{"id":1374,"date":"2011-05-27T02:45:07","date_gmt":"2011-05-27T02:45:07","guid":{"rendered":"http:\/\/bme2.flywheelsites.com\/blog\/the-weekly-macho-wrap\/"},"modified":"2020-06-05T20:21:06","modified_gmt":"2020-06-05T20:21:06","slug":"the-weekly-macho-wrap","status":"publish","type":"post","link":"https:\/\/www.benchmarkemail.com\/in\/the-weekly-macho-wrap\/","title":{"rendered":"The Weekly Macho Wrap"},"content":{"rendered":"

If you take away one thing from this week\u2019s wrap, I hope it\u2019s that there is such a thing as National Candy Month. If you take away more, there\u2019s a whole slew of great email marketing knowledge to choose from.
\nTop 5 Web Conferencing Software Solutions
\nI know that Benchmark Email users have found great value in attending our webinars. It gives them a live walkthrough of our software and a person on the line to answer any questions they might have. You may be able to find similar value for your business. Get started by checking out the Top 5 Web Conferencing Software Solutions<\/a>.<\/p>\n

A Marketing Tribute to a Macho Man<\/h4>\n

It is my hope that someone reads this blog and goes to their design team and tells them that they need their campaigns to be more Macho Man Randy Savage. To find out why they would do that, read A Marketing Tribute to a Macho Man<\/a>.<\/p>\n

Helping App Developers to Succeed with Email Marketing<\/h4>\n

I\u2019m all for app developers succeeding with email marketing. Especially if it means more and faster updates to Angry Birds. I\u2019ve already got 3 stars on every level. That\u2019s why I\u2019m a big proponent of Helping App Developers to Succeed with Email Marketing<\/a>.<\/p>\n

Engaging User Interest with Professional Survey Software<\/h4>\n

I\u2019m including this in the weekly wrap because two posts down you\u2019ll see how this could actually be applied in a real life situation. It\u2019s almost like we planned that. Find out the importance of Engaging User Interest with Professional Survey Software<\/a>.<\/p>\n

WordPress and Facebook Plugins Can Help Grow Your Online Business<\/h4>\n

I\u2019m writing about this because after seeing the headline I got the Glade Plugin jingle stuck in my head: \u201cPlug it in, plug it in.\u201d Now that it\u2019s stuck in your heads too, the only way to get it out is by reading this blog post about how WordPress and Facebook Plugins Can Help Grow Your Online Business<\/a>.<\/p>\n

Charter Communications\u2019 Email Prefers Rhetoric over Reason<\/h4>\n

Sure, part of the reason in my writing of this article was to educate our readers. The other part was that I was secretly hoping Charter would read it and offer me cheaper (or free) cable. Hasn\u2019t worked yet. At least you can still learn from their mistakes. Read about how Charter Communications\u2019 Email Prefers Rhetoric over Reason<\/a>.<\/p>\n

Email Marketing Templates: The Benefits of Social Network Templates<\/h4>\n

If you guys haven\u2019t noticed yet, everything is about me whenever possible. I\u2019m not quite at the T.O. \u201cI love me some me\u201d status, but hey we all do it. I just have a forum to write about it constantly. So, as someone that works in social media, I\u2019m thrilled when we can make email all about social. Narcissism aside, check out The Benefits of Social Network Templates<\/a>.<\/p>\n

Innocuous Subject Lines that Identify Your Dentistry as a Spammer<\/h4>\n

I really only included this one as a matter of being fair. Our next post is about National Candy Month. Besides, I thought dentists only contact you with a postcard with a giant cartoon tooth on it. For dentists that do use email, read about Innocuous Subject Lines that Identify Your Dentistry as a Spammer<\/a>.<\/p>\n

