{"id":11755,"date":"2017-03-13T05:09:48","date_gmt":"2017-03-13T05:09:48","guid":{"rendered":"https:\/\/blog.benchmarkemail.wpengine.com\/?p=4516"},"modified":"2024-05-21T06:07:38","modified_gmt":"2024-05-21T06:07:38","slug":"%e3%81%93%e3%82%8c%e3%81%95%e3%81%88%e8%aa%ad%e3%82%81%e3%81%b0%e4%b8%b8%e3%82%8f%e3%81%8b%e3%82%8a%ef%bc%812017%e5%b9%b4%e3%83%a1%e3%83%bc%e3%83%ab%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3","status":"publish","type":"post","link":"https:\/\/www.benchmarkemail.com\/jp\/blog\/%e3%81%93%e3%82%8c%e3%81%95%e3%81%88%e8%aa%ad%e3%82%81%e3%81%b0%e4%b8%b8%e3%82%8f%e3%81%8b%e3%82%8a%ef%bc%812017%e5%b9%b4%e3%83%a1%e3%83%bc%e3%83%ab%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3\/","title":{"rendered":"\u3053\u308c\u3055\u3048\u8aad\u3081\u3070\u4e38\u308f\u304b\u308a\uff012017\u5e74\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c8\u30ec\u30f3\u30c9"},"content":{"rendered":"<p>\u3053\u3093\u306b\u3061\u306f\u3001\u30d6\u30ed\u30b0\u62c5\u5f53\u4f0f\u898b\u3067\u3059\u3002<\/p>\n<p>2017\u5e74\u3082\u65e9\u3044\u3082\u306e\u3067\u3082\u30462\u30f6\u6708\u304c\u904e\u304e\u307e\u3057\u305f\u3002Web\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u4e16\u754c\u3067\u306f\u30c8\u30ec\u30f3\u30c9\u306e\u79fb\u308a\u5909\u308f\u308a\u304c\u6fc0\u3057\u304f\u3001\u7279\u306b\u672c\u5834\u30a2\u30e1\u30ea\u30ab\u3067\u306f\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u306e\u9032\u6b69\u306b\u4f34\u3044\u3001\u65b0\u305f\u306a\u65bd\u7b56\u3084\u624b\u6cd5\u304c\u751f\u307e\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u4eca\u56de\u306f\u30a2\u30e1\u30ea\u30ab\u306b\u304a\u3051\u308b2017\u5e74\u306e\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c8\u30ec\u30f3\u30c9\u306b\u3064\u3044\u3066\u3054\u7d39\u4ecb\u3057\u307e\u3059\uff01<\/p>\n<p>\u30a2\u30e1\u30ea\u30ab\u306e\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u727d\u5f15\u3059\u308b<a href=\"https:\/\/www.benchmarkemail.com\/jp\/blog\/check_your_html_email_with_litmus\/\" target=\"_blank\" rel=\"noopener noreferrer\">Litmus<\/a>\u304c\u516c\u958b\u3057\u305f\u3001\u300c2017\u5e74\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c8\u30ec\u30f3\u30c9\uff08<a href=\"https:\/\/litmus.com\/blog\/the-biggest-email-marketing-trends-in-2017-will-be\" target=\"_blank\" class=\"external\" rel=\"nofollow noopener noreferrer\">The Biggest Email Marketing Trends in 2017 Will Be\u2026<\/a>\uff09\u300d\u306b\u3088\u308b\u3068\u3001\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u3084\u65bd\u7b56\u304c\u4eca\u5e74\u306e\u30c8\u30ec\u30f3\u30c9\u306b\u306a\u308b\u3068\u6319\u3052\u3066\u3044\u307e\u3059\u3002<\/p>\n<ol>\n<li><a href=\"#01\">\u30a4\u30f3\u30bf\u30e9\u30af\u30c6\u30a3\u30d6\u30e1\u30fc\u30eb<\/a><\/li>\n<li><a href=\"#02\">\u30d3\u30c3\u30af\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3057\u305f\u30e1\u30fc\u30eb\u306e\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u5316<\/a><\/li>\n<li><a href=\"#03\">HTML5 \u30d3\u30c7\u30aa<\/a><\/li>\n<li><a href=\"#04\">\u30aa\u30fc\u30c8\u30e1\u30fc\u30b7\u30e7\u30f3<\/a><\/li>\n<li><a href=\"#05\">\u30aa\u30e0\u30cb\u30c1\u30e3\u30cd\u30eb<\/a><\/li>\n<li><a href=\"#06\">\u30e1\u30fc\u30eb\u306e\u6697\u53f7\u5316<\/a><\/li>\n<\/ol>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_83 counter-hierarchy ez-toc-counter ez-toc-white ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\"><p class=\"ez-toc-title\" style=\"cursor:inherit\">\u76ee\u6b21<\/p>\n<\/div><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.benchmarkemail.com\/jp\/blog\/%e3%81%93%e3%82%8c%e3%81%95%e3%81%88%e8%aa%ad%e3%82%81%e3%81%b0%e4%b8%b8%e3%82%8f%e3%81%8b%e3%82%8a%ef%bc%812017%e5%b9%b4%e3%83%a1%e3%83%bc%e3%83%ab%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3\/#1%E3%82%A4%E3%83%B3%E3%82%BF%E3%83%A9%E3%82%AF%E3%83%86%E3%82%A3%E3%83%96%E3%83%A1%E3%83%BC%E3%83%AB\" >1.\u30a4\u30f3\u30bf\u30e9\u30af\u30c6\u30a3\u30d6\u30e1\u30fc\u30eb<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.benchmarkemail.com\/jp\/blog\/%e3%81%93%e3%82%8c%e3%81%95%e3%81%88%e8%aa%ad%e3%82%81%e3%81%b0%e4%b8%b8%e3%82%8f%e3%81%8b%e3%82%8a%ef%bc%812017%e5%b9%b4%e3%83%a1%e3%83%bc%e3%83%ab%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3\/#2%E3%83%93%E3%83%83%E3%82%AF%E3%83%87%E3%83%BC%E3%82%BF%E3%82%92%E6%B4%BB%E7%94%A8%E3%81%97%E3%81%9F%E3%83%A1%E3%83%BC%E3%83%AB%E3%81%AE%E3%83%91%E3%83%BC%E3%82%BD%E3%83%8A%E3%83%A9%E3%82%A4%E3%82%BA%E5%8C%96\" >2.\u30d3\u30c3\u30af\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3057\u305f\u30e1\u30fc\u30eb\u306e\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u5316<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.benchmarkemail.com\/jp\/blog\/%e3%81%93%e3%82%8c%e3%81%95%e3%81%88%e8%aa%ad%e3%82%81%e3%81%b0%e4%b8%b8%e3%82%8f%e3%81%8b%e3%82%8a%ef%bc%812017%e5%b9%b4%e3%83%a1%e3%83%bc%e3%83%ab%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3\/#3_HTML5_%E3%83%93%E3%83%87%E3%82%AA\" >3. HTML5 \u30d3\u30c7\u30aa<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.benchmarkemail.com\/jp\/blog\/%e3%81%93%e3%82%8c%e3%81%95%e3%81%88%e8%aa%ad%e3%82%81%e3%81%b0%e4%b8%b8%e3%82%8f%e3%81%8b%e3%82%8a%ef%bc%812017%e5%b9%b4%e3%83%a1%e3%83%bc%e3%83%ab%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3\/#4_%E3%82%AA%E3%83%BC%E3%83%88%E3%83%A1%E3%83%BC%E3%82%B7%E3%83%A7%E3%83%B3\" >4. \u30aa\u30fc\u30c8\u30e1\u30fc\u30b7\u30e7\u30f3<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.benchmarkemail.com\/jp\/blog\/%e3%81%93%e3%82%8c%e3%81%95%e3%81%88%e8%aa%ad%e3%82%81%e3%81%b0%e4%b8%b8%e3%82%8f%e3%81%8b%e3%82%8a%ef%bc%812017%e5%b9%b4%e3%83%a1%e3%83%bc%e3%83%ab%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3\/#5_%E3%82%AA%E3%83%A0%E3%83%8B%E3%83%81%E3%83%A3%E3%83%8D%E3%83%AB\" >5. \u30aa\u30e0\u30cb\u30c1\u30e3\u30cd\u30eb<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.benchmarkemail.com\/jp\/blog\/%e3%81%93%e3%82%8c%e3%81%95%e3%81%88%e8%aa%ad%e3%82%81%e3%81%b0%e4%b8%b8%e3%82%8f%e3%81%8b%e3%82%8a%ef%bc%812017%e5%b9%b4%e3%83%a1%e3%83%bc%e3%83%ab%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3\/#6%E3%83%A1%E3%83%BC%E3%83%AB%E3%81%AE%E6%9A%97%E5%8F%B7%E5%8C%96\" >6.