{"id":3633,"date":"2014-02-24T03:00:42","date_gmt":"2014-02-24T03:00:42","guid":{"rendered":"http:\/\/bme2.flywheelsites.com\/blog\/mobile-marketing-in-the-palm-of-your-hand-intro-giveaway\/"},"modified":"2020-01-16T22:11:15","modified_gmt":"2020-01-16T22:11:15","slug":"mobile-marketing-in-the-palm-of-your-hand-intro-giveaway","status":"publish","type":"post","link":"https:\/\/www.benchmarkemail.com\/in\/mobile-marketing-in-the-palm-of-your-hand-intro-giveaway\/","title":{"rendered":"Mobile: Marketing in the Palm of Your Hand Intro &#038; Giveaway"},"content":{"rendered":"<p>I\u2019d like to thank you all from taking a moment from looking at your phone to read this blog post. Jokes aside, my hand feels bare without my iPhone in it &#8230; or my iPad. As obnoxious as I feel saying that, it\u2019s true. It\u2019s not something that is likely to change for me, or anyone else, any time soon. That\u2019s why businesses need to figure out how to capitalize on the mobile marketing boom. For those companies and the customers that just can\u2019t put their smartphones and tablets down, we bring you \u201cMobile: Marketing in the Palm of Your Hand.\u201d<\/p>\n<p>As always, we\u2019ve gathered the best and brightest in the field of mobile marketing to share their expertise with all of you. There\u2019s a ton of great content that will help you keep your marketing up-to-date with the times. Don\u2019t get left behind.<\/p>\n<p>To help you on your quest for better mobile marketing, we\u2019re giving away a Kindle Fire HDX! You\u2019ll be able to do, test and receive mobile marketing right from your brand new tablet. To be entered to win, retweet this or any other \u201cMobile: Marketing in the Palm of Your Hand\u201d post. That\u2019s not all! Four additional winners will receive a $25 iTunes gift card.<\/p>\n<p>You must follow @BenchmarkEmail on Twitter to be eligible to win. The winner will be announced Monday, March 3 at 9:00 AM PST. Good luck!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I\u2019d like to thank you all from taking a moment from looking at your phone to read this blog post. Jokes aside, my hand feels bare without my iPhone in it &#8230; or my iPad. As obnoxious as I feel saying that, it\u2019s true. It\u2019s not something that is likely to change for me, or&hellip;<\/p>\n","protected":false},"author":26,"featured_media":3634,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[2171],"tags":[109,1367,1725],"class_list":["post-3633","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-beyond","tag-marketing","tag-mobile","tag-giveaway"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Mobile: Marketing in the Palm of Your Hand Intro &amp; Giveaway - in<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mobile: Marketing in the Palm of Your Hand Intro &amp; Giveaway - in\" \/>\n<meta property=\"og:description\" content=\"I\u2019d like to thank you all from taking a moment from looking at your phone to read this blog post. 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