{"id":13062,"date":"2012-10-11T23:48:38","date_gmt":"2012-10-11T23:48:38","guid":{"rendered":"http:\/\/bme2.flywheelsites.com\/es\/blog\/benchmark-5-las-mejores-formas-para-aumentar-la-interaccion-en-las-redes-sociales\/"},"modified":"2020-10-23T07:49:19","modified_gmt":"2020-10-23T07:49:19","slug":"benchmark-5-las-mejores-formas-para-aumentar-la-interaccion-en-las-redes-sociales","status":"publish","type":"post","link":"https:\/\/www.benchmarkemail.com\/es\/blog\/benchmark-5-las-mejores-formas-para-aumentar-la-interaccion-en-las-redes-sociales\/","title":{"rendered":"Benchmark 5: Las Mejores Formas Para Aumentar La Interacci\u00f3n En Las Redes Sociales"},"content":{"rendered":"<p>Espero que todos ustedes hayan disfrutado el \u00faltimo v\u00eddeo de Ask Andy. Debido a que nuestros lapsos de atenci\u00f3n son cada vez m\u00e1s cortos, tratamos de hacer los videos cortos. Al hacerlo, no soy siempre capaz de explicar con todo detalle los puntos que estoy tratando de explicar. Los videos cubren los temas m\u00e1s amplios, pero me gustar\u00eda profundizar m\u00e1s en ello. En esta semana en las series de <a href=\"https:\/\/www.benchmarkemail.com\/es\/blog\/los-principales-acontecimientos-de-email-marketing-en-el-2011\">marketing por email<\/a> de Benchmark 5 le presento: Las Mejores Formas De Aumentar La Interacci\u00f3n En Las <a href=\"https:\/\/www.benchmarkemail.com\/es\/email-marketing\/Features-Social-Media\">Redes Sociales<\/a>.<\/p>\n<div id=\"wistia_r9s95dsoj4\" class=\"wistia_embed\" style=\"width: 640px; height: 388px;\" data-video-width=\"640\" data-video-height=\"360\"><object id=\"wistia_r9s95dsoj4_seo\" style=\"display: block; height: 388px; position: relative; width: 640px;\" width=\"300\" height=\"150\" classid=\"clsid:D27CDB6E-AE6D-11cf-96B8-444553540000\"><param name=\"movie\" value=\"https:\/\/embed.wistia.com\/flash\/embed_player_v2.0.swf?2012-06-01\" \/><param name=\"allowfullscreen\" value=\"true\" \/><param name=\"allowscriptaccess\" value=\"always\" \/><param name=\"bgcolor\" value=\"#000000\" \/><param name=\"wmode\" value=\"opaque\" \/><param name=\"flashvars\" value=\"autoPlay=true&amp;controlsVisibleOnLoad=true&amp;customColor=4083a9&amp;hdUrl%5Bheight%5D=720&amp;hdUrl%5Btype%5D=hdflv&amp;hdUrl%5Burl%5D=http%3A%2F%2Fembed.wistia.com%2Fdeliveries%2Fdb63b021b658cbe7006cf322e8050d5ac5e91112.bin&amp;hdUrl%5Bwidth%5D=1280&amp;mediaDuration=101.33&amp;showVolume=true&amp;stillUrl=http%3A%2F%2Fembed.wistia.com%2Fdeliveries%2F01b1e27ddaa46c19dbcefa1fb33343f8cf5cedee.jpg%3Fimage_crop_resized%3D640x360&amp;unbufferedSeek=true&amp;videoUrl=http%3A%2F%2Fembed.wistia.com%2Fdeliveries%2F5fe1af236c0c44b271189423b0af1b35b73cb55e.bin\" \/><embed src=\"https:\/\/embed.wistia.com\/flash\/embed_player_v2.0.swf?2012-06-01\" allowfullscreen=\"allowfullscreen\" allowscriptaccess=\"always\" bgcolor=\"#000000\" flashvars=\"autoPlay=true&amp;controlsVisibleOnLoad=true&amp;customColor=4083a9&amp;hdUrl%5Bheight%5D=720&amp;hdUrl%5Btype%5D=hdflv&amp;hdUrl%5Burl%5D=http%3A%2F%2Fembed.wistia.com%2Fdeliveries%2Fdb63b021b658cbe7006cf322e8050d5ac5e91112.bin&amp;hdUrl%5Bwidth%5D=1280&amp;mediaDuration=101.33&amp;showVolume=true&amp;stillUrl=http%3A%2F%2Fembed.wistia.com%2Fdeliveries%2F01b1e27ddaa46c19dbcefa1fb33343f8cf5cedee.jpg%3Fimage_crop_resized%3D640x360&amp;unbufferedSeek=true&amp;videoUrl=http%3A%2F%2Fembed.wistia.com%2Fdeliveries%2F5fe1af236c0c44b271189423b0af1b35b73cb55e.bin\" name=\"wistia_r9s95dsoj4_html\" style=\"display: block; height: 100%; position: relative; width: 100%;\" type=\"application\/x-shockwave-flash\" wmode=\"opaque\" \/><\/object><\/div>\n<p><script charset=\"ISO-8859-1\" src=\"https:\/\/fast.wistia.com\/static\/concat\/E-v1%2Csocialbar-v1%2CpostRoll-v1.js\"><\/script> <script>\nwistiaEmbed = Wistia.embed(\"r9s95dsoj4\", {\n  version: \"v1\",\n  videoWidth: 640,\n  videoHeight: 360,\n  volumeControl: true,\n  controlsVisibleOnLoad: true,\n  playerColor: \"4083a9\",\n  autoPlay: true\n});\nWistia.plugin.socialbar(wistiaEmbed, {\n  version: \"v1\",\n  buttons: \"embed-twitter-digg-tumblr-stumbleUpon-googlePlus-facebook\"\n});\nWistia.plugin.postRoll(wistiaEmbed, {\n  version: \"v1\",\n  link: \"https:\/\/www.benchmarkemail.com\/register\",\n  image: \"http:\/\/embed.wistia.com\/deliveries\/8447200d3b3d72ee6f7c1d11c8b3aa7309d66f37.jpg?image_crop_resized=640x360\",\n  style: {\n    backgroundColor: \"#000000\",\n    color: \"#303030\",\n    fontSize: \"36px\",\n    fontFamily: \"Gill Sans, Helvetica, Arial, sans-serif\"\n  }\n});\n<\/script> <script charset=\"ISO-8859-1\" src=\"https:\/\/fast.wistia.com\/embed\/medias\/r9s95dsoj4\/metadata.js\"><\/script><\/p>\n<ol>\n<li><strong>Piropos<\/strong>. Si a sus seguidores les ha gustado un art\u00edculo, infograf\u00eda o foto en su feed de noticias, que ellos sepan que usted est\u00e1 al tanto de su preferencia. Deles las gracias por compartirlo y d\u00edgales que le ha gustado de sus comentarios o de la preferencia que han mostrado hacia usted. Esto les har\u00e1 sentirse validados y apreciados. Con suerte, tambi\u00e9n har\u00e1 que quieran volver el favor.<\/li>\n<li><strong>Agregar valor<\/strong>. Dar las gracias es bueno y recibirlas es agradable, pero a veces es importante tomarlo m\u00e1s all\u00e1 de simples cumplidos. \u00bfTiene experiencia en prestar atenci\u00f3n al asunto? Tome en cuenta las sugerencias para un art\u00edculo que pudo no haber tocado. O enfatizar consejos espec\u00edficos que usaba, que han trabajado para usted en el pasado. No s\u00f3lo va a mostrar a sus seguidores que les est\u00e1 prestando atenci\u00f3n y que vale la pena seguirle tambi\u00e9n.<\/li>\n<li><b>Hashtags.<\/b> Puede utilizar los hashtags y frases de b\u00fasqueda espec\u00edficos para monitorear las conversaciones que ya est\u00e1 llevando a cabo. Los hashtags le facilitan seguir el hilo de una conversaci\u00f3n a sus seguidores y a usted. Descubra a qui\u00e9n est\u00e1 diciendo qu\u00e9 y d\u00f3nde encajar la\u00a0 participaci\u00f3n, y que le van a hacer algunos nuevos conocidos.<\/li>\n<li><strong>Encuestas \/ sondeos<\/strong>. A veces usted tiene que ser el que inicia la conversaci\u00f3n. Haga preguntas. Si desea iniciarlas de manera m\u00e1s formal h\u00e1galo con las <a href=\"https:\/\/www.benchmarkemail.com\/es\/email-marketing\/online-surveys\">encuestas y sondeos<\/a>. No s\u00f3lo est\u00e1 impulsando la participaci\u00f3n con usted, tambi\u00e9n puede proporcionarle a usted y a su negocio informaci\u00f3n muy valiosa.<\/li>\n<li><strong>Recompense a sus seguidores<\/strong>. Es importante proporcionar valor a sus seguidores. Algunos lo hacen con la informaci\u00f3n y la educaci\u00f3n. Otros pueden hacerlo con el entretenimiento o lo divertido. A veces, lo m\u00e1s eficaz, es un premio grande que responde a una necesidad. Usted puede hacer que sus seguidores participen y enf\u00f3quese en quienes a\u00fan no han interactuado con usted y probablemente aplicando estas cinco formas de interacci\u00f3n que le he compartido, atraer\u00e1 una gran cantidad de nuevos seguidores para su negocio.<\/li>\n<\/ol>\n<p>Est\u00e9 pendiente de los concursos que realiza Benchmark <a href=\"https:\/\/www.benchmarkemail.com\/es\/\">email marketing<\/a> y no se pierda la oportunidad de ganar muchos premios.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Espero que todos ustedes hayan disfrutado el \u00faltimo v\u00eddeo de Ask Andy. Debido a que nuestros lapsos de atenci\u00f3n son cada vez m\u00e1s cortos, tratamos de hacer los videos cortos. Al hacerlo, no soy siempre capaz de explicar con todo detalle los puntos que estoy tratando de explicar. Los videos cubren los temas m\u00e1s amplios,&hellip;<\/p>\n","protected":false},"author":26,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[3948],"tags":[],"class_list":["post-13062","post","type-post","status-publish","format-standard","hentry","category-otros"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Benchmark 5: Las Mejores Formas Para Aumentar La Interacci\u00f3n En Las Redes Sociales - Benchmark Email<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.benchmarkemail.com\/es\/blog\/benchmark-5-las-mejores-formas-para-aumentar-la-interaccion-en-las-redes-sociales\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Benchmark 5: Las Mejores Formas Para Aumentar La Interacci\u00f3n En Las Redes Sociales - Benchmark Email\" \/>\n<meta property=\"og:description\" content=\"Espero que todos ustedes hayan disfrutado el \u00faltimo v\u00eddeo de Ask Andy. Debido a que nuestros lapsos de atenci\u00f3n son cada vez m\u00e1s cortos, tratamos de hacer los videos cortos. Al hacerlo, no soy siempre capaz de explicar con todo detalle los puntos que estoy tratando de explicar. 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