\u30e1\u30fc\u30eb\u306e\u6697\u53f7\u5316<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.benchmarkemail.com\/jp\/blog\/%e3%81%93%e3%82%8c%e3%81%95%e3%81%88%e8%aa%ad%e3%82%81%e3%81%b0%e4%b8%b8%e3%82%8f%e3%81%8b%e3%82%8a%ef%bc%812017%e5%b9%b4%e3%83%a1%e3%83%bc%e3%83%ab%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3\/#%E3%81%95%E3%81%84%E3%81%94%E3%81%AB\" >\u3055\u3044\u3054\u306b<\/a><\/li><\/ul><\/nav><\/div>\n<h2 id=\"01\"><span class=\"ez-toc-section\" id=\"1%E3%82%A4%E3%83%B3%E3%82%BF%E3%83%A9%E3%82%AF%E3%83%86%E3%82%A3%E3%83%96%E3%83%A1%E3%83%BC%E3%83%AB\"><\/span>1.\u30a4\u30f3\u30bf\u30e9\u30af\u30c6\u30a3\u30d6\u30e1\u30fc\u30eb<b> <\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-4517\" src=\"https:\/\/www.benchmarkemail.com\/jp\/wp-content\/uploads\/sites\/10\/2020\/02\/\u540d\u79f0\u672a\u8a2d\u5b9a.png\" alt=\"\u540d\u79f0\u672a\u8a2d\u5b9a\" width=\"921\" height=\"520\" \/><\/p>\n<p>\u4eca\u307e\u3067\u306e\u30e1\u30fc\u30eb\u306e\u3042\u308a\u65b9\u3068\u3044\u3048\u3070\u3001\u60c5\u5831\u3092\u4f1d\u3048\u3001\u30e1\u30fc\u30eb\u5185\u306b\u8a2d\u7f6e\u3057\u305f<a href=\"https:\/\/www.benchmarkemail.com\/jp\/resources\/email-glossary-detail\/calls-to-action\">CTA<\/a>\u30dc\u30bf\u30f3\u3092\u7d4c\u7531\u3057\u3066\u5546\u54c1\u8cfc\u5165\u30da\u30fc\u30b8\u306b\u9032\u3093\u3067\u3082\u3089\u3046\u3068\u3044\u3046\u3082\u306e\u3067\u3057\u305f\u3002\u306a\u306e\u3067\u3001CTA\u30dc\u30bf\u30f3\u3092\u3069\u3046\u76ee\u7acb\u305f\u305b\u308b\u304b\u3001\u3069\u3046\u3044\u305f\u6587\u8a00\u3067\u8a34\u6c42\u3057\u3001\u3088\u308a\u30af\u30ea\u30c3\u30af\u3057\u3066\u3082\u3089\u3046\u304b\u3068\u3044\u3063\u305f\u3053\u3068\u304c\u30e1\u30fc\u30eb\u62c5\u5f53\u8005\u306e\u8155\u306e\u898b\u305b\u3069\u3053\u308d\u3060\u3063\u305f\u3068\u601d\u3044\u307e\u3059\u3002<\/p>\n<p>\u3067\u3059\u304c\u3001\u30a4\u30f3\u30bf\u30e9\u30af\u30c6\u30a3\u30d6\u30e1\u30fc\u30eb\u306b\u3088\u308a\u3001\u8cfc\u8aad\u8005\u3092\u30e1\u30fc\u30eb\u306e\u5916\u306b\u98db\u3070\u3059\u3053\u3068\u306a\u304f\u3001\u30e1\u30fc\u30eb\u5185\u3067\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u30a2\u30af\u30b7\u30e7\u30f3\u3092\u53ef\u80fd\u306b\u3055\u305b\u308b\u3053\u3068\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>1.\u8cfc\u5165\u3059\u308b\u5546\u54c1\u306e\u30b5\u30a4\u30ba\u3092\u9078\u3093\u3067\u30ab\u30fc\u30c8\u306b\u8ffd\u52a0<\/p>\n<div class=\"wp-caption alignnone\">\n<p class=\"wp-caption-text\">\u51fa\u5178\u5143\uff1a<a href=\"https:\/\/litmus.com\/blog\/qa-with-rebelmail-how-to-get-buy-in-for-interactive-email?utm_source=litmusblog&amp;utm_medium=blog&amp;utm_campaign=top10_trends17\" target=\"_blank\" class=\"external\" rel=\"nofollow noopener noreferrer\">How to Get Buy-In for Interactive Email<\/a><\/p>\n<\/div>\n<p>2.\u52d5\u753b\u306e\u69d8\u306bAirbnb\u306e\u30e1\u30fc\u30eb\u30de\u30ac\u30b8\u30f3\u3067\u306f\u6700\u521d\u306e\u30e1\u30fc\u30eb\u306b\u30a2\u30f3\u30b1\u30fc\u30c8\u3092\u8a2d\u7f6e\u3001\u305d\u306e\u56de\u7b54\u306b\u3042\u3063\u305f\u30b9\u30c6\u30c3\u30d7\u30e1\u30fc\u30eb\u304c\u305d\u306e\u5f8c\u81ea\u52d5\u3067\u914d\u4fe1\u3055\u308c\u308b\u3002<\/p>\n<div class=\"wp-caption alignnone\">\n<p class=\"wp-caption-text\">\u51fa\u5178\u5143\uff1a<a href=\"https:\/\/litmus.com\/blog\/qa-with-rebelmail-how-to-get-buy-in-for-interactive-email?utm_source=litmusblog&amp;utm_medium=blog&amp;utm_campaign=top10_trends17\" target=\"_blank\" class=\"external\" rel=\"nofollow noopener noreferrer\">How to Get Buy-In for Interactive Email<\/a><\/p>\n<\/div>\n<p>3.\u9577\u6587\u306e\u30e1\u30fc\u30eb\u3092\u6298\u308a\u305f\u305f\u3080\u3053\u3068\u304c\u3067\u304d\u308b\uff08\u4f8b\u3048\u3070\u3001\u30e1\u30fc\u30eb\u5185\u306e\u300c\u7d9a\u304d\u3092\u8aad\u3080\u300d\u3068\u3044\u3046\u30d0\u30ca\u30fc\u3092\u30af\u30ea\u30c3\u30af\u3059\u308b\u3068\u6298\u308a\u305f\u305f\u307e\u308c\u3066\u3044\u305f\u30e1\u30fc\u30eb\u5f8c\u534a\u304c\u5c55\u958b\u3055\u308c\u308b\uff09<\/p>\n<p>\u73fe\u72b6\u3067\u306f\u3053\u306e\u69d8\u306a\u30e1\u30fc\u30eb\u306b\u5bfe\u5fdc\u3067\u304d\u308b\u30e1\u30fc\u30e9\u30fc\u306f\u5168\u4f53\u306e70%\u306b\u3082\u53ca\u3076\u3068\u3044\u3046\u3053\u3068\u3067\u3001\u4eca\u5f8c\u307e\u3059\u307e\u3059\u30e1\u30fc\u30eb\u306e\u591a\u69d8\u5316\u3001\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u5316\u304c\u9032\u307f\u305d\u3046\u3067\u3059\u306d\u3002<\/p>\n<h2 id=\"02\"><span class=\"ez-toc-section\" id=\"2%E3%83%93%E3%83%83%E3%82%AF%E3%83%87%E3%83%BC%E3%82%BF%E3%82%92%E6%B4%BB%E7%94%A8%E3%81%97%E3%81%9F%E3%83%A1%E3%83%BC%E3%83%AB%E3%81%AE%E3%83%91%E3%83%BC%E3%82%BD%E3%83%8A%E3%83%A9%E3%82%A4%E3%82%BA%E5%8C%96\"><\/span>2.\u30d3\u30c3\u30af\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3057\u305f\u30e1\u30fc\u30eb\u306e\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u5316<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-4518\" src=\"https:\/\/www.benchmarkemail.com\/jp\/wp-content\/uploads\/sites\/10\/2020\/02\/1.png\" alt=\"1\" width=\"921\" height=\"614\" \/><br \/>\n\u30d3\u30c3\u30b0\u30c7\u30fc\u30bf\u3067\u8a73\u7d30\u306a\u9867\u5ba2\u60c5\u5831\u3092\u7ba1\u7406\u3057\u3001\u305d\u306e\u60c5\u5831\u3092\u5143\u306b\u914d\u4fe1\u5148\u306b\u5408\u308f\u305b\u305f\u30e1\u30fc\u30eb\u3092\u9001\u308a\u3001\u30e1\u30fc\u30eb\u306e\u52b9\u679c\u3092\u6700\u5927\u5316\u3055\u305b\u308b\u3068\u3044\u3046\u3082\u306e\u3067\u3059\u3002<\/p>\n<p>\u3064\u307e\u308a\u3001\u30e1\u30fc\u30eb\u914d\u4fe1\u306f\u4eca\u5f8c\u307e\u3059\u307e\u3059\u300c<b>\u6700\u9069\u306a\u60c5\u5831\u3092\u6700\u9069\u306a\u76f8\u624b\u306b\u3001\u6700\u9069\u306a\u6642\u9593\u306b\u5c4a\u3051\u308b<\/b>\u300d\u3088\u3046\u306b\u306a\u308b\u3068\u3044\u3046\u3053\u3068\u3067\u3059\u3002<\/p>\n<p>\u3053\u3053\u6570\u5e74\u3001\u300c\u30d3\u30c3\u30b0\u30c7\u30fc\u30bf\u300d\u306f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u304a\u3044\u3066\u6700\u3082\u91cd\u8981\u8996\u3055\u