Most recent posts
How to Bounce Back From Email Marketing Burnout
I would say that it’s one thing to recognize a problem and quite another to fix it. Yet, when it comes to marketing, a challenge many people face is recognizing...
August 18, 2015
Words that Ensure Your Email Marketing Campaigns Totally Fail
Along with the good, there’s the bad. When it comes to subject lines, it’s easier to fail by using a poor word choice rather than to win by thinking like...
August 12, 2015
The Best Email Marketing Subject Lines for Retail
Before your readers even get to your email campaigns, they need to get past the subject lines. The fact is,...
August 10, 2015
One-Off Holiday Email Marketing Ideas for Retail
Whether you’re here after reading “Guide: Planning out Newsletters for the Rest of the Year,” or you’re desperate to figure...
July 30, 2015
Guide: Planning Out Newsletters for the Rest of the Year
It may not be the beginning of the year, but that doesn’t mean you can’t approach the next two seasons...
July 29, 2015
Tips for Writing High Conversion Email Subject Lines
The one thing that’s probably harder than writing high conversion email content, is writing high conversion email subject lines. Subject...
July 2, 2015
Tips for Writing High Conversion Email Content
Unless you’re a professional writer and a content strategist, you’ve probably come face to face with the dread of writing...
July 1, 2015
6 Things Your Video Guy Wishes You’d Know
In many ways, hiring a video editor is like hiring a cake baker. The baker has recipes that will give...
June 25, 2015
Copywriting Your Email Marketing Pop-ups
Having sat with my developer a week ago, trying to drum up ideas for copywriting our email marketing pop-ups for...
June 25, 2015