Customize a Benchmark Email Template for National Candy Month!<\/h4>\n

Now that I\u2019m an adult, I can eat candy for breakfast if I wanted. I won\u2019t, but I could if I wanted. I\u2019ll have to figure out some other way to celebrate this month dedicated to candy. For starters, you could Customize a Benchmark Email Template for National Candy Month!<\/a><\/p>\n

Crafting the Best Winery \u2018Cart Abandonment Email\u2019 Strategy<\/h4>\n

I can\u2019t be the only one to point out that if they\u2019re forgetting about things in their online shopping cart, maybe wine isn\u2019t the best answer. Right? I\u2019m joking. I do some online shopping and get distracted or click away to another page all the time. Partly because I have ADD (not that I drink too much wine) and partly because it happens to everyone. To avoid this, learn about Crafting the Best Winery \u2018Cart Abandonment Email\u2019 Strategy<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

If you take away one thing from this week\u2019s wrap, I hope it\u2019s that there is such a thing as National Candy Month. If you take away more, there\u2019s a whole slew of great email marketing knowledge to choose from. Top 5 Web Conferencing Software Solutions I know that Benchmark Email users have found great…<\/p>\n","protected":false},"author":26,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[2171],"tags":[72,99,953,959,960,961,962],"class_list":["post-1374","post","type-post","status-publish","format-standard","hentry","category-beyond","tag-facebook","tag-email-template","tag-wordpress","tag-candy-month","tag-charter-communications","tag-macho-man","tag-web-conferencing-software"],"yoast_head":"\nThe Weekly Macho Wrap - in<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Weekly Macho Wrap - in\" \/>\n<meta property=\"og:description\" content=\"If you take away one thing from this week\u2019s wrap, I hope it\u2019s that there is such a thing as National Candy Month. If you take away more, there\u2019s a whole slew of great email marketing knowledge to choose from. Top 5 Web Conferencing Software Solutions I know that Benchmark Email users have found great…\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.benchmarkemail.com\/in\/the-weekly-macho-wrap\/\" \/>\n<meta property=\"og:site_name\" content=\"in\" \/>\n<meta property=\"article:published_time\" content=\"2011-05-27T02:45:07+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-06-05T20:21:06+00:00\" \/>\n<meta name=\"author\" content=\"Andy Shore\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Andy Shore\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/in\\\/the-weekly-macho-wrap\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/in\\\/the-weekly-macho-wrap\\\/\"},\"author\":{\"name\":\"Andy Shore\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/in\\\/#\\\/schema\\\/person\\\/98dc6268c6f1e7557b3774a0cb89aae4\"},\"headline\":\"The Weekly Macho Wrap\",\"datePublished\":\"2011-05-27T02:45:07+00:00\",\"dateModified\":\"2020-06-05T20:21:06+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/in\\\/the-weekly-macho-wrap\\\/\"},\"wordCount\":703,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/in\\\/#organization\"},\"keywords\":[\"Facebook\",\"email template\",\"WordPress\",\"candy month\",\"charter communications\",\"macho man\",\"web conferencing software\"],\"articleSection\":[\"Beyond\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.benchmarkemail.com\\\/in\\\/the-weekly-macho-wrap\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/in\\\/the-weekly-macho-wrap\\\/\",\"url\":\"https:\\\/\\\/www.benchmarkemail.com\\\/in\\\/the-weekly-macho-wrap\\\/\",\"name\":\"The Weekly Macho Wrap - in\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/in\\\/#website\"},\"datePublished\":\"2011-05-27T02:45:07+00:00\",\"dateModified\":\"2020-06-05T20:21:06+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/in\\\/the-weekly-macho-wrap\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.benchmarkemail.com\\\/in\\\/the-weekly-macho-wrap\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/in\\\/the-weekly-macho-wrap\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.benchmarkemail.com\\\/in\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"The