{"id":11663,"date":"2018-07-22T23:15:34","date_gmt":"2018-07-22T23:15:34","guid":{"rendered":"https:\/\/blog.benchmarkemail.wpengine.com\/?p=11445"},"modified":"2020-08-11T08:35:56","modified_gmt":"2020-08-11T08:35:56","slug":"ownedmediamailmarketingprojectreport0706","status":"publish","type":"post","link":"https:\/\/www.benchmarkemail.com\/jp\/blog\/ownedmediamailmarketingprojectreport0706\/","title":{"rendered":"\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u306e\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u306e\u9032\u3081\u65b9\u3068\u306f\uff1f"},"content":{"rendered":"

2018\u5e747\u67086\u65e5\uff08\u6c34\uff09\u306b\u3001Benchmark\u6771\u4eac\u30aa\u30d5\u30a3\u30b9\u306b\u3066\u300e\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u62c5\u5f53\u8005\u5411\u3051\u30ef\u30fc\u30af\u30b7\u30e7\u30c3\u30d7 \u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u306e\u9032\u3081\u65b9\u300f \u3068\u984c\u3059\u308b\u30ef\u30fc\u30af\u30b7\u30e7\u30c3\u30d7\u3092\u958b\u50ac\u3057\u307e\u3057\u305f\u3002<\/p>\n

\u30ef\u30fc\u30af\u30b7\u30e7\u30c3\u30d7\u306e\u6982\u8981<\/h2>\n

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\n-\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306e\u305f\u3081\u306e\u65bd\u7b56\u3068\u3057\u3066\u884c\u3046\u30ea\u30a2\u30eb\u30a4\u30d9\u30f3\u30c8\u306b\u3001\u30e1\u30fc\u30eb\u3092\u6d3b\u7528\u3057\u3066\u6765\u5834\u8005\u6570\u3092\u5897\u3084\u3057\u305f\u3044\u3002\uff08\u30b9\u30af\u30fc\u30eb\u3001\u7814\u4fee\u30b5\u30fc\u30d3\u30b9\uff09
\n-\u898b\u7a4d\u4f9d\u983c\u3057\u3066\u3082\u3089\u3046\u305f\u3081\u306e\u30e1\u30fc\u30eb\u306e\u958b\u5c01\u7387\u304c\u4f4e\u3044\uff08\u30ec\u30f3\u30bf\u30eb\u6a5f\u5668\uff09
\n-\u81ea\u793e\u30e1\u30c7\u30a3\u30a2\u306e\u8aad\u8005\u3092\u5bfe\u8c61\u306b\u3001\u81ea\u793e\u30a8\u30f3\u30b8\u30cb\u30a2\u306e\u63a1\u7528\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u30e1\u30fc\u30eb\u3067\u5c4a\u3051\u3066\u63a1\u7528\u3057\u305f\u3044\uff08\u8ee2\u8077\u60c5\u5831\u63d0\u4f9b\uff09
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\n-\u5c02\u4efb\u62c5\u5f53\u8005\u304c\u9000\u8077\u3057\u3001\u55b6\u696d\u62c5\u5f53\u8005\u306e\u81ea\u5206\u3082\u517c\u4efb\u3059\u308b\u3053\u3068\u306b\u306a\u3063\u305f\u3002\u3069\u3046\u3084\u3063\u3066\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u9032\u3081\u3066\u3044\u3051\u3070\u3088\u3044\u304b\u308f\u304b\u3089\u306a\u304b\u3063\u305f\u306e\u3067\u53d7\u8b1b\u3057\u305f\u3002\uff08\u5e02\u5834\u8abf\u67fb\uff09<\/em><\/p>\n

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\n*\u56f3\u306f\u30af\u30ea\u30c3\u30af\u3059\u308b\u3068\u62e1\u5927\u3057\u307e\u3059\u3002
\n\"\u30d7\u8b5c1\"<\/a><\/p>\n

