{"id":47739,"date":"2025-11-06T07:06:17","date_gmt":"2025-11-06T07:06:17","guid":{"rendered":"https:\/\/www.benchmarkemail.com\/jp\/?p=47739"},"modified":"2025-11-28T05:38:16","modified_gmt":"2025-11-28T05:38:16","slug":"inspired-by-physical-mail","status":"publish","type":"post","link":"https:\/\/www.benchmarkemail.com\/jp\/blog\/inspired-by-physical-mail\/","title":{"rendered":"\u7d19\u306e\u90f5\u4fbf\uff08\u30c0\u30a4\u30ec\u30af\u30c8\u30e1\u30fc\u30eb\uff09\u304b\u3089\u5b66\u3076\u3001\u30e1\u30eb\u30de\u30ac\u30c7\u30b6\u30a4\u30f3\u306e\u30b3\u30c4"},"content":{"rendered":"<div style=\"border-radius: 8px;overflow: hidden;font-size: 14px\">\n<div style=\"background-color: #ffffff;padding: 12px 16px\">\u3053\u306e\u8a18\u4e8b\u306f\u82f1\u8a9e\u7248\u30d6\u30ed\u30b0\u306e\u300c<a href=\"https:\/\/www.benchmarkemail.com\/blog\/email-design-inspired-by-physical-mail\/\" target=\"_blank\" rel=\"noopener\">Email Design Inspired by Physical Mail: What Marketers Can Learn from Direct Mail Aesthetics<\/a>\u300d\u3092\u65e5\u672c\u8a9e\u3078\u7ffb\u8a33\u30fb\u7de8\u96c6\u3057\u305f\u3082\u306e\u3067\u3059\u3002<\/div>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400\">\u65e5\u3005\u3001\u3055\u307e\u3056\u307e\u306a\u30e1\u30fc\u30eb\u304c\u5c4a\u3051\u3089\u308c\u308b\u53d7\u4fe1\u30c8\u30ec\u30a4\u306e\u4e2d\u3067\u3001\u30e1\u30eb\u30de\u30ac\u8aad\u8005\u306e\u6ce8\u76ee\u3092\u5f97\u308b\u306b\u306f\u3044\u3063\u305f\u3044\u3069\u3046\u3059\u308c\u3070\u3088\u3044\u306e\u3067\u3057\u3087\u3046\u304b\u3002\u5b9f\u306f\u3053\u3053\u306b\u3072\u3068\u3064\u3001\u610f\u5916\u306a\u30a4\u30f3\u30b9\u30d4\u30ec\u30fc\u30b7\u30e7\u30f3\u6e90\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400\">\u305d\u308c\u306f<strong>\u300c\u30c0\u30a4\u30ec\u30af\u30c8\u30e1\u30fc\u30eb\u300d<\/strong>\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400\">\u305d\u3046\u3001\u4f55\u4e16\u7d00\u306b\u3082\u308f\u305f\u3063\u3066\u5b58\u5728\u3059\u308b\u3042\u306e\u300c\u7d19\u306e\u90f5\u4fbf\u300d\u3067\u3059\u3002\u30c7\u30b8\u30bf\u30eb\u5168\u76db\u306e\u6642\u4ee3\u306b\u3042\u3063\u3066\u3001\u4f1d\u7d71\u7684\u306a\u90f5\u4fbf\u306e\u8cea\u611f\u3084\u30c7\u30b6\u30a4\u30f3\u539f\u5247\u3092\u53d6\u308a\u5165\u308c\u308b\u3053\u3068\u3067\u3001\u3042\u306a\u305f\u306e\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u65b0\u305f\u306a\u547d\u3092\u5439\u304d\u8fbc\u3080\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400\">\u90f5\u4fbf\u7269\u306e\u30d3\u30b8\u30e5\u30a2\u30eb\u8981\u7d20\u3084\u6226\u7565\u3092\u53d6\u308a\u5165\u308c\u308b\u3053\u3068\u3067\u3001\u3088\u308a\u500b\u4eba\u7684\u3067\u3001\u969b\u7acb\u3061\u3001\u8a18\u61b6\u306b\u6b8b\u308b\u30e1\u30fc\u30eb\u3092\u4f5c\u308a\u51fa\u3059\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u3053\u3053\u3067\u306f\u3001\u30c0\u30a4\u30ec\u30af\u30c8\u30e1\u30fc\u30eb\u306e\u7f8e\u5b66\u3092\u30e1\u30fc\u30eb\u30c7\u30b6\u30a4\u30f3\u306b\u7d44\u307f\u8fbc\u3080\u65b9\u6cd5\u3092\u63a2\u3063\u3066\u307f\u307e\u3057\u3087\u3046\u3002<\/span><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_88 counter-hierarchy ez-toc-counter ez-toc-white ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\"><p class=\"ez-toc-title\" style=\"cursor:inherit\">\u76ee\u6b21<\/p>\n<\/div><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.benchmarkemail.com\/jp\/blog\/inspired-by-physical-mail\/#1_%E3%83%86%E3%82%AF%E3%82%B9%E3%83%81%E3%83%A3%E3%81%AE%E5%8A%9B%EF%BC%9A%E8%A6%96%E8%A6%9A%E7%9A%84%E3%81%AA%E5%A5%A5%E8%A1%8C%E3%81%8D%E3%82%92%E5%8A%A0%E3%81%88%E3%82%8B\" >1. \u30c6\u30af\u30b9\u30c1\u30e3\u306e\u529b\uff1a\u8996\u899a\u7684\u306a\u5965\u884c\u304d\u3092\u52a0\u3048\u308b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.benchmarkemail.com\/jp\/blog\/inspired-by-physical-mail\/#2_%E8%A6%96%E8%A6%9A%E7%9A%84%E3%83%92%E3%82%A8%E3%83%A9%E3%83%AB%E3%82%AD%E3%83%BC%EF%BC%9A%E7%89%A9%E7%90%86%E9%83%B5%E4%BE%BF%E3%81%AB%E5%AD%A6%E3%81%B6%E6%83%85%E5%A0%B1%E3%81%AE%E4%BC%9D%E3%81%88%E6%96%B9\" >2. \u8996\u899a\u7684\u30d2\u30a8\u30e9\u30eb\u30ad\u30fc\uff1a\u7269\u7406\u90f5\u4fbf\u306b\u5b66\u3076\u60c5\u5831\u306e\u4f1d\u3048\u65b9<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.benchmarkemail.com\/jp\/blog\/inspired-by-physical-mail\/#3_%E3%83%91%E3%83%BC%E3%82%BD%E3%83%8A%E3%83%A9%E3%82%A4%E3%82%BA%E3%81%A8%E6%89%8B%E6%9B%B8%E3%81%8D%E9%A2%A8%E3%81%AE%E6%BC%94%E5%87%BA\" >3. \u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3068\u624b\u66f8\u304d\u98a8\u306e\u6f14\u51fa<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.benchmarkemail.com\/jp\/blog\/inspired-by-physical-mail\/#4_%E5%B0%81%E7%AD%92%E3%83%87%E3%82%B6%E3%82%A4%E3%83%B3%EF%BC%9A%E7%AC%AC%E4%B8%80%E5%8D%B0%E8%B1%A1%E3%82%92%E6%B1%BA%E3%82%81%E3%82%8B%E8%A6%81%E7%B4%A0\" >4. \u5c01\u7b52\u30c7\u30b6\u30a4\u30f3\uff1a\u7b2c\u4e00\u5370\u8c61\u3092\u6c7a\u3081\u308b\u8981\u7d20<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.benchmarkemail.com\/jp\/blog\/inspired-by-physical-mail\/#5_%E7%89%A9%E7%90%86%E7%9A%84%E3%81%AA%E3%80%8C%E4%BD%93%E9%A8%93%E3%80%8D%E3%82%92%E5%86%8D%E7%8F%BE%E3%81%99%E3%82%8B\" >5. \u7269\u7406\u7684\u306a\u300c\u4f53\u9a13\u300d\u3092\u518d\u73fe\u3059\u308b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.benchmarkemail.com\/jp\/blog\/inspired-by-physical-mail\/#%E4%B8%A1%E6%96%B9%E3%81%AE%E4%B8%96%E7%95%8C%E3%81%AE%E2%80%9C%E3%81%84%E3%81%84%E3%81%A8%E3%81%93%E3%82%8D%E5%8F%96%E3%82%8A%E2%80%9D%E3%82%92%E3%81%97%E3%81%BE%E3%81%97%E3%82%87%E3%81%86\" >\u4e21\u65b9\u306e\u4e16\u754c\u306e\u201c\u3044\u3044\u3068\u3053\u308d\u53d6\u308a\u201d\u3092\u3057\u307e\u3057\u3087\u3046<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"1_%E3%83%86%E3%82%AF%E3%82%B9%E3%83%81%E3%83%A3%E3%81%AE%E5%8A%9B%EF%BC%9A%E8%A6%96%E8%A6%9A%E7%9A%84%E3%81%AA%E5%A5%A5%E8%A1%8C%E3%81%8D%E3%82%92%E5%8A%A0%E3%81%88%E3%82%8B\"><\/span><b>1. \u30c6\u30af\u30b9\u30c1\u30e3\u306e\u529b\uff1a\u8996\u899a\u7684\u306a\u5965\u884c\u304d\u3092\u52a0\u3048\u308b<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><a href=\"https:\/\/www.benchmarkemail.com\/jp\/wp-content\/uploads\/sites\/10\/2025\/11\/1.