{"id":15920,"date":"2020-02-16T22:11:30","date_gmt":"2020-02-17T06:11:30","guid":{"rendered":"https:\/\/blog.benchmarkemail.wpengine.com\/?p=43871"},"modified":"2021-08-18T02:58:34","modified_gmt":"2021-08-18T02:58:34","slug":"effective-sales-and-marketing-emails","status":"publish","type":"post","link":"https:\/\/www.benchmarkemail.com\/jp\/blog\/effective-sales-and-marketing-emails\/","title":{"rendered":"\u898b\u8fbc\u307f\u5ba2\u3092\u9867\u5ba2\u306b\uff01\u8cfc\u8cb7\u3092\u4fc3\u3059\u305f\u3081\u306e\u52b9\u679c\u7684\u306a\u30e1\u30eb\u30de\u30ac\u4f5c\u6210\u306e\u5fc3\u7406\u30c6\u30af\u30cb\u30c3\u30af12\u9078"},"content":{"rendered":"<p>\u3053\u3093\u306b\u3061\u306f\u3002\u30b3\u30f3\u30c6\u30f3\u30c4\u30e9\u30a4\u30bf\u30fc\u306e\u30b3\u30cb\u30fc\u3067\u3059\u3002<\/p>\n<p>\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306f\u3001\u4eca\u3082\u306a\u304a\u6700\u3082\u52b9\u679c\u7684\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u624b\u6cd5\u306e1\u3064\u3067\u3059\u3002\u30e1\u30eb\u30de\u30ac\u3092\u4f5c\u6210\u3059\u308b\u969b\u306f\u3001\u4ee5\u4e0b\u306e3\u3064\u306e\u30b9\u30c6\u30c3\u30d7\u3092\u78ba\u5b9f\u306b\u884c\u3046\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n<p><strong>1. \u8cfc\u8aad\u8005\u3092\u30bb\u30b0\u30e1\u30f3\u30c8\u5316\u3059\u308b\uff1a<\/strong>\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u30e1\u30fc\u30eb\u3092\u4f5c\u6210\u3057\u3001\u958b\u5c01\u7387\u3092\u4e0a\u3052\u308b<\/p>\n<p><strong>2. \u512a\u308c\u305f\u4ef6\u540d\u3092\u4f5c\u6210\u3059\u308b\uff1a<\/strong>\u8cfc\u8aad\u8005\u304c\u6700\u521d\u306b\u76ee\u306b\u5165\u308b\u4ef6\u540d\u3092\u5f15\u304d\u4ed8\u3051\u308b\u3082\u306e\u306b\u3059\u308b<\/p>\n<p><strong>3. \u30e1\u30fc\u30eb\u3092\u614e\u91cd\u306b\u4f5c\u308a\u4e0a\u3052\u308b\uff1a<\/strong>\u8cfc\u8aad\u8005\u3092\u30bb\u30fc\u30eb\u30b9\u30d5\u30a1\u30cd\u30eb\u306b\u5c0e\u304f\u3088\u3046\u306a\u5185\u5bb9\u306b\u3059\u308b<\/p>\n<p>\u307e\u305f\u3001\u8cfc\u8aad\u8005\u306e\u5fc3\u7406\u3092\u8aad\u3080\u4e8b\u3082\u91cd\u8981\u3067\u3059\u3002\u30e1\u30eb\u30de\u30ac\u306e\u8cfc\u8aad\u8005\u306f\u3001\u898b\u8fbc\u307f\u5ba2\u304b\u3089\u9867\u5ba2\u306b\u306a\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u3044\u306e\u3067\u3059\u3002<\/p>\n<p>\u4eca\u56de\u306f\u3001\u8aad\u8005\u5fc3\u7406\u3092\u6d3b\u7528\u3057\u305f\u30c6\u30af\u30cb\u30c3\u30af\u309212\u9078\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-white ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\"><p class=\"ez-toc-title\" style=\"cursor:inherit\">\u76ee\u6b21<\/p>\n<\/div><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.benchmarkemail.com\/jp\/blog\/effective-sales-and-marketing-emails\/#1_%E3%81%AA%E3%81%98%E3%81%BF%E3%81%AE%E3%81%82%E3%82%8B%E5%90%8D%E5%89%8D%E3%82%92%E8%A8%98%E8%BC%89%E3%81%99%E3%82%8B\" >1. \u306a\u3058\u307f\u306e\u3042\u308b\u540d\u524d\u3092\u8a18\u8f09\u3059\u308b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.benchmarkemail.com\/jp\/blog\/effective-sales-and-marketing-emails\/#2_%E9%99%90%E5%AE%9A%E6%84%9F%E3%82%92%E5%87%BA%E3%81%99\" >2. \u9650\u5b9a\u611f\u3092\u51fa\u3059<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.benchmarkemail.com\/jp\/blog\/effective-sales-and-marketing-emails\/#3_%E7%84%A1%E6%96%99%E3%81%AE%E3%82%B5%E3%83%BC%E3%83%93%E3%82%B9%E3%82%92%E6%8F%90%E4%BE%9B%E3%81%99%E3%82%8B\" >3. \u7121\u6599\u306e\u30b5\u30fc\u30d3\u30b9\u3092\u63d0\u4f9b\u3059\u308b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.benchmarkemail.com\/jp\/blog\/effective-sales-and-marketing-emails\/#4_%E3%83%AD%E3%82%B4%E3%82%92%E5%B7%A6%E4%B8%8A%E9%9A%85%E3%81%AB%E9%85%8D%E7%BD%AE%E3%81%99%E3%82%8B\" >4. \u30ed\u30b4\u3092\u5de6\u4e0a\u9685\u306b\u914d\u7f6e\u3059\u308b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.benchmarkemail.com\/jp\/blog\/effective-sales-and-marketing-emails\/#5_%E3%83%87%E3%82%B6%E3%82%A4%E3%83%B3%E3%81%A7%E6%B3%A8%E6%84%8F%E3%82%92%E5%BC%95%E3%81%8F\" >5. \u30c7\u30b6\u30a4\u30f3\u3067\u6ce8\u610f\u3092\u5f15\u304f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.benchmarkemail.com\/jp\/blog\/effective-sales-and-marketing-emails\/#6_%E4%BE%A1%E6%A0%BC%E3%82%92%E6%AF%94%E8%BC%83%E3%81%99%E3%82%8B\" >6. \u4fa1\u683c\u3092\u6bd4\u8f03\u3059\u308b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.benchmarkemail.com\/jp\/blog\/effective-sales-and-marketing-emails\/#7_%E3%83%91%E3%83%BC%E3%82%BD%E3%83%8A%E3%83%A9%E3%82%A4%E3%82%BA%E3%81%99%E3%82%8B\" >7. \u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3059\u308b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.benchmarkemail.com\/jp\/blog\/effective-sales-and-marketing-emails\/#8_%E3%80%8C%E9%A1%94%E3%80%8D%E3%82%92%E5%88%A9%E7%94%A8%E3%81%99%E3%82%8B\" >8. \u300c\u9854\u300d\u3092\u5229\u7528\u3059\u308b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.benchmarkemail.com\/jp\/blog\/effective-sales-and-marketing-emails\/#9_%E7%8B%AC%E8%87%AA%E6%80%A7%E3%81%A8%E7%B7%8A%E6%80%A5%E6%80%A7%E3%82%92%E6%8C%81%E3%81%9F%E3%81%9B%E3%82%8B\" >9. \u72ec\u81ea\u6027\u3068\u7dca\u6025\u6027\u3092\u6301\u305f\u305b\u308b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.benchmarkemail.com\/jp\/blog\/effective-sales-and-marketing-emails\/#10_%E7%9F%AD%E3%81%8F%E3%80%81%E3%82%B7%E3%83%B3%E3%83%97%E3%83%AB%E3%81%8B%E3%81%A4%E3%83%93%E3%82%B8%E3%83%A5%E3%82%A2%E3%83%AB%E3%82%92%E9%87%8D%E8%A6%96%E3%81%99%E3%82%8B\" >10. \u77ed\u304f\u3001\u30b7\u30f3\u30d7\u30eb\u304b\u3064\u30d3\u30b8\u30e5\u30a2\u30eb\u3092\u91cd\u8996\u3059\u308b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/www.benchmarkemail.com\/jp\/blog\/effective-sales-and-marketing-emails\/#11_CTA%E3%83%9C%E3%82%BF%E3%83%B3%E3%82%92%E5%88%86%E3%81%8B%E3%82%8A%E3%82%84%E3%81%99%E3%81%8F%E8%A8%AD%E7%BD%AE%E3%81%99%E3%82%8B\" >11. CTA\u30dc\u30bf\u30f3\u3092\u5206\u304b\u308a\u3084\u3059\u304f\u8a2d\u7f6e\u3059\u308b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/www.benchmarkemail.com\/jp\/blog\/effective-sales-and-marketing-emails\/#12_%E3%81%8D%E3%81%A3%E3%81%8B%E3%81%91%E3%82%92%E4%BD%9C%E3%82%8B\" >12. \u304d\u3063\u304b\u3051\u3092\u4f5c\u308b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