Michael Benedict
Most recent posts
Improve Open Rates With Targeted Emailing
So, if you ask me what was the first thing I did when I started doing email marketing, it was building a list. That is one thing that any marketer...
March 2, 2018
Insights About Spamhaus & SpamCop
In previous posts, we have discussed types of spam traps and how an email marketer can stay out of them. In this article, we are going to talk about the...
February 27, 2017
Marketing Webinar: SaaS Drip Campaigns Using Automation Pro
You can learn about basic drip campaign strategy and how to use it for your SaaS business in a new...
February 25, 2017
Understanding Your Email Marketing Reports
Whether you’ve been doing email marketing for 24 hours or 10 years, understanding the important metrics in your reports is...
July 28, 2016
Gmail Introduced an Additional Security Feature to Warn Users about Unencrypted Emails
Want to know if your email has traversed the web over an insecure and unencrypted connection? Gmail’s New Security alert...
April 12, 2016
EU-US Agreed Upon A New Framework “Privacy Shield” To Replace Safe Harbor
Recently, we briefed you on Safe Harbor ending and what that meant for email marketers. We told you new developments...
February 4, 2016
What is the US-EU Safe Harbor Program and its Importance for Doing Business?
The Data Protection law formulated by the European Commission in 1998 prohibits the transfer of personal data of European citizens...
December 1, 2015
Benchmark Email and EU Safe Harbor Certification
After 15 years of successful data transfer based on Safe Harbor Principles, the European courts recently rendered it illegal. Safe...
November 29, 2015
