmark Internet Group, LLC"},"image":{"@id":"https:\/\/www.benchmarkemail.com\/br\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/BenchmarkBR"]},{"@type":"Person","@id":"https:\/\/www.benchmarkemail.com\/br\/#\/schema\/person\/9ec80b6c0aa4cad786bbb30c1eec57fd","name":"Andoni Arias","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/77f7e28fffb5d563e457b9edc955ee429ae289f9de790a048d3cd7d8fb5f4154?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/77f7e28fffb5d563e457b9edc955ee429ae289f9de790a048d3cd7d8fb5f4154?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/77f7e28fffb5d563e457b9edc955ee429ae289f9de790a048d3cd7d8fb5f4154?s=96&d=mm&r=g","caption":"Andoni Arias"},"description":"Andoni Arias is Marketing Manager in Europe for Benchmark. He began his career as director of marketing in a company design and digital marketing. In recent years he has dedicated to direct the marketing department of various startups in Spain. Currently, he directed from Spain campaigns and marketing strategies in Europe working side by side with the team Benchmark Spain. Marketing Manager in Europe","url":"https:\/\/www.benchmarkemail.com\/br\/author\/andoniarias\/"}]}},"_links":{"self":[{"href":"https:\/\/www.benchmarkemail.com\/br\/wp-json\/wp\/v2\/posts\/11579","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.benchmarkemail.com\/br\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.benchmarkemail.com\/br\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.benchmarkemail.com\/br\/wp-json\/wp\/v2\/users\/21"}],"replies":[{"embeddable":true,"href":"https:\/\/www.benchmarkemail.com\/br\/wp-json\/wp\/v2\/comments?post=11579"}],"version-history":[{"count":0,"href":"https:\/\/www.benchmarkemail.com\/br\/wp-json\/wp\/v2\/posts\/11579\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.benchmarkemail.com\/br\/wp-json\/wp\/v2\/media\/13012"}],"wp:attachment":[{"href":"https:\/\/www.benchmarkemail.com\/br\/wp-json\/wp\/v2\/media?parent=11579"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.benchmarkemail.com\/br\/wp-json\/wp\/v2\/categories?post=11579"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.benchmarkemail.com\/br\/wp-json\/wp\/v2\/tags?post=11579"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}