最新文章
社群媒体如何孕育阿拉伯之春?
The Arab Spring’s revolutions were firmly embedded in social media. A University of Washington study concluded that “social media played a central role in shaping political debates in the Arab...
February 13, 2012
广告战略:强化广告能见度来增加销售
The online display ad game is on a comeback trail and the industry has mobile to thank for its growth. According to estimates from eMarketer, spending on mobile display ads...
February 10, 2012
色彩如何决定营销活动的成败?
It’s not just a hippie new age inspired idea. Color has long had a huge role to play in global...
February 9, 2012
Spredfast 计划经营社交事业
Most of us call it “social media marketing,” but Spredfast calls it “social business.” A major marketing software giant, Spredfast...
February 8, 2012
Google 电子货币包:为智能型手机加分? 还是Buzz 的翻版?
What can’t you do with a smartphone these days? People use their mobile devices to find their way with turn-by-turn...
February 8, 2012
行动设备稳私权保护法抵制智能型手机数据探勘
When developer Trevor Eckhart recently demonstrated how the Carrier IQ software that is present on most smartphones not only cannot...
February 7, 2012
社群媒体营销:改善企业推文以及推广推文
Last December, Twitter launched a new interface with the familiar goal of “enhancing the user experience.” At the same time,...
February 7, 2012
Facebook 公开募股可能象征广告世代的结束
When Bud Fox is confronting the greedy villain Gordon Gekko in Wall Street, he asks him the famous question: “How...
February 6, 2012