308c\u3066\u304a\u308a\u3001\u7d30\u304b\u3044\u9867\u5ba2\u60c5\u5831\u3092\u96c6\u3081\u308b\u3053\u3068\u304c\u4f1a\u793e\u306e\u5229\u76ca\u3092\u751f\u307f\u51fa\u3059\u30ad\u30fc\u306b\u306a\u308b\u3068\u8003\u3048\u3089\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>2017\u5e74\u3001\u7279\u306b\u5927\u4f01\u696d\u3067\u306f\u3053\u308c\u307e\u3067\u53ce\u96c6\u3057\u3066\u304d\u305f\u5927\u91cf\u306e\u9867\u5ba2\u30c7\u30fc\u30bf\u3092\u6709\u52b9\u6d3b\u7528\u3057\u3066\u3044\u304f\u30bf\u30a4\u30df\u30f3\u30b0\u3067\u3042\u308b\u3068\u8a00\u308f\u308c\u3066\u3044\u307e\u3059\u3002\u3053\u308c\u3089\u306e\u30c7\u30fc\u30bf\u3092\u30e1\u30fc\u30eb\u306b\u3082\u6d3b\u7528\u3057\u300c<b>\u6700\u9069\u306a\u60c5\u5831\u3092\u6700\u9069\u306a\u76f8\u624b\u306b\u3001\u6700\u9069\u306a\u6642\u9593\u306b\u5c4a\u3051\u308b<\/b>\u300d\u3053\u3068\u304c\u3088\u308a\u6ce8\u76ee\u3055\u308c\u3066\u3044\u307e\u3059\u3002<br \/>\n\uff08\u3068\u306f\u8a00\u3048\u96c6\u7a4d\u3055\u308c\u305f\u30d3\u30c3\u30b0\u30c7\u30fc\u30bf\u3092\u3046\u307e\u304f\u6d3b\u7528\u3059\u308b\u3053\u3068\u306f\u3068\u3066\u3082\u56f0\u96e3\u3067\u3042\u308a\u3001\u5168\u4f53\u7684\u306b\u666e\u53ca\u3055\u308c\u308b\u307e\u3067\u306f\u307e\u30605\u5e74\u307b\u3069\u306f\u304b\u304b\u308b\u305d\u3046\u3067\u3059\u3002\uff09<\/p>\n<h2 id=\"03\"><span class=\"ez-toc-section\" id=\"3_HTML5_%E3%83%93%E3%83%87%E3%82%AA\"><\/span>3. HTML5 \u30d3\u30c7\u30aa<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-4519\" src=\"https:\/\/www.benchmarkemail.com\/jp\/wp-content\/uploads\/sites\/10\/2020\/02\/2.png\" alt=\"2\" width=\"921\" height=\"715\" \/><br \/>\n<a href=\"https:\/\/www.benchmarkemail.com\/jp\/blog\/2017%E5%B9%B4%E6%A5%AD%E7%95%8C%E5%88%A5%E3%83%A1%E3%83%BC%E3%83%AB%E3%81%AE%E5%B9%B3%E5%9D%87%E9%96%8B%E5%B0%81%E7%8E%87%E3%83%AC%E3%83%9D%E3%83%BC%E3%83%88\/\" target=\"_blank\" rel=\"noopener noreferrer\">2017\u5e74\u30e1\u30fc\u30eb\u958b\u5c01\u7387\u30ec\u30dd\u30fc\u30c8<\/a>\u3067\u3082\u304a\u4f1d\u3048\u3057\u3066\u3044\u307e\u3059\u304c\u3001iOS10\u304cHTML5\u30d3\u30c7\u30aa\u306e\u30b5\u30dd\u30fc\u30c8\u3092\u518d\u958b\u3057\u305f\u3053\u3068\u306b\u3088\u308a\uff08\u904e\u53bb\u306eiOS\u3067\u3082\u30b5\u30dd\u30fc\u30c8\u3057\u3066\u3044\u305f\u3082\u306e\u304c\u3042\u3063\u305f\u305d\u3046\u3067\u3059\uff09\u3001\u30e1\u30fc\u30eb\u5185\u3067\u52d5\u753b\u3092\u518d\u751f\u3055\u305b\u308b\u3053\u3068\u304c\u6280\u8853\u7684\u306b\u53ef\u80fd\u306b\u306a\u308a\u307e\u3057\u305f\u3002\u30e1\u30fc\u30eb\u306e\u9001\u53d7\u4fe1\u306b\u3082\u30b9\u30de\u30db\u3092\u5229\u7528\u3059\u308b\u4eba\u304c\u5897\u3048\u305f\u3053\u3068\u3067\u3001\u4eca\u5f8c\u52d5\u753b\u4ed8\u304d\u306e\u30e1\u30fc\u30eb\u304c\u5897\u3048\u3066\u304f\u308b\u306e\u3067\u306f\u3068\u3044\u3046\u671f\u5f85\u304c\u6301\u3066\u307e\u3059\u3002<\/p>\n<p>\uff08\u500b\u4eba\u7684\u306b\u306f\u672a\u3060\u6d77\u5916\u306e\u3082\u306e\u3067\u3082\u52d5\u753b\u4ed8\u304d\u306e\u30e1\u30eb\u30de\u30ac\u3092\u898b\u305f\u3053\u3068\u306f\u3042\u308a\u307e\u305b\u3093\u304c\u3001\u3059\u3067\u306b\u30a2\u30e1\u30ea\u30ab\u306b\u304a\u3051\u308b\u30e1\u30fc\u30eb\u306e\u958b\u5c01\u74b0\u5883\u3068\u3057\u3066\u3001Apple\u306e\u30e1\u30fc\u30eb\u30a2\u30d7\u30ea\u3067\u306e\u958b\u5c01\u304c\u5168\u4f53\u306e53\uff05\u306b\u767b\u3063\u3066\u3044\u308b\u305d\u3046\u3067\u3001\u8fd1\u3044\u5c06\u6765\u52d5\u753b\u4ed8\u304d\u306e\u30e1\u30fc\u30eb\u3092\u8aad\u3080\u3053\u3068\u3082\u53ef\u80fd\u6027\u3068\u3057\u3066\u306f\u5341\u5206\u3042\u308a\u305d\u3046\u3067\u3059\u3002\uff09<\/p>\n<h2 id=\"04\"><span class=\"ez-toc-section\" id=\"4_%E3%82%AA%E3%83%BC%E3%83%88%E3%83%A1%E3%83%BC%E3%82%B7%E3%83%A7%E3%83%B3\"><\/span>4. \u30aa\u30fc\u30c8\u30e1\u30fc\u30b7\u30e7\u30f3<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-4520\" src=\"https:\/\/www.benchmarkemail.com\/jp\/wp-content\/uploads\/sites\/10\/2020\/02\/3.png\" alt=\"3\" width=\"921\" height=\"614\" \/><\/p>\n<p>\u4eca\u5e74\u306b\u9650\u3063\u305f\u30c8\u30ec\u30f3\u30c9\u3068\u3044\u3046\u3053\u3068\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u304c\u3001<a href=\"https:\/\/www.benchmarkemail.com\/jp\/blog\/what-is-email-marketing-automation\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u30e1\u30fc\u30eb\u306b\u304a\u3051\u308b\u30aa\u30fc\u30c8\u30e1\u30fc\u30b7\u30e7\u30f3<\/a>\u304c\u6ce8\u76ee\u3055\u308c\u59cb\u3081\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u3053\u306e\u6280\u8853\u304c\u6d3b\u7528\u3055\u308c\u3066\u3044\u308b\u306e\u304c\u3001\u53d7\u4fe1\u3057\u305f\u30e1\u30fc\u30eb\u306b\u5bfe\u3057\u3066\u884c\u3046\u30a2\u30af\u30b7\u30e7\u30f3\u3092\u30c8\u30ea\u30ac\u30fc\uff08\u304d\u3063\u304b\u3051\uff09\u306b\u3001\u305d\u306e\u5f8c\u5404\u8cfc\u8aad\u8005\u306b\u5408\u308f\u305b\u305f\u5185\u5bb9\u306e\u30e1\u30fc\u30eb\u304c\u81ea\u52d5\u3067\u9001\u3089\u308c\u308b\u3068\u3044\u3046\u3082\u306e\u3067\u3059\u3002<\/p>\n<p>\u4f8b\u3048\u3070\u3001\u30a6\u30a7\u30eb\u30ab\u30e0\u30e1\u30fc\u30eb\u3084EC\u30b5\u30a4\u30c8\u306e\u30ab\u30b4\u843d\u3061\u30e6\u30fc\u30b6\u30fc\u3078\u306e\u30e1\u30fc\u30eb\u3067\u3059\u3002\u3053\u306e\u30ab\u30b4\u843d\u3061\u30e6\u30fc\u30b6\u30fc\u3078\u306e\u30d5\u30a9\u30ed\u30fc\u30a2\u30c3\u30d7\u30e1\u30fc\u30eb\u306e\u73fe\u72b6\u306b\u3064\u3044\u3066\u3001\u30a2\u30e1\u30ea\u30ab\u306e\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30b3\u30f3\u30b5\u30eb\u30bf\u30f3\u30c8\u4f01\u696d\u3001Econsultancy\u304c\u884c\u3063\u305f<a href=\"https:\/\/econsultancy.com\/blog\/67403-ecommerce-email-marketing-benchmarks-for-2016\/\" target=\"_blank\" class=\"external\" rel=\"nofollow noopener noreferrer\">\u7d71\u8a08<\/a>\u306b\u3088\u308b\u3068\u3001\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u30c7\u30fc\u30bf\u304c\u3042\u3089\u308f\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<ul>\n<li>\u30ab\u30fc\u30c8\u653e\u68c4\u306e\u30d5\u30a9\u30ed\u30fc\u30a2\u30c3\u30d7\u30e1\u30fc\u30eb\u306e\u5e73\u5747\u958b\u5c01\u7387 &#8211; 