{"id":4462,"date":"2015-09-16T03:00:38","date_gmt":"2015-09-16T03:00:38","guid":{"rendered":"http:\/\/bme2.flywheelsites.com\/blog\/bruxie-waffle-moxy-with-dean-simon\/"},"modified":"2020-01-16T19:29:31","modified_gmt":"2020-01-16T19:29:31","slug":"bruxie-waffle-moxy-with-dean-simon","status":"publish","type":"post","link":"https:\/\/www.benchmarkemail.com\/in\/bruxie-waffle-moxy-with-dean-simon\/","title":{"rendered":"Bruxie: Waffle Moxy with Dean Simon"},"content":{"rendered":"<p>Where most people saw breakfast, Dean Simon saw sandwich vehicle. Bruxie, his new take on the waffle blew up from day one, thanks to some well-timed social media and PR. In this episode we talk about knowing when to expand, the power of Yelp and the importance of working with your community. 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