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-47741 size-medium\" src=\"https:\/\/www.benchmarkemail.com\/jp\/wp-content\/uploads\/sites\/10\/2025\/11\/1-214x300.jpg\" alt=\"\u7d19\u306e\u90f5\u4fbf\u306e\u8cea\u611f\u304c\u30a4\u30e1\u30fc\u30b8\u3067\u304d\u308b\u5199\u771f\" width=\"214\" height=\"300\" srcset=\"https:\/\/www.benchmarkemail.com\/jp\/wp-content\/uploads\/sites\/10\/2025\/11\/1-214x300.jpg 214w, https:\/\/www.benchmarkemail.com\/jp\/wp-content\/uploads\/sites\/10\/2025\/11\/1-731x1024.jpg 731w, https:\/\/www.benchmarkemail.com\/jp\/wp-content\/uploads\/sites\/10\/2025\/11\/1-768x1075.jpg 768w, https:\/\/www.benchmarkemail.com\/jp\/wp-content\/uploads\/sites\/10\/2025\/11\/1-1097x1536.jpg 1097w, https:\/\/www.benchmarkemail.com\/jp\/wp-content\/uploads\/sites\/10\/2025\/11\/1.jpg 1200w\" sizes=\"auto, (max-width: 214px) 100vw, 214px\" \/><\/a><\/p>\n<p><span style=\"font-weight: 400\">\u7269\u7406\u7684\u306a\u90f5\u4fbf\u306e\u7279\u5fb4\u306e\u3072\u3068\u3064\u306f\u300c\u8cea\u611f\u300d\u3067\u3059\u3002\u624b\u7d19\u3084\u30dd\u30b9\u30c8\u30ab\u30fc\u30c9\u3001\u30ab\u30bf\u30ed\u30b0\u3092\u53d7\u3051\u53d6\u308b\u3068\u304d\u3001\u624b\u89e6\u308a\u304c\u3042\u308a\u3001\u305d\u306e\u8cea\u611f\u304c\u3059\u3050\u306b\u54c1\u8cea\u306e\u5370\u8c61\u3092\u4e0e\u3048\u307e\u3059\u3002\u5149\u6ca2\u7d19\u306e\u6ed1\u3089\u304b\u3055\u3001\u30af\u30e9\u30d5\u30c8\u7d19\u306e\u3056\u3089\u3064\u304d\u3001\u9ad8\u7d1a\u5c01\u7b52\u306e\u91cd\u307f\u2015\u2015\u3044\u305a\u308c\u3082\u53d7\u3051\u53d6\u308a\u624b\u306e\u611f\u899a\u306b\u8a34\u3048\u304b\u3051\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400\">\u30e1\u30fc\u30eb\u306e\u4e16\u754c\u3067\u306f\u3001\u5b9f\u969b\u306e\u89e6\u611f\u3092\u518d\u73fe\u3059\u308b\u3053\u3068\u306f\u3067\u304d\u307e\u305b\u3093\u304c\u3001\u305d\u306e\u300c\u8996\u899a\u7684\u306a\u624b\u89e6\u308a\u611f\u300d\u3092\u6a21\u5023\u3057\u3066\u3001\u30c7\u30b6\u30a4\u30f3\u306b\u6df1\u307f\u3084\u8c4a\u304b\u3055\u3092\u52a0\u3048\u308b\u3053\u3068\u306f\u53ef\u80fd\u3067\u3059\u3002<\/span><\/p>\n<p><b>\u5177\u4f53\u7684\u306a\u65b9\u6cd5\uff1a<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400\"><b>\u5f71\u3084\u30ec\u30a4\u30e4\u30fc\u3092\u4f7f\u3046\uff1a<\/b><span style=\"font-weight: 400\"> \u753b\u50cf\u3084\u30dc\u30bf\u30f3\u3001\u30c6\u30ad\u30b9\u30c8\u30d6\u30ed\u30c3\u30af\u306e\u80cc\u5f8c\u306b\u5fae\u5999\u306a\u5f71\u3092\u52a0\u3048\u308b\u3053\u3068\u3067\u5965\u884c\u304d\u3092\u751f\u307f\u3001\u30d5\u30e9\u30c3\u30c8\u306a\u5370\u8c61\u3092\u548c\u3089\u3052\u307e\u3059\u3002\u534a\u900f\u660e\u306e\u30ab\u30e9\u30fc\u3092\u91cd\u306d\u305f\u308a\u3001\u30ab\u30fc\u30c9\u578b\u306e\u30ec\u30a4\u30a2\u30a6\u30c8\u3092\u63a1\u7528\u3059\u308b\u306e\u3082\u52b9\u679c\u7684\u3067\u3059\u3002<\/span><\/li>\n<li style=\"font-weight: 400\"><b>\u30dc\u30fc\u30c0\u30fc\u3084\u30d5\u30ec\u30fc\u30e0\u3092\u6d3b\u7528\u3059\u308b\uff1a<\/b><span style=\"font-weight: 400\"> \u30dd\u30b9\u30c8\u30ab\u30fc\u30c9\u306e\u7e01\u53d6\u308a\u3084\u5c01\u7b52\u306e\u30e9\u30a4\u30f3\u306e\u3088\u3046\u306b\u3001\u30e1\u30fc\u30eb\u5185\u306e\u30bb\u30af\u30b7\u30e7\u30f3\u3092\u67a0\u3067\u56f2\u3080\u3068\u3001\u6574\u7406\u3055\u308c\u305f\u5370\u8c61\u3068\u300c\u89e6\u308c\u3089\u308c\u308b\u3088\u3046\u306a\u300d\u8cea\u611f\u304c\u51fa\u307e\u3059\u3002<\/span><\/li>\n<li style=\"font-weight: 400\"><b>\u30c6\u30af\u30b9\u30c1\u30e3\u80cc\u666f\u3092\u53d6\u308a\u5165\u308c\u308b\uff1a<\/b><span style=\"font-weight: 400\"> \u5b9f\u969b\u306b\u89e6\u308c\u306a\u304f\u3066\u3082\u3001\u7d19\u3084\u5e03\u3001\u6728\u76ee\u3001\u30ea\u30cd\u30f3\u8abf\u306e\u80cc\u666f\u30c7\u30b6\u30a4\u30f3\u3092\u4f7f\u3046\u3053\u3068\u3067\u3001\u30c7\u30b8\u30bf\u30eb\u611f\u3092\u3084\u308f\u3089\u3052\u3001\u6e29\u304b\u307f\u3092\u52a0\u3048\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<div style=\"border-radius: 8px;overflow: hidden;font-size: 14px\">\n<div style=\"background-color: #dff0e2;color: #2e7d32;padding: 10px 16px;font-weight: bold\">\u2705 Benchmark Email\u3092\u6d3b\u7528\u3059\u308b\u30d2\u30f3\u30c8<\/div>\n<div style=\"background-color: #ffffff;padding: 12px 16px\">\u8cea\u611f\u306e\u3042\u308b\u30e1\u30fc\u30eb\u30c7\u30b6\u30a4\u30f3\u3092\u4f5c\u6210\u3057\u305f\u3044\u65b9\u306f\u3001\u753b\u50cf\u30ae\u30e3\u30e9\u30ea\u30fc\u5185\u306e<strong>\u6570\u767e\u4e07\u70b9\u4ee5\u4e0a\u306e\u7121\u6599\u7d20\u6750<\/strong>\u3092\u305c\u3072\u3054\u6d3b\u7528\u304f\u3060\u3055\u3044\u3002<\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<h2><span class=\"ez-toc-section\" id=\"2_%E8%A6%96%E8%A6%9A%E7%9A%84%E3%83%92%E3%82%A8%E3%83%A9%E3%83%AB%E3%82%AD%E3%83%BC%EF%BC%9A%E7%89%A9%E7%90%86%E9%83%B5%E4%BE%BF%E3%81%AB%E5%AD%A6%E3%81%B6%E6%83%85%E5%A0%B1%E3%81%AE%E4%BC%9D%E3%81%88%E6%96%B9\"><\/span><b>2. \u8996\u899a\u7684\u30d2\u30a8\u30e9\u30eb\u30ad\u30fc\uff1a\u7269\u7406\u90f5\u4fbf\u306b\u5b66\u3076\u60c5\u5831\u306e\u4f1d\u3048\u65b9<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400\">\u52b9\u679c\u7684\u306a\u30c0\u30a4\u30ec\u30af\u30c8\u30e1\u30fc\u30eb\u306b\u5171\u901a\u3059\u308b\u7279\u5fb4\u306f\u3001\u53d7\u3051\u53d6\u3063\u305f\u77ac\u9593\u306b\u300c\u3069\u3053\u3092\u898b\u308b\u3079\u304d\u304b\u300d\u304c\u660e\u78ba\u306a\u3053\u3068\u3067\u3059\u3002\u898b\u51fa\u3057\u3001\u672c\u6587\u3001\u884c\u52d5\u559a\u8d77\uff08CTA\uff09\u306e\u512a\u5148\u9806\u4f4d\u304c\u4e00\u76ee\u3067\u308f\u304b\u308b\u3088\u3046\u8a2d\u8a08\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u30e1\u30fc\u30eb\u3067\u3082\u3053\u306e\u69cb\u9020\u3092\u53d6\u308a\u5165\u308c\u308b\u3053\u3068\u3067\u3001\u3088\u308a\u308f\u304b\u308a\u3084\u3059\u304f\u9b45\u529b\u7684\u306a\u30c7\u30b6\u30a4\u30f3\u3092\u5b9f\u73fe\u3067\u304d\u307e\u3059\u3002<\/span><\/p>\n<p><b>\u30dd\u30a4\u30f3\u30c8\uff1a<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400\"><b>\u76ee\u7acb\u3064\u898b\u51fa\u3057\uff1a<\/b><span style=\"font-weight: 400\"> \u592a\u5b57\u3084\u5927\u304d\u306a\u30d5\u30a9\u30f3\u30c8\u3001\u30b3\u30f3\u30c8\u30e9\u30b9\u30c8\u306e\u5f37\u3044\u8272\u3092\u4f7f\u3063\u3066\u3001\u6700\u3082\u4f1d\u3048\u305f\u3044\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u3059\u3050\u306b\u8a8d\u8b58\u3067\u304d\u308b\u3088\u3046\u306b\u3057\u307e\u3059\u3002<\/span><\/li>\n<li style=\"font-weight: 400\"><b>\u30bb\u30af\u30b7\u30e7\u30f3\u306e\u660e\u78ba\u5316\uff1a<\/b><span style=\"font-weight: 400\"> \u30af\u30fc\u30dd\u30f3\u3084\u30aa\u30d5\u30a1\u30fc\u304c\u660e\u78ba\u306b\u5206\u3051\u3089\u308c\u3066\u3044\u308b\u30c0\u30a4\u30ec\u30af\u30c8\u30e1\u30fc\u30eb\u306e\u3088\u3046\u306b\u3001\u80cc\u666f\u8272\u3084\u898b\u51fa\u3057\u3067\u533a\u5207\u3089\u308c\u305f\u69cb\u6210\u3092\u610f\u8b58\u3057\u307e\u3059\u3002\u7279\u306b\u91cd\u8981\u306a\u60c5\u5831\u3084CTA\u306f\u30b9\u30af\u30ed\u30fc\u30eb\u305b\u305a\u898b\u3048\u308b\u300c\u30d5\u30a1\u30fc\u30b9\u30c8\u30d3\u30e5\u30fc\u300d\u306b\u914d\u7f6e\u3057\u307e\u3057\u3087\u3046\u3002<\/span><\/li>\n<li style=\"font-weight: 400\"><b>\u30b3\u30f3\u30c8\u30e9\u30b9\u30c8\u306e\u3042\u308bCTA\u30dc\u30bf\u30f3\uff1a<\/b><span style=\"font-weight: 400\"> \u5927\u304d\u304f\u3001\u4f59\u767d\u3092\u5341\u5206\u306b\u3068\u308a\u3001\u80cc\u666f\u8272\u3068\u30dc\u30bf\u30f3\u8272\u306e\u30b3\u30f3\u30c8\u30e9\u30b9\u30c8\u3092\u5f37\u304f\u3059\u308b\u3053\u3068\u3067\u3001\u81ea\u7136\u3068\u30af\u30ea\u30c3\u30af\u3092\u8a98\u5c0e\u3057\u307e\u3059\u3002<\/span><\/li>\n<\/ul>\n<div style=\"border-radius: 8px;overflow: hidden;font-size: 14px\">\n<p><a href=\"https:\/\/www.benchmarkemail.com\/jp\/wp-content\/uploads\/sites\/10\/2025\/11\/2.