/www.benchmarkemail.com\/jp\/blog\/effective-sales-and-marketing-emails\/#%E6%9C%80%E5%BE%8C%E3%81%AB\" >\u6700\u5f8c\u306b<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"1_%E3%81%AA%E3%81%98%E3%81%BF%E3%81%AE%E3%81%82%E3%82%8B%E5%90%8D%E5%89%8D%E3%82%92%E8%A8%98%E8%BC%89%E3%81%99%E3%82%8B\"><\/span>1. \u306a\u3058\u307f\u306e\u3042\u308b\u540d\u524d\u3092\u8a18\u8f09\u3059\u308b<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u6cd5\u4eba\u5411\u3051\u306b\u30e1\u30fc\u30eb\u3092\u9001\u308b\u5834\u5408\u3001\u4ed6\u306e\u30e1\u30fc\u30eb\u306b\u57cb\u3082\u308c\u306a\u3044\u3088\u3046\u3001\u76f8\u624b\u306b\u306a\u3058\u307f\u306e\u3042\u308b\u540d\u524d\u3084\u5358\u8a9e\u3092\u4f7f\u3063\u3066\u6ce8\u610f\u3092\u5f15\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u53d7\u4fe1\u8005\u304c\u3042\u306a\u305f\u306e\u4e8b\u3092\u3059\u3067\u306b\u77e5\u3063\u3066\u3044\u308b\u5834\u5408\u306f\u3001\u81ea\u5206\u306e\u540d\u524d\u3092\u5165\u308c\u308b\u4e8b\u3067\u78ba\u5b9f\u306b\u958b\u5c01\u3055\u308c\u308b\u3067\u3057\u3087\u3046\u3002\u55b6\u696d\u30e1\u30fc\u30eb\u3092\u9001\u4fe1\u3059\u308b\u969b\u306f\u3001\u77e5\u3089\u308c\u3066\u3044\u308b\u30b5\u30fc\u30d3\u30b9\u540d\u3084\u30d6\u30e9\u30f3\u30c9\u540d\u3092\u5165\u308c\u307e\u3057\u3087\u3046\u3002<\/p>\n<h2><span class=\"ez-toc-section\" id=\"2_%E9%99%90%E5%AE%9A%E6%84%9F%E3%82%92%E5%87%BA%E3%81%99\"><\/span>2. \u9650\u5b9a\u611f\u3092\u51fa\u3059<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u300c\u8cfc\u8aad\u8005\u9650\u5b9a\u300d\u300c\u4eca\u6708\u9650\u308a\u300d\u306a\u3069\u3001\u9650\u5b9a\u7684\u306a\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306f\u305d\u308c\u3060\u3051\u3067\u611f\u3058\u3089\u308c\u308b\u4fa1\u5024\u304c\u9ad8\u307e\u308a\u307e\u3059\u3002<\/p>\n<p>\u305d\u306e\u305f\u3081\u3001\u4ef6\u540d\u307e\u305f\u306f\u672c\u6587\u30d7\u30ec\u30d3\u30e5\u30fc\u3067\u30a2\u30d4\u30fc\u30eb\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n<h2><span class=\"ez-toc-section\" id=\"3_%E7%84%A1%E6%96%99%E3%81%AE%E3%82%B5%E3%83%BC%E3%83%93%E3%82%B9%E3%82%92%E6%8F%90%E4%BE%9B%E3%81%99%E3%82%8B\"><\/span>3. \u7121\u6599\u306e\u30b5\u30fc\u30d3\u30b9\u3092\u63d0\u4f9b\u3059\u308b<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u300c\u7121\u6599\u3067\u63d0\u4f9b\u3059\u308b\u300d\u3053\u3068\u306f\u4ee5\u524d\u304b\u3089\u4f7f\u308f\u308c\u3066\u3044\u308b\u6226\u7565\u3067\u3059\u3002\u300c\u9001\u6599\u7121\u6599\u300d\u3068\u3044\u3046\u8a00\u8449\u3092\u4ef6\u540d\u306b\u5165\u308c\u308b\u3053\u3068\u3067\u300150%\u4ee5\u4e0a\u306e\u30af\u30ea\u30c3\u30af\u7387\u3092\u5f97\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<h2><span class=\"ez-toc-section\" id=\"4_%E3%83%AD%E3%82%B4%E3%82%92%E5%B7%A6%E4%B8%8A%E9%9A%85%E3%81%AB%E9%85%8D%E7%BD%AE%E3%81%99%E3%82%8B\"><\/span>4. \u30ed\u30b4\u3092\u5de6\u4e0a\u9685\u306b\u914d\u7f6e\u3059\u308b<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u30e1\u30fc\u30eb\u3092\u958b\u5c01\u3057\u305f\u969b\u306b\u3001\u4e00\u756a\u6700\u521d\u306b\u76ee\u306b\u5165\u308b\u306e\u306f\u5de6\u4e0a\u9685\u306e\u30d6\u30e9\u30f3\u30c9\u306e\u30ed\u30b4\u3067\u3059\u3002\u6587\u7ae0\u306f\u5de6\u304b\u3089\u53f3\u306b\u8aad\u3080\u305f\u3081\u3001\u8aad\u8005\u306f\u7121\u610f\u8b58\u306b\u5de6\u9685\u304b\u3089\u30e1\u30fc\u30eb\u3092\u8aad\u307f\u59cb\u3081\u307e\u3059\u3002<\/p>\n<p>\u30ed\u30b4\u3092\u8a2d\u7f6e\u3057\u305f\u5834\u5408\u300189%\u4ee5\u4e0a\u306e\u78ba\u7387\u3067\u30d6\u30e9\u30f3\u30c9\u304c\u8a8d\u77e5\u3055\u308c\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u3063\u3066\u3001\u30d6\u30e9\u30f3\u30c9\u30a4\u30e1\u30fc\u30b8\u3092\u69cb\u7bc9\u3057\u3001\u8a2a\u554f\u8005\u304c\u3042\u306a\u305f\u306e\u30e1\u30fc\u30eb\u3092\u6700\u5f8c\u307e\u3067\u8aad\u3080\u53ef\u80fd\u6027\u304c\u9ad8\u304f\u306a\u308a\u307e\u3059\u3002adidas\u306e\u3088\u3046\u306a\u5927\u624b\u30d6\u30e9\u30f3\u30c9\u3082\u3001\u3053\u306e\u624b\u6cd5\u3092\u5229\u7528\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u53c2\u8003\u8cc7\u6599\uff08\u82f1\u8a9e\uff09\uff1a<a class=\"external\" href=\"https:\/\/www.nngroup.com\/articles\/logo-placement-brand-recall\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Norman Nielsen group research<\/a><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-32240\" src=\"https:\/\/www.benchmarkemail.com\/jp\/wp-content\/uploads\/sites\/10\/2020\/02\/image3-4.png\" alt=\"\" width=\"676\" height=\"941\" srcset=\"https:\/\/www.benchmarkemail.com\/jp\/wp-content\/uploads\/sites\/10\/2020\/02\/image3-4.png 676w, https:\/\/www.benchmarkemail.com\/jp\/wp-content\/uploads\/sites\/10\/2020\/02\/image3-4-216x300.png 216w\" sizes=\"auto, (max-width: 676px) 100vw, 676px\" \/><\/p>\n<div id=\"attachment_43872\" class=\"wp-caption aligncenter\" style=\"width: 686px;\">\n<p>&nbsp;<\/p>\n<p id=\"caption-attachment-43872\" class=\"wp-caption-text\">Source: Really Good Emails<\/p>\n<\/div>\n<p>&nbsp;<\/p>\n<p>\u307e\u305f\u3001\u3061\u3087\u3063\u3068\u5909\u308f\u3063\u305f\u30ed\u30b4\u3092\u5165\u308c\u308b\u3053\u3068\u3067\u6210\u529f\u3057\u3066\u3044\u308b\u4f01\u696d\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-32241\" src=\"https:\/\/www.benchmarkemail.com\/jp\/wp-content\/uploads\/sites\/10\/2020\/02\/image1-3.png\" alt=\"\" width=\"672\" height=\"881\" srcset=\"https:\/\/www.benchmarkemail.com\/jp\/wp-content\/uploads\/sites\/10\/2020\/02\/image1-3.png 672w, https:\/\/www.benchmarkemail.com\/jp\/wp-content\/uploads\/sites\/10\/2020\/02\/image1-3-229x300.png 229w\" sizes=\"auto, (max-width: 672px) 100vw, 672px\" \/><\/p>\n<div id=\"attachment_43873\" class=\"wp-caption aligncenter\" style=\"width: 682px;\">\n<p>&nbsp;<\/p>\n<p id=\"caption-attachment-43873\" class=\"wp-caption-text\">Source: Really Good Emails<\/p>\n<\/div>\n<p>&nbsp;<\/p>\n<h2><span