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\n\u3053\u308c\u306f\u73fe\u5b9f\u306b\u884c\u308f\u308c\u3066\u3044\u308b\u65bd\u7b56\u3067\u3001\u307f\u306a\u3055\u3093\u3082\u30e1\u30fc\u30eb\u306e\u53d7\u4fe1\u30dc\u30c3\u30af\u30b9\u306b\u958b\u5c01\u3057\u3066\u3044\u306a\u3044\u30e1\u30fc\u30eb\u304c\u3069\u3093\u3069\u3093\u6e9c\u307e\u3063\u3066\u3044\u3063\u3066\u3044\u306a\u3044\u3067\u3057\u3087\u3046\u304b\uff1f<\/p>\n

\u3053\u306e\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u306e\u9032\u3081\u65b9\u306f\u3001\u307f\u306a\u3055\u3093\u304c\u5b9f\u611f\u3057\u3066\u3044\u308b\u901a\u308a\u3001\u523a\u6fc0\u7684\u306a\u53d7\u4fe1\u30bf\u30a4\u30c8\u30eb\u3092\u3064\u3051\u3066\u8aad\u8005\u3092\u91e3\u3063\u3066\u3082\u3001\u5185\u5bb9\u306b\u6e80\u8db3\u3057\u306a\u304b\u3063\u305f\u8aad\u8005\u306e\u958b\u5c01\u306e\u624b\u3092\u307e\u3059\u307e\u3059\u9060\u306e\u304b\u305b\u3066\u3057\u307e\u3044\u307e\u3059\u3002\u305d\u306e\u7d50\u679c\u3001\u3042\u306a\u305f\u306e\u4f1a\u793e\u306e\u30e1\u30fc\u30eb\u958b\u5c01\u6570\u306f\u4f4e\u4e0b\u3057\u3001\u305d\u308c\u306b\u4f34\u3044PV\u6570\u3082\u4e0b\u304c\u3063\u3066\u3057\u307e\u3044\u307e\u3059\u3002<\/p>\n

\u3053\u306e\u72b6\u6cc1\u3092\u6539\u5584\u3059\u308b\u305f\u3081\u3001\u3042\u306a\u305f\u306f\u5404\u793e\u306e\u30d3\u30b8\u30cd\u30b9\u30e1\u30c7\u30a3\u30a2\u306e\u30e1\u30eb\u30de\u30ac\u3092\u8cfc\u8aad\u3057\u3066\u3044\u308b\u30e6\u30fc\u30b6\u30fc\u8abf\u67fb\u3092\u884c\u3044\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u3069\u306e\u3088\u3046\u306a\u30e1\u30fc\u30eb\u3092\u958b\u5c01\u3057\u3066\u3044\u308b\u306e\u304b\u3092\u8abf\u3079\u307e\u3057\u305f\u3002
\n\u305d\u306e\u7d50\u679c\u3001\u30e6\u30fc\u30b6\u30fc\u306f\u3084\u306f\u308a\u300c\u81ea\u5206\u306e\u4ed5\u4e8b\u3001\u30d7\u30e9\u30a4\u30d9\u30fc\u30c8\u306b\u201c\u76f4\u7d50\u3001\u95a2\u9023\u3059\u308b\u30ad\u30fc\u30ef\u30fc\u30c9\u201d\u3067\u3001\uff08\u304b\u3064\uff09\u30bf\u30a4\u30e0\u30ea\u30fc\u300d\u306a\u30bf\u30a4\u30c8\u30eb\u3092\u958b\u5c01\u3057\u3066\u3044\u308b\u3053\u3068\u304c\u308f\u304b\u308a\u307e\u3057\u305f\u3002<\/p>\n

\u305d\u3053\u3067\u3001\u30e6\u30fc\u30b6\u30fc\u8abf\u67fb\u306e\u7d50\u679c\u3092\u3075\u307e\u3048\u3001\u3042\u306a\u305f\u306f\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u306e\u52dd\u5229\u6761\u4ef6\u306e\u5909\u66f4\u3092\u6c7a\u65ad\u3057\u307e\u3059\u3002<\/p>\n