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-47743 size-medium\" src=\"https:\/\/www.benchmarkemail.com\/jp\/wp-content\/uploads\/sites\/10\/2025\/11\/2-300x211.png\" alt=\"\u30e1\u30eb\u30de\u30ac\u30c7\u30b6\u30a4\u30f3\u306e\u898b\u672c\u753b\u50cf\" width=\"300\" height=\"211\" srcset=\"https:\/\/www.benchmarkemail.com\/jp\/wp-content\/uploads\/sites\/10\/2025\/11\/2-300x211.png 300w, https:\/\/www.benchmarkemail.com\/jp\/wp-content\/uploads\/sites\/10\/2025\/11\/2-1024x722.png 1024w, https:\/\/www.benchmarkemail.com\/jp\/wp-content\/uploads\/sites\/10\/2025\/11\/2-768x541.png 768w, https:\/\/www.benchmarkemail.com\/jp\/wp-content\/uploads\/sites\/10\/2025\/11\/2.png 1328w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<h2><span class=\"ez-toc-section\" id=\"3_%E3%83%91%E3%83%BC%E3%82%BD%E3%83%8A%E3%83%A9%E3%82%A4%E3%82%BA%E3%81%A8%E6%89%8B%E6%9B%B8%E3%81%8D%E9%A2%A8%E3%81%AE%E6%BC%94%E5%87%BA\"><\/span><b>3. \u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3068\u624b\u66f8\u304d\u98a8\u306e\u6f14\u51fa<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400\">\u30c0\u30a4\u30ec\u30af\u30c8\u30e1\u30fc\u30eb\u306e\u9b45\u529b\u306e\u3072\u3068\u3064\u306f\u300c\u500b\u4eba\u7684\u306a\u3064\u306a\u304c\u308a\u300d\u3092\u611f\u3058\u3055\u305b\u308b\u70b9\u3067\u3059\u3002\u624b\u66f8\u304d\u306e\u30e1\u30c3\u30bb\u30fc\u30b8\u3084\u5b9b\u540d\u5165\u308a\u5c01\u7b52\u306f\u3001\u53d7\u3051\u53d6\u308b\u4eba\u3092\u7279\u5225\u306a\u6c17\u6301\u3061\u306b\u3055\u305b\u307e\u3059\u3002\u30c7\u30b8\u30bf\u30eb\u304c\u4e3b\u6d41\u306e\u4eca\u3053\u305d\u3001\u3053\u3046\u3057\u305f\u201c\u4eba\u9593\u5473\u201d\u306e\u3042\u308b\u5de5\u592b\u3092\u30e1\u30fc\u30eb\u306b\u53d6\u308a\u5165\u308c\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<\/span><\/p>\n<p><b>\u5b9f\u8df5\u30a2\u30a4\u30c7\u30a2\uff1a<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400\"><b>\u624b\u66f8\u304d\u98a8\u30d5\u30a9\u30f3\u30c8\u3092\u6d3b\u7528\uff1a<\/b><span style=\"font-weight: 400\"> \u9069\u5ea6\u306b\u4f7f\u7528\u3059\u308c\u3070\u3001\u624b\u66f8\u304d\u306e\u3088\u3046\u306a\u6e29\u3082\u308a\u3092\u6f14\u51fa\u3067\u304d\u307e\u3059\u3002\u898b\u51fa\u3057\u3084\u7f72\u540d\u3001\u9650\u5b9a\u30aa\u30d5\u30a1\u30fc\u306e\u30d0\u30ca\u30fc\u306a\u3069\u306b\u52b9\u679c\u7684\u3067\u3059\u3002\u9577\u6587\u3067\u4f7f\u7528\u3059\u308b\u3068\u8aad\u307f\u3065\u3089\u3055\u306b\u3064\u306a\u304c\u308b\u6050\u308c\u304c\u3042\u308a\u3001\u5bfe\u5fdc\u3057\u3066\u3044\u308b\u53d7\u4fe1\u74b0\u5883\u3082\u9650\u5b9a\u3055\u308c\u308b\u305f\u3081\u3001\u753b\u50cf\u306b\u30ad\u30e3\u30c3\u30c1\u30b3\u30d4\u30fc\u3068\u3057\u3066\u5165\u308c\u8fbc\u3080\u306e\u304c\u304a\u3059\u3059\u3081\u3067\u3059\u3002<\/span><\/li>\n<li style=\"font-weight: 400\"><b>\u500b\u4eba\u5b9b\u3066\u306e\u6328\u62f6\uff1a<\/b><span style=\"font-weight: 400\"> \u300c\u3007\u3007\u69d8\u3078\u300d\u306e\u3088\u3046\u306b\u5b9b\u540d\u3092\u5165\u308c\u308b\u3053\u3068\u3067\u3001\u53d7\u4fe1\u8005\u306f\u3088\u308a\u89aa\u8fd1\u611f\u3092\u899a\u3048\u307e\u3059\u3002<\/span><\/li>\n<li style=\"font-weight: 400\"><b>\u8208\u5473\u30fb\u884c\u52d5\u306b\u57fa\u3065\u3044\u305f\u5185\u5bb9\uff1a<\/b><span style=\"font-weight: 400\"> \u90f5\u9001\u578bDM\u304c\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u5408\u308f\u305b\u3066\u5185\u5bb9\u3092\u6700\u9069\u5316\u3059\u308b\u3088\u3046\u306b\u3001\u30e1\u30fc\u30eb\u3082\u8cfc\u8aad\u8005\u306e\u884c\u52d5\u5c65\u6b74\u3084\u55dc\u597d\u306b\u57fa\u3065\u3044\u3066\u30bb\u30b0\u30e1\u30f3\u30c8\u5316\u3057\u3001\u5185\u5bb9\u3092\u5909\u3048\u308b\u3068\u52b9\u679c\u7684\u3067\u3059\u3002<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<div style=\"background-color: #dff0e2;color: #2e7d32;padding: 10px 16px;font-weight: bold\">\u2705 Benchmark Email\u3092\u6d3b\u7528\u3059\u308b\u30d2\u30f3\u30c8<\/div>\n<div style=\"background-color: #ffffff;padding: 12px 16px\">Benchmark Email\u3067\u306f\u3001<strong>\u5dee\u3057\u8fbc\u307f\u6a5f\u80fd<\/strong>\u3067\u8aad\u8005\u306e\u540d\u524d\u3084\u4f1a\u793e\u540d\u306a\u3069\u306e\u60c5\u5831\u3092\u5165\u308c\u3089\u308c\u307e\u3059\u3002<br \/>\n\u307e\u305f\u3001\u60c5\u5831\u306b\u57fa\u3065\u3044\u305f<strong>\u30bb\u30b0\u30e1\u30f3\u30c8\u30ea\u30b9\u30c8\u306e\u4f5c\u6210<\/strong>\u3082\u304b\u3093\u305f\u3093\u3067\u3059\u3002<\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<h2><span class=\"ez-toc-section\" id=\"4_%E5%B0%81%E7%AD%92%E3%83%87%E3%82%B6%E3%82%A4%E3%83%B3%EF%BC%9A%E7%AC%AC%E4%B8%80%E5%8D%B0%E8%B1%A1%E3%82%92%E6%B1%BA%E3%82%81%E3%82%8B%E8%A6%81%E7%B4%A0\"><\/span><b>4. \u5c01\u7b52\u30c7\u30b6\u30a4\u30f3\uff1a\u7b2c\u4e00\u5370\u8c61\u3092\u6c7a\u3081\u308b\u8981\u7d20<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><a href=\"https:\/\/www.benchmarkemail.com\/jp\/wp-content\/uploads\/sites\/10\/2025\/11\/3.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-47742 size-medium\" src=\"https:\/\/www.benchmarkemail.com\/jp\/wp-content\/uploads\/sites\/10\/2025\/11\/3-300x200.jpg\" alt=\"\u5c01\u7b52\u306e\u5199\u771f\" width=\"300\" height=\"200\" srcset=\"https:\/\/www.benchmarkemail.com\/jp\/wp-content\/uploads\/sites\/10\/2025\/11\/3-300x200.jpg 300w, https:\/\/www.benchmarkemail.com\/jp\/wp-content\/uploads\/sites\/10\/2025\/11\/3-1024x683.jpg 1024w, https:\/\/www.benchmarkemail.com\/jp\/wp-content\/uploads\/sites\/10\/2025\/11\/3-768x512.jpg 768w, https:\/\/www.benchmarkemail.com\/jp\/wp-content\/uploads\/sites\/10\/2025\/11\/3-1536x1024.jpg 1536w, https:\/\/www.benchmarkemail.com\/jp\/wp-content\/uploads\/sites\/10\/2025\/11\/3-2048x1366.jpg 2048w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p><span style=\"font-weight: 400\">\u30c0\u30a4\u30ec\u30af\u30c8\u30e1\u30fc\u30eb\u3067\u306f\u5c01\u7b52\u304c\u958b\u5c01\u7387\u3092\u5de6\u53f3\u3057\u307e\u3059\u3002\u3067\u306f\u3001\u30e1\u30fc\u30eb\u306b\u304a\u3044\u3066\u53d7\u4fe1\u7bb1\u306b\u5c4a\u3044\u305f\u6642\u306b\u898b\u3048\u308b\u3082\u306e\u3068\u306f\u4f55\u3067\u3057\u3087\u3046\uff1f\u300c\u4ef6\u540d\u300d\u3068\u300c\u30d7\u30ec\u30d8\u30c3\u30c0\u30fc\u30c6\u30ad\u30b9\u30c8\u300d\u304c\u305d\u306e\u5f79\u5272\u3092\u679c\u305f\u3057\u307e\u3059\u3002<\/span><\/p>\n<p><b>\u30d2\u30f3\u30c8\uff1a<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400\"><b>\u4ef6\u540d\u306f\u201c\u30c7\u30b8\u30bf\u30eb\u5c01\u7b52\u201d\uff1a<\/b><span style=\"font-weight: 400\"> \u5c01\u7b52\u306e\u30c7\u30b6\u30a4\u30f3\u304c\u4e2d\u8eab\u3078\u306e\u671f\u5f85\u3092\u9ad8\u3081\u308b\u3088\u3046\u306b\u3001\u4ef6\u540d\u3067\u3082\u8208\u5473\u3092\u5f15\u304f\u5de5\u592b\u3092\u3002\u53d7\u4fe1\u8005\u306e\u540d\u524d\u3084\u3001\u660e\u78ba\u306a\u4fa1\u5024\u63d0\u6848\u3001\u597d\u5947\u5fc3\u3092\u523a\u6fc0\u3059\u308b\u8a00\u8449\u304c\u52b9\u679c\u7684\u3067\u3059\u3002<\/span><\/li>\n<li style=\"font-weight: 400\"><b>\u30d7\u30ec\u30d8\u30c3\u30c0\u30fc\uff08\u5192\u982d\u6587\uff09\u3092\u6d3b\u7528\uff1a<\/b><span