Benchmark Email has created a Top 10 so great, we’re all shocked that David Letterman hasn’t run it on the Late Show yet. We would still like to share it with you, albeit sans cheeky commentary from Paul Shaffer (some may consider that a positive). At least I’m not making Leno references, right?

Twitter is still a relatively new marketing tool and businesses are still learning on the fly. What works for one company may not necessarily work for another. It’s a trial and error process that changes with each new third party tool, way of looking at analytics or even just the general mood of the web.

Benchmark Email has created a manual to help you along your way through the Twitter jungle. Follow these steps to help you navigate. Without further ado, we would like to introduce the Top 10 Ways to Communicate with Your Twitter Followers (drumroll please).


作者 Andy Shore

Andy Shore found his way to Benchmark when he replied to a job listing promising a job of half blogging, half social media. His parents still don’t believe that people get paid to do that. Since then, he’s spun his addiction to pop culture and passion for music into business and marketing posts that are the spoonful of sugar that helps the lessons go down. As the result of his boss not knowing whether or not to take him seriously, he also created the web series Ask Andy, which stars a cartoon version of himself. Despite being a cartoon, he somehow manages to be taken seriously by many of his readers ... and few of his coworkers.