\u300c\u7af6\u5408\u4ed6\u793e\u3088\u308a\u3082\u591a\u304f\u306e\u30e1\u30fc\u30eb\u3092\u9001\u308a\u3001\u30e6\u30fc\u30b6\u30fc\u306b\u5fd8\u308c\u3089\u308c\u306a\u3044\u3088\u3046\u306b\u306a\u308b\u3002\u300d<\/strong>\u3092\u6b62\u3081\u3001
\n\"\u7af6\u5408\u4ed6\u793e\u3088\u308a\u3082\u591a\u304f\u30e1\u30fc\u30eb\u3092\u9001\u308a\"<\/a><\/p>\n

\u300c\u30e1\u30fc\u30eb\u3092\u53d7\u3051\u53d6\u3063\u305f\u30e6\u30fc\u30b6\u30fc\u304c\u672c\u6587\u5185\u306e\u8a18\u4e8b\u3092\u8aad\u3080\u3053\u3068\u3067\u8ab2\u984c\u89e3\u6c7a\u306b\u3064\u306a\u304c\u3063\u305f\u308a\u3001\u77e5\u7684\u597d\u5947\u5fc3\u304c\u6e80\u305f\u3055\u308c\u308b\u3088\u3046\u306b\u306a\u308b\u3002\u300d<\/strong>\u3078\u3068\u5909\u66f4\u3057\u307e\u3057\u305f\u3002
\n\"pv\u6570\u3092\u4e0a\u3052\u308b\"<\/a><\/p>\n

\u3053\u3053\u3067\u307f\u306a\u3055\u3093\u306b\u6ce8\u76ee\u9802\u304d\u305f\u3044\u306e\u306f\u3001\u52dd\u5229\u6761\u4ef6\u3092\u5909\u66f4\u3059\u308b\u3068\u3001\u4e2d\u9593\u76ee\u7684\u3068\u305d\u308c\u306b\u4ed8\u968f\u3059\u308b\u65bd\u7b56\u304c\u5909\u5316\u3059\u308b\u3068\u3044\u3046\u3053\u3068\u3067\u3059\u3002<\/p>\n

\u65b0\u305f\u306b\u8a2d\u5b9a\u3057\u305f\u52dd\u5229\u6761\u4ef6\u3092\u679c\u305f\u3059\u305f\u3081\u306b\u306f\u3001\u300c\u30e6\u30fc\u30b6\u30fc\u306e\u8208\u5473\u95a2\u5fc3\u3001\u55dc\u597d\u3092\u7406\u89e3\u3059\u308b\u3002\u300d\u5fc5\u8981\u304c\u3042\u308a\u3001\u305d\u306e\u305f\u3081\u306bDMP\uff08Data Management Platform\uff09\u306a\u3069\u306e\u9867\u5ba2\u7ba1\u7406\u30fb\u5206\u6790\u30c4\u30fc\u30eb\u3092\u5c0e\u5165\u3092\u691c\u8a0e\u3059\u308b\u3068\u3044\u3063\u305f\u65bd\u7b56\u304c\u51fa\u3066\u304f\u308b\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002<\/p>\n

\u3053\u306e\u3088\u3046\u306b\u52dd\u5229\u6761\u4ef6\u3092\u3069\u306e\u3088\u3046\u306b\u8868\u73fe\u3059\u308b\u304b\u3067\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u306e\u9032\u3081\u65b9\u306f\u30ac\u30e9\u30ea\u3068\u5909\u5316\u3057\u307e\u3059\u3002\u3064\u307e\u308a\u3001\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u306e\u76ee\u6a19\u306f\u4e00\u3064\u3067\u3082\u3001\u305d\u306e\u52dd\u5229\u6761\u4ef6\u306f\u4e00\u3064\u3068\u306f\u9650\u3089\u305a\u3001\u9014\u4e2d\u3067\u5909\u66f4\u3059\u308b\uff08\u5909\u66f4\u3092\u8feb\u3089\u308c\u308b\uff09\u3053\u3068\u304c\u5f80\u3005\u306b\u3057\u3066\u3042\u308a\u307e\u3059\u3002\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u3092\u9032\u3081\u308b\u4eba\u6750\u3084\u4e88\u7b97\u306a\u3069\u6240\u4e0e\u306e\u30ea\u30bd\u30fc\u30b9\u3001\u4f1a\u793e\u3092\u53d6\u308a\u5dfb\u304f\u74b0\u5883\u306a\u3069\u306b\u3088\u3063\u3066\u3082\u5404\u793e\u5404\u69d8\u306b\u8003\u3048\u3089\u308c\u308b\u305f\u3081\u3001\u4e00\u6982\u306b\u3069\u306e\u52dd\u5229\u6761\u4ef6\u304c\u6b63\u3057\u3044\u3001\u3068\u306f\u6c7a\u3081\u304d\u308c\u307e\u305b\u3093\u3002\u4e16\u306e\u4e2d\u306e\u6570\u3042\u308b\u4e8b\u4f8b\u306f\u3042\u304f\u307e\u3067\u53c2\u8003\u7a0b\u5ea6\u306b\u3001\u81ea\u793e\u306b\u9069\u3057\u305f\u52dd\u5229\u6761\u4ef6\u306e\u8a2d\u5b9a\u304c\u91cd\u8981\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n