46.6%<\/li>\n<li>\u958b\u5c01\u3055\u308c\u305f\u30e1\u30fc\u30eb\u306e\u5e73\u5747\u30af\u30ea\u30c3\u30af\u7387 &#8211; 28.7%<\/li>\n<li>\u30d5\u30a9\u30ed\u30fc\u30a2\u30c3\u30d7\u30e1\u30fc\u30eb\u304b\u3089\u306e\u5e73\u5747\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\uff08\u8cfc\u5165\uff09\u7387 &#8211; 5%<\/li>\n<\/ul>\n<p>\u4eca\u5f8c\u30aa\u30fc\u30c8\u30e1\u30fc\u30b7\u30e7\u30f3\u306e\u6d3b\u7528\u304c\u9032\u3080\u306b\u3064\u308c\u3066\u3001\u3053\u308c\u3060\u3051\u306e\u5229\u76ca\u3092\u81ea\u52d5\u3067\u5f97\u3089\u308c\u308b\u3068\u3044\u3046\u3053\u3068\u304c\u671f\u5f85\u3067\u304d\u307e\u3059\u3002<\/p>\n<h2 id=\"05\"><span class=\"ez-toc-section\" id=\"5_%E3%82%AA%E3%83%A0%E3%83%8B%E3%83%81%E3%83%A3%E3%83%8D%E3%83%AB\"><\/span>5. \u30aa\u30e0\u30cb\u30c1\u30e3\u30cd\u30eb<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-4521\" src=\"https:\/\/www.benchmarkemail.com\/jp\/wp-content\/uploads\/sites\/10\/2020\/02\/4.png\" alt=\"4\" width=\"921\" height=\"691\" \/><br \/>\n\u4eca\u3067\u306f\u30d6\u30e9\u30f3\u30c9\u3084\u4f01\u696d\u304c\u60c5\u5831\u3092\u767a\u4fe1\u3059\u308b\u30c4\u30fc\u30eb\u3068\u3057\u3066SNS\u3084\u30d6\u30ed\u30b0\u3001\u30e1\u30fc\u30eb\u306a\u3069\u591a\u304f\u306e\u624b\u6bb5\u304c\u6319\u3052\u3089\u308c\u307e\u3059\u3002\u4f01\u696d\u306f\u3053\u308c\u3089\u30c4\u30fc\u30eb\u3092\u30b7\u30f3\u30af\u30ed\u3055\u305b\u3066\u6d3b\u7528\u3057\u9867\u5ba2\u306b\u30a2\u30d7\u30ed\u30fc\u30c1\u3059\u308b\u3053\u3068\u304c\u6c42\u3081\u3089\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u30e1\u30fc\u30eb\u3092\u5225\u306e\u65bd\u7b56\uff08\u4f8b\u3048\u3070\u30b5\u30a4\u30c8\u3084sns\u3067\u63b2\u8f09\u3057\u3066\u3044\u308b\u60c5\u5831\u3068\u30e1\u30fc\u30eb\u3067\u9001\u308b\u60c5\u5831\u304c\u5168\u304f\u7570\u306a\u3063\u3066\u3044\u308b\uff09\u3068\u6349\u3048\u308b\u306e\u3067\u306f\u306a\u304f\u3001\u305d\u306e\u4ed6\u306e\u30c1\u30e3\u30cd\u30eb\u3068\u9023\u52d5\u3055\u308c\u308b\u3053\u3068\u304c\u3088\u308a\u9032\u3080\u306e\u3067\u306f\u306a\u3044\u304b\u3068\u4e88\u6e2c\u3055\u308c\u307e\u3059\u3002<\/p>\n<p>\u30e1\u30fc\u30eb\u3067\u5148\u884c\u8ca9\u58f2\u60c5\u5831\u3092\u544a\u77e5\u3001\u305d\u306e\u5f8c\u5404SNS\u3067\u30e1\u30fc\u30eb\u306b\u306e\u307f\u7279\u5225\u60c5\u5831\u304c\u3042\u308b\u3053\u3068\u3092\u304a\u77e5\u3089\u305b\u3059\u308b\u3053\u3068\u3067\u3001\u30e1\u30fc\u30eb\u8cfc\u8aad\u8005\u6570\u306e\u5897\u52a0\u3001\u58f2\u308a\u4e0a\u3052\u30a2\u30c3\u30d7\u306b\u8ca2\u732e\u3055\u305b\u3066\u3044\u308b\u4e8b\u4f8b\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p><a href=\"https:\/\/www.benchmarkemail.com\/jp\/blog\/%E3%80%90%E4%BA%8B%E4%BE%8B%E3%80%91%E3%83%A1%E3%83%BC%E3%83%AB%E3%81%8B%E3%82%89%E3%81%AE%E5%A3%B2%E4%B8%8A%E5%8A%B9%E6%9E%9C%E3%81%A6%E3%81%8D%E3%82%81%E3%82%93%EF%BC%81%E3%82%AF%E3%82%B7%E3%82%BF\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u3010\u4e8b\u4f8b\u3011\u30e1\u30fc\u30eb\u304b\u3089\u306e\u58f2\u4e0a\u52b9\u679c\u3066\u304d\u3081\u3093\uff01\u30af\u30b7\u30bf\u30cb\u304c\u884c\u3046\u9650\u5b9a\u7684\u306a\u60c5\u5831\u767a\u4fe1\u3067\u30e1\u30fc\u30eb\u30de\u30ac\u30b8\u30f3\u306e\u4fa1\u5024up<\/a><\/p>\n<h2 id=\"06\" style=\"margin-top: -100px;padding-top: 100px\"><span class=\"ez-toc-section\" id=\"6%E3%83%A1%E3%83%BC%E3%83%AB%E3%81%AE%E6%9A%97%E5%8F%B7%E5%8C%96\"><\/span>6.\u30e1\u30fc\u30eb\u306e\u6697\u53f7\u5316<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-4522\" src=\"https:\/\/www.benchmarkemail.com\/jp\/wp-content\/uploads\/sites\/10\/2020\/02\/5.png\" alt=\"5\" width=\"921\" height=\"652\" \/><br \/>\n\u6700\u5f8c\u306f\u30bb\u30ad\u30e5\u30ea\u30c6\u30a3\u30fc\u306b\u95a2\u3059\u308b\u3082\u306e\u3067\u3059\u3002<\/p>\n<p>\u4eca\u307e\u3067\u3042\u3052\u3066\u304d\u305f\u3088\u3046\u306b\u30e1\u30fc\u30eb\u306e\u5185\u5bb9\u304c\u3088\u308a\u30d1\u30fc\u30bd\u30ca\u30eb\u306a\u3082\u306e\u306b\u306a\u3063\u3066\u3044\u304d\u3001\u307e\u305f\u5185\u5bb9\u304c\u591a\u304f\u306e\u500b\u4eba\u60c5\u5831\u306b\u57fa\u3065\u304f\u3088\u3046\u306b\u306a\u308b\u306b\u9023\u308c\u3066\u3001\u60c5\u5831\u6f0f\u3048\u3044\u306a\u3069\u306e\u30cb\u30e5\u30fc\u30b9\u3092\u3088\u304f\u805e\u304f\u3088\u3046\u306b\u306a\u3063\u305f\u304b\u3068\u601d\u3044\u307e\u3059\u3002<\/p>\n<p>\u305d\u3093\u306a\u4e2d\u30012016\u5e74Gmail\u306f\u30e1\u30fc\u30eb\u306e\u30bb\u30ad\u30e5\u30ea\u30c6\u30a3\u30fc\u5f37\u5316\u5bfe\u7b56\u3068\u3057\u3066<a href=\"https:\/\/support.google.com\/mail\/answer\/7039474\" target=\"_blank\" class=\"external\" rel=\"nofollow noopener noreferrer\">\u30e1\u30fc\u30eb\u306bTLS\u30bb\u30ad\u30e5\u30ea\u30c6\u30a3\u30fc<\/a>\u3092\u8ffd\u52a0\u3055\u305b\u307e\u3057\u305f\u3002\uff08\u30e1\u30fc\u30eb\u30c7\u30fc\u30bf\u3092\u6697\u53f7\u5316\u3055\u305b\u7b2c\u4e09\u8005\u304b\u3089\u30e1\u30fc\u30eb\u306e\u8aad\u307f\u53d6\u308a\u3092\u3055\u305b\u306a\u3044\u6280\u8853\uff09<\/p>\n<p>Benchmark Email\u3067\u3082\u3053\u306eTLS\u30bb\u30ad\u30e5\u30ea\u30c6\u30a3\u30fc\u5bfe\u5fdc\u3092\u884c\u3063\u3066\u3044\u307e\u3059\u304c\u3001Gmail\u3067\u3082\u30bb\u30ad\u30e5\u30ea\u30c6\u30a3\u30fc\u5bfe\u7b56\u306b\u4e57\u308a\u51fa\u3057\u305f\u3053\u3068\u304c\u304d\u3063\u304b\u3051\u3068\u306a\u308a\u3001\u305d\u306e\u4ed6Yahoo\u3084hotmail\u306a\u3069\u3067\u3082\u3053\u306e\u52d5\u304d\u304c\u9ad8\u307e\u3063\u3066\u3044\u304f\u306e\u3067\u306f\u306a\u3044\u304b\u3068\u4e88\u60f3\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<p><b>\u95a2\u9023\u8a18\u4e8b\uff1a<\/b><br \/>\n\u30fb<a href=\"https:\/\/www.google.com\/transparencyreport\/saferemail\/#region=142&amp;search=bmsend.com\" target=\"_blank\" class=\"external\" rel=\"nofollow noopener noreferrer\">Google\u900f\u660e\u6027\u30ec\u30dd\u30fc\u30c8\uff1aBenchmark Email\u3092\u4f7f\u3063\u3066\u9001\u4fe1\u3055\u308c\u308b\u30e1\u30fc\u30eb\u306e\u6697\u53f7\u5316\u5272\u5408\u3092\u78ba\u8a8d\u3067\u304d\u307e\u3059\u3002<br \/>\n<\/a>\u30fb<a href=\"https:\/\/www.benchmarkemail.com\/jp\/blog\/gmail_security_tls_and_dmarc\/\" target=\"_blank\" rel=\"noopener