{"id":48612,"date":"2025-11-25T10:13:10","date_gmt":"2025-11-25T10:13:10","guid":{"rendered":"https:\/\/www.benchmarkemail.com\/es\/?page_id=48612"},"modified":"2026-04-09T16:13:24","modified_gmt":"2026-04-09T16:13:24","slug":"mobile-checklist","status":"publish","type":"page","link":"https:\/\/www.benchmarkemail.com\/es\/12-days-of-benchmark\/mobile-checklist\/","title":{"rendered":"Checklist para correos electr\u00f3nicos navide\u00f1os optimizados para dispositivos m\u00f3viles"},"content":{"rendered":"\n<h1>\n\t\t\tChecklist para correos electr\u00f3nicos navide\u00f1os optimizados para dispositivos m\u00f3viles\t<\/h1>\n\t<p>M\u00e1s de la mitad de tu p\u00fablico consulta el correo electr\u00f3nico en el m\u00f3vil. Eso significa que, si tu dise\u00f1o no est\u00e1 optimizado para m\u00f3viles, podr\u00edas estar perdiendo clics (y ventas) durante la \u00e9poca m\u00e1s activa del a\u00f1o.<\/p>\n\t<p>El regalo de hoy:<\/p>\n\t<p>Una sencilla checklist para las Navidades con la que te asegurar\u00e1s de que tus campa\u00f1as se vean tan bien en dispositivos m\u00f3viles como en ordenadores.<\/p>\n<h2>\n\t\t\tLa checklist\t<\/h2>\n\t<section id=\"metrics\">\n    <!--box-->\n             Mant\u00e9n las l\u00edneas de asunto cortas\n    Intenta que tengan 35 caracteres o menos para que no se corten.\n<!--box end-->\n<!-- 2 -->\n       Utiliza botones grandes y f\u00e1ciles de pulsar\n        Haz que las llamadas a la acci\u00f3n tengan al menos 44 p\u00edxeles de altura, para que sean f\u00e1ciles de pulsar, incluso con guantes.\n    <!-- 3 -->\n        Los dise\u00f1os de una sola columna son los m\u00e1s adecuados\n        Los dise\u00f1os m\u00e1s sencillos se cargan m\u00e1s r\u00e1pido y se desplazan m\u00e1s f\u00e1cilmente en los dispositivos m\u00f3viles.\n      <!-- 4 -->\n       Equilibra el texto y las im\u00e1genes\n      Evita los gr\u00e1ficos gigantes que se reducen a tama\u00f1os ilegibles.\n      <!-- 5 -->\n        Utiliza fuentes legibles\n       M\u00ednimo 14 px para el cuerpo del texto y 20 px o m\u00e1s para los titulares.\n      <!-- 66 -->\n       Prueba en varios dispositivos\n      Lo que se ve muy bien en un iPhone puede no funcionar en Android.\n      <!-- 5 -->\n        Presta atenci\u00f3n al tama\u00f1o de los archivos\n     Comprime las im\u00e1genes para que los emails se carguen r\u00e1pidamente, incluso en la red Wi-Fi de las vacaciones.\n<\/section> \n\t<p>Antes de enviar tu pr\u00f3xima campa\u00f1a, revisa esta checklist: solo te llevar\u00e1 un minuto, pero marcar\u00e1 una gran diferencia.<\/p>\n\n","protected":false},"excerpt":{"rendered":"<p>Checklist para correos electr\u00f3nicos navide\u00f1os optimizados para dispositivos m\u00f3viles M\u00e1s de la mitad de tu p\u00fablico consulta el correo electr\u00f3nico en el m\u00f3vil. Eso significa que, si tu dise\u00f1o no est\u00e1 optimizado para m\u00f3viles, podr\u00edas estar perdiendo clics (y ventas) durante la \u00e9poca m\u00e1s activa del a\u00f1o. El regalo de hoy: Una sencilla checklist para&hellip;<\/p>\n","protected":false},"author":7,"featured_media":0,"parent":48517,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-nxg.php","meta":{"inline_featured_image":false,"footnotes":""},"class_list":["post-48612","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Checklist para correos electr\u00f3nicos navide\u00f1os optimizados para dispositivos m\u00f3viles - Benchmark Email<\/title>\n<meta name=\"description\" content=\"Consigue tu checklist para campa\u00f1as navide\u00f1as optimizadas para dispositivos m\u00f3viles y aseg\u00farate de que todas las campa\u00f1as que env\u00edes esta temporada est\u00e9n optimizadas para m\u00f3viles.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.benchmarkemail.com\/es\/12-days-of-benchmark\/mobile-checklist\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Checklist para correos electr\u00f3nicos navide\u00f1os optimizados para dispositivos m\u00f3viles - Benchmark Email\" \/>\n<meta property=\"og:description\" content=\"Consigue tu checklist para campa\u00f1as navide\u00f1as optimizadas para dispositivos m\u00f3viles y aseg\u00farate de que todas las campa\u00f1as que env\u00edes esta temporada est\u00e9n optimizadas para m\u00f3viles.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.benchmarkemail.com\/es\/12-days-of-benchmark\/mobile-checklist\/\" \/>\n<meta property=\"og:site_name\" content=\"Benchmark Email - Herramienta de Email Marketing\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/benchmarkemailes\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-09T16:13:24+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@benchmarkesp\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/es\\\/12-days-of-benchmark\\\/mobile-checklist\\\/\",\"url\":\"https:\\\/\\\/www.benchmarkemail.com\\\/es\\\/12-days-of-benchmark\\\/mobile-checklist\\\/\",\"name\":\"Checklist para correos electr\u00f3nicos navide\u00f1os optimizados para dispositivos m\u00f3viles - Benchmark Email\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/es\\\/#website\"},\"datePublished\":\"2025-11-25T10:13:10+00:00\",\"dateModified\":\"2026-04-09T16:13:24+00:00\",\"description\":\"Consigue tu checklist para campa\u00f1as navide\u00f1as optimizadas para dispositivos m\u00f3viles y aseg\u00farate de que todas las campa\u00f1as que env\u00edes esta temporada est\u00e9n optimizadas para m\u00f3viles.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/es\\\/12-days-of-benchmark\\\/mobile-checklist\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.benchmarkemail.com\\\/es\\\/12-days-of-benchmark\\\/mobile-checklist\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/es\\\/12-days-of-benchmark\\\/mobile-checklist\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.benchmarkemail.com\\\/es\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"12 d\u00edas de regalos navide\u00f1os &#8211; 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