Weekly Macho Wrap\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/in\\\/#website\",\"url\":\"https:\\\/\\\/www.benchmarkemail.com\\\/in\\\/\",\"name\":\"in\",\"description\":\"Email Marketing Software\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/in\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.benchmarkemail.com\\\/in\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/in\\\/#organization\",\"name\":\"Benchmark Internet Group, LLC\",\"url\":\"https:\\\/\\\/www.benchmarkemail.com\\\/in\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/in\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/benchmarkemail.com\\\/in\\\/wp-content\\\/uploads\\\/sites\\\/11\\\/2019\\\/09\\\/benchmark-logo.svg\",\"contentUrl\":\"https:\\\/\\\/benchmarkemail.com\\\/in\\\/wp-content\\\/uploads\\\/sites\\\/11\\\/2019\\\/09\\\/benchmark-logo.svg\",\"width\":1,\"height\":1,\"caption\":\"Benchmark Internet Group, LLC\"},\"image\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/in\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/in\\\/#\\\/schema\\\/person\\\/98dc6268c6f1e7557b3774a0cb89aae4\",\"name\":\"Andy Shore\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/a1c3004786dea9a2c8aa3823259148f8f13646b758ccb084a4c8a4d13279e9db?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/a1c3004786dea9a2c8aa3823259148f8f13646b758ccb084a4c8a4d13279e9db?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/a1c3004786dea9a2c8aa3823259148f8f13646b758ccb084a4c8a4d13279e9db?s=96&d=mm&r=g\",\"caption\":\"Andy Shore\"},\"description\":\"Andy Shore found his way to Benchmark when he replied to a job listing promising a job of half blogging, half social media. His parents still don\u2019t believe that people get paid to do that. Since then, he\u2019s spun his addiction to pop culture and passion for music into business and marketing posts that are the spoonful of sugar that helps the lessons go down. As the result of his boss not knowing whether or not to take him seriously, he also created the web series Ask Andy, which stars a cartoon version of himself. Despite being a cartoon, he somehow manages to be taken seriously by many of his readers ... and few of his coworkers.\",\"url\":\"https:\\\/\\\/www.benchmarkemail.com\\\/in\\\/author\\\/andyshore\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"The Weekly Macho Wrap - in","robots":{"index":"noindex","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"en_US","og_type":"article","og_title":"The Weekly Macho Wrap - in","og_description":"If you take away one thing from this week\u2019s wrap, I hope it\u2019s that there is such a thing as National Candy Month. If you take away more, there\u2019s a whole slew of great email marketing knowledge to choose from. Top 5 Web Conferencing Software Solutions I know that Benchmark Email users have found great…","og_url":"https:\/\/www.benchmarkemail.com\/in\/the-weekly-macho-wrap\/","og_site_name":"in","article_published_time":"2011-05-27T02:45:07+00:00","article_modified_time":"2020-06-05T20:21:06+00:00","author":"Andy Shore","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Andy Shore","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.benchmarkemail.com\/in\/the-weekly-macho-wrap\/#article","isPartOf":{"@id":"https:\/\/www.benchmarkemail.com\/in\/the-weekly-macho-wrap\/"},"author":{"name":"Andy Shore","@id":"https:\/\/www.benchmarkemail.com\/in\/#\/schema\/person\/98dc6268c6f1e7557b3774a0cb89aae4"},"headline":"The Weekly Macho Wrap","datePublished":"2011-05-27T02:45:07+00:00","dateModified":"2020-06-05T20:21:06+00:00","mainEntityOfPage":{"@id":"https:\/\/www.benchmarkemail.com\/in\/the-weekly-macho-wrap\/"},"wordCount":703,"commentCount":0,"publisher":{"@id":"https:\/\/www.benchmarkemail.com\/in\/#organization"},"keywords":["Facebook","email template","WordPress","candy month","charter communications","macho man","web conferencing