{"id":1936,"date":"2011-12-22T02:40:22","date_gmt":"2011-12-22T02:40:22","guid":{"rendered":"http:\/\/bme2.flywheelsites.com\/blog\/4-marketing-apps-you-arent-using-yet-but-should-be\/"},"modified":"2020-01-30T22:59:41","modified_gmt":"2020-01-30T22:59:41","slug":"4-marketing-apps-you-arent-using-yet-but-should-be","status":"publish","type":"post","link":"https:\/\/www.benchmarkemail.com\/in\/4-marketing-apps-you-arent-using-yet-but-should-be\/","title":{"rendered":"4 Marketing Apps You Aren\u2019t Using Yet (But Should Be)"},"content":{"rendered":"<div>\n<p><img decoding=\"async\" style=\"margin-left: 10px;\" src=\"https:\/\/www.benchmarkemail.com\/wp-content\/uploads\/2020\/01\/nasa-doctors-apps.jpg\" alt=\"\" align=\"right\" \/>All marketing end goals aren\u2019t the same, but here are four tools you need to consider&#8230;and each with their own unique benefit to the end user.<\/p>\n<p><b><a href=\"http:\/\/www.connectandsell.com\/\">ConnectAndSell<\/a><\/b> \u2013 ConnectAndSell targets several areas, beginning with marketing automation that offers clients nurtured leads that have been tested by a live agent. The company also uses \u201c\u2026targeting, data acquisition, and phone techniques\u201d for successful outbound calling campaigns.<\/p>\n<p>Going beyond re-vamping what it means to cold call, they can help a business drive up their event attendance, keep up with and utilize social media, run market tests and train teams in various areas.<\/p>\n<\/div>\n<h4 class=\"subtopic\">Best for Lead Generation<\/h4>\n<div>\n<p><b>SalesForce.com<\/b> \u2013 There\u2019s a lot you can do with SalesForce, like outfitting management and sales with everything they need to connect with customers. Rare to sales applications, they even offer a mobile app, an app builder, access to Data.com, accounts and contacts, an easy-to-use approval system and workflow, as well as a content library. And all this is just for the sales end of SalesForce.<\/p>\n<p>I recommend checking out their 30 day trial to see if it\u2019s a worthwhile investment for your company. Always judge free trials not just by how easy they are to use, but by how effective they are \u2013 in other words, did business get a boost from it and was it worth the price you\u2019d normally have to pay? There\u2019s so much to Salesforce that you\u2019ll need 30 full days to really try it out to maximum capacity.<\/p>\n<\/div>\n<h4 class=\"subtopic\">Best for Document Management<\/h4>\n<div>\n<p><b><a href=\"http:\/\/www.sharemethods.com\/\">ShareMethods<\/a><\/b> \u2013 Whether you\u2019re working with remote teams, working away from the office or part of a bigger office\/team, ShareMethods is something you should be considering. You can upload all your business, sales and marketing material; you can then shoot it over for approval, get feedback and tailor it as needed. ShareMethods also speeds up any process by including <a href=\"https:\/\/www.benchmarkemail.com\/blogs\/detail\/echosign-the-digital-signature-solution-for-small-business-needs\">EchoSign<\/a>, a digital signature solution that every company should be adopting.<\/div>\n<h4 class=\"subtopic\">Best for Webinar Management<\/h4>\n<div>\n<p><b><a href=\"http:\/\/www.act-on.com\">Act-On<\/a><\/b> \u2013 There are two great things about webinars. First, they can be a great income generating tool. Second, they\u2019re a great marketing tool if you can\u2019t yet generate income from them. Either way, webinars are a tricky business for anyone that hasn\u2019t quite mastered them and you\u2019ll need all the help you can get from a reliable source. That reliable source is Act-On. Act-On links webinar registration emails to webinar management\/analytics so you can handle the business end of your webinar. Your webinar can also include surveys in the body of your email registration, which will help you tailor your services and presentation to the needs of attendees. Any webinar is as much about the back end data as it is about the presentation, and Act-On makes the process a lot easier.<\/div>\n","protected":false},"excerpt":{"rendered":"<p>All marketing end goals aren\u2019t the same, but here are four tools you need to consider&#8230;and each with their own unique benefit to the end user. ConnectAndSell \u2013 ConnectAndSell targets several areas, beginning with marketing automation that offers clients nurtured leads that have been tested by a live agent. The company also uses \u201c\u2026targeting, data&hellip;<\/p>\n","protected":false},"author":309,"featured_media":1937,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[2171],"tags":[],"class_list":["post-1936","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-beyond"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>4 Marketing Apps You Aren\u2019t Using Yet (But Should Be) - in<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"4 Marketing Apps You Aren\u2019t Using Yet (But Should Be) - in\" \/>\n<meta property=\"og:description\" content=\"All marketing end goals aren\u2019t the same, but here are four tools you need to consider&#8230;and each with their own unique benefit to the end user. 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