Most recent posts
Leadership Lessons: Performance vs. Compliance
It may seem like an account auditing term, but performance vs. compliance actually has a lot to do with corporate flow. Companies will usually have a set of guidelines for...
June 29, 2013
Profile of a Failed Leader
People are hungry for leadership. Even though there’s more work-life autonomy, the sheer rising number crisis psychology leads people looking up searching for the next leader that can guide us...
June 28, 2013
The Art of Leadership Lies in Communicating Like One
Forbes recently came out with a piece on “8 Ways to Undermine Yourself as a Leader.” Though worthwhile, the list...
June 24, 2013
What You Need to Cover in Your Next Team Building Pow-Wow Session
Gone are the days of team development sessions, wasted days and half days sitting in a semi circle talking about...
June 19, 2013
The Art of Segmentation: Creating a Customer Profile
Marketing roles are confounded from the noise produced by social and new media, both of which are treated like a...
June 18, 2013
Slammed Online: How to Deal with Online Defamation
These days online defamation can be a daunting thing to face. Once your reputation is marred online, it’s out there...
June 14, 2013
Curated Content Marketing: Creating Stories with Social Media
21st century marketing involves a lot of content. Great content is what gets your business noticed and talked about. But...
June 13, 2013
Event Marketing From a Public Relations Perspective
In a series of interviews for our event marketing series, I got to sit down with Alex Burrola of FSB Core...
May 25, 2013
Q & A with Event Pros, LuckLove Productions – Part 2 of 2
In our last round, I got to have a sit down with Eva Rovillos, founder of LuckLove Productions and Associate Director of...
May 24, 2013