software"],"articleSection":["Beyond"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.benchmarkemail.com\/in\/the-weekly-macho-wrap\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.benchmarkemail.com\/in\/the-weekly-macho-wrap\/","url":"https:\/\/www.benchmarkemail.com\/in\/the-weekly-macho-wrap\/","name":"The Weekly Macho Wrap - in","isPartOf":{"@id":"https:\/\/www.benchmarkemail.com\/in\/#website"},"datePublished":"2011-05-27T02:45:07+00:00","dateModified":"2020-06-05T20:21:06+00:00","breadcrumb":{"@id":"https:\/\/www.benchmarkemail.com\/in\/the-weekly-macho-wrap\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.benchmarkemail.com\/in\/the-weekly-macho-wrap\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.benchmarkemail.com\/in\/the-weekly-macho-wrap\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.benchmarkemail.com\/in\/"},{"@type":"ListItem","position":2,"name":"The Weekly Macho Wrap"}]},{"@type":"WebSite","@id":"https:\/\/www.benchmarkemail.com\/in\/#website","url":"https:\/\/www.benchmarkemail.com\/in\/","name":"in","description":"Email Marketing Software","publisher":{"@id":"https:\/\/www.benchmarkemail.com\/in\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.benchmarkemail.com\/in\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.benchmarkemail.com\/in\/#organization","name":"Benchmark Internet Group, LLC","url":"https:\/\/www.benchmarkemail.com\/in\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.benchmarkemail.com\/in\/#\/schema\/logo\/image\/","url":"https:\/\/benchmarkemail.com\/in\/wp-content\/uploads\/sites\/11\/2019\/09\/benchmark-logo.svg","contentUrl":"https:\/\/benchmarkemail.com\/in\/wp-content\/uploads\/sites\/11\/2019\/09\/benchmark-logo.svg","width":1,"height":1,"caption":"Benchmark Internet Group, LLC"},"image":{"@id":"https:\/\/www.benchmarkemail.com\/in\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.benchmarkemail.com\/in\/#\/schema\/person\/98dc6268c6f1e7557b3774a0cb89aae4","name":"Andy Shore","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/a1c3004786dea9a2c8aa3823259148f8f13646b758ccb084a4c8a4d13279e9db?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/a1c3004786dea9a2c8aa3823259148f8f13646b758ccb084a4c8a4d13279e9db?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/a1c3004786dea9a2c8aa3823259148f8f13646b758ccb084a4c8a4d13279e9db?s=96&d=mm&r=g","caption":"Andy Shore"},"description":"Andy Shore found his way to Benchmark when he replied to a job listing promising a job of half blogging, half social media. His parents still don\u2019t believe that people get paid to do that. Since then, he\u2019s spun his addiction to pop culture and passion for music into business and marketing posts that are the spoonful of sugar that helps the lessons go down. As the result of his boss not knowing whether or not to take him seriously, he also created the web series Ask Andy, which stars a cartoon version of himself. Despite being a cartoon, he somehow manages to be taken seriously by many of his readers ... and few of his coworkers.","url":"https:\/\/www.benchmarkemail.com\/in\/author\/andyshore\/"}]}},"_links":{"self":[{"href":"https:\/\/www.benchmarkemail.com\/in\/wp-json\/wp\/v2\/posts\/1374","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.benchmarkemail.com\/in\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.benchmarkemail.com\/in\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.benchmarkemail.com\/in\/wp-json\/wp\/v2\/users\/26"}],"replies":[{"embeddable":true,"href":"https:\/\/www.benchmarkemail.com\/in\/wp-json\/wp\/v2\/comments?post=1374"}],"version-history":[{"count":0,"href":"https:\/\/www.benchmarkemail.com\/in\/wp-json\/wp\/v2\/posts\/1374\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.benchmarkemail.com\/in\/wp-json\/wp\/v2\/media?parent=1374"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.benchmarkemail.com\/in\/wp-json\/wp\/v2\/categories?post=1374"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.benchmarkemail.com\/in\/wp-json\/wp\/v2\/tags?post=1374"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}