Since moving to Los Angeles, my friends assume that I only want to listen to all pop music all of the time. Now, I\u2019ve always loved pop music more than many of my musically inclined friends. I just never saw the point in looking down my nose at it. However, the extent of the kind of music I decide to listen to is vast. Sure, the catchy-ness and production of pop music can be a lot of fun, but sometimes I\u2019m in the mood for something a little more stripped down. Same goes for your marketing. It\u2019s good to have all the bells and whistles. However, sometimes you just need to go with a no frills approach. That doesn\u2019t mean it\u2019s not great. The simple things, when executed with perfection, can be just as effective. Here\u2019s a folk playlist to inspire your more roots-based marketing efforts.<\/p>\n
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