class=\"ez-toc-section\" id=\"5_%E3%83%87%E3%82%B6%E3%82%A4%E3%83%B3%E3%81%A7%E6%B3%A8%E6%84%8F%E3%82%92%E5%BC%95%E3%81%8F\"><\/span>5. \u30c7\u30b6\u30a4\u30f3\u3067\u6ce8\u610f\u3092\u5f15\u304f<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>5\u4eba\u306e\u3046\u30613\u4eba\u306e\u8cfc\u8aad\u8005\u306f\u5916\u51fa\u5148\u3067\u300c\u53d7\u4fe1\u30d5\u30a9\u30eb\u30c0\u300d\u3092\u78ba\u8a8d\u3057\u3066\u3044\u308b\u3053\u3068\u304c\u591a\u3044\u3067\u3059\u3002\u305d\u306e\u305f\u3081\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u3058\u3063\u304f\u308a\u8aad\u3093\u3067\u30e1\u30fc\u30eb\u306e\u826f\u3057\u60aa\u3057\u3092\u5224\u65ad\u3059\u308b\u6642\u9593\u304c\u3042\u308a\u307e\u305b\u3093\u3002\u8cfc\u8aad\u8005\u3092\u5f15\u304d\u4ed8\u3051\u308b\u305f\u3081\u306e\u30c7\u30b6\u30a4\u30f3\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u3092\u4f5c\u308a\u3001\u3088\u308a\u591a\u304f\u306e\u8cfc\u8aad\u8005\u306b\u30e1\u30fc\u30eb\u3092\u8aad\u307f\u7d9a\u3051\u3066\u3082\u3089\u3048\u308b\u3088\u3046\u306b\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\uff08\u95a2\u9023\u8a18\u4e8b\uff09<br \/>\n\u30fb<a href=\"https:\/\/www.benchmarkemail.com\/jp\/blog\/sites_you_can_find_good_email_designs\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387UP\u306b\u3064\u306a\u304c\u308b\uff1f\u30e1\u30eb\u30de\u30ac\u30c7\u30b6\u30a4\u30f3\u7d39\u4ecb\u30b5\u30a4\u30c88\u9078<\/a><br \/>\n\u30fb<a href=\"https:\/\/www.benchmarkemail.com\/jp\/blog\/templates-for-sale-promotion\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u30bb\u30fc\u30eb\u544a\u77e5\u306b\u4f7f\u3048\u308b\uff01 Benchmark Email\u30aa\u30ea\u30b8\u30ca\u30eb\u30c7\u30b6\u30a4\u30f3\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u7d39\u4ecb<\/a><\/p>\n<p>\u53c2\u8003\u8cc7\u6599\uff08\u82f1\u8a9e\uff09\uff1a<a href=\"https:\/\/www.emailmonday.com\/mobile-email-usage-statistics\/\" target=\"_blank\" rel=\"noopener noreferrer\">The ultimate mobile email stats overview<\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"6_%E4%BE%A1%E6%A0%BC%E3%82%92%E6%AF%94%E8%BC%83%E3%81%99%E3%82%8B\"><\/span>6. \u4fa1\u683c\u3092\u6bd4\u8f03\u3059\u308b<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u6614\u304b\u3089\u5c0f\u58f2\u696d\u754c\u3067\u4f7f\u308f\u308c\u3066\u304d\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u5fc3\u7406\u30c6\u30af\u30cb\u30c3\u30af\u306e\u300c\u30a2\u30f3\u30ab\u30ea\u30f3\u30b0\u52b9\u679c\u300d\u3092\u30e1\u30fc\u30eb\u306b\u9069\u7528\u3057\u307e\u3057\u3087\u3046\u3002\u4eba\u306f\u3001\u6700\u521d\u306b\u63d0\u793a\u3057\u305f\u5024\u6bb5\u3068\u5024\u5f15\u3055\u308c\u305f\u5024\u6bb5\u3092\u6bd4\u8f03\u3059\u308b\u3053\u3068\u3067\u3001\u4fa1\u5024\u304c\u3042\u308b\u304b\u3069\u3046\u304b\u3092\u5224\u65ad\u3057\u307e\u3059\u3002\u5fc5\u305a\u5143\u306e\u5024\u6bb5\u3082\u4f75\u305b\u3066\u8868\u793a\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u4e0b\u8a18\u306e\u30c7\u30b6\u30a4\u30f3\u306f\u512a\u308c\u3066\u3044\u307e\u3059\u304c\u3001\u4fa1\u683c\u306e\u8868\u793a\u304c\u7121\u304f\u3001\u300c30\uff05\u30aa\u30d5\u300d\u3068\u3057\u304b\u8a18\u8f09\u3055\u308c\u3066\u3044\u307e\u305b\u3093\u3002\u305d\u306e\u305f\u3081\u3001\u8cfc\u5165\u4fa1\u5024\u304c\u3042\u308b\u304b\u3069\u3046\u304b\u306e\u5224\u65ad\u304c\u3067\u304d\u307e\u305b\u3093\u3002<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-43874\" src=\"https:\/\/www.benchmarkemail.com\/jp\/wp-content\/uploads\/sites\/10\/2020\/06\/image3.png\" alt=\"\" width=\"651\" height=\"694\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"7_%E3%83%91%E3%83%BC%E3%82%BD%E3%83%8A%E3%83%A9%E3%82%A4%E3%82%BA%E3%81%99%E3%82%8B\"><\/span>7. \u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3059\u308b<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u4f01\u696d\u306e\u53ce\u76ca\u306e3\u5206\u306e2\u306f\u30bb\u30b0\u30e1\u30f3\u30c8\u5316\u3055\u308c\u305f\u30e1\u30fc\u30eb\u306b\u3088\u3063\u3066\u3082\u305f\u3089\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u30e1\u30fc\u30eb\u306e\u958b\u5c01\u7387\u306f\u3001\u901a\u5e38\u306e\u30e1\u30fc\u30eb\u306b\u6bd4\u3079\u306626%\u4ee5\u4e0a\u3082\u5897\u52a0\u3057\u307e\u3059\u3002<\/p>\n<p>\u51fa\u6765\u308b\u3060\u3051\u8a73\u3057\u304f\u8cfc\u8aad\u8005\u306e\u4e8b\u3092\u77e5\u308a\u3001\u4e0b\u8a18\u306e\u9805\u76ee\u306b\u7279\u306b\u6c17\u3092\u3064\u3051\u307e\u3057\u3087\u3046\u3002\u8cfc\u8aad\u8005\u304c\u898b\u305f\u3044\u30b3\u30f3\u30c6\u30f3\u30c4\u3084\u5546\u54c1\u3092\u63d0\u4f9b\u3059\u308b\u4e8b\u3067\u3001\u30af\u30ea\u30c3\u30af\u7387\u3092\u4e0a\u3052\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>-\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306e\u52d5\u5411\uff08\u5229\u7528\u72b6\u6cc1\u3084\u5c65\u6b74\uff09<br \/>\n-\u30e1\u30fc\u30eb\u306e\u52d5\u5411<br \/>\n-\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u306e\u52d5\u5411<br \/>\n-\u8208\u5473\u30fb\u95a2\u5fc3<\/p>\n<p>\u30bb\u30b0\u30e1\u30f3\u30c8\u5316\u3057\u305f\u5f8c\u306f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30aa\u30fc\u30c8\u30e1\u30fc\u30b7\u30e7\u30f3\u3092\u5229\u7528\u3057\u3001\u30b0\u30eb\u30fc\u30d7\u3054\u3068\u306b\u9069\u5207\u306a\u30e1\u30fc\u30eb\u3092\u914d\u4fe1\u3059\u308b\u4e8b\u304c\u3067\u304d\u307e\u3059\u3002\u305d\u308c\u306b\u3088\u308a\u3001\u9867\u5ba2\u8ee2\u63db\u7387\u306f\u4e0a\u6607\u3059\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u30e1\u30fc\u30eb\u306f\u901a\u5e38\u306e\u30e1\u30fc\u30eb\u3068\u6bd4\u8f03\u3057\u3066\u3001\u5546\u53d6\u5f15\u304c6\u500d\u306b\u306a\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u95a2\u9023FAQ\uff1a<a href=\"https:\/\/kb.benchmarkemail.com\/jp\/how-do-i-create-a-segment\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u30bb\u30b0\u30e1\u30f3\u30c8\u6a5f\u80fd\u306e\u4f7f\u3044\u65b9\u306f\uff1f<\/a><\/p>\n<p>\u53c2\u8003\u8cc7\u6599\uff08\u82f1\u8a9e\uff09<br \/>\n\u30fb<a class=\"external\" href=\"https:\/\/dma.org.uk\/uploads\/ckeditor\/National-client-email-2015.pdf\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">National client email report2015<\/a><br \/>\n\u30fb<a class=\"external\" href=\"https:\/\/instapage.com\/blog\/personalization-statistics\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Email personalization