\u305d\u306e\u305f\u3081\u3001\u8a2d\u5b9a\u3057\u305f\u52dd\u5229\u6761\u4ef6\u304c\u9069\u5207\u304b\u3069\u3046\u304b\u3092\u6e2c\u308b\u305f\u3081\u3001\u7d30\u304b\u306aPDCA\u30b5\u30a4\u30af\u30eb\u3092\u56de\u3059\u3053\u3068\u304c\u6c42\u3081\u3089\u308c\u308b\u8a33\u3067\u3059\u304c\u3001\u3053\u306e\u30b5\u30a4\u30af\u30eb\u3092\u56de\u3059\u4e0a\u3067\u3082\u30e1\u30fc\u30eb\u4f5c\u6210\u3084\u305d\u306e\u914d\u4fe1\u4f5c\u696d\u306f\u3067\u304d\u308b\u3060\u3051\u7701\u529b\u5316\u3059\u3079\u304d\u3067\u3042\u308a\u307e\u3057\u3087\u3046\u3002<\/p>\n

Benchmark Email\u304c\u63d0\u4f9b\u3059\u308bHTML\u30e1\u30fc\u30eb\u30a8\u30c7\u30a3\u30bf\u30fc\u3084\u30ec\u30dd\u30fc\u30c8\u6a5f\u80fd\u306a\u3069\u3082\u7701\u529b\u5316\u306e\u529b\u306b\u306a\u308a\u307e\u3059\u306e\u3067\u3001\u3053\u308c\u304b\u3089\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u3092\u59cb\u3081\u308b\u3068\u3044\u3046\u65b9\u306f\u3082\u3061\u308d\u3093\u3001\u4f5c\u696d\u306e\u7701\u529b\u5316\u3092\u76ee\u6307\u3059\u65b9\u306f\u305c\u3072\u304a\u8a66\u3057\u4e0b\u3055\u3044\u3002<\/p>\n

\u30ef\u30fc\u30af\u30b7\u30e7\u30c3\u30d7\u3067\u306f\u3001\u5b9f\u969b\u306b\u53c2\u52a0\u8005\u306e\u307f\u306a\u3055\u3093\u306e\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u3092\u30d7\u8b5c\u306b\u66f8\u304d\u8d77\u3053\u3057\u3001\u305d\u308c\u3092\u8ab2\u984c\u304c\u4f3c\u901a\u3063\u3066\u3044\u308b\u65b9\u540c\u58eb\u3067peer review\uff08\u76f8\u4e92\u8a55\u4fa1\uff09\u3057\u3001\u6700\u5f8c\u306b\u5824\u3055\u3093\u304b\u3089\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u3092\u9802\u304f\u3068\u3044\u3046\u6d41\u308c\u3067\u9032\u307f\u307e\u3057\u305f\u3002<\/p>\n