noreferrer\">Gmail\u306e\u6697\u53f7\u5316\u8a2d\u5b9a\u306b\u3088\u308a\u30e1\u30fc\u30eb\u306b\u5bfe\u3059\u308b\u30bb\u30ad\u30e5\u30ea\u30c6\u30a3\u30fc\u610f\u8b58\u304c\u5411\u4e0a\u3002\u30fc\u30bb\u30ad\u30e5\u30ea\u30c6\u30a3\u30fc\u306b\u307e\u3064\u308f\u308bTLS\u3001DMARC\u3063\u3066\u4f55\uff1f<\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"%E3%81%95%E3%81%84%E3%81%94%E3%81%AB\"><\/span>\u3055\u3044\u3054\u306b<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>2017\u5e74\u306f\u30e1\u30fc\u30eb\u3092\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c4\u30fc\u30eb\u3068\u6349\u3048\u305f\u65bd\u7b56\u304c\u3088\u308a\u52a0\u901f\u3057\u3066\u3044\u304f\u3053\u3068\u304c\u4e88\u60f3\u3055\u308c\u307e\u3059\u3002\u305d\u308c\u306f\u3001\u5b9f\u969b\u306b\u305d\u306e\u3088\u3046\u306a\u30e1\u30fc\u30eb\u5229\u7528\u3092\u3059\u308b\u3053\u3068\u3067\u3001\u30e1\u30fc\u30eb\u306e\u52b9\u679c\u3092\u62e1\u5927\u3055\u305b\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u304b\u3089\u306b\u4ed6\u306a\u308a\u307e\u305b\u3093\u3002<\/p>\n<p>\u81ea\u5206\u304c\u53d7\u4fe1\u8005\u306e\u7acb\u5834\u3067\u3042\u308c\u3070\u3001<b>\u300c\u6700\u9069\u306a\u60c5\u5831\u3092\u6700\u9069\u306a\u6642\u9593\u306b\u53d7\u3051\u53d6\u308c\u3070\u300d<\/b>\u30e1\u30fc\u30eb\u306e\u5185\u5bb9\u3092\u3088\u304f\u8aad\u3080\u3088\u3046\u306b\u306a\u308b\u3057\u3001\u305d\u3046\u3067\u306a\u3044\u5834\u5408\u306f\u3001\u958b\u5c01\u3059\u3089\u3057\u306a\u304f\u306a\u308b\u3053\u3068\u306f\u4eca\u53d7\u3051\u53d6\u3063\u3066\u3044\u308b\u30e1\u30eb\u30de\u30ac\u3067\u3082\u8a00\u3048\u308b\u3053\u3068\u3067\u3059\u3002<\/p>\n<p>Benchmark Email\u3067\u306f\u4eca\u5f8c\u3082\u6700\u5148\u7aef\u306e\u4e8b\u4f8b\u306a\u3069\u3001\u30ea\u30a2\u30eb\u306a\u6210\u529f\u4f8b\u3092\u30d6\u30ed\u30b0\u3067\u3054\u7d39\u4ecb\u3057\u3066\u307e\u3044\u308a\u307e\u3059\u3002<\/p>\n<p>\u4ee5\u4e0a\u3001\u4f0f\u898b\u3067\u3057\u305f\u3002<\/p>\n<div class=\"ninja_onebutton\">\/\/ &lt;![CDATA[<br \/>\n(function(d){<br \/>\nif(typeof(window.NINJA_CO_JP_ONETAG_BUTTON_2f4e138f7719a5c3092c7264effeaf88)==&#039;undefined&#039;){<br \/>\n    document.write(&quot;&#8221;);<br \/>\n}else{<br \/>\n    window.NINJA_CO_JP_ONETAG_BUTTON_2f4e138f7719a5c3092c7264effeaf88.ONETAGButton_Load();}<br \/>\n})(document);<br \/>\n\/\/ ]]&gt;<!--?php the_permalink(); ?--><!--?php the_title(); ?--><\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u3053\u3093\u306b\u3061\u306f\u3001\u30d6\u30ed\u30b0\u62c5\u5f53\u4f0f\u898b\u3067\u3059\u3002 2017\u5e74\u3082\u65e9\u3044\u3082\u306e\u3067\u3082\u30462\u30f6\u6708\u304c\u904e\u304e\u307e\u3057\u305f\u3002Web\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u4e16\u754c\u3067\u306f\u30c8\u30ec\u30f3\u30c9\u306e\u79fb\u308a\u5909\u308f\u308a\u304c\u6fc0\u3057\u304f\u3001\u7279\u306b\u672c\u5834\u30a2\u30e1\u30ea\u30ab\u3067\u306f\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u306e\u9032\u6b69\u306b\u4f34\u3044\u3001\u65b0\u305f\u306a\u65bd\u7b56\u3084\u624b\u6cd5\u304c\u751f\u307e\u308c\u3066\u3044\u307e\u3059\u3002 \u4eca\u56de\u306f\u30a2\u30e1\u30ea\u30ab\u306b\u304a\u3051\u308b2017\u5e74\u306e\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c8\u30ec\u30f3\u30c9\u306b\u3064\u3044\u3066\u3054\u7d39\u4ecb\u3057\u307e\u3059\uff01 \u30a2\u30e1\u30ea\u30ab\u306e\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u727d\u5f15\u3059\u308bLitmus\u304c\u516c\u958b\u3057\u305f\u3001\u300c2017\u5e74\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c8\u30ec\u30f3\u30c9\uff08The Biggest Email Marketing Trends in 2017 Will Be\u2026\uff09\u300d\u306b\u3088\u308b\u3068\u3001\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u3084\u65bd\u7b56\u304c\u4eca\u5e74\u306e\u30c8\u30ec\u30f3\u30c9\u306b\u306a\u308b\u3068\u6319\u3052\u3066\u3044\u307e\u3059\u3002 \u30a4\u30f3\u30bf\u30e9\u30af\u30c6\u30a3\u30d6\u30e1\u30fc\u30eb \u30d3\u30c3\u30af\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3057\u305f\u30e1\u30fc\u30eb\u306e\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u5316 HTML5 \u30d3\u30c7\u30aa \u30aa\u30fc\u30c8\u30e1\u30fc\u30b7\u30e7\u30f3 \u30aa\u30e0\u30cb\u30c1\u30e3\u30cd\u30eb \u30e1\u30fc\u30eb\u306e\u6697\u53f7\u5316 1.\u30a4\u30f3\u30bf\u30e9\u30af\u30c6\u30a3\u30d6\u30e1\u30fc\u30eb \u4eca\u307e\u3067\u306e\u30e1\u30fc\u30eb\u306e\u3042\u308a\u65b9\u3068\u3044\u3048\u3070\u3001\u60c5\u5831\u3092\u4f1d\u3048\u3001\u30e1\u30fc\u30eb\u5185\u306b\u8a2d\u7f6e\u3057\u305fCTA\u30dc\u30bf\u30f3\u3092\u7d4c\u7531\u3057\u3066\u5546\u54c1\u8cfc\u5165\u30da\u30fc\u30b8\u306b\u9032\u3093\u3067\u3082\u3089\u3046\u3068\u3044\u3046\u3082\u306e\u3067\u3057\u305f\u3002\u306a\u306e\u3067\u3001CTA\u30dc\u30bf\u30f3\u3092\u3069\u3046\u76ee\u7acb\u305f\u305b\u308b\u304b\u3001\u3069\u3046\u3044\u305f\u6587\u8a00\u3067\u8a34\u6c42\u3057\u3001\u3088\u308a\u30af\u30ea\u30c3\u30af\u3057\u3066\u3082\u3089\u3046\u304b\u3068\u3044\u3063\u305f\u3053\u3068\u304c\u30e1\u30fc\u30eb\u62c5\u5f53\u8005\u306e\u8155\u306e\u898b\u305b\u3069\u3053\u308d\u3060\u3063\u305f\u3068\u601d\u3044\u307e\u3059\u3002 \u3067\u3059\u304c\u3001\u30a4\u30f3\u30bf\u30e9\u30af\u30c6\u30a3\u30d6\u30e1\u30fc\u30eb\u306b\u3088\u308a\u3001\u8cfc\u8aad\u8005\u3092\u30e1\u30fc\u30eb\u306e\u5916\u306b\u98db\u3070\u3059\u3053\u3068\u306a\u304f\u3001\u30e1\u30fc\u30eb\u5185\u3067\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u30a2\u30af\u30b7\u30e7\u30f3\u3092\u53ef\u80fd\u306b\u3055\u305b\u308b\u3053\u3068\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002 1.\u8cfc\u5165\u3059\u308b\u5546\u54c1\u306e\u30b5\u30a4\u30ba\u3092\u9078\u3093\u3067\u30ab\u30fc\u30c8\u306b\u8ffd\u52a0 \u51fa\u5178\u5143\uff1aHow to Get Buy-In for Interactive Email 2.\u52d5\u753b\u306e\u69d8\u306bAirbnb\u306e\u30e1\u30fc\u30eb\u30de\u30ac\u30b8\u30f3\u3067\u306f\u6700\u521d\u306e\u30e1\u30fc\u30eb\u306b\u30a2\u30f3\u30b1\u30fc\u30c8\u3092\u8a2d\u7f6e\u3001\u305d\u306e\u56de\u7b54\u306b\u3042\u3063\u305f\u30b9\u30c6\u30c3\u30d7\u30e1\u30fc\u30eb\u304c\u305d\u306e\u5f8c\u81ea\u52d5\u3067\u914d\u4fe1\u3055\u308c\u308b\u3002 \u51fa\u5178\u5143\uff1aHow to Get Buy-In for Interactive Email 3.