statistics<\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"8_%E3%80%8C%E9%A1%94%E3%80%8D%E3%82%92%E5%88%A9%E7%94%A8%E3%81%99%E3%82%8B\"><\/span>8. \u300c\u9854\u300d\u3092\u5229\u7528\u3059\u308b<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u4eba\u306e\u9854\u306f\u5546\u54c1\u3084\u4f1d\u3048\u305f\u3044\u3053\u3068\u306b\u5bfe\u3057\u3066\u306e\u611f\u60c5\u3092\u8868\u73fe\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u300c\u9854\u300d\u3092\u8f09\u305b\u308b\u3053\u3068\u3067\u3001\u611f\u60c5\u3068\u30d6\u30e9\u30f3\u30c9\u3092\u95a2\u9023\u4ed8\u3051\u3055\u305b\u308b\u306e\u306b\u6700\u3082\u52b9\u679c\u7684\u306a\u65b9\u6cd5\u306e1\u3064\u3067\u3059\u3002\u30d6\u30e9\u30f3\u30c9\u304c\u671b\u3080\u30a4\u30e1\u30fc\u30b8\u306b\u5408\u3063\u305f\u300c\u9854\u300d\u3092\u30e1\u30fc\u30eb\u306b\u3044\u308c\u307e\u3057\u3087\u3046\u3002\u4f8b\u3048\u3070\u3001\u30a2\u30c7\u30a3\u30c0\u30b9\u306f\u30e1\u30fc\u30eb\u306b\u300c\u96c6\u4e2d\u3057\u305f\u9854\u300d\u3092\u8d77\u7528\u3057\u3001\u4f59\u8a08\u306a\u3053\u3068\u306b\u56da\u308f\u308c\u305a\u30b9\u30dd\u30fc\u30c4\u306b\u96c6\u4e2d\u3067\u304d\u308b\u30a6\u30a7\u30a2\u3092\u63d0\u4f9b\u3057\u3066\u3044\u308b\u3053\u3068\u3092\u30a2\u30d4\u30fc\u30eb\u3057\u3066\u3044\u308b\u306e\u3067\u3059\u3002<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-32243\" src=\"https:\/\/www.benchmarkemail.com\/jp\/wp-content\/uploads\/sites\/10\/2020\/02\/image2-4.png\" alt=\"\" width=\"662\" height=\"744\" srcset=\"https:\/\/www.benchmarkemail.com\/jp\/wp-content\/uploads\/sites\/10\/2020\/02\/image2-4.png 662w, https:\/\/www.benchmarkemail.com\/jp\/wp-content\/uploads\/sites\/10\/2020\/02\/image2-4-267x300.png 267w\" sizes=\"auto, (max-width: 662px) 100vw, 662px\" \/><\/p>\n<p>&nbsp;<\/p>\n<h2><span class=\"ez-toc-section\" id=\"9_%E7%8B%AC%E8%87%AA%E6%80%A7%E3%81%A8%E7%B7%8A%E6%80%A5%E6%80%A7%E3%82%92%E6%8C%81%E3%81%9F%E3%81%9B%E3%82%8B\"><\/span>9. \u72ec\u81ea\u6027\u3068\u7dca\u6025\u6027\u3092\u6301\u305f\u305b\u308b<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u30e1\u30eb\u30de\u30ac\u8cfc\u8aad\u8005\u306e\u5927\u534a\u306f\u3001\u304a\u8cb7\u3044\u5f97\u5546\u54c1\u3084\u4f4e\u4fa1\u683c\u3067\u72ec\u81ea\u6027\u306e\u3042\u308b\u3082\u306e\u3092\u6c42\u3081\u3066\u3044\u307e\u3059\u3002\u305d\u3057\u3066\u6700\u5927\u306e\u6050\u308c\u306f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u53e4\u5178\u7684\u624b\u6cd5\u3067\u3042\u308bFOMO\uff08\u30c1\u30e3\u30f3\u30b9\u3092\u9003\u3059\u3053\u3068\u3078\u306e\u4e0d\u5b89\uff09\u3067\u3059\u3002<\/p>\n<p>\u65e9\u6025\u306a\u6c7a\u65ad\u3092\u8981\u3059\u308b\u5272\u5f15\u3092\u8868\u793a\u3057\u307e\u3057\u3087\u3046\u3002\u4f8b\u3048\u3070\u3001\u300c\u672c\u65e5\u6700\u7d42\u65e5\uff01\u300d\u307e\u305f\u306f\u3001\u300c\u6b8b\u308a\u308f\u305a\u304b\uff01\u300d\u3068\u3044\u3063\u305f\u8ca9\u58f2\u4fc3\u9032\u30e1\u30fc\u30eb\u3067\u3059\u3002\u4e0a\u624b\u304f\u30bb\u30b0\u30e1\u30f3\u30c8\u304c\u3067\u304d\u3066\u3044\u308c\u3070\u3001\u7570\u306a\u3063\u305f\u30b0\u30eb\u30fc\u30d7\u3078\u305d\u308c\u305e\u308c\u306b\u9069\u3057\u305f\u5272\u5f15\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<h2><span class=\"ez-toc-section\" id=\"10_%E7%9F%AD%E3%81%8F%E3%80%81%E3%82%B7%E3%83%B3%E3%83%97%E3%83%AB%E3%81%8B%E3%81%A4%E3%83%93%E3%82%B8%E3%83%A5%E3%82%A2%E3%83%AB%E3%82%92%E9%87%8D%E8%A6%96%E3%81%99%E3%82%8B\"><\/span>10. \u77ed\u304f\u3001\u30b7\u30f3\u30d7\u30eb\u304b\u3064\u30d3\u30b8\u30e5\u30a2\u30eb\u3092\u91cd\u8996\u3059\u308b<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>61.9\uff05\u306e\u30e1\u30fc\u30eb\u306f\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u3067\u958b\u5c01\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u591a\u304f\u306e\u4eba\u306f\u5916\u51fa\u5148\u3084\u4ed5\u4e8b\u306b\u884c\u304f\u524d\u306e\u307b\u3093\u306e\u6570\u5206\u3067\u30e1\u30fc\u30eb\u3092\u30c1\u30a7\u30c3\u30af\u3057\u3066\u3044\u308b\u306e\u3067\u3001\u9577\u3044\u6587\u7ae0\u306e\u30e1\u30fc\u30eb\u3092\u8aad\u3080\u6687\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n<p>\u5185\u5bb9\u3092\u77ed\u304f\u7c21\u6f54\u306b\u3057\u3001\u753b\u50cf\u3092\u4f7f\u3063\u3066\u8868\u73fe\u3057\u307e\u3057\u3087\u3046\u3002\u3042\u306a\u305f\u306e\u5e83\u544a\u5546\u54c1\u304c\u3069\u308c\u3060\u3051\u512a\u308c\u3066\u3044\u308b\u304b\u3092\u4f1d\u3048\u308b\u306e\u3067\u306f\u306a\u304f\u3001\u5546\u54c1\u306e\u5199\u771f\u3092\u8f09\u305b\u3001\u6570\u8a9e\u3067\u8981\u70b9\u3092\u8ff0\u3079\u3066\u30ea\u30f3\u30af\u3092\u8cbc\u308a\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u53c2\u8003\u8cc7\u6599\uff08\u82f1\u8a9e\uff09\uff1a<a href=\"https:\/\/www.emailmonday.com\/mobile-email-usage-statistics\/\" target=\"_blank\" rel=\"noopener noreferrer\">Mobile email statistics: growth and usage of email on mobile<\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"11_CTA%E3%83%9C%E3%82%BF%E3%83%B3%E3%82%92%E5%88%86%E3%81%8B%E3%82%8A%E3%82%84%E3%81%99%E3%81%8F%E8%A8%AD%E7%BD%AE%E3%81%99%E3%82%8B\"><\/span>11. CTA\u30dc\u30bf\u30f3\u3092\u5206\u304b\u308a\u3084\u3059\u304f\u8a2d\u7f6e\u3059\u308b<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u7406\u60f3\u3068\u3057\u3066\u306f\u3001\u4f55\u3082\u3057\u306a\u304f\u3066\u3082\u8cfc\u8aad\u8005\u304c\u30e1\u30fc\u30eb\u3092\u8aad\u3093\u3060\u5f8c\u306b\u8cfc\u5165\u3057\u3066\u304f\u308c\u308b\u4e8b\u3067\u3059\u304c\u3001\u73fe\u5b9f\u306f\u305d\u3046\u4e0a\u624b\u304f\u3044\u304d\u307e\u305b\u3093\u3002<\/p>\n<p>\u8cfc\u8aad\u8005\u304cCTA\u30dc\u30bf\u30f3\u3092\u30af\u30ea\u30c3\u30af\u3057\u305f\u3044\u3068\u601d\u3063\u305f\u3068\u304d\u306b\u3001\u3059\u3050\u306b\u898b\u3064\u304b\u308b\u3068\u3053\u308d\u306b\u8a2d\u7f6e\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/www.benchmarkemail.com\/jp\/blog\/how-to-design-powerful-email-call-to-actions\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u30e1\u30eb\u30de\u30ac\u3067\u30af\u30ea\u30c3\u30af\u7387\u3092\u9ad8\u3081\u308b\u305f\u3081\u306e7\u3064\u306e\u30d2\u30f3\u30c8\uff01CTA\u3092\u8a2d\u7f6e\u3057\u305f\u52b9\u679c\u7684\u306a\u30e1\u30fc\u30eb\u306e\u4f5c\u6210\u65b9\u6cd5<\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"12_%E3%81%8D%E3%81%A3%E3%81%8B%E3%81%91%E3%82%92%E4%BD%9C%E3%82%8B\"><\/span>12. \u304d\u3063