{"id":11265,"date":"2010-12-14T21:28:45","date_gmt":"2010-12-14T21:28:45","guid":{"rendered":"http:\/\/bme2.flywheelsites.com\/de\/blog\/warum-e-mail-marketing\/"},"modified":"2020-02-18T19:10:40","modified_gmt":"2020-02-18T19:10:40","slug":"warum-e-mail-marketing","status":"publish","type":"post","link":"https:\/\/www.benchmarkemail.com\/de\/blog\/warum-e-mail-marketing\/","title":{"rendered":"Warum E-Mail-Marketing?"},"content":{"rendered":"<div>\n<p><img loading=\"lazy\" decoding=\"async\" alt=\"\"class=\"alignnone size-medium alignleft\" src=\"https:\/\/www.benchmarkemail.com\/de\/wp-content\/uploads\/sites\/5\/2020\/02\/emailsuccess.gif\" width=\"177\" height=\"159\" \/>Nachdem ich mir stundenlang die Haare ausriss, um herauszufinden, was ich f\u00fcr den Verkaufs-Blog schreiben kann&#8230;..fiel mir ein, dass niemand auf einen Verk\u00e4ufer h\u00f6ren will, es sei denn dass es ein super Angebot ist. Und selbst dann, \u00fcberlegen wir zweimal und fragen uns, \u201eWo ist der Haken?\u201c.<\/p>\n<p>So meine lieben Verkaufskollegen, halten wir es einfach und echt. Keine tollen Gesch\u00e4fte, kein Feilschen. Nur einfache Verk\u00e4uferperspektive.<\/p>\n<\/div>\n<div><\/div>\n<div class=\"maintopic pt15\" style=\"margin-bottom: 15px;\">\n<p>Was ist E-Mail Marketing? Wie kann E-Mail Marketing mir helfen? Auf Erlaubnis basiert? Ich kann nur an meine jetzige Kunten \/ Abonnenten senden? Wie f\u00f6rdert das meine Verk\u00e4ufe?<\/p>\n<\/div>\n<div class=\"maintopic pt15\" style=\"margin-bottom: 15px;\">\n<p><a href=\"\/email-marketing\">E-Mail Marketing<\/a>ist eine der effektivsten Weisen um Ihr neues Produkt einzuf\u00fchren. Es ist direkt, pers\u00f6nlich und informativ an beiden Seiten. Sie haben die M\u00f6glichkeit einem Kunden genau das was er h\u00f6ren mochte zu senden. Sie k\u00f6nnen es auch Pers\u00f6nlich machen indem Sie Ihn mit seinem Namen ansprechen. Sie k\u00f6nnen auch Links und Details einf\u00fcgen\u00a0 um soviel Information, Deals und Mittel wie m\u00f6glich bereitzustellen.<\/p>\n<p>Dieser letzte Punkt ist interessant. Links einf\u00fcgen. Da E-Mail vollkommen Digital ist, k\u00f6nnen Sie sie verfolgen, sehen wohin Ihre Kunden gehen, herausfinden welche Links beliebt sind, und dadurch Ihren Kunden mehr Informationen \u00fcber ihre Interessen senden.<\/p>\n<p>Es gibt mehrere Art und Weisen zur Anwendung von E-Mail Marketing. Aber ich werde hier zwei generelle Methoden beschreiben:<\/p>\n<\/div>\n<h4>Passives E-Mail Marketing<\/h4>\n<p>Dies ist wenn Sie an Ihre vergangenen und aktuellen Kunden und Abonnenten ein monatliches oder\u00a0 w\u00f6chentliches Rundschreiben senden. Das Ziel hier ist, Ihre Marke in Ihren K\u00f6pfen zu behalten. Wenn Joe zu Bob geht und ihn fragt, \u201eHe, Bob! Ich suche dies und das, wo kann ich das finden? Da wollen sie das Bob sofort sagt: Ja! Ich bekomme diese E-Mail jeden Montag! Ich werde es an dich weitersenden. Da sind tolle Deals drin!\u201c<\/p>\n<h4>Direktes E-Mail Marketing<\/h4>\n<p>Dies ist spezifischer und geht direkt auf den Punkt. Sobald Ihre Beute seine Daten in das Anmeldeformular eingegeben hat, &#8230;attackieren Sie! Nur ein Witz&#8230;Durch die Erstellung von <a href=\"\/de\/email-marketing\/email-list-management\/Features-Segmentation\">personalisierten Feldern und die Segmentierung Ihrer Listen<\/a>, werden Sie genau wissen welche Fragen zu stellen. Diese Fragen werden Ihre neuen Abonnenten oder Kunden in die richtige Kategorie stellen und dadurch werden Sie das was sie am meisten Interessiert erhalten.<\/p>\n<div>\n<p>E-Mail Marketing ist ein Werkzeug zur Kommunikation und kann auch f\u00fcr vieles Mehr verwendet werden. Aber von einem Verkaufspunkt angesehen&#8230;.Nun ja, lassen Sie es uns wissen was Sie denken! Wie verwenden Sie E-Mail Marketing? Sind Sie passiv oder direkt?<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Nachdem ich mir stundenlang die Haare ausriss, um herauszufinden, was ich f\u00fcr den Verkaufs-Blog schreiben kann&#8230;..fiel mir ein, dass niemand auf einen Verk\u00e4ufer h\u00f6ren will, es sei denn dass es ein super Angebot ist. Und selbst dann, \u00fcberlegen wir zweimal und fragen uns, \u201eWo ist der Haken?\u201c. So meine lieben Verkaufskollegen, halten wir es einfach&hellip;<\/p>\n","protected":false},"author":89,"featured_media":11266,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_bme_ai_translator_target_languages":[],"_bme_ai_translator_force_retranslate":false,"footnotes":""},"categories":[2186],"tags":[2239,2240],"class_list":["post-11265","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uber-den-horizont","tag-direktes-e-mail","tag-listen-segmentierung"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Warum E-Mail-Marketing? - Benchmark Email<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.benchmarkemail.com\/de\/blog\/warum-e-mail-marketing\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Warum E-Mail-Marketing? - Benchmark Email\" \/>\n<meta property=\"og:description\" content=\"Nachdem ich mir stundenlang die Haare ausriss, um herauszufinden, was ich f\u00fcr den Verkaufs-Blog schreiben kann&#8230;..fiel mir ein, dass niemand auf einen Verk\u00e4ufer h\u00f6ren will, es sei denn dass es ein super Angebot ist. Und selbst dann, \u00fcberlegen wir zweimal und fragen uns, \u201eWo ist der Haken?\u201c. 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