\u9577\u6587\u306e\u30e1\u30fc\u30eb\u3092\u6298\u308a\u305f\u305f\u3080\u3053\u3068\u304c\u3067\u304d\u308b\uff08\u4f8b\u3048\u3070\u3001\u30e1\u30fc\u30eb\u5185\u306e\u300c\u7d9a\u304d\u3092\u8aad\u3080\u300d\u3068\u3044\u3046\u30d0\u30ca\u30fc\u3092\u30af\u30ea\u30c3\u30af\u3059\u308b\u3068\u6298\u308a\u305f\u305f\u307e\u308c\u3066\u3044\u305f\u30e1\u30fc\u30eb\u5f8c\u534a\u304c\u5c55\u958b\u3055\u308c\u308b\uff09 \u73fe\u72b6\u3067\u306f\u3053\u306e\u69d8\u306a\u30e1\u30fc\u30eb\u306b\u5bfe\u5fdc\u3067\u304d\u308b\u30e1\u30fc\u30e9\u30fc\u306f\u5168\u4f53\u306e70%\u306b\u3082\u53ca\u3076\u3068\u3044\u3046\u3053\u3068\u3067\u3001\u4eca\u5f8c\u307e\u3059\u307e\u3059\u30e1\u30fc\u30eb\u306e\u591a\u69d8\u5316\u3001\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u5316\u304c\u9032\u307f\u305d\u3046\u3067\u3059\u306d\u3002 2.\u30d3\u30c3\u30af\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3057\u305f\u30e1\u30fc\u30eb\u306e\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u5316 \u30d3\u30c3\u30b0\u30c7\u30fc\u30bf\u3067\u8a73\u7d30\u306a\u9867\u5ba2\u60c5\u5831\u3092\u7ba1\u7406\u3057\u3001\u305d\u306e\u60c5\u5831\u3092\u5143\u306b\u914d\u4fe1\u5148\u306b\u5408\u308f\u305b\u305f\u30e1\u30fc\u30eb\u3092\u9001\u308a\u3001\u30e1\u30fc\u30eb\u306e\u52b9\u679c\u3092\u6700\u5927\u5316\u3055\u305b\u308b\u3068\u3044\u3046\u3082\u306e\u3067\u3059\u3002 \u3064\u307e\u308a\u3001\u30e1\u30fc\u30eb\u914d\u4fe1\u306f\u4eca\u5f8c\u307e\u3059\u307e\u3059\u300c\u6700\u9069\u306a\u60c5\u5831\u3092\u6700\u9069\u306a\u76f8\u624b\u306b\u3001\u6700\u9069\u306a\u6642\u9593\u306b\u5c4a\u3051\u308b\u300d\u3088\u3046\u306b\u306a\u308b\u3068\u3044\u3046\u3053\u3068\u3067\u3059\u3002 \u3053\u3053\u6570\u5e74\u3001\u300c\u30d3\u30c3\u30b0\u30c7\u30fc\u30bf\u300d\u306f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u304a\u3044\u3066\u6700\u3082\u91cd\u8981\u8996\u3055\u308c\u3066\u304a\u308a\u3001\u7d30\u304b\u3044\u9867\u5ba2\u60c5\u5831\u3092\u96c6\u3081\u308b\u3053\u3068\u304c\u4f1a\u793e\u306e\u5229\u76ca\u3092\u751f\u307f\u51fa\u3059\u30ad\u30fc\u306b\u306a\u308b\u3068\u8003\u3048\u3089\u308c\u3066\u3044\u307e\u3059\u3002 2017\u5e74\u3001\u7279\u306b\u5927\u4f01\u696d\u3067\u306f\u3053\u308c\u307e\u3067\u53ce\u96c6\u3057\u3066\u304d\u305f\u5927\u91cf\u306e\u9867\u5ba2\u30c7\u30fc\u30bf\u3092\u6709\u52b9\u6d3b\u7528\u3057\u3066\u3044\u304f\u30bf\u30a4\u30df\u30f3\u30b0\u3067\u3042\u308b\u3068\u8a00\u308f\u308c\u3066\u3044\u307e\u3059\u3002\u3053\u308c\u3089\u306e\u30c7\u30fc\u30bf\u3092\u30e1\u30fc\u30eb\u306b\u3082\u6d3b\u7528\u3057\u300c\u6700\u9069\u306a\u60c5\u5831\u3092\u6700\u9069\u306a\u76f8\u624b\u306b\u3001\u6700\u9069\u306a\u6642\u9593\u306b\u5c4a\u3051\u308b\u300d\u3053\u3068\u304c\u3088\u308a\u6ce8\u76ee\u3055\u308c\u3066\u3044\u307e\u3059\u3002 \uff08\u3068\u306f\u8a00\u3048\u96c6\u7a4d\u3055\u308c\u305f\u30d3\u30c3\u30b0\u30c7\u30fc\u30bf\u3092\u3046\u307e\u304f\u6d3b\u7528\u3059\u308b\u3053\u3068\u306f\u3068\u3066\u3082\u56f0\u96e3\u3067\u3042\u308a\u3001\u5168\u4f53\u7684\u306b\u666e\u53ca\u3055\u308c\u308b\u307e\u3067\u306f\u307e\u30605\u5e74\u307b\u3069\u306f\u304b\u304b\u308b\u305d\u3046\u3067\u3059\u3002\uff09 3. HTML5 \u30d3\u30c7\u30aa 2017\u5e74\u30e1\u30fc\u30eb\u958b\u5c01\u7387\u30ec\u30dd\u30fc\u30c8\u3067\u3082\u304a\u4f1d\u3048\u3057\u3066\u3044\u307e\u3059\u304c\u3001iOS10\u304cHTML5\u30d3\u30c7\u30aa\u306e\u30b5\u30dd\u30fc\u30c8\u3092\u518d\u958b\u3057\u305f\u3053\u3068\u306b\u3088\u308a\uff08\u904e\u53bb\u306eiOS\u3067\u3082\u30b5\u30dd\u30fc\u30c8\u3057\u3066\u3044\u305f\u3082\u306e\u304c\u3042\u3063\u305f\u305d\u3046\u3067\u3059\uff09\u3001\u30e1\u30fc\u30eb\u5185\u3067\u52d5\u753b\u3092\u518d\u751f\u3055\u305b\u308b\u3053\u3068\u304c\u6280\u8853\u7684\u306b\u53ef\u80fd\u306b\u306a\u308a\u307e\u3057\u305f\u3002\u30e1\u30fc\u30eb\u306e\u9001\u53d7\u4fe1\u306b\u3082\u30b9\u30de\u30db\u3092\u5229\u7528\u3059\u308b\u4eba\u304c\u5897\u3048\u305f\u3053\u3068\u3067\u3001\u4eca\u5f8c\u52d5\u753b\u4ed8\u304d\u306e\u30e1\u30fc\u30eb\u304c\u5897\u3048\u3066\u304f\u308b\u306e\u3067\u306f\u3068\u3044\u3046\u671f\u5f85\u304c\u6301\u3066\u307e\u3059\u3002 \uff08\u500b\u4eba\u7684\u306b\u306f\u672a\u3060\u6d77\u5916\u306e\u3082\u306e\u3067\u3082\u52d5\u753b\u4ed8\u304d\u306e\u30e1\u30eb\u30de\u30ac\u3092\u898b\u305f\u3053\u3068\u306f\u3042\u308a\u307e\u305b\u3093\u304c\u3001\u3059\u3067\u306b\u30a2\u30e1\u30ea\u30ab\u306b\u304a\u3051\u308b\u30e1\u30fc\u30eb\u306e\u958b\u5c01\u74b0\u5883\u3068\u3057\u3066\u3001Apple\u306e\u30e1\u30fc\u30eb\u30a2\u30d7\u30ea\u3067\u306e\u958b\u5c01\u304c\u5168\u4f53\u306e53\uff05\u306b\u767b\u3063\u3066\u3044\u308b\u305d\u3046\u3067\u3001\u8fd1\u3044\u5c06\u6765\u52d5\u753b\u4ed8\u304d\u306e\u30e1\u30fc\u30eb\u3092\u8aad\u3080\u3053\u3068\u3082\u53ef\u80fd\u6027\u3068\u3057\u3066\u306f\u5341\u5206\u3042\u308a\u305d\u3046\u3067\u3059\u3002\uff09 4. \u30aa\u30fc\u30c8\u30e1\u30fc\u30b7\u30e7\u30f3 \u4eca\u5e74\u306b\u9650\u3063\u305f\u30c8\u30ec\u30f3\u30c9\u3068\u3044\u3046\u3053\u3068\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u304c\u3001\u30e1\u30fc\u30eb\u306b\u304a\u3051\u308b\u30aa\u30fc\u30c8\u30e1\u30fc\u30b7\u30e7\u30f3\u304c\u6ce8\u76ee\u3055\u308c\u59cb\u3081\u3066\u3044\u307e\u3059\u3002 \u3053\u306e\u6280\u8853\u304c\u6d3b\u7528\u3055\u308c\u3066\u3044\u308b\u306e\u304c\u3001\u53d7\u4fe1\u3057\u305f\u30e1\u30fc\u30eb\u306b\u5bfe\u3057\u3066\u884c\u3046\u30a2\u30af\u30b7\u30e7\u30f3\u3092\u30c8\u30ea\u30ac\u30fc\uff08\u304d\u3063\u304b\u3051\uff09\u306b\u3001\u305d\u306e\u5f8c\u5404\u8cfc\u8aad\u8005\u306b\u5408\u308f\u305b\u305f\u5185\u5bb9\u306e\u30e1\u30fc\u30eb\u304c\u81ea\u52d5\u3067\u9001\u3089\u308c\u308b\u3068\u3044\u3046\u3082\u306e\u3067\u3059\u3002&hellip;<\/p>\n","protected":false},"author":44,"featured_media":15306,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[2164],"tags":[],"class_list":["post-11755","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-email-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u3053\u308c\u3055\u3048\u8aad\u3081\u3070\u4e38\u308f\u304b\u308a\uff012017\u5e74\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c8\u30ec\u30f3\u30c9 - Benchmark Email<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.benchmarkemail.com\/jp\/blog\/\u3053\u308c\u3055\u3048\u8aad\u3081\u3070\u4e38\u308f\u304b\u308a\uff012017\u5e74\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u3053\u308c\u3055\u3048\u8aad\u3081\u3070\u4e38\u308f\u304b\u308a\uff012017\u5e74\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c8\u30ec\u30f3\u30c9 - Benchmark Email\" \/>\n<meta property=\"og:description\" content=\"\u3053\u3093\u306b\u3061\u306f\u3001\u30d6\u30ed\u30b0\u62c5\u5f53\u4f0f\u898b\u3067\u3059\u3002 2017\u5e74\u3082\u65e9\u3044\u3082\u306e\u3067\u3082\u30462\u30f6\u6708\u304c\u904e\u304e\u307e\u3057\u305f\u3002Web\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u4e16\u754c\u3067\u306f\u30c8\u30ec\u30f3\u30c9\u306e\u79fb\u308a\u5909\u308f\u308a\u304c\u6fc0\u3057\u304f\u3001\u7279\u306b\u672c\u5834\u30a2\u30e1\u30ea\u30ab\u3067\u306f\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u306e\u9032\u6b69\u306b\u4f34\u3044\u3001\u65b0\u305f\u306a\u65bd\u7b56\u3084\u624b\u6cd5\u304c\u751f\u307e\u308c\u3066\u3044\u307e\u3059\u3002 \u4eca\u56de\u306f\u30a2\u30e1\u30ea\u30ab\u306b\u304a\u3051\u308b2017\u5e74\u306e\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c8\u30ec\u30f3\u30c9\u306b\u3064\u3044\u3066\u3054\u7d39\u4ecb\u3057\u307e\u3059\uff01 \u30a2\u30e1\u30ea\u30ab\u306e\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u727d\u5f15\u3059\u308bLitmus\u304c\u516c\u958b\u3057\u305f\u3001\u300c2017\u5e74\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c8\u30ec\u30f3\u30c9\uff08The Biggest Email Marketing Trends in 2017 Will Be\u2026\uff09\u300d\u306b\u3088\u308b\u3068\u3001\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u3084\u65bd\u7b56\u304c\u4eca\u5e74\u306e\u30c8\u30ec\u30f3\u30c9\u306b\u306a\u308b\u3068\u6319\u3052\u3066\u3044\u307e\u3059\u3002 \u30a4\u30f3\u30bf\u30e9\u30af\u30c6\u30a3\u30d6\u30e1\u30fc\u30eb \u30d3\u30c3\u30af\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3057\u305f\u30e1\u30fc\u30eb\u306e\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u5316 HTML5 \u30d3\u30c7\u30aa \u30aa\u30fc\u30c8\u30e1\u30fc\u30b7\u30e7\u30f3 \u30aa\u30e0\u30cb\u30c1\u30e3\u30cd\u30eb \u30e1\u30fc\u30eb\u306e\u6697\u53f7\u5316 1.\u30a4\u30f3\u30bf\u30e9\u30af\u30c6\u30a3\u30d6\u30e1\u30fc\u30eb \u4eca\u307e\u3067\u306e\u30e1\u30fc\u30eb\u306e\u3042\u308a\u65b9\u3068\u3044\u3048\u3070\u3001\u60c5\u5831\u3092\u4f1d\u3048\u3001\u30e1\u30fc\u30eb\u5185\u306b\u8a2d\u7f6e\u3057\u305fCTA\u30dc\u30bf\u30f3\u3092\u7d4c\u7531\u3057\u3066\u5546\u54c1\u8cfc\u5165\u30da\u30fc\u30b8\u306b\u9032\u3093\u3067\u3082\u3089\u3046\u3068\u3044\u3046\u3082\u306e\u3067\u3057\u305f\u3002\u306a\u306e\u3067\u3001CTA\u30dc\u30bf\u30f3\u3092\u3069\u3046\u76ee\u7acb\u305f\u305b\u308b\u304b\u3001\u3069\u3046\u3044\u305f\u6587\u8a00\u3067\u8a34\u6c42\u3057\u3001\u3088\u308a\u30af\u30ea\u30c3\u30af\u3057\u3066\u3082\u3089\u3046\u304b\u3068\u3044\u3063\u305f\u3053\u3068\u304c\u30e1\u30fc\u30eb\u62c5\u5f53\u8005\u306e\u8155\u306e\u898b\u305b\u3069\u3053\u308d\u3060\u3063\u305f\u3068\u601d\u3044\u307e\u3059\u3002 \u3067\u3059\u304c\u3001\u30a4\u30f3\u30bf\u30e9\u30af\u30c6\u30a3\u30d6\u30e1\u30fc\u30eb\u306b\u3088\u308a\u3001\u8cfc\u8aad\u8005\u3092\u30e1\u30fc\u30eb\u306e\u5916\u306b\u98db\u3070\u3059\u3053\u3068\u306a\u304f\u3001\u30e1\u30fc\u30eb\u5185\u3067\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u30a2\u30af\u30b7\u30e7\u30f3\u3092\u53ef\u80fd\u306b\u3055\u305b\u308b\u3053\u3068\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002 1.\u8cfc\u5165\u3059\u308b\u5546\u54c1\u306e\u30b5\u30a4\u30ba\u3092\u9078\u3093\u3067\u30ab\u30fc\u30c8\u306b\u8ffd\u52a0 \u51fa\u5178\u5143\uff1aHow to Get Buy-In for Interactive Email 2.\u52d5\u753b\u306e\u69d8\u306bAirbnb\u306e\u30e1\u30fc\u30eb\u30de\u30ac\u30b8\u30f3\u3067\u306f\u6700\u521d\u306e\u30e1\u30fc\u30eb\u306b\u30a2\u30f3\u30b1\u30fc\u30c8\u3092\u8a2d\u7f6e\u3001\u305d\u306e\u56de\u7b54\u306b\u3042\u3063\u305f\u30b9\u30c6\u30c3\u30d7\u30e1\u30fc\u30eb\u304c\u305d\u306e\u5f8c\u81ea\u52d5\u3067\u914d\u4fe1\u3055\u308c\u308b\u3002 \u51fa\u5178\u5143\uff1aHow to Get Buy-In for Interactive Email 3.\u9577\u6587\u306e\u30e1\u30fc\u30eb\u3092\u6298\u308a\u305f\u305f\u3080\u3053\u3068\u304c\u3067\u304d\u308b\uff08\u4f8b\u3048\u3070\u3001\u30e1\u30fc\u30eb\u5185\u306e\u300c\u7d9a\u304d\u3092\u8aad\u3080\u300d\u3068\u3044\u3046\u30d0\u30ca\u30fc\u3092\u30af\u30ea\u30c3\u30af\u3059\u308b\u3068\u6298\u308a\u305f\u305f\u307e\u308c\u3066\u3044\u305f\u30e1\u30fc\u30eb\u5f8c\u534a\u304c\u5c55\u958b\u3055\u308c\u308b\uff09 \u73fe\u72b6\u3067\u306f\u3053\u306e\u69d8\u306a\u30e1\u30fc\u30eb\u306b\u5bfe\u5fdc\u3067\u304d\u308b\u30e1\u30fc\u30e9\u30fc\u306f\u5168\u4f53\u306e70%\u306b\u3082\u53ca\u3076\u3068\u3044\u3046\u3053\u3068\u3067\u3001\u4eca\u5f8c\u307e\u3059\u307e\u3059\u30e1\u30fc\u30eb\u306e\u591a\u69d8\u5316\u3001\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u5316\u304c\u9032\u307f\u305d\u3046\u3067\u3059\u306d\u3002 2.