\u304b\u3051\u3092\u4f5c\u308b<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u304d\u3063\u304b\u3051\u4f5c\u308a\u3092\u4e00\u756a\u3046\u307e\u304f\u4f7f\u3048\u308b\u30c1\u30e3\u30cd\u30eb\u304c\u30e1\u30fc\u30eb\u3067\u3059\u3002\u30e1\u30fc\u30eb\u306e\u76ee\u7684\u306f\u3001\u4f55\u304b\u3092\u524d\u3082\u3063\u3066\u58f2\u308b\u3053\u3068\u3067\u306f\u306a\u304f\u3001\u30d6\u30e9\u30f3\u30c9\u306e\u30d5\u30a1\u30f3\u3068\u307e\u3067\u306f\u3044\u304b\u306a\u3044\u8cfc\u8aad\u8005\u306b\u5c0f\u3055\u306a\u884c\u52d5\u3092\u8d77\u3053\u3055\u305b\u308b\u3053\u3068\u3067\u3059\u3002\u305d\u3046\u3059\u308b\u4e8b\u3067\u3001\u8cfc\u5165\u306e\u3088\u3046\u306a\u5927\u304d\u306a\u884c\u52d5\u306b\u3088\u308a\u6642\u9593\u3068\u304a\u91d1\u3092\u8cbb\u3084\u3057\u3066\u304f\u308c\u308b\u3088\u3046\u306b\u306a\u3063\u3066\u304f\u308c\u307e\u3059\u3002<\/p>\n<p>1\u3064\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u5f97\u308b\u306e\u306b\u3001\u8907\u6570\u306e\u30bf\u30c3\u30c1\u30dd\u30a4\u30f3\u30c8\uff08\u4f01\u696d\u3084\u30d6\u30e9\u30f3\u30c9\u3068\u6d88\u8cbb\u8005\u306e\u63a5\u70b9\uff09\u3092\u8981\u3057\u307e\u3059\u3002Facebook\u8a18\u4e8b\u306e\u5171\u6709\u304b\u3089\u3001\u30d6\u30e9\u30f3\u30c9\u306e\u30d5\u30a1\u30f3\u306b\u3055\u305b\u308b\u307e\u3067\u306e\u9053\u306e\u308a\u306b\u4f7f\u3048\u308b\u30bf\u30c3\u30c1\u30dd\u30a4\u30f3\u30c8\u3068\u3057\u3066\u30e1\u30fc\u30eb\u3092\u6d3b\u7528\u3057\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n<h2><span class=\"ez-toc-section\" id=\"%E6%9C%80%E5%BE%8C%E3%81%AB\"><\/span>\u6700\u5f8c\u306b<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u8cfc\u8aad\u8005\u306e\u30bb\u30b0\u30e1\u30f3\u30c8\u5316\u304b\u3089\u30e1\u30fc\u30eb\u306e\u672c\u6587\u4f5c\u6210\u65b9\u6cd5\u307e\u3067\u306e\u5fc3\u7406\u30c6\u30af\u30cb\u30c3\u30af\u3092\u3054\u7d39\u4ecb\u3057\u3066\u304d\u307e\u3057\u305f\u3002\u4eca\u5f8c\u306e\u30e1\u30eb\u30de\u30ac\u4f5c\u6210\u306b\u305c\u3072\u6d3b\u304b\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<p>\uff08\u95a2\u9023\u8a18\u4e8b\uff09<br \/>\n\u30fb<a href=\"https:\/\/www.benchmarkemail.com\/jp\/blog\/email-marketing-design-7tips\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u30e1\u30eb\u30de\u30ac\u30c7\u30b6\u30a4\u30f3\u306e\u57fa\u672c\u30c6\u30af\u30cb\u30c3\u30af7\u9078\uff01\u8272\u3084\u30d5\u30a9\u30f3\u30c8\u3001\u30ec\u30a4\u30a2\u30a6\u30c8\u306e\u8003\u3048\u65b9\u3068\u306f\uff1f<\/a><br \/>\n\u30fb<a href=\"https:\/\/www.benchmarkemail.com\/jp\/blog\/8ways-to-increase-email-engagement\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u6709\u540d\u30b5\u30fc\u30d3\u30b9\u306eHTML\u30e1\u30fc\u30eb\u4e8b\u4f8b\u306b\u5b66\u3076\uff01\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u9ad8\u3081\u308b8\u3064\u306e\u6cd5\u5247<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u3053\u3093\u306b\u3061\u306f\u3002\u30b3\u30f3\u30c6\u30f3\u30c4\u30e9\u30a4\u30bf\u30fc\u306e\u30b3\u30cb\u30fc\u3067\u3059\u3002 \u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306f\u3001\u4eca\u3082\u306a\u304a\u6700\u3082\u52b9\u679c\u7684\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u624b\u6cd5\u306e1\u3064\u3067\u3059\u3002\u30e1\u30eb\u30de\u30ac\u3092\u4f5c\u6210\u3059\u308b\u969b\u306f\u3001\u4ee5\u4e0b\u306e3\u3064\u306e\u30b9\u30c6\u30c3\u30d7\u3092\u78ba\u5b9f\u306b\u884c\u3046\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002 1. \u8cfc\u8aad\u8005\u3092\u30bb\u30b0\u30e1\u30f3\u30c8\u5316\u3059\u308b\uff1a\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u30e1\u30fc\u30eb\u3092\u4f5c\u6210\u3057\u3001\u958b\u5c01\u7387\u3092\u4e0a\u3052\u308b 2. \u512a\u308c\u305f\u4ef6\u540d\u3092\u4f5c\u6210\u3059\u308b\uff1a\u8cfc\u8aad\u8005\u304c\u6700\u521d\u306b\u76ee\u306b\u5165\u308b\u4ef6\u540d\u3092\u5f15\u304d\u4ed8\u3051\u308b\u3082\u306e\u306b\u3059\u308b 3. \u30e1\u30fc\u30eb\u3092\u614e\u91cd\u306b\u4f5c\u308a\u4e0a\u3052\u308b\uff1a\u8cfc\u8aad\u8005\u3092\u30bb\u30fc\u30eb\u30b9\u30d5\u30a1\u30cd\u30eb\u306b\u5c0e\u304f\u3088\u3046\u306a\u5185\u5bb9\u306b\u3059\u308b \u307e\u305f\u3001\u8cfc\u8aad\u8005\u306e\u5fc3\u7406\u3092\u8aad\u3080\u4e8b\u3082\u91cd\u8981\u3067\u3059\u3002\u30e1\u30eb\u30de\u30ac\u306e\u8cfc\u8aad\u8005\u306f\u3001\u898b\u8fbc\u307f\u5ba2\u304b\u3089\u9867\u5ba2\u306b\u306a\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u3044\u306e\u3067\u3059\u3002 \u4eca\u56de\u306f\u3001\u8aad\u8005\u5fc3\u7406\u3092\u6d3b\u7528\u3057\u305f\u30c6\u30af\u30cb\u30c3\u30af\u309212\u9078\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002 1. \u306a\u3058\u307f\u306e\u3042\u308b\u540d\u524d\u3092\u8a18\u8f09\u3059\u308b \u6cd5\u4eba\u5411\u3051\u306b\u30e1\u30fc\u30eb\u3092\u9001\u308b\u5834\u5408\u3001\u4ed6\u306e\u30e1\u30fc\u30eb\u306b\u57cb\u3082\u308c\u306a\u3044\u3088\u3046\u3001\u76f8\u624b\u306b\u306a\u3058\u307f\u306e\u3042\u308b\u540d\u524d\u3084\u5358\u8a9e\u3092\u4f7f\u3063\u3066\u6ce8\u610f\u3092\u5f15\u304d\u307e\u3057\u3087\u3046\u3002 \u53d7\u4fe1\u8005\u304c\u3042\u306a\u305f\u306e\u4e8b\u3092\u3059\u3067\u306b\u77e5\u3063\u3066\u3044\u308b\u5834\u5408\u306f\u3001\u81ea\u5206\u306e\u540d\u524d\u3092\u5165\u308c\u308b\u4e8b\u3067\u78ba\u5b9f\u306b\u958b\u5c01\u3055\u308c\u308b\u3067\u3057\u3087\u3046\u3002\u55b6\u696d\u30e1\u30fc\u30eb\u3092\u9001\u4fe1\u3059\u308b\u969b\u306f\u3001\u77e5\u3089\u308c\u3066\u3044\u308b\u30b5\u30fc\u30d3\u30b9\u540d\u3084\u30d6\u30e9\u30f3\u30c9\u540d\u3092\u5165\u308c\u307e\u3057\u3087\u3046\u3002 2. \u9650\u5b9a\u611f\u3092\u51fa\u3059 \u300c\u8cfc\u8aad\u8005\u9650\u5b9a\u300d\u300c\u4eca\u6708\u9650\u308a\u300d\u306a\u3069\u3001\u9650\u5b9a\u7684\u306a\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306f\u305d\u308c\u3060\u3051\u3067\u611f\u3058\u3089\u308c\u308b\u4fa1\u5024\u304c\u9ad8\u307e\u308a\u307e\u3059\u3002 \u305d\u306e\u305f\u3081\u3001\u4ef6\u540d\u307e\u305f\u306f\u672c\u6587\u30d7\u30ec\u30d3\u30e5\u30fc\u3067\u30a2\u30d4\u30fc\u30eb\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002 3. \u7121\u6599\u306e\u30b5\u30fc\u30d3\u30b9\u3092\u63d0\u4f9b\u3059\u308b \u300c\u7121\u6599\u3067\u63d0\u4f9b\u3059\u308b\u300d\u3053\u3068\u306f\u4ee5\u524d\u304b\u3089\u4f7f\u308f\u308c\u3066\u3044\u308b\u6226\u7565\u3067\u3059\u3002\u300c\u9001\u6599\u7121\u6599\u300d\u3068\u3044\u3046\u8a00\u8449\u3092\u4ef6\u540d\u306b\u5165\u308c\u308b\u3053\u3068\u3067\u300150%\u4ee5\u4e0a\u306e\u30af\u30ea\u30c3\u30af\u7387\u3092\u5f97\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002 4. \u30ed\u30b4\u3092\u5de6\u4e0a\u9685\u306b\u914d\u7f6e\u3059\u308b \u30e1\u30fc\u30eb\u3092\u958b\u5c01\u3057\u305f\u969b\u306b\u3001\u4e00\u756a\u6700\u521d\u306b\u76ee\u306b\u5165\u308b\u306e\u306f\u5de6\u4e0a\u9685\u306e\u30d6\u30e9\u30f3\u30c9\u306e\u30ed\u30b4\u3067\u3059\u3002\u6587\u7ae0\u306f\u5de6\u304b\u3089\u53f3\u306b\u8aad\u3080\u305f\u3081\u3001\u8aad\u8005\u306f\u7121\u610f\u8b58\u306b\u5de6\u9685\u304b\u3089\u30e1\u30fc\u30eb\u3092\u8aad\u307f\u59cb\u3081\u307e\u3059\u3002 \u30ed\u30b4\u3092\u8a2d\u7f6e\u3057\u305f\u5834\u5408\u300189%\u4ee5\u4e0a\u306e\u78ba\u7387\u3067\u30d6\u30e9\u30f3\u30c9\u304c\u8a8d\u77e5\u3055\u308c\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u3063\u3066\u3001\u30d6\u30e9\u30f3\u30c9\u30a4\u30e1\u30fc\u30b8\u3092\u69cb\u7bc9\u3057\u3001\u8a2a\u554f\u8005\u304c\u3042\u306a\u305f\u306e\u30e1\u30fc\u30eb\u3092\u6700\u5f8c\u307e\u3067\u8aad\u3080\u53ef\u80fd\u6027\u304c\u9ad8\u304f\u306a\u308a\u307e\u3059\u3002adidas\u306e\u3088\u3046\u306a\u5927\u624b\u30d6\u30e9\u30f3\u30c9\u3082\u3001\u3053\u306e\u624b\u6cd5\u3092\u5229\u7528\u3057\u3066\u3044\u307e\u3059\u3002 \u53c2\u8003\u8cc7\u6599\uff08\u82f1\u8a9e\uff09\uff1aNorman Nielsen group research &nbsp; Source: Really Good Emails &nbsp; \u307e\u305f\u3001\u3061\u3087\u3063\u3068\u5909\u308f\u3063\u305f\u30ed\u30b4\u3092\u5165\u308c\u308b\u3053\u3068\u3067\u6210\u529f\u3057\u3066\u3044\u308b\u4f01\u696d\u3082\u3042\u308a\u307e\u3059\u3002 &nbsp; Source: Really Good Emails &nbsp; 5. \u30c7\u30b6\u30a4\u30f3\u3067\u6ce8\u610f\u3092\u5f15\u304f 5\u4eba\u306e\u3046\u30613\u4eba\u306e\u8cfc\u8aad\u8005\u306f\u5916\u51fa\u5148\u3067\u300c\u53d7\u4fe1\u30d5\u30a9\u30eb\u30c0\u300d\u3092\u78ba\u8a8d\u3057\u3066\u3044\u308b\u3053\u3068\u304c\u591a\u3044\u3067\u3059\u3002\u305d\u306e\u305f\u3081\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u3058\u3063\u304f\u308a\u8aad\u3093\u3067\u30e1\u30fc\u30eb\u306e\u826f\u3057\u60aa\u3057\u3092\u5224\u65ad\u3059\u308b\u6642\u9593\u304c\u3042\u308a\u307e\u305b\u3093\u3002\u8cfc\u8aad\u8005\u3092\u5f15\u304d\u4ed8\u3051\u308b\u305f\u3081\u306e\u30c7\u30b6\u30a4\u30f3\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u3092\u4f5c\u308a\u3001\u3088\u308a\u591a\u304f\u306e\u8cfc\u8aad\u8005\u306b\u30e1\u30fc\u30eb\u3092\u8aad\u307f\u7d9a\u3051\u3066\u3082\u3089\u3048\u308b\u3088\u3046\u306b\u3057\u307e\u3057\u3087\u3046\u3002 \uff08\u95a2\u9023\u8a18\u4e8b\uff09 \u30fb\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387UP\u306b\u3064\u306a\u304c\u308b\uff1f\u30e1\u30eb\u30de\u30ac\u30c7\u30b6\u30a4\u30f3\u7d39\u4ecb\u30b5\u30a4\u30c88\u9078 \u30fb\u30bb\u30fc\u30eb\u544a\u77e5\u306b\u4f7f\u3048\u308b\uff01 Benchmark Email\u30aa\u30ea\u30b8\u30ca\u30eb\u30c7\u30b6\u30a4\u30f3\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u7d39\u4ecb \u53c2\u8003\u8cc7\u6599\uff08\u82f1\u8a9e\uff09\uff1aThe ultimate mobile email stats&hellip;<\/p>\n","protected":false},"author":78,"featured_media":18731,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[2340],"tags":[],"class_list":["post-15920","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-design"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u898b\u8fbc\u307f\u5ba2\u3092\u9867\u5ba2\u306b\uff01\u8cfc\u8cb7\u3092\u4fc3\u3059\u305f\u3081\u306e\u52b9\u679c\u7684\u306a\u30e1\u30eb\u30de\u30ac\u4f5c\u6210\u306e\u5fc3\u7406\u30c6\u30af\u30cb\u30c3\u30af12\u9078 - Benchmark Email<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.benchmarkemail.com\/jp\/blog\/effective-sales-and-marketing-emails\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u898b\u8fbc\u307f\u5ba2\u3092\u9867\u5ba2\u306b\uff01\u8cfc\u8cb7\u3092\u4fc3\u3059\u305f\u3081\u306e\u52b9\u679c\u7684\u306a\u30e1\u30eb\u30de\u30ac\u4f5c\u6210\u306e\u5fc3\u7406\u30c6\u30af\u30cb\u30c3\u30af12\u9078 - Benchmark Email\" \/>\n<meta property=\"og:description\" content=\"\u3053\u3093\u306b\u3061\u306f\u3002\u30b3\u30f3\u30c6\u30f3\u30c4\u30e9\u30a4\u30bf\u30fc\u306e\u30b3\u30cb\u30fc\u3067\u3059\u3002 \u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306f\u3001\u4eca\u3082\u306a\u304a\u6700\u3082\u52b9\u679c\u7684\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u624b\u6cd5\u306e1\u3064\u3067\u3059\u3002\u30e1\u30eb\u30de\u30ac\u3092\u4f5c\u6210\u3059\u308b\u969b\u306f\u3001\u4ee5\u4e0b\u306e3\u3064\u306e\u30b9\u30c6\u30c3\u30d7\u3092\u78ba\u5b9f\u306b\u884c\u3046\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002 1. \u8cfc\u8aad\u8005\u3092\u30bb\u30b0\u30e1\u30f3\u30c8\u5316\u3059\u308b\uff1a\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u30e1\u30fc\u30eb\u3092\u4f5c\u6210\u3057\u3001\u958b\u5c01\u7387\u3092\u4e0a\u3052\u308b 2. \u512a\u308c\u305f\u4ef6\u540d\u3092\u4f5c\u6210\u3059\u308b\uff1a\u8cfc\u8aad\u8005\u304c\u6700\u521d\u306b\u76ee\u306b\u5165\u308b\u4ef6\u540d\u3092\u5f15\u304d\u4ed8\u3051\u308b\u3082\u306e\u306b\u3059\u308b 3. \u30e1\u30fc\u30eb\u3092\u614e\u91cd\u306b\u4f5c\u308a\u4e0a\u3052\u308b\uff1a\u8cfc\u8aad\u8005\u3092\u30bb\u30fc\u30eb\u30b9\u30d5\u30a1\u30cd\u30eb\u306b\u5c0e\u304f\u3088\u3046\u306a\u5185\u5bb9\u306b\u3059\u308b \u307e\u305f\u3001\u8cfc\u8aad\u8005\u306e\u5fc3\u7406\u3092\u8aad\u3080\u4e8b\u3082\u91cd\u8981\u3067\u3059\u3002\u30e1\u30eb\u30de\u30ac\u306e\u8cfc\u8aad\u8005\u306f\u3001\u898b\u8fbc\u307f\u5ba2\u304b\u3089\u9867\u5ba2\u306b\u306a\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u3044\u306e\u3067\u3059\u3002 \u4eca\u56de\u306f\u3001\u8aad\u8005\u5fc3\u7406\u3092\u6d3b\u7528\u3057\u305f\u30c6\u30af\u30cb\u30c3\u30af\u309212\u9078\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002 1. \u306a\u3058\u307f\u306e\u3042\u308b\u540d\u524d\u3092\u8a18\u8f09\u3059\u308b \u6cd5\u4eba\u5411\u3051\u306b\u30e1\u30fc\u30eb\u3092\u9001\u308b\u5834\u5408\u3001\u4ed6\u306e\u30e1\u30fc\u30eb\u306b\u57cb\u3082\u308c\u306a\u3044\u3088\u3046\u3001\u76f8\u624b\u306b\u306a\u3058\u307f\u306e\u3042\u308b\u540d\u524d\u3084\u5358\u8a9e\u3092\u4f7f\u3063\u3066\u6ce8\u610f\u3092\u5f15\u304d\u307e\u3057\u3087\u3046\u3002 \u53d7\u4fe1\u8005\u304c\u3042\u306a\u305f\u306e\u4e8b\u3092\u3059\u3067\u306b\u77e5\u3063\u3066\u3044\u308b\u5834\u5408\u306f\u3001\u81ea\u5206\u306e\u540d\u524d\u3092\u5165\u308c\u308b\u4e8b\u3067\u78ba\u5b9f\u306b\u958b\u5c01\u3055\u308c\u308b\u3067\u3057\u3087\u3046\u3002\u55b6\u696d\u30e1\u30fc\u30eb\u3092\u9001\u4fe1\u3059\u308b\u969b\u306f\u3001\u77e5\u3089\u308c\u3066\u3044\u308b\u30b5\u30fc\u30d3\u30b9\u540d\u3084\u30d6\u30e9\u30f3\u30c9\u540d\u3092\u5165\u308c\u307e\u3057\u3087\u3046\u3002 2. \u9650\u5b9a\u611f\u3092\u51fa\u3059 \u300c\u8cfc\u8aad\u8005\u9650\u5b9a\u300d\u300c\u4eca\u6708\u9650\u308a\u300d\u306a\u3069\u3001\u9650\u5b9a\u7684\u306a\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306f\u305d\u308c\u3060\u3051\u3067\u611f\u3058\u3089\u308c\u308b\u4fa1\u5024\u304c\u9ad8\u307e\u308a\u307e\u3059\u3002 \u305d\u306e\u305f\u3081\u3001\u4ef6\u540d\u307e\u305f\u306f\u672c\u6587\u30d7\u30ec\u30d3\u30e5\u30fc\u3067\u30a2\u30d4\u30fc\u30eb\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002 3. \u7121\u6599\u306e\u30b5\u30fc\u30d3\u30b9\u3092\u63d0\u4f9b\u3059\u308b \u300c\u7121\u6599\u3067\u63d0\u4f9b\u3059\u308b\u300d\u3053\u3068\u306f\u4ee5\u524d\u304b\u3089\u4f7f\u308f\u308c\u3066\u3044\u308b\u6226\u7565\u3067\u3059\u3002\u300c\u9001\u6599\u7121\u6599\u300d\u3068\u3044\u3046\u8a00\u8449\u3092\u4ef6\u540d\u306b\u5165\u308c\u308b\u3053\u3068\u3067\u300150%\u4ee5\u4e0a\u306e\u30af\u30ea\u30c3\u30af\u7387\u3092\u5f97\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002 4. \u30ed\u30b4\u3092\u5de6\u4e0a\u9685\u306b\u914d\u7f6e\u3059\u308b \u30e1\u30fc\u30eb\u3092\u958b\u5c01\u3057\u305f\u969b\u306b\u3001\u4e00\u756a\u6700\u521d\u306b\u76ee\u306b\u5165\u308b\u306e\u306f\u5de6\u4e0a\u9685\u306e\u30d6\u30e9\u30f3\u30c9\u306e\u30ed\u30b4\u3067\u3059\u3002\u6587\u7ae0\u306f\u5de6\u304b\u3089\u53f3\u306b\u8aad\u3080\u305f\u3081\u3001\u8aad\u8005\u306f\u7121\u610f\u8b58\u306b\u5de6\u9685\u304b\u3089\u30e1\u30fc\u30eb\u3092\u8aad\u307f\u59cb\u3081\u307e\u3059\u3002 \u30ed\u30b4\u3092\u8a2d\u7f6e\u3057\u305f\u5834\u5408\u300189%\u4ee5\u4e0a\u306e\u78ba\u7387\u3067\u30d6\u30e9\u30f3\u30c9\u304c\u8a8d\u77e5\u3055\u308c\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u3063\u3066\u3001\u30d6\u30e9\u30f3\u30c9\u30a4\u30e1\u30fc\u30b8\u3092\u69cb\u7bc9\u3057\u3001\u8a2a\u554f\u8005\u304c\u3042\u306a\u305f\u306e\u30e1\u30fc\u30eb\u3092\u6700\u5f8c\u307e\u3067\u8aad\u3080\u53ef\u80fd\u6027\u304c\u9ad8\u304f\u306a\u308a\u307e\u3059\u3002adidas\u306e\u3088\u3046\u306a\u5927\u624b\u30d6\u30e9\u30f3\u30c9\u3082\u3001\u3053\u306e\u624b\u6cd5\u3092\u5229\u7528\u3057\u3066\u3044\u307e\u3059\u3002 \u53c2\u8003\u8cc7\u6599\uff08\u82f1\u8a9e\uff09\uff1aNorman Nielsen group research &nbsp; Source: Really Good Emails &nbsp; \u307e\u305f\u3001\u3061\u3087\u3063\u3068\u5909\u308f\u3063\u305f\u30ed\u30b4\u3092\u5165\u308c\u308b\u3053\u3068\u3067\u6210\u529f\u3057\u3066\u3044\u308b\u4f01\u696d\u3082\u3042\u308a\u307e\u3059\u3002 &nbsp; Source: Really Good Emails &nbsp; 5. \u30c7\u30b6\u30a4\u30f3\u3067\u6ce8\u610f\u3092\u5f15\u304f 5\u4eba\u306e\u3046\u30613\u4eba\u306e\u8cfc\u8aad\u8005\u306f\u5916\u51fa\u5148\u3067\u300c\u53d7\u4fe1\u30d5\u30a9\u30eb\u30c0\u300d\u3092\u78ba\u8a8d\u3057\u3066\u3044\u308b\u3053\u3068\u304c\u591a\u3044\u3067\u3059\u3002\u305d\u306e\u305f\u3081\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u3058\u3063\u304f\u308a\u8aad\u3093\u3067\u30e1\u30fc\u30eb\u306e\u826f\u3057\u60aa\u3057\u3092\u5224\u65ad\u3059\u308b\u6642\u9593\u304c\u3042\u308a\u307e\u305b\u3093\u3002\u8cfc\u8aad\u8005\u3092\u5f15\u304d\u4ed8\u3051\u308b\u305f\u3081\u306e\u30c7\u30b6\u30a4\u30f3\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u3092\u4f5c\u308a\u3001\u3088\u308a\u591a\u304f\u306e\u8cfc\u8aad\u8005\u306b\u30e1\u30fc\u30eb\u3092\u8aad\u307f\u7d9a\u3051\u3066\u3082\u3089\u3048\u308b\u3088\u3046\u306b\u3057\u307e\u3057\u3087\u3046\u3002 \uff08\u95a2\u9023\u8a18\u4e8b\uff09 \u30fb\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387UP\u306b\u3064\u306a\u304c\u308b\uff1f\u30e1\u30eb\u30de\u30ac\u30c7\u30b6\u30a4\u30f3\u7d39\u4ecb\u30b5\u30a4\u30c88\u9078 \u30fb\u30bb\u30fc\u30eb\u544a\u77e5\u306b\u4f7f\u3048\u308b\uff01 Benchmark Email\u30aa\u30ea\u30b8\u30ca\u30eb\u30c7\u30b6\u30a4\u30f3\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u7d39\u4ecb \u53c2\u8003\u8cc7\u6599\uff08\u82f1\u8a9e\uff09\uff1aThe ultimate mobile email stats&hellip;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.benchmarkemail.com\/jp\/blog\/effective-sales-and-marketing-emails\/\" \/>\n<meta property=\"og:site_name\" content=\"Benchmark Email \u65e5\u672c\u8a9e\u7248\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/BenchmarkEmailJapan\" \/>\n<meta property=\"article:published_time\" content=\"2020-02-17T06:11:30+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-08-18T02:58:34+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.benchmarkemail.com\/jp\/wp-content\/uploads\/sites\/10\/2020\/02\/Psychology-Tricks-for-Writing-Effective-Sales-and-Marketing-Emails-SOCIAL.