\u53c2\u52a0\u8005\u306e\u307f\u306a\u3055\u3093\u306e\u30d7\u8b5c\u306f\u696d\u52d9\u90fd\u5408\u4e0a\u3053\u306e\u30d6\u30ed\u30b0\u3067\u7d39\u4ecb\u3059\u308b\u3053\u3068\u306f\u3067\u304d\u307e\u305b\u3093\u304c\u3001\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u3092\u9032\u3081\u3066\u3044\u304f\u4e0a\u3067\u5fc5\u8981\u306a\u30a4\u30e1\u30fc\u30b8\u306e\u5171\u6709\u65b9\u6cd5\u306f\u3082\u3061\u308d\u3093\u3001\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u304a\u3051\u308b\u8ab2\u984c\u3054\u3068\u306e\u6709\u52b9\u306a\u6253\u3061\u624b\uff08\u65bd\u7b56\uff09\u3084Benchmark Email\u306e\u6a5f\u80fd\u306b\u3064\u3044\u3066\u306f\u30aa\u30f3\u30e9\u30a4\u30f3\u30bb\u30df\u30ca\u30fc<\/a>\u3078\u3054\u6d3b\u7528\u304f\u3060\u3055\u3044\u3002<\/p>\n

(\u95a2\u9023\u8a18\u4e8b)
\n\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u306e\u9032\u3081\u65b9 \u30ef\u30fc\u30af\u30b7\u30e7\u30c3\u30d7\u30ec\u30dd\u30fc\u30c8<\/a>
\n\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u904b\u7528\u4f53\u5236\u30c7\u30fc\u30bf\u307e\u3068\u3081 -\u307f\u3093\u306a\u3069\u3046\u3084\u3063\u3066\u308b\u306e\uff1f-<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