\u30d3\u30c3\u30af\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3057\u305f\u30e1\u30fc\u30eb\u306e\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u5316 \u30d3\u30c3\u30b0\u30c7\u30fc\u30bf\u3067\u8a73\u7d30\u306a\u9867\u5ba2\u60c5\u5831\u3092\u7ba1\u7406\u3057\u3001\u305d\u306e\u60c5\u5831\u3092\u5143\u306b\u914d\u4fe1\u5148\u306b\u5408\u308f\u305b\u305f\u30e1\u30fc\u30eb\u3092\u9001\u308a\u3001\u30e1\u30fc\u30eb\u306e\u52b9\u679c\u3092\u6700\u5927\u5316\u3055\u305b\u308b\u3068\u3044\u3046\u3082\u306e\u3067\u3059\u3002 \u3064\u307e\u308a\u3001\u30e1\u30fc\u30eb\u914d\u4fe1\u306f\u4eca\u5f8c\u307e\u3059\u307e\u3059\u300c\u6700\u9069\u306a\u60c5\u5831\u3092\u6700\u9069\u306a\u76f8\u624b\u306b\u3001\u6700\u9069\u306a\u6642\u9593\u306b\u5c4a\u3051\u308b\u300d\u3088\u3046\u306b\u306a\u308b\u3068\u3044\u3046\u3053\u3068\u3067\u3059\u3002 \u3053\u3053\u6570\u5e74\u3001\u300c\u30d3\u30c3\u30b0\u30c7\u30fc\u30bf\u300d\u306f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u304a\u3044\u3066\u6700\u3082\u91cd\u8981\u8996\u3055\u308c\u3066\u304a\u308a\u3001\u7d30\u304b\u3044\u9867\u5ba2\u60c5\u5831\u3092\u96c6\u3081\u308b\u3053\u3068\u304c\u4f1a\u793e\u306e\u5229\u76ca\u3092\u751f\u307f\u51fa\u3059\u30ad\u30fc\u306b\u306a\u308b\u3068\u8003\u3048\u3089\u308c\u3066\u3044\u307e\u3059\u3002 2017\u5e74\u3001\u7279\u306b\u5927\u4f01\u696d\u3067\u306f\u3053\u308c\u307e\u3067\u53ce\u96c6\u3057\u3066\u304d\u305f\u5927\u91cf\u306e\u9867\u5ba2\u30c7\u30fc\u30bf\u3092\u6709\u52b9\u6d3b\u7528\u3057\u3066\u3044\u304f\u30bf\u30a4\u30df\u30f3\u30b0\u3067\u3042\u308b\u3068\u8a00\u308f\u308c\u3066\u3044\u307e\u3059\u3002\u3053\u308c\u3089\u306e\u30c7\u30fc\u30bf\u3092\u30e1\u30fc\u30eb\u306b\u3082\u6d3b\u7528\u3057\u300c\u6700\u9069\u306a\u60c5\u5831\u3092\u6700\u9069\u306a\u76f8\u624b\u306b\u3001\u6700\u9069\u306a\u6642\u9593\u306b\u5c4a\u3051\u308b\u300d\u3053\u3068\u304c\u3088\u308a\u6ce8\u76ee\u3055\u308c\u3066\u3044\u307e\u3059\u3002 \uff08\u3068\u306f\u8a00\u3048\u96c6\u7a4d\u3055\u308c\u305f\u30d3\u30c3\u30b0\u30c7\u30fc\u30bf\u3092\u3046\u307e\u304f\u6d3b\u7528\u3059\u308b\u3053\u3068\u306f\u3068\u3066\u3082\u56f0\u96e3\u3067\u3042\u308a\u3001\u5168\u4f53\u7684\u306b\u666e\u53ca\u3055\u308c\u308b\u307e\u3067\u306f\u307e\u30605\u5e74\u307b\u3069\u306f\u304b\u304b\u308b\u305d\u3046\u3067\u3059\u3002\uff09 3. HTML5 \u30d3\u30c7\u30aa 2017\u5e74\u30e1\u30fc\u30eb\u958b\u5c01\u7387\u30ec\u30dd\u30fc\u30c8\u3067\u3082\u304a\u4f1d\u3048\u3057\u3066\u3044\u307e\u3059\u304c\u3001iOS10\u304cHTML5\u30d3\u30c7\u30aa\u306e\u30b5\u30dd\u30fc\u30c8\u3092\u518d\u958b\u3057\u305f\u3053\u3068\u306b\u3088\u308a\uff08\u904e\u53bb\u306eiOS\u3067\u3082\u30b5\u30dd\u30fc\u30c8\u3057\u3066\u3044\u305f\u3082\u306e\u304c\u3042\u3063\u305f\u305d\u3046\u3067\u3059\uff09\u3001\u30e1\u30fc\u30eb\u5185\u3067\u52d5\u753b\u3092\u518d\u751f\u3055\u305b\u308b\u3053\u3068\u304c\u6280\u8853\u7684\u306b\u53ef\u80fd\u306b\u306a\u308a\u307e\u3057\u305f\u3002\u30e1\u30fc\u30eb\u306e\u9001\u53d7\u4fe1\u306b\u3082\u30b9\u30de\u30db\u3092\u5229\u7528\u3059\u308b\u4eba\u304c\u5897\u3048\u305f\u3053\u3068\u3067\u3001\u4eca\u5f8c\u52d5\u753b\u4ed8\u304d\u306e\u30e1\u30fc\u30eb\u304c\u5897\u3048\u3066\u304f\u308b\u306e\u3067\u306f\u3068\u3044\u3046\u671f\u5f85\u304c\u6301\u3066\u307e\u3059\u3002 \uff08\u500b\u4eba\u7684\u306b\u306f\u672a\u3060\u6d77\u5916\u306e\u3082\u306e\u3067\u3082\u52d5\u753b\u4ed8\u304d\u306e\u30e1\u30eb\u30de\u30ac\u3092\u898b\u305f\u3053\u3068\u306f\u3042\u308a\u307e\u305b\u3093\u304c\u3001\u3059\u3067\u306b\u30a2\u30e1\u30ea\u30ab\u306b\u304a\u3051\u308b\u30e1\u30fc\u30eb\u306e\u958b\u5c01\u74b0\u5883\u3068\u3057\u3066\u3001Apple\u306e\u30e1\u30fc\u30eb\u30a2\u30d7\u30ea\u3067\u306e\u958b\u5c01\u304c\u5168\u4f53\u306e53\uff05\u306b\u767b\u3063\u3066\u3044\u308b\u305d\u3046\u3067\u3001\u8fd1\u3044\u5c06\u6765\u52d5\u753b\u4ed8\u304d\u306e\u30e1\u30fc\u30eb\u3092\u8aad\u3080\u3053\u3068\u3082\u53ef\u80fd\u6027\u3068\u3057\u3066\u306f\u5341\u5206\u3042\u308a\u305d\u3046\u3067\u3059\u3002\uff09 4. \u30aa\u30fc\u30c8\u30e1\u30fc\u30b7\u30e7\u30f3 \u4eca\u5e74\u306b\u9650\u3063\u305f\u30c8\u30ec\u30f3\u30c9\u3068\u3044\u3046\u3053\u3068\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u304c\u3001\u30e1\u30fc\u30eb\u306b\u304a\u3051\u308b\u30aa\u30fc\u30c8\u30e1\u30fc\u30b7\u30e7\u30f3\u304c\u6ce8\u76ee\u3055\u308c\u59cb\u3081\u3066\u3044\u307e\u3059\u3002 \u3053\u306e\u6280\u8853\u304c\u6d3b\u7528\u3055\u308c\u3066\u3044\u308b\u306e\u304c\u3001\u53d7\u4fe1\u3057\u305f\u30e1\u30fc\u30eb\u306b\u5bfe\u3057\u3066\u884c\u3046\u30a2\u30af\u30b7\u30e7\u30f3\u3092\u30c8\u30ea\u30ac\u30fc\uff08\u304d\u3063\u304b\u3051\uff09\u306b\u3001\u305d\u306e\u5f8c\u5404\u8cfc\u8aad\u8005\u306b\u5408\u308f\u305b\u305f\u5185\u5bb9\u306e\u30e1\u30fc\u30eb\u304c\u81ea\u52d5\u3067\u9001\u3089\u308c\u308b\u3068\u3044\u3046\u3082\u306e\u3067\u3059\u3002&hellip;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.benchmarkemail.com\/jp\/blog\/\u3053\u308c\u3055\u3048\u8aad\u3081\u3070\u4e38\u308f\u304b\u308a\uff012017\u5e74\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\/\" \/>\n<meta property=\"og:site_name\" content=\"Benchmark Email \u65e5\u672c\u8a9e\u7248\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/BenchmarkEmailJapan\" \/>\n<meta property=\"article:published_time\" content=\"2017-03-13T05:09:48+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-05-21T06:07:38+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.benchmarkemail.com\/jp\/wp-content\/uploads\/sites\/10\/2020\/02\/17159135_1480848158632008_2185292198656738612_o.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1400\" \/>\n\t<meta property=\"og:image:height\" content=\"730\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Benchmark Team\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@BenchmarkJP\" \/>\n<meta name=\"twitter:site\" content=\"@BenchmarkJP\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Benchmark Team\" \/>\n<script type=\"application\/ld+json\" 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1.\u30a4\u30f3\u30bf\u30e9\u30af\u30c6\u30a3\u30d6\u30e1\u30fc\u30eb \u4eca\u307e\u3067\u306e\u30e1\u30fc\u30eb\u306e\u3042\u308a\u65b9\u3068\u3044\u3048\u3070\u3001\u60c5\u5831\u3092\u4f1d\u3048\u3001\u30e1\u30fc\u30eb\u5185\u306b\u8a2d\u7f6e\u3057\u305fCTA\u30dc\u30bf\u30f3\u3092\u7d4c\u7531\u3057\u3066\u5546\u54c1\u8cfc\u5165\u30da\u30fc\u30b8\u306b\u9032\u3093\u3067\u3082\u3089\u3046\u3068\u3044\u3046\u3082\u306e\u3067\u3057\u305f\u3002\u306a\u306e\u3067\u3001CTA\u30dc\u30bf\u30f3\u3092\u3069\u3046\u76ee\u7acb\u305f\u305b\u308b\u304b\u3001\u3069\u3046\u3044\u305f\u6587\u8a00\u3067\u8a34\u6c42\u3057\u3001\u3088\u308a\u30af\u30ea\u30c3\u30af\u3057\u3066\u3082\u3089\u3046\u304b\u3068\u3044\u3063\u305f\u3053\u3068\u304c\u30e1\u30fc\u30eb\u62c5\u5f53\u8005\u306e\u8155\u306e\u898b\u305b\u3069\u3053\u308d\u3060\u3063\u305f\u3068\u601d\u3044\u307e\u3059\u3002 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