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1400\" \/>\n\t<meta property=\"og:image:height\" content=\"1400\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Connie Benton\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@BenchmarkJP\" \/>\n<meta name=\"twitter:site\" content=\"@BenchmarkJP\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Connie Benton\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" 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\u30e1\u30fc\u30eb\u3092\u614e\u91cd\u306b\u4f5c\u308a\u4e0a\u3052\u308b\uff1a\u8cfc\u8aad\u8005\u3092\u30bb\u30fc\u30eb\u30b9\u30d5\u30a1\u30cd\u30eb\u306b\u5c0e\u304f\u3088\u3046\u306a\u5185\u5bb9\u306b\u3059\u308b \u307e\u305f\u3001\u8cfc\u8aad\u8005\u306e\u5fc3\u7406\u3092\u8aad\u3080\u4e8b\u3082\u91cd\u8981\u3067\u3059\u3002\u30e1\u30eb\u30de\u30ac\u306e\u8cfc\u8aad\u8005\u306f\u3001\u898b\u8fbc\u307f\u5ba2\u304b\u3089\u9867\u5ba2\u306b\u306a\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u3044\u306e\u3067\u3059\u3002 \u4eca\u56de\u306f\u3001\u8aad\u8005\u5fc3\u7406\u3092\u6d3b\u7528\u3057\u305f\u30c6\u30af\u30cb\u30c3\u30af\u309212\u9078\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002 1. \u306a\u3058\u307f\u306e\u3042\u308b\u540d\u524d\u3092\u8a18\u8f09\u3059\u308b \u6cd5\u4eba\u5411\u3051\u306b\u30e1\u30fc\u30eb\u3092\u9001\u308b\u5834\u5408\u3001\u4ed6\u306e\u30e1\u30fc\u30eb\u306b\u57cb\u3082\u308c\u306a\u3044\u3088\u3046\u3001\u76f8\u624b\u306b\u306a\u3058\u307f\u306e\u3042\u308b\u540d\u524d\u3084\u5358\u8a9e\u3092\u4f7f\u3063\u3066\u6ce8\u610f\u3092\u5f15\u304d\u307e\u3057\u3087\u3046\u3002 \u53d7\u4fe1\u8005\u304c\u3042\u306a\u305f\u306e\u4e8b\u3092\u3059\u3067\u306b\u77e5\u3063\u3066\u3044\u308b\u5834\u5408\u306f\u3001\u81ea\u5206\u306e\u540d\u524d\u3092\u5165\u308c\u308b\u4e8b\u3067\u78ba\u5b9f\u306b\u958b\u5c01\u3055\u308c\u308b\u3067\u3057\u3087\u3046\u3002\u55b6\u696d\u30e1\u30fc\u30eb\u3092\u9001\u4fe1\u3059\u308b\u969b\u306f\u3001\u77e5\u3089\u308c\u3066\u3044\u308b\u30b5\u30fc\u30d3\u30b9\u540d\u3084\u30d6\u30e9\u30f3\u30c9\u540d\u3092\u5165\u308c\u307e\u3057\u3087\u3046\u3002 2. \u9650\u5b9a\u611f\u3092\u51fa\u3059 \u300c\u8cfc\u8aad\u8005\u9650\u5b9a\u300d\u300c\u4eca\u6708\u9650\u308a\u300d\u306a\u3069\u3001\u9650\u5b9a\u7684\u306a\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306f\u305d\u308c\u3060\u3051\u3067\u611f\u3058\u3089\u308c\u308b\u4fa1\u5024\u304c\u9ad8\u307e\u308a\u307e\u3059\u3002 \u305d\u306e\u305f\u3081\u3001\u4ef6\u540d\u307e\u305f\u306f\u672c\u6587\u30d7\u30ec\u30d3\u30e5\u30fc\u3067\u30a2\u30d4\u30fc\u30eb\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002 3. \u7121\u6599\u306e\u30b5\u30fc\u30d3\u30b9\u3092\u63d0\u4f9b\u3059\u308b \u300c\u7121\u6599\u3067\u63d0\u4f9b\u3059\u308b\u300d\u3053\u3068\u306f\u4ee5\u524d\u304b\u3089\u4f7f\u308f\u308c\u3066\u3044\u308b\u6226\u7565\u3067\u3059\u3002\u300c\u9001\u6599\u7121\u6599\u300d\u3068\u3044\u3046\u8a00\u8449\u3092\u4ef6\u540d\u306b\u5165\u308c\u308b\u3053\u3068\u3067\u300150%\u4ee5\u4e0a\u306e\u30af\u30ea\u30c3\u30af\u7387\u3092\u5f97\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002 4. \u30ed\u30b4\u3092\u5de6\u4e0a\u9685\u306b\u914d\u7f6e\u3059\u308b \u30e1\u30fc\u30eb\u3092\u958b\u5c01\u3057\u305f\u969b\u306b\u3001\u4e00\u756a\u6700\u521d\u306b\u76ee\u306b\u5165\u308b\u306e\u306f\u5de6\u4e0a\u9685\u306e\u30d6\u30e9\u30f3\u30c9\u306e\u30ed\u30b4\u3067\u3059\u3002\u6587\u7ae0\u306f\u5de6\u304b\u3089\u53f3\u306b\u8aad\u3080\u305f\u3081\u3001\u8aad\u8005\u306f\u7121\u610f\u8b58\u306b\u5de6\u9685\u304b\u3089\u30e1\u30fc\u30eb\u3092\u8aad\u307f\u59cb\u3081\u307e\u3059\u3002 \u30ed\u30b4\u3092\u8a2d\u7f6e\u3057\u305f\u5834\u5408\u300189%\u4ee5\u4e0a\u306e\u78ba\u7387\u3067\u30d6\u30e9\u30f3\u30c9\u304c\u8a8d\u77e5\u3055\u308c\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u3063\u3066\u3001\u30d6\u30e9\u30f3\u30c9\u30a4\u30e1\u30fc\u30b8\u3092\u69cb\u7bc9\u3057\u3001\u8a2a\u554f\u8005\u304c\u3042\u306a\u305f\u306e\u30e1\u30fc\u30eb\u3092\u6700\u5f8c\u307e\u3067\u8aad\u3080\u53ef\u80fd\u6027\u304c\u9ad8\u304f\u306a\u308a\u307e\u3059\u3002adidas\u306e\u3088\u3046\u306a\u5927\u624b\u30d6\u30e9\u30f3\u30c9\u3082\u3001\u3053\u306e\u624b\u6cd5\u3092\u5229\u7528\u3057\u3066\u3044\u307e\u3059\u3002 \u53c2\u8003\u8cc7\u6599\uff08\u82f1\u8a9e\uff09\uff1aNorman Nielsen group research &nbsp; Source: Really Good Emails &nbsp; \u307e\u305f\u3001\u3061\u3087\u3063\u3068\u5909\u308f\u3063\u305f\u30ed\u30b4\u3092\u5165\u308c\u308b\u3053\u3068\u3067\u6210\u529f\u3057\u3066\u3044\u308b\u4f01\u696d\u3082\u3042\u308a\u307e\u3059\u3002 &nbsp; Source: Really Good Emails &nbsp; 5. \u30c7\u30b6\u30a4\u30f3\u3067\u6ce8\u610f\u3092\u5f15\u304f 5\u4eba\u306e\u3046\u30613\u4eba\u306e\u8cfc\u8aad\u8005\u306f\u5916\u51fa\u5148\u3067\u300c\u53d7\u4fe1\u30d5\u30a9\u30eb\u30c0\u300d\u3092\u78ba\u8a8d\u3057\u3066\u3044\u308b\u3053\u3068\u304c\u591a\u3044\u3067\u3059\u3002\u305d\u306e\u305f\u3081\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u3058\u3063\u304f\u308a\u8aad\u3093\u3067\u30e1\u30fc\u30eb\u306e\u826f\u3057\u60aa\u3057\u3092\u5224\u65ad\u3059\u308b\u6642\u9593\u304c\u3042\u308a\u307e\u305b\u3093\u3002\u8cfc\u8aad\u8005\u3092\u5f15\u304d\u4ed8\u3051\u308b\u305f\u3081\u306e\u30c7\u30b6\u30a4\u30f3\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u3092\u4f5c\u308a\u3001\u3088\u308a\u591a\u304f\u306e\u8cfc\u8aad\u8005\u306b\u30e1\u30fc\u30eb\u3092\u8aad\u307f\u7d9a\u3051\u3066\u3082\u3089\u3048\u308b\u3088\u3046\u306b\u3057\u307e\u3057\u3087\u3046\u3002 \uff08\u95a2\u9023\u8a18\u4e8b\uff09 \u30fb\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387UP\u306b\u3064\u306a\u304c\u308b\uff1f\u30e1\u30eb\u30de\u30ac\u30c7\u30b6\u30a4\u30f3\u7d39\u4ecb\u30b5\u30a4\u30c88\u9078 \u30fb\u30bb\u30fc\u30eb\u544a\u77e5\u306b\u4f7f\u3048\u308b\uff01 Benchmark Email\u30aa\u30ea\u30b8\u30ca\u30eb\u30c7\u30b6\u30a4\u30f3\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u7d39\u4ecb \u53c2\u8003\u8cc7\u6599\uff08\u82f1\u8a9e\uff09\uff1aThe ultimate mobile email stats&hellip;","og_url":"https:\/\/www.benchmarkemail.com\/jp\/blog\/effective-sales-and-marketing-emails\/","og_site_name":"Benchmark Email \u65e5\u672c\u8a9e\u7248","article_publisher":"https:\/\/www.facebook.com\/BenchmarkEmailJapan","article_published_time":"2020-02-17T06:11:30+00:00","article_modified_time":"2021-08-18T02:58:34+00:00","og_image":[{"width":1400,"height":1400,"url":"https:\/\/www.benchmarkemail.com\/jp\/wp-content\/uploads\/sites\/10\/2020\/02\/Psychology-Tricks-for-Writing-Effective-Sales-and-Marketing-Emails-SOCIAL.png","type":"image\/png"}],"author":"Connie Benton","twitter_card":"summary_large_image","twitter_creator":"@BenchmarkJP","twitter_site":"@BenchmarkJP","twitter_misc":{"Written by":"Connie Benton","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.benchmarkemail.com\/jp\/blog\/effective-sales-and-marketing-emails\/#article","isPartOf":{"@id":"https:\/\/www.benchmarkemail.com\/jp\/blog\/effective-sales-and-marketing-emails\/"},"author":{"name":"Connie 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