2018\u5e747\u67086\u65e5\uff08\u6c34\uff09\u306b\u3001Benchmark\u6771\u4eac\u30aa\u30d5\u30a3\u30b9\u306b\u3066\u300e\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u62c5\u5f53\u8005\u5411\u3051\u30ef\u30fc\u30af\u30b7\u30e7\u30c3\u30d7 \u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u306e\u9032\u3081\u65b9\u300f \u3068\u984c\u3059\u308b\u30ef\u30fc\u30af\u30b7\u30e7\u30c3\u30d7\u3092\u958b\u50ac\u3057\u307e\u3057\u305f\u3002 \u30ef\u30fc\u30af\u30b7\u30e7\u30c3\u30d7\u306e\u6982\u8981 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\u3053\u3053\u3067\u307f\u306a\u3055\u3093\u306b\u6ce8\u76ee\u9802\u304d\u305f\u3044\u306e\u306f\u3001\u52dd\u5229\u6761\u4ef6\u3092\u5909\u66f4\u3059\u308b\u3068\u3001\u4e2d\u9593\u76ee\u7684\u3068\u305d\u308c\u306b\u4ed8\u968f\u3059\u308b\u65bd\u7b56\u304c\u5909\u5316\u3059\u308b\u3068\u3044\u3046\u3053\u3068\u3067\u3059\u3002 \u65b0\u305f\u306b\u8a2d\u5b9a\u3057\u305f\u52dd\u5229\u6761\u4ef6\u3092\u679c\u305f\u3059\u305f\u3081\u306b\u306f\u3001\u300c\u30e6\u30fc\u30b6\u30fc\u306e\u8208\u5473\u95a2\u5fc3\u3001\u55dc\u597d\u3092\u7406\u89e3\u3059\u308b\u3002\u300d\u5fc5\u8981\u304c\u3042\u308a\u3001\u305d\u306e\u305f\u3081\u306bDMP\uff08Data Management Platform\uff09\u306a\u3069\u306e\u9867\u5ba2\u7ba1\u7406\u30fb\u5206\u6790\u30c4\u30fc\u30eb\u3092\u5c0e\u5165\u3092\u691c\u8a0e\u3059\u308b\u3068\u3044\u3063\u305f\u65bd\u7b56\u304c\u51fa\u3066\u304f\u308b\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002 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Email\u304c\u63d0\u4f9b\u3059\u308bHTML\u30e1\u30fc\u30eb\u30a8\u30c7\u30a3\u30bf\u30fc\u3084\u30ec\u30dd\u30fc\u30c8\u6a5f\u80fd\u306a\u3069\u3082\u7701\u529b\u5316\u306e\u529b\u306b\u306a\u308a\u307e\u3059\u306e\u3067\u3001\u3053\u308c\u304b\u3089\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u3092\u59cb\u3081\u308b\u3068\u3044\u3046\u65b9\u306f\u3082\u3061\u308d\u3093\u3001\u4f5c\u696d\u306e\u7701\u529b\u5316\u3092\u76ee\u6307\u3059\u65b9\u306f\u305c\u3072\u304a\u8a66\u3057\u4e0b\u3055\u3044\u3002 \u30ef\u30fc\u30af\u30b7\u30e7\u30c3\u30d7\u3067\u306f\u3001\u5b9f\u969b\u306b\u53c2\u52a0\u8005\u306e\u307f\u306a\u3055\u3093\u306e\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u3092\u30d7\u8b5c\u306b\u66f8\u304d\u8d77\u3053\u3057\u3001\u305d\u308c\u3092\u8ab2\u984c\u304c\u4f3c\u901a\u3063\u3066\u3044\u308b\u65b9\u540c\u58eb\u3067peer review\uff08\u76f8\u4e92\u8a55\u4fa1\uff09\u3057\u3001\u6700\u5f8c\u306b\u5824\u3055\u3093\u304b\u3089\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u3092\u9802\u304f\u3068\u3044\u3046\u6d41\u308c\u3067\u9032\u307f\u307e\u3057\u305f\u3002 \u53c2\u52a0\u8005\u306e\u307f\u306a\u3055\u3093\u306e\u30d7\u8b5c\u306f\u696d\u52d9\u90fd\u5408\u4e0a\u3053\u306e\u30d6\u30ed\u30b0\u3067\u7d39\u4ecb\u3059\u308b\u3053\u3068\u306f\u3067\u304d\u307e\u305b\u3093\u304c\u3001\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u3092\u9032\u3081\u3066\u3044\u304f\u4e0a\u3067\u5fc5\u8981\u306a\u30a4\u30e1\u30fc\u30b8\u306e\u5171\u6709\u65b9\u6cd5\u306f\u3082\u3061\u308d\u3093\u3001\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u304a\u3051\u308b\u8ab2\u984c\u3054\u3068\u306e\u6709\u52b9\u306a\u6253\u3061\u624b\uff08\u65bd\u7b56\uff09\u3084Benchmark Email\u306e\u6a5f\u80fd\u306b\u3064\u3044\u3066\u306f\u30aa\u30f3\u30e9\u30a4\u30f3\u30bb\u30df\u30ca\u30fc\u3078\u3054\u6d3b\u7528\u304f\u3060\u3055\u3044\u3002 (\u95a2\u9023\u8a18\u4e8b) \u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u306e\u9032\u3081\u65b9 \u30ef\u30fc\u30af\u30b7\u30e7\u30c3\u30d7\u30ec\u30dd\u30fc\u30c8 \u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u904b\u7528\u4f53\u5236\u30c7\u30fc\u30bf\u307e\u3068\u3081 -\u307f\u3093\u306a\u3069\u3046\u3084\u3063\u3066\u308b\u306e\uff1f-<\/p>\n","protected":false},"author":368,"featured_media":15257,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[2164,2268],"tags":[],"class_list":["post-11663","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-email-marketing","category-event"],"yoast_head":"\n\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u306e\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u306e\u9032\u3081\u65b9\u3068\u306f\uff1f - Benchmark Email<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.benchmarkemail.com\/jp\/blog\/ownedmediamailmarketingprojectreport0706\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u306e\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u306e\u9032\u3081\u65b9\u3068\u306f\uff1f - Benchmark Email\" \/>\n<meta property=\"og:description\" content=\"2018\u5e747\u67086\u65e5\uff08\u6c34\uff09\u306b\u3001Benchmark\u6771\u4eac\u30aa\u30d5\u30a3\u30b9\u306b\u3066\u300e\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u62c5\u5f53\u8005\u5411\u3051\u30ef\u30fc\u30af\u30b7\u30e7\u30c3\u30d7 \u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u306e\u9032\u3081\u65b9\u300f \u3068\u984c\u3059\u308b\u30ef\u30fc\u30af\u30b7\u30e7\u30c3\u30d7\u3092\u958b\u50ac\u3057\u307e\u3057\u305f\u3002 \u30ef\u30fc\u30af\u30b7\u30e7\u30c3\u30d7\u306e\u6982\u8981 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