Latest Posts
St. Patrick’s Day Email Templates for March 17th!
I know President Obama recently spoke about the importance of our country coming together as one, but I don’t think everyone being Irish on St. Patrick’s Day was what he...
March 3, 2011
Coupling Direct Mail with Email Marketing
Last week I compared the prices of traditional mailing to online marketing techniques and analyzed the advantages of email over direct mail. However, despite the costs, direct mail is still...
March 3, 2011
Coding with Caution: 7 Ways to Protect Your Eyesight
You’re a few hundred lines short of code and your deadline is approaching faster than you can say \"analytics.\" You’re...
March 2, 2011
New Benchmark Feature: Total Active Contacts
We recently added a new feature to the fold that is of special importance to our list based users. You...
March 2, 2011
The Dangers of Failing to Meet CAN-SPAM Compliance
Although the bill was passed nearly eight years ago, the CAN-SPAM Act of 2003 is still in full effect today....
March 2, 2011
Email Newsletter Awards: Best Blog Promotion
Ever since blogging jumped from hobby to business essential, marketers have wondered how to effectively promote posts via email. The...
March 1, 2011
How to Persuade a Stubborn Office to Invest in Email Marketing
After doing your research online, you have come to the conclusion that email marketing could be a worthwhile venture for...
March 1, 2011
Feature a Specific Wine in Each Email You Send
You can be certain of one thing in your email marketing subscription list: each individual is interested in wine. As...
March 1, 2011