Most recent posts
The New Direction of Digital Marketing Strategies
Visibility is the biggest challenge for any business. No matter what your business type, the goal is to first get seen. It used to be that just having a website...
September 21, 2011
Easy PR Strategies with Best Press Release Distribution Sites
Social media is to marketing as press release distribution is to PR. Public relations plays a significant role in marketing, as I’ve previously discussed in my PR marketing article on...
September 15, 2011
Best Digital Contact Management Systems for Small Business
A huge part of marketing is reaching out to people and making connections that will eventually turn into paying clients....
September 14, 2011
WordPress & GetShopped Best for Amateur eCommerce Businesses
With the dwindling economy and no signs of any real progress, I keep saying that the best business to get...
September 13, 2011
Klout and PeerIndex Go Head to Head in Social Media ROI War
I’ve consulted with dozens of small business owners and, without fail, they’ve all had the same frustration when it came...
September 12, 2011
Calendar Systems Take Center Stage in Innovative Marketing
In a digital era bursting with social media marketing across half a dozen platforms, newsletter marketing, blogs and more, there’s...
September 7, 2011
Small Business Marketing Tools: Webinars vs. Webcasts
Webinars and webcasts have often been a sore spot for novice marketers because the two sound very similar. However, there’s...
September 6, 2011
Small Business Marketing: How to Market Your Webinar
Last week I talked about the benefits of marketing content with webinars and white papers. Webinars are such a powerful...
August 31, 2011
Vocus Merges PR and Marketing to Bridge Campaigns and Social
Any PR department is essentially part of the greater marketing department. And just like sales, PR is a part of...
August 25, 2011