style=\"font-weight: 400\"> \u4ef6\u540d\u3092\u88dc\u8db3\u3057\u3001\u3055\u3089\u306b\u958b\u5c01\u3092\u4fc3\u3059\u60c5\u5831\u3092\u52a0\u3048\u307e\u3059\u3002\u7279\u306b\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u8868\u793a\u3067\u306f\u3053\u306e\u90e8\u5206\u304c\u5927\u304d\u304f\u5f71\u97ff\u3057\u307e\u3059\u3002<\/span><\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"5_%E7%89%A9%E7%90%86%E7%9A%84%E3%81%AA%E3%80%8C%E4%BD%93%E9%A8%93%E3%80%8D%E3%82%92%E5%86%8D%E7%8F%BE%E3%81%99%E3%82%8B\"><\/span><b>5. \u7269\u7406\u7684\u306a\u300c\u4f53\u9a13\u300d\u3092\u518d\u73fe\u3059\u308b<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400\">\u30c0\u30a4\u30ec\u30af\u30c8\u30e1\u30fc\u30eb\u306f\u3001\u4e88\u60f3\u5916\u306e\u30d5\u30a9\u30fc\u30de\u30c3\u30c8\u3084\u8cea\u611f\u3067\u300c\u30ef\u30af\u30ef\u30af\u611f\u300d\u3084\u300c\u9a5a\u304d\u300d\u3092\u6f14\u51fa\u3057\u307e\u3059\u3002\u30e1\u30fc\u30eb\u3067\u3082\u3001\u52d5\u304d\u3084\u30a4\u30f3\u30bf\u30e9\u30af\u30b7\u30e7\u30f3\u3092\u53d6\u308a\u5165\u308c\u308b\u3053\u3068\u3067\u3001\u4f3c\u305f\u4f53\u9a13\u3092\u4f5c\u308b\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002<\/span><\/p>\n<p>\uff08\u4f8b\uff09<b><br \/>\n<\/b><span style=\"font-weight: 400\">\u30fb\u958b\u5c01\u30a2\u30cb\u30e1\u30fc\u30b7\u30e7\u30f3\u306e\u3088\u3046\u306aGIF\u3092\u4f7f\u3046<br \/>\n<\/span><span style=\"font-weight: 400\">\u30fb\u30af\u30ea\u30c3\u30af\u3067\u96a0\u308c\u305f\u30aa\u30d5\u30a1\u30fc\u3084\u30af\u30fc\u30dd\u30f3\u304c\u73fe\u308c\u308b\u4ed5\u639b\u3051\u3092\u4f5c\u308b<br \/>\n<\/span><span style=\"font-weight: 400\">\u30fb\u300c\u958b\u5c01\u300d\u3084\u300c\u3081\u304f\u308b\u300d\u3068\u3044\u3063\u305f\u4f53\u9a13\u3092\u7591\u4f3c\u7684\u306b\u8868\u73fe\u3059\u308b<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"%E4%B8%A1%E6%96%B9%E3%81%AE%E4%B8%96%E7%95%8C%E3%81%AE%E2%80%9C%E3%81%84%E3%81%84%E3%81%A8%E3%81%93%E3%82%8D%E5%8F%96%E3%82%8A%E2%80%9D%E3%82%92%E3%81%97%E3%81%BE%E3%81%97%E3%82%87%E3%81%86\"><\/span><b>\u4e21\u65b9\u306e\u4e16\u754c\u306e\u201c\u3044\u3044\u3068\u3053\u308d\u53d6\u308a\u201d\u3092\u3057\u307e\u3057\u3087\u3046<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400\">\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306f\u3001\u30c7\u30b8\u30bf\u30eb\u3067\u3042\u308a\u306a\u304c\u3089\u3001\u7269\u7406\u7684\u306a\u90f5\u4fbf\u306e\u3088\u3046\u306b\u300c\u6e29\u304b\u307f\u300d\u300c\u500b\u5225\u6027\u300d\u300c\u4f53\u9a13\u6027\u300d\u3092\u6301\u305f\u305b\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<br \/>\n<\/span><span style=\"font-weight: 400\">\u8cea\u611f\u306e\u3042\u308b\u80cc\u666f\u3001\u30d1\u30fc\u30bd\u30ca\u30eb\u306a\u6f14\u51fa\u3001\u60c5\u5831\u306e\u6574\u7406\u3055\u308c\u305f\u30ec\u30a4\u30a2\u30a6\u30c8\u306a\u3069\u3001\u30c0\u30a4\u30ec\u30af\u30c8\u30e1\u30fc\u30eb\u306e\u7f8e\u5b66\u3092\u53d6\u308a\u5165\u308c\u308b\u3053\u3068\u3067\u3001\u53d7\u4fe1\u8005\u306e\u5fc3\u306b\u6b8b\u308b\u30e1\u30fc\u30eb\u3092\u4f5c\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u306e\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400\">\u30de\u30fc\u30b1\u30bf\u30fc\u306e\u4f7f\u547d\u306f\u3001\u5358\u306b\u60c5\u5831\u3092\u9001\u308b\u3053\u3068\u3067\u306f\u306a\u304f\u3001<\/span>\u4f53\u9a13\u3092\u5c4a\u3051\u308b\u3053\u3068\u3067\u3059\u3088\u306d\u3002<br \/>\n<span style=\"font-weight: 400\">\u30c0\u30a4\u30ec\u30af\u30c8\u30e1\u30fc\u30eb\u304c\u9577\u5e74\u57f9\u3063\u3066\u304d\u305f\u201c\u611f\u899a\u306b\u97ff\u304f\u4f1d\u3048\u65b9\u201d\u3092\u3001\u4eca\u3053\u305d\u30e1\u30fc\u30eb\u306e\u4e16\u754c\u306b\u3082\u6d3b\u304b\u3059\u6642\u3067\u3059\u3002<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/app.benchmarkemail.io\/register?language=ja&amp;region=ap-northeast-1\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-36721 size-full\" src=\"https:\/\/www.benchmarkemail.com\/images\/blog\/blog_trial_banner_design.png\" alt=\"\u30e1\u30fc\u30eb\u914d\u4fe1\u30b7\u30b9\u30c6\u30e0,\u30e1\u30eb\u30de\u30ac\u30b5\u30fc\u30d3\u30b9\u306e\u7121\u6599\u767b\u9332\" width=\"900\" height=\"340\" \/><\/a><\/p>\n<p>\u95a2\u9023\u8a18\u4e8b<\/p>\n<p>\u30fb<a href=\"https:\/\/www.benchmarkemail.com\/jp\/blog\/9-examples-of-html-email-section-heading\/\" target=\"_blank\" rel=\"noopener\">\u30e1\u30eb\u30de\u30ac\u8aad\u8005\u3092\u5f15\u304d\u8fbc\u3080\uff01\u898b\u51fa\u3057\u306e\u30c7\u30b6\u30a4\u30f39\u30d1\u30bf\u30fc\u30f3<\/a><br \/>\n\u30fb<a href=\"https:\/\/www.benchmarkemail.com\/jp\/blog\/using_images_in_your_email_campaigns\/\" target=\"_blank\" rel=\"noopener\">\u30e1\u30eb\u30de\u30ac\u7528\u306e\u753b\u50cf\u9078\u30736\u3064\u306e\u30dd\u30a4\u30f3\u30c8\uff01\u3069\u3093\u306a\u753b\u50cf\u3092\u8f09\u305b\u308b\u3079\u304d\uff1f<\/a><br \/>\n\u30fb<a href=\"https:\/\/www.benchmarkemail.com\/jp\/blog\/how-to-make-your-newsletter-cta-stand-out\/\" target=\"_blank\" rel=\"noopener\">\u30af\u30ea\u30c3\u30af\u7387UP\uff01\u30e1\u30eb\u30de\u30ac\u306eCTA\u3092\u76ee\u7acb\u305f\u305b\u308b\u30c7\u30b6\u30a4\u30f3\u3084\u5834\u6240\u3001\u8a00\u8449\u9078\u3073<\/a><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u3053\u306e\u8a18\u4e8b\u306f\u82f1\u8a9e\u7248\u30d6\u30ed\u30b0\u306e\u300cEmail Design Inspired by Physical Mail: What Marketers Can Learn from Direct Mail Aesthetics\u300d\u3092\u65e5\u672c\u8a9e\u3078\u7ffb\u8a33\u30fb\u7de8\u96c6\u3057\u305f\u3082\u306e\u3067\u3059\u3002 &nbsp; \u65e5\u3005\u3001\u3055\u307e\u3056\u307e\u306a\u30e1\u30fc\u30eb\u304c\u5c4a\u3051\u3089\u308c\u308b\u53d7\u4fe1\u30c8\u30ec\u30a4\u306e\u4e2d\u3067\u3001\u30e1\u30eb\u30de\u30ac\u8aad\u8005\u306e\u6ce8\u76ee\u3092\u5f97\u308b\u306b\u306f\u3044\u3063\u305f\u3044\u3069\u3046\u3059\u308c\u3070\u3088\u3044\u306e\u3067\u3057\u3087\u3046\u304b\u3002\u5b9f\u306f\u3053\u3053\u306b\u3072\u3068\u3064\u3001\u610f\u5916\u306a\u30a4\u30f3\u30b9\u30d4\u30ec\u30fc\u30b7\u30e7\u30f3\u6e90\u304c\u3042\u308a\u307e\u3059\u3002 \u305d\u308c\u306f\u300c\u30c0\u30a4\u30ec\u30af\u30c8\u30e1\u30fc\u30eb\u300d\u3067\u3059\u3002 \u305d\u3046\u3001\u4f55\u4e16\u7d00\u306b\u3082\u308f\u305f\u3063\u3066\u5b58\u5728\u3059\u308b\u3042\u306e\u300c\u7d19\u306e\u90f5\u4fbf\u300d\u3067\u3059\u3002\u30c7\u30b8\u30bf\u30eb\u5168\u76db\u306e\u6642\u4ee3\u306b\u3042\u3063\u3066\u3001\u4f1d\u7d71\u7684\u306a\u90f5\u4fbf\u306e\u8cea\u611f\u3084\u30c7\u30b6\u30a4\u30f3\u539f\u5247\u3092\u53d6\u308a\u5165\u308c\u308b\u3053\u3068\u3067\u3001\u3042\u306a\u305f\u306e\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u65b0\u305f\u306a\u547d\u3092\u5439\u304d\u8fbc\u3080\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002 \u90f5\u4fbf\u7269\u306e\u30d3\u30b8\u30e5\u30a2\u30eb\u8981\u7d20\u3084\u6226\u7565\u3092\u53d6\u308a\u5165\u308c\u308b\u3053\u3068\u3067\u3001\u3088\u308a\u500b\u4eba\u7684\u3067\u3001\u969b\u7acb\u3061\u3001\u8a18\u61b6\u306b\u6b8b\u308b\u30e1\u30fc\u30eb\u3092\u4f5c\u308a\u51fa\u3059\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u3053\u3053\u3067\u306f\u3001\u30c0\u30a4\u30ec\u30af\u30c8\u30e1\u30fc\u30eb\u306e\u7f8e\u5b66\u3092\u30e1\u30fc\u30eb\u30c7\u30b6\u30a4\u30f3\u306b\u7d44\u307f\u8fbc\u3080\u65b9\u6cd5\u3092\u63a2\u3063\u3066\u307f\u307e\u3057\u3087\u3046\u3002 1. \u30c6\u30af\u30b9\u30c1\u30e3\u306e\u529b\uff1a\u8996\u899a\u7684\u306a\u5965\u884c\u304d\u3092\u52a0\u3048\u308b \u7269\u7406\u7684\u306a\u90f5\u4fbf\u306e\u7279\u5fb4\u306e\u3072\u3068\u3064\u306f\u300c\u8cea\u611f\u300d\u3067\u3059\u3002\u624b\u7d19\u3084\u30dd\u30b9\u30c8\u30ab\u30fc\u30c9\u3001\u30ab\u30bf\u30ed\u30b0\u3092\u53d7\u3051\u53d6\u308b\u3068\u304d\u3001\u624b\u89e6\u308a\u304c\u3042\u308a\u3001\u305d\u306e\u8cea\u611f\u304c\u3059\u3050\u306b\u54c1\u8cea\u306e\u5370\u8c61\u3092\u4e0e\u3048\u307e\u3059\u3002\u5149\u6ca2\u7d19\u306e\u6ed1\u3089\u304b\u3055\u3001\u30af\u30e9\u30d5\u30c8\u7d19\u306e\u3056\u3089\u3064\u304d\u3001\u9ad8\u7d1a\u5c01\u7b52\u306e\u91cd\u307f\u2015\u2015\u3044\u305a\u308c\u3082\u53d7\u3051\u53d6\u308a\u624b\u306e\u611f\u899a\u306b\u8a34\u3048\u304b\u3051\u307e\u3059\u3002 \u30e1\u30fc\u30eb\u306e\u4e16\u754c\u3067\u306f\u3001\u5b9f\u969b\u306e\u89e6\u611f\u3092\u518d\u73fe\u3059\u308b\u3053\u3068\u306f\u3067\u304d\u307e\u305b\u3093\u304c\u3001\u305d\u306e\u300c\u8996\u899a\u7684\u306a\u624b\u89e6\u308a\u611f\u300d\u3092\u6a21\u5023\u3057\u3066\u3001\u30c7\u30b6\u30a4\u30f3\u306b\u6df1\u307f\u3084\u8c4a\u304b\u3055\u3092\u52a0\u3048\u308b\u3053\u3068\u306f\u53ef\u80fd\u3067\u3059\u3002 \u5177\u4f53\u7684\u306a\u65b9\u6cd5\uff1a \u5f71\u3084\u30ec\u30a4\u30e4\u30fc\u3092\u4f7f\u3046\uff1a \u753b\u50cf\u3084\u30dc\u30bf\u30f3\u3001\u30c6\u30ad\u30b9\u30c8\u30d6\u30ed\u30c3\u30af\u306e\u80cc\u5f8c\u306b\u5fae\u5999\u306a\u5f71\u3092\u52a0\u3048\u308b\u3053\u3068\u3067\u5965\u884c\u304d\u3092\u751f\u307f\u3001\u30d5\u30e9\u30c3\u30c8\u306a\u5370\u8c61\u3092\u548c\u3089\u3052\u307e\u3059\u3002\u534a\u900f\u660e\u306e\u30ab\u30e9\u30fc\u3092\u91cd\u306d\u305f\u308a\u3001\u30ab\u30fc\u30c9\u578b\u306e\u30ec\u30a4\u30a2\u30a6\u30c8\u3092\u63a1\u7528\u3059\u308b\u306e\u3082\u52b9\u679c\u7684\u3067\u3059\u3002 \u30dc\u30fc\u30c0\u30fc\u3084\u30d5\u30ec\u30fc\u30e0\u3092\u6d3b\u7528\u3059\u308b\uff1a \u30dd\u30b9\u30c8\u30ab\u30fc\u30c9\u306e\u7e01\u53d6\u308a\u3084\u5c01\u7b52\u306e\u30e9\u30a4\u30f3\u306e\u3088\u3046\u306b\u3001\u30e1\u30fc\u30eb\u5185\u306e\u30bb\u30af\u30b7\u30e7\u30f3\u3092\u67a0\u3067\u56f2\u3080\u3068\u3001\u6574\u7406\u3055\u308c\u305f\u5370\u8c61\u3068\u300c\u89e6\u308c\u3089\u308c\u308b\u3088\u3046\u306a\u300d\u8cea\u611f\u304c\u51fa\u307e\u3059\u3002 \u30c6\u30af\u30b9\u30c1\u30e3\u80cc\u666f\u3092\u53d6\u308a\u5165\u308c\u308b\uff1a \u5b9f\u969b\u306b\u89e6\u308c\u306a\u304f\u3066\u3082\u3001\u7d19\u3084\u5e03\u3001\u6728\u76ee\u3001\u30ea\u30cd\u30f3\u8abf\u306e\u80cc\u666f\u30c7\u30b6\u30a4\u30f3\u3092\u4f7f\u3046\u3053\u3068\u3067\u3001\u30c7\u30b8\u30bf\u30eb\u611f\u3092\u3084\u308f\u3089\u3052\u3001\u6e29\u304b\u307f\u3092\u52a0\u3048\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002 &nbsp; \u2705 Benchmark Email\u3092\u6d3b\u7528\u3059\u308b\u30d2\u30f3\u30c8 \u8cea\u611f\u306e\u3042\u308b\u30e1\u30fc\u30eb\u30c7\u30b6\u30a4\u30f3\u3092\u4f5c\u6210\u3057\u305f\u3044\u65b9\u306f\u3001\u753b\u50cf\u30ae\u30e3\u30e9\u30ea\u30fc\u5185\u306e\u6570\u767e\u4e07\u70b9\u4ee5\u4e0a\u306e\u7121\u6599\u7d20\u6750\u3092\u305c\u3072\u3054\u6d3b\u7528\u304f\u3060\u3055\u3044\u3002 &nbsp; 2. \u8996\u899a\u7684\u30d2\u30a8\u30e9\u30eb\u30ad\u30fc\uff1a\u7269\u7406\u90f5\u4fbf\u306b\u5b66\u3076\u60c5\u5831\u306e\u4f1d\u3048\u65b9 \u52b9\u679c\u7684\u306a\u30c0\u30a4\u30ec\u30af\u30c8\u30e1\u30fc\u30eb\u306b\u5171\u901a\u3059\u308b\u7279\u5fb4\u306f\u3001\u53d7\u3051\u53d6\u3063\u305f\u77ac\u9593\u306b\u300c\u3069\u3053\u3092\u898b\u308b\u3079\u304d\u304b\u300d\u304c\u660e\u78ba\u306a\u3053\u3068\u3067\u3059\u3002\u898b\u51fa\u3057\u3001\u672c\u6587\u3001\u884c\u52d5\u559a\u8d77\uff08CTA\uff09\u306e\u512a\u5148\u9806\u4f4d\u304c\u4e00\u76ee\u3067\u308f\u304b\u308b\u3088\u3046\u8a2d\u8a08\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u30e1\u30fc\u30eb\u3067\u3082\u3053\u306e\u69cb\u9020\u3092\u53d6\u308a\u5165\u308c\u308b\u3053\u3068\u3067\u3001\u3088\u308a\u308f\u304b\u308a\u3084\u3059\u304f\u9b45\u529b\u7684\u306a\u30c7\u30b6\u30a4\u30f3\u3092\u5b9f\u73fe\u3067\u304d\u307e\u3059\u3002 \u30dd\u30a4\u30f3\u30c8\uff1a \u76ee\u7acb\u3064\u898b\u51fa\u3057\uff1a \u592a\u5b57\u3084\u5927\u304d\u306a\u30d5\u30a9\u30f3\u30c8\u3001\u30b3\u30f3\u30c8\u30e9\u30b9\u30c8\u306e\u5f37\u3044\u8272\u3092\u4f7f\u3063\u3066\u3001\u6700\u3082\u4f1d\u3048\u305f\u3044\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u3059\u3050\u306b\u8a8d\u8b58\u3067\u304d\u308b\u3088\u3046\u306b\u3057\u307e\u3059\u3002 \u30bb\u30af\u30b7\u30e7\u30f3\u306e\u660e\u78ba\u5316\uff1a \u30af\u30fc\u30dd\u30f3\u3084\u30aa\u30d5\u30a1\u30fc\u304c\u660e\u78ba\u306b\u5206\u3051\u3089\u308c\u3066\u3044\u308b\u30c0\u30a4\u30ec\u30af\u30c8\u30e1\u30fc\u30eb\u306e\u3088\u3046\u306b\u3001\u80cc\u666f\u8272\u3084\u898b\u51fa\u3057\u3067\u533a\u5207\u3089\u308c\u305f\u69cb\u6210\u3092\u610f\u8b58\u3057\u307e\u3059\u3002\u7279\u306b\u91cd\u8981\u306a\u60c5\u5831\u3084CTA\u306f\u30b9\u30af\u30ed\u30fc\u30eb\u305b\u305a\u898b\u3048\u308b\u300c\u30d5\u30a1\u30fc\u30b9\u30c8\u30d3\u30e5\u30fc\u300d\u306b\u914d\u7f6e\u3057\u307e\u3057\u3087\u3046\u3002 \u30b3\u30f3\u30c8\u30e9\u30b9\u30c8\u306e\u3042\u308bCTA\u30dc\u30bf\u30f3\uff1a \u5927\u304d\u304f\u3001\u4f59\u767d\u3092\u5341\u5206\u306b\u3068\u308a\u3001\u80cc\u666f\u8272\u3068\u30dc\u30bf\u30f3\u8272\u306e\u30b3\u30f3\u30c8\u30e9\u30b9\u30c8\u3092\u5f37\u304f\u3059\u308b\u3053\u3068\u3067\u3001\u81ea\u7136\u3068\u30af\u30ea\u30c3\u30af\u3092\u8a98\u5c0e\u3057\u307e\u3059\u3002 &nbsp; 3. \u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3068\u624b\u66f8\u304d\u98a8\u306e\u6f14\u51fa \u30c0\u30a4\u30ec\u30af\u30c8\u30e1\u30fc\u30eb\u306e\u9b45\u529b\u306e\u3072\u3068\u3064\u306f\u300c\u500b\u4eba\u7684\u306a\u3064\u306a\u304c\u308a\u300d\u3092\u611f\u3058\u3055\u305b\u308b\u70b9\u3067\u3059\u3002\u624b\u66f8\u304d\u306e\u30e1\u30c3\u30bb\u30fc\u30b8\u3084\u5b9b\u540d\u5165\u308a\u5c01\u7b52\u306f\u3001\u53d7\u3051\u53d6\u308b\u4eba\u3092\u7279\u5225\u306a\u6c17\u6301\u3061\u306b\u3055\u305b\u307e\u3059\u3002\u30c7\u30b8\u30bf\u30eb\u304c\u4e3b\u6d41\u306e\u4eca\u3053\u305d\u3001\u3053\u3046\u3057\u305f\u201c\u4eba\u9593\u5473\u201d\u306e\u3042\u308b\u5de5\u592b\u3092\u30e1\u30fc\u30eb\u306b\u53d6\u308a\u5165\u308c\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002 \u5b9f\u8df5\u30a2\u30a4\u30c7\u30a2\uff1a \u624b\u66f8\u304d\u98a8\u30d5\u30a9\u30f3\u30c8\u3092\u6d3b\u7528\uff1a \u9069\u5ea6\u306b\u4f7f\u7528\u3059\u308c\u3070\u3001\u624b\u66f8\u304d\u306e\u3088\u3046\u306a\u6e29\u3082\u308a\u3092\u6f14\u51fa\u3067\u304d\u307e\u3059\u3002\u898b\u51fa\u3057\u3084\u7f72\u540d\u3001\u9650\u5b9a\u30aa\u30d5\u30a1\u30fc\u306e\u30d0\u30ca\u30fc\u306a\u3069\u306b\u52b9\u679c\u7684\u3067\u3059\u3002\u9577\u6587\u3067\u4f7f\u7528\u3059\u308b\u3068\u8aad\u307f\u3065\u3089\u3055\u306b\u3064\u306a\u304c\u308b\u6050\u308c\u304c\u3042\u308a\u3001\u5bfe\u5fdc\u3057\u3066\u3044\u308b\u53d7\u4fe1\u74b0\u5883\u3082\u9650\u5b9a\u3055\u308c\u308b\u305f\u3081\u3001\u753b\u50cf\u306b\u30ad\u30e3\u30c3\u30c1\u30b3\u30d4\u30fc\u3068\u3057\u3066\u5165\u308c\u8fbc\u3080\u306e\u304c\u304a\u3059\u3059\u3081\u3067\u3059\u3002 \u500b\u4eba\u5b9b\u3066\u306e\u6328\u62f6\uff1a \u300c\u3007\u3007\u69d8\u3078\u300d\u306e\u3088\u3046\u306b\u5b9b\u540d\u3092\u5165\u308c\u308b\u3053\u3068\u3067\u3001\u53d7\u4fe1\u8005\u306f\u3088\u308a\u89aa\u8fd1\u611f\u3092\u899a\u3048\u307e\u3059\u3002&hellip;<\/p>\n","protected":false},"author":32,"featured_media":47744,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[2340],"tags":[2586],"class_list":["post-47739","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-design","tag-2586"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u7d19\u306e\u90f5\u4fbf\uff08\u30c0\u30a4\u30ec\u30af\u30c8\u30e1\u30fc\u30eb\uff09\u304b\u3089\u5b66\u3076\u3001\u30e1\u30eb\u30de\u30ac\u30c7\u30b6\u30a4\u30f3\u306e\u30b3\u30c4 - Benchmark Email<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.benchmarkemail.com\/jp\/blog\/inspired-by-physical-mail\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u7d19\u306e\u90f5\u4fbf\uff08\u30c0\u30a4\u30ec\u30af\u30c8\u30e1\u30fc\u30eb\uff09\u304b\u3089\u5b66\u3076\u3001\u30e1\u30eb\u30de\u30ac\u30c7\u30b6\u30a4\u30f3\u306e\u30b3\u30c4 - Benchmark Email\" \/>\n<meta property=\"og:description\" content=\"\u3053\u306e\u8a18\u4e8b\u306f\u82f1\u8a9e\u7248\u30d6\u30ed\u30b0\u306e\u300cEmail Design Inspired by Physical Mail: What Marketers Can Learn from Direct Mail Aesthetics\u300d\u3092\u65e5\u672c\u8a9e\u3078\u7ffb\u8a33\u30fb\u7de8\u96c6\u3057\u305f\u3082\u306e\u3067\u3059\u3002 &nbsp; \u65e5\u3005\u3001\u3055\u307e\u3056\u307e\u306a\u30e1\u30fc\u30eb\u304c\u5c4a\u3051\u3089\u308c\u308b\u53d7\u4fe1\u30c8\u30ec\u30a4\u306e\u4e2d\u3067\u3001\u30e1\u30eb\u30de\u30ac\u8aad\u8005\u306e\u6ce8\u76ee\u3092\u5f97\u308b\u306b\u306f\u3044\u3063\u305f\u3044\u3069\u3046\u3059\u308c\u3070\u3088\u3044\u306e\u3067\u3057\u3087\u3046\u304b\u3002\u5b9f\u306f\u3053\u3053\u306b\u3072\u3068\u3064\u3001\u610f\u5916\u306a\u30a4\u30f3\u30b9\u30d4\u30ec\u30fc\u30b7\u30e7\u30f3\u6e90\u304c\u3042\u308a\u307e\u3059\u3002 \u305d\u308c\u306f\u300c\u30c0\u30a4\u30ec\u30af\u30c8\u30e1\u30fc\u30eb\u300d\u3067\u3059\u3002 \u305d\u3046\u3001\u4f55\u4e16\u7d00\u306b\u3082\u308f\u305f\u3063\u3066\u5b58\u5728\u3059\u308b\u3042\u306e\u300c\u7d19\u306e\u90f5\u4fbf\u300d\u3067\u3059\u3002\u30c7\u30b8\u30bf\u30eb\u5168\u76db\u306e\u6642\u4ee3\u306b\u3042\u3063\u3066\u3001\u4f1d\u7d71\u7684\u306a\u90f5\u4fbf\u306e\u8cea\u611f\u3084\u30c7\u30b6\u30a4\u30f3\u539f\u5247\u3092\u53d6\u308a\u5165\u308c\u308b\u3053\u3068\u3067\u3001\u3042\u306a\u305f\u306e\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u65b0\u305f\u306a\u547d\u3092\u5439\u304d\u8fbc\u3080\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002 \u90f5\u4fbf\u7269\u306e\u30d3\u30b8\u30e5\u30a2\u30eb\u8981\u7d20\u3084\u6226\u7565\u3092\u53d6\u308a\u5165\u308c\u308b\u3053\u3068\u3067\u3001\u3088\u308a\u500b\u4eba\u7684\u3067\u3001\u969b\u7acb\u3061\u3001\u8a18\u61b6\u306b\u6b8b\u308b\u30e1\u30fc\u30eb\u3092\u4f5c\u308a\u51fa\u3059\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u3053\u3053\u3067\u306f\u3001\u30c0\u30a4\u30ec\u30af\u30c8\u30e1\u30fc\u30eb\u306e\u7f8e\u5b66\u3092\u30e1\u30fc\u30eb\u30c7\u30b6\u30a4\u30f3\u306b\u7d44\u307f\u8fbc\u3080\u65b9\u6cd5\u3092\u63a2\u3063\u3066\u307f\u307e\u3057\u3087\u3046\u3002 1. \u30c6\u30af\u30b9\u30c1\u30e3\u306e\u529b\uff1a\u8996\u899a\u7684\u306a\u5965\u884c\u304d\u3092\u52a0\u3048\u308b \u7269\u7406\u7684\u306a\u90f5\u4fbf\u306e\u7279\u5fb4\u306e\u3072\u3068\u3064\u306f\u300c\u8cea\u611f\u300d\u3067\u3059\u3002\u624b\u7d19\u3084\u30dd\u30b9\u30c8\u30ab\u30fc\u30c9\u3001\u30ab\u30bf\u30ed\u30b0\u3092\u53d7\u3051\u53d6\u308b\u3068\u304d\u3001\u624b\u89e6\u308a\u304c\u3042\u308a\u3001\u305d\u306e\u8cea\u611f\u304c\u3059\u3050\u306b\u54c1\u8cea\u306e\u5370\u8c61\u3092\u4e0e\u3048\u307e\u3059\u3002\u5149\u6ca2\u7d19\u306e\u6ed1\u3089\u304b\u3055\u3001\u30af\u30e9\u30d5\u30c8\u7d19\u306e\u3056\u3089\u3064\u304d\u3001\u9ad8\u7d1a\u5c01\u7b52\u306e\u91cd\u307f\u2015\u2015\u3044\u305a\u308c\u3082\u53d7\u3051\u53d6\u308a\u624b\u306e\u611f\u899a\u306b\u8a34\u3048\u304b\u3051\u307e\u3059\u3002 \u30e1\u30fc\u30eb\u306e\u4e16\u754c\u3067\u306f\u3001\u5b9f\u969b\u306e\u89e6\u611f\u3092\u518d\u73fe\u3059\u308b\u3053\u3068\u306f\u3067\u304d\u307e\u305b\u3093\u304c\u3001\u305d\u306e\u300c\u8996\u899a\u7684\u306a\u624b\u89e6\u308a\u611f\u300d\u3092\u6a21\u5023\u3057\u3066\u3001\u30c7\u30b6\u30a4\u30f3\u306b\u6df1\u307f\u3084\u8c4a\u304b\u3055\u3092\u52a0\u3048\u308b\u3053\u3068\u306f\u53ef\u80fd\u3067\u3059\u3002 \u5177\u4f53\u7684\u306a\u65b9\u6cd5\uff1a \u5f71\u3084\u30ec\u30a4\u30e4\u30fc\u3092\u4f7f\u3046\uff1a \u753b\u50cf\u3084\u30dc\u30bf\u30f3\u3001\u30c6\u30ad\u30b9\u30c8\u30d6\u30ed\u30c3\u30af\u306e\u80cc\u5f8c\u306b\u5fae\u5999\u306a\u5f71\u3092\u52a0\u3048\u308b\u3053\u3068\u3067\u5965\u884c\u304d\u3092\u751f\u307f\u3001\u30d5\u30e9\u30c3\u30c8\u306a\u5370\u8c61\u3092\u548c\u3089\u3052\u307e\u3059\u3002\u534a\u900f\u660e\u306e\u30ab\u30e9\u30fc\u3092\u91cd\u306d\u305f\u308a\u3001\u30ab\u30fc\u30c9\u578b\u306e\u30ec\u30a4\u30a2\u30a6\u30c8\u3092\u63a1\u7528\u3059\u308b\u306e\u3082\u52b9\u679c\u7684\u3067\u3059\u3002 \u30dc\u30fc\u30c0\u30fc\u3084\u30d5\u30ec\u30fc\u30e0\u3092\u6d3b\u7528\u3059\u308b\uff1a \u30dd\u30b9\u30c8\u30ab\u30fc\u30c9\u306e\u7e01\u53d6\u308a\u3084\u5c01\u7b52\u306e\u30e9\u30a4\u30f3\u306e\u3088\u3046\u306b\u3001\u30e1\u30fc\u30eb\u5185\u306e\u30bb\u30af\u30b7\u30e7\u30f3\u3092\u67a0\u3067\u56f2\u3080\u3068\u3001\u6574\u7406\u3055\u308c\u305f\u5370\u8c61\u3068\u300c\u89e6\u308c\u3089\u308c\u308b\u3088\u3046\u306a\u300d\u8cea\u611f\u304c\u51fa\u307e\u3059\u3002 \u30c6\u30af\u30b9\u30c1\u30e3\u80cc\u666f\u3092\u53d6\u308a\u5165\u308c\u308b\uff1a \u5b9f\u969b\u306b\u89e6\u308c\u306a\u304f\u3066\u3082\u3001\u7d19\u3084\u5e03\u3001\u6728\u76ee\u3001\u30ea\u30cd\u30f3\u8abf\u306e\u80cc\u666f\u30c7\u30b6\u30a4\u30f3\u3092\u4f7f\u3046\u3053\u3068\u3067\u3001\u30c7\u30b8\u30bf\u30eb\u611f\u3092\u3084\u308f\u3089\u3052\u3001\u6e29\u304b\u307f\u3092\u52a0\u3048\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002 &nbsp; \u2705 Benchmark Email\u3092\u6d3b\u7528\u3059\u308b\u30d2\u30f3\u30c8 \u8cea\u611f\u306e\u3042\u308b\u30e1\u30fc\u30eb\u30c7\u30b6\u30a4\u30f3\u3092\u4f5c\u6210\u3057\u305f\u3044\u65b9\u306f\u3001\u753b\u50cf\u30ae\u30e3\u30e9\u30ea\u30fc\u5185\u306e\u6570\u767e\u4e07\u70b9\u4ee5\u4e0a\u306e\u7121\u6599\u7d20\u6750\u3092\u305c\u3072\u3054\u6d3b\u7528\u304f\u3060\u3055\u3044\u3002 &nbsp; 2. \u8996\u899a\u7684\u30d2\u30a8\u30e9\u30eb\u30ad\u30fc\uff1a\u7269\u7406\u90f5\u4fbf\u306b\u5b66\u3076\u60c5\u5831\u306e\u4f1d\u3048\u65b9 \u52b9\u679c\u7684\u306a\u30c0\u30a4\u30ec\u30af\u30c8\u30e1\u30fc\u30eb\u306b\u5171\u901a\u3059\u308b\u7279\u5fb4\u306f\u3001\u53d7\u3051\u53d6\u3063\u305f\u77ac\u9593\u306b\u300c\u3069\u3053\u3092\u898b\u308b\u3079\u304d\u304b\u300d\u304c\u660e\u78ba\u306a\u3053\u3068\u3067\u3059\u3002\u898b\u51fa\u3057\u3001\u672c\u6587\u3001\u884c\u52d5\u559a\u8d77\uff08CTA\uff09\u306e\u512a\u5148\u9806\u4f4d\u304c\u4e00\u76ee\u3067\u308f\u304b\u308b\u3088\u3046\u8a2d\u8a08\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u30e1\u30fc\u30eb\u3067\u3082\u3053\u306e\u69cb\u9020\u3092\u53d6\u308a\u5165\u308c\u308b\u3053\u3068\u3067\u3001\u3088\u308a\u308f\u304b\u308a\u3084\u3059\u304f\u9b45\u529b\u7684\u306a\u30c7\u30b6\u30a4\u30f3\u3092\u5b9f\u73fe\u3067\u304d\u307e\u3059\u3002 \u30dd\u30a4\u30f3\u30c8\uff1a \u76ee\u7acb\u3064\u898b\u51fa\u3057\uff1a \u592a\u5b57\u3084\u5927\u304d\u306a\u30d5\u30a9\u30f3\u30c8\u3001\u30b3\u30f3\u30c8\u30e9\u30b9\u30c8\u306e\u5f37\u3044\u8272\u3092\u4f7f\u3063\u3066\u3001\u6700\u3082\u4f1d\u3048\u305f\u3044\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u3059\u3050\u306b\u8a8d\u8b58\u3067\u304d\u308b\u3088\u3046\u306b\u3057\u307e\u3059\u3002 \u30bb\u30af\u30b7\u30e7\u30f3\u306e\u660e\u78ba\u5316\uff1a \u30af\u30fc\u30dd\u30f3\u3084\u30aa\u30d5\u30a1\u30fc\u304c\u660e\u78ba\u306b\u5206\u3051\u3089\u308c\u3066\u3044\u308b\u30c0\u30a4\u30ec\u30af\u30c8\u30e1\u30fc\u30eb\u306e\u3088\u3046\u306b\u3001\u80cc\u666f\u8272\u3084\u898b\u51fa\u3057\u3067\u533a\u5207\u3089\u308c\u305f\u69cb\u6210\u3092\u610f\u8b58\u3057\u307e\u3059\u3002\u7279\u306b\u91cd\u8981\u306a\u60c5\u5831\u3084CTA\u306f\u30b9\u30af\u30ed\u30fc\u30eb\u305b\u305a\u898b\u3048\u308b\u300c\u30d5\u30a1\u30fc\u30b9\u30c8\u30d3\u30e5\u30fc\u300d\u306b\u914d\u7f6e\u3057\u307e\u3057\u3087\u3046\u3002 \u30b3\u30f3\u30c8\u30e9\u30b9\u30c8\u306e\u3042\u308bCTA\u30dc\u30bf\u30f3\uff1a \u5927\u304d\u304f\u3001\u4f59\u767d\u3092\u5341\u5206\u306b\u3068\u308a\u3001\u80cc\u666f\u8272\u3068\u30dc\u30bf\u30f3\u8272\u306e\u30b3\u30f3\u30c8\u30e9\u30b9\u30c8\u3092\u5f37\u304f\u3059\u308b\u3053\u3068\u3067\u3001\u81ea\u7136\u3068\u30af\u30ea\u30c3\u30af\u3092\u8a98\u5c0e\u3057\u307e\u3059\u3002 &nbsp; 3. \u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3068\u624b\u66f8\u304d\u98a8\u306e\u6f14\u51fa \u30c0\u30a4\u30ec\u30af\u30c8\u30e1\u30fc\u30eb\u306e\u9b45\u529b\u306e\u3072\u3068\u3064\u306f\u300c\u500b\u4eba\u7684\u306a\u3064\u306a\u304c\u308a\u300d\u3092\u611f\u3058\u3055\u305b\u308b\u70b9\u3067\u3059\u3002\u624b\u66f8\u304d\u306e\u30e1\u30c3\u30bb\u30fc\u30b8\u3084\u5b9b\u540d\u5165\u308a\u5c01\u7b52\u306f\u3001\u53d7\u3051\u53d6\u308b\u4eba\u3092\u7279\u5225\u306a\u6c17\u6301\u3061\u306b\u3055\u305b\u307e\u3059\u3002\u30c7\u30b8\u30bf\u30eb\u304c\u4e3b\u6d41\u306e\u4eca\u3053\u305d\u3001\u3053\u3046\u3057\u305f\u201c\u4eba\u9593\u5473\u201d\u306e\u3042\u308b\u5de5\u592b\u3092\u30e1\u30fc\u30eb\u306b\u53d6\u308a\u5165\u308c\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002 \u5b9f\u8df5\u30a2\u30a4\u30c7\u30a2\uff1a \u624b\u66f8\u304d\u98a8\u30d5\u30a9\u30f3\u30c8\u3092\u6d3b\u7528\uff1a \u9069\u5ea6\u306b\u4f7f\u7528\u3059\u308c\u3070\u3001\u624b\u66f8\u304d\u306e\u3088\u3046\u306a\u6e29\u3082\u308a\u3092\u6f14\u51fa\u3067\u304d\u307e\u3059\u3002\u898b\u51fa\u3057\u3084\u7f72\u540d\u3001\u9650\u5b9a\u30aa\u30d5\u30a1\u30fc\u306e\u30d0\u30ca\u30fc\u306a\u3069\u306b\u52b9\u679c\u7684\u3067\u3059\u3002\u9577\u6587\u3067\u4f7f\u7528\u3059\u308b\u3068\u8aad\u307f\u3065\u3089\u3055\u306b\u3064\u306a\u304c\u308b\u6050\u308c\u304c\u3042\u308a\u3001\u5bfe\u5fdc\u3057\u3066\u3044\u308b\u53d7\u4fe1\u74b0\u5883\u3082\u9650\u5b9a\u3055\u308c\u308b\u305f\u3081\u3001\u753b\u50cf\u306b\u30ad\u30e3\u30c3\u30c1\u30b3\u30d4\u30fc\u3068\u3057\u3066\u5165\u308c\u8fbc\u3080\u306e\u304c\u304a\u3059\u3059\u3081\u3067\u3059\u3002 \u500b\u4eba\u5b9b\u3066\u306e\u6328\u62f6\uff1a \u300c\u3007\u3007\u69d8\u3078\u300d\u306e\u3088\u3046\u306b\u5b9b\u540d\u3092\u5165\u308c\u308b\u3053\u3068\u3067\u3001\u53d7\u4fe1\u8005\u306f\u3088\u308a\u89aa\u8fd1\u611f\u3092\u899a\u3048\u307e\u3059\u3002&hellip;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.benchmarkemail.com\/jp\/blog\/inspired-by-physical-mail\/\" \/>\n<meta property=\"og:site_name\" content=\"Benchmark Email \u65e5\u672c\u8a9e\u7248\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/BenchmarkEmailJapan\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/BenchmarkEmailJapan\" \/>\n<meta property=\"article:published_time\" content=\"2025-11-06T07:06:17+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-11-28T05:38:16+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.benchmarkemail.com\/jp\/wp-content\/uploads\/sites\/10\/2025\/11\/Email-Design-Inspired-by-Physical-Mail_blog_sns.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1400\" \/>\n\t<meta property=\"og:image:height\" content=\"530\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Benchmark Email Japan\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@https:\/\/twitter.com\/benchmarkjp\" \/>\n<meta name=\"twitter:site\" content=\"@BenchmarkJP\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Benchmark Email Japan\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/jp\\\/blog\\\/inspired-by-physical-mail\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/jp\\\/blog\\\/inspired-by-physical-mail\\\/\"},\"author\":{\"name\":\"Benchmark Email Japan\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/jp\\\/#\\\/schema\\\/person\\\/8bf93cd4e549e6c35a4880d1f1ff6e2d\"},\"headline\":\"\u7d19\u306e\u90f5\u4fbf\uff08\u30c0\u30a4\u30ec\u30af\u30c8\u30e1\u30fc\u30eb\uff09\u304b\u3089\u5b66\u3076\u3001\u30e1\u30eb\u30de\u30ac\u30c7\u30b6\u30a4\u30f3\u306e\u30b3\u30c4\",\"datePublished\":\"2025-11-06T07:06:17+00:00\",\"dateModified\":\"2025-11-28T05:38:16+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/jp\\\/blog\\\/inspired-by-physical-mail\\\/\"},\"wordCount\":34,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/jp\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/jp\\\/blog\\\/inspired-by-physical-mail\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.benchmarkemail.com\\\/jp\\\/wp-content\\\/uploads\\\/sites\\\/10\\\/2025\\\/11\\\/Email-Design-Inspired-by-Physical-Mail_blog_sns.png\",\"keywords\":[\"\u30e1\u30eb\u30de\u30ac\u30c7\u30b6\u30a4\u30f3\"],\"articleSection\":[\"HTML\u30e1\u30fc\u30eb\u30c7\u30b6\u30a4\u30f3\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.benchmarkemail.com\\\/jp\\\/blog\\\/inspired-by-physical-mail\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/jp\\\/blog\\\/inspired-by-physical-mail\\\/\",\"url\":\"https:\\\/\\\/www.benchmarkemail.com\\\/jp\\\/blog\\\/inspired-by-physical-mail\\\/\",\"name\":\"\u7d19\u306e\u90f5\u4fbf\uff08\u30c0\u30a4\u30ec\u30af\u30c8\u30e1\u30fc\u30eb\uff09\u304b\u3089\u5b66\u3076\u3001\u30e1\u30eb\u30de\u30ac\u30c7\u30b6\u30a4\u30f3\u306e\u30b3\u30c4 - Benchmark Email\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/jp\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/jp\\\/blog\\\/inspired-by-physical-mail\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/jp\\\/blog\\\/inspired-by-physical-mail\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.benchmarkemail.com\\\/jp\\\/wp-content\\\/uploads\\\/sites\\\/10\\\/2025\\\/11\\\/Email-Design-Inspired-by-Physical-Mail_blog_sns.png\",\"datePublished\":\"2025-11-06T07:06:17+00:00\",\"dateModified\":\"2025-11-28T05:38:16+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/jp\\\/blog\\\/inspired-by-physical-mail\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.benchmarkemail.com\\\/jp\\\/blog\\\/inspired-by-physical-mail\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/jp\\\/blog\\\/inspired-by-physical-mail\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.benchmarkemail.com\\\/jp\\\/wp-content\\\/uploads\\\/sites\\\/10\\\/2025\\\/11\\\/Email-Design-Inspired-by-Physical-Mail_blog_sns.png\",\"contentUrl\":\"https:\\\/\\\/www.benchmarkemail.com\\\/jp\\\/wp-content\\\/uploads\\\/sites\\\/10\\\/2025\\\/11\\\/Email-Design-Inspired-by-Physical-Mail_blog_sns.png\",\"width\":1400,\"height\":530},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/jp\\\/blog\\\/inspired-by-physical-mail\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.benchmarkemail.com\\\/jp\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"\u7d19\u306e\u90f5\u4fbf\uff08\u30c0\u30a4\u30ec\u30af\u30c8\u30e1\u30fc\u30eb\uff09\u304b\u3089\u5b66\u3076\u3001\u30e1\u30eb\u30de\u30ac\u30c7\u30b6\u30a4\u30f3\u306e\u30b3\u30c4\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/jp\\\/#website\",\"url\":\"https:\\\/\\\/www.benchmarkemail.com\\\/jp\\\/\",\"name\":\"Benchmark Email \u65e5\u672c\u8a9e\u7248\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/jp\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.benchmarkemail.com\\\/jp\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/jp\\\/#organization\",\"name\":\"Benchmark Email\",\"url\":\"https:\\\/\\\/www.benchmarkemail.com\\\/jp\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/jp\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.benchmarkemail.com\\\/jp\\\/wp-content\\\/uploads\\\/sites\\\/10\\\/2026\\\/07\\\/Benchmark-Logo-Full-Color-RGB-1.png\",\"contentUrl\":\"https:\\\/\\\/www.benchmarkemail.com\\\/jp\\\/wp-content\\\/uploads\\\/sites\\\/10\\\/2026\\\/07\\\/Benchmark-Logo-Full-Color-RGB-1.png\",\"width\":150,\"height\":28,\"caption\":\"Benchmark Email\"},\"image\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/jp\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/BenchmarkEmailJapan\",\"https:\\\/\\\/x.com\\\/BenchmarkJP\",\"https:\\\/\\\/www.instagram.com\\\/benchmarkjapan\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/benchmark-email-japan\\\/\",\"https:\\\/\\\/www.youtube.com\\\/user\\\/benchmarkJapan\\\/featured\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/jp\\\/#\\\/schema\\\/person\\\/8bf93cd4e549e6c35a4880d1f1ff6e2d\",\"name\":\"Benchmark Email Japan\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/jp\\\/wp-content\\\/uploads\\\/sites\\\/10\\\/2025\\\/11\\\/Icon-150x150.png\",\"url\":\"https:\\\/\\\/www.benchmarkemail.com\\\/jp\\\/wp-content\\\/uploads\\\/sites\\\/10\\\/2025\\\/11\\\/Icon-150x150.png\",\"contentUrl\":\"https:\\\/\\\/www.benchmarkemail.com\\\/jp\\\/wp-content\\\/uploads\\\/sites\\\/10\\\/2025\\\/11\\\/Icon-150x150.png\",\"caption\":\"Benchmark Email Japan\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/BenchmarkEmailJapan\",\"https:\\\/\\\/www.instagram.com\\\/benchmarkjapan\\\/\",\"https:\\\/\\\/x.com\\\/https:\\\/\\\/twitter.com\\\/benchmarkjp\"],\"url\":\"https:\\\/\\\/www.benchmarkemail.com\\\/jp\\\/blog\\\/author\\\/arata-namiki\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u7d19\u306e\u90f5\u4fbf\uff08\u30c0\u30a4\u30ec\u30af\u30c8\u30e1\u30fc\u30eb\uff09\u304b\u3089\u5b66\u3076\u3001\u30e1\u30eb\u30de\u30ac\u30c7\u30b6\u30a4\u30f3\u306e\u30b3\u30c4 - Benchmark Email","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.benchmarkemail.com\/jp\/blog\/inspired-by-physical-mail\/","og_locale":"en_US","og_type":"article","og_title":"\u7d19\u306e\u90f5\u4fbf\uff08\u30c0\u30a4\u30ec\u30af\u30c8\u30e1\u30fc\u30eb\uff09\u304b\u3089\u5b66\u3076\u3001\u30e1\u30eb\u30de\u30ac\u30c7\u30b6\u30a4\u30f3\u306e\u30b3\u30c4 - Benchmark Email","og_description":"\u3053\u306e\u8a18\u4e8b\u306f\u82f1\u8a9e\u7248\u30d6\u30ed\u30b0\u306e\u300cEmail Design Inspired by Physical Mail: What Marketers Can Learn from Direct Mail Aesthetics\u300d\u3092\u65e5\u672c\u8a9e\u3078\u7ffb\u8a33\u30fb\u7de8\u96c6\u3057\u305f\u3082\u306e\u3067\u3059\u3002 &nbsp; \u65e5\u3005\u3001\u3055\u307e\u3056\u307e\u306a\u30e1\u30fc\u30eb\u304c\u5c4a\u3051\u3089\u308c\u308b\u53d7\u4fe1\u30c8\u30ec\u30a4\u306e\u4e2d\u3067\u3001\u30e1\u30eb\u30de\u30ac\u8aad\u8005\u306e\u6ce8\u76ee\u3092\u5f97\u308b\u306b\u306f\u3044\u3063\u305f\u3044\u3069\u3046\u3059\u308c\u3070\u3088\u3044\u306e\u3067\u3057\u3087\u3046\u304b\u3002\u5b9f\u306f\u3053\u3053\u306b\u3072\u3068\u3064\u3001\u610f\u5916\u306a\u30a4\u30f3\u30b9\u30d4\u30ec\u30fc\u30b7\u30e7\u30f3\u6e90\u304c\u3042\u308a\u307e\u3059\u3002 \u305d\u308c\u306f\u300c\u30c0\u30a4\u30ec\u30af\u30c8\u30e1\u30fc\u30eb\u300d\u3067\u3059\u3002 \u305d\u3046\u3001\u4f55\u4e16\u7d00\u306b\u3082\u308f\u305f\u3063\u3066\u5b58\u5728\u3059\u308b\u3042\u306e\u300c\u7d19\u306e\u90f5\u4fbf\u300d\u3067\u3059\u3002\u30c7\u30b8\u30bf\u30eb\u5168\u76db\u306e\u6642\u4ee3\u306b\u3042\u3063\u3066\u3001\u4f1d\u7d71\u7684\u306a\u90f5\u4fbf\u306e\u8cea\u611f\u3084\u30c7\u30b6\u30a4\u30f3\u539f\u5247\u3092\u53d6\u308a\u5165\u308c\u308b\u3053\u3068\u3067\u3001\u3042\u306a\u305f\u306e\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u65b0\u305f\u306a\u547d\u3092\u5439\u304d\u8fbc\u3080\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002 \u90f5\u4fbf\u7269\u306e\u30d3\u30b8\u30e5\u30a2\u30eb\u8981\u7d20\u3084\u6226\u7565\u3092\u53d6\u308a\u5165\u308c\u308b\u3053\u3068\u3067\u3001\u3088\u308a\u500b\u4eba\u7684\u3067\u3001\u969b\u7acb\u3061\u3001\u8a18\u61b6\u306b\u6b8b\u308b\u30e1\u30fc\u30eb\u3092\u4f5c\u308a\u51fa\u3059\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u3053\u3053\u3067\u306f\u3001\u30c0\u30a4\u30ec\u30af\u30c8\u30e1\u30fc\u30eb\u306e\u7f8e\u5b66\u3092\u30e1\u30fc\u30eb\u30c7\u30b6\u30a4\u30f3\u306b\u7d44\u307f\u8fbc\u3080\u65b9\u6cd5\u3092\u63a2\u3063\u3066\u307f\u307e\u3057\u3087\u3046\u3002 1. \u30c6\u30af\u30b9\u30c1\u30e3\u306e\u529b\uff1a\u8996\u899a\u7684\u306a\u5965\u884c\u304d\u3092\u52a0\u3048\u308b \u7269\u7406\u7684\u306a\u90f5\u4fbf\u306e\u7279\u5fb4\u306e\u3072\u3068\u3064\u306f\u300c\u8cea\u611f\u300d\u3067\u3059\u3002\u624b\u7d19\u3084\u30dd\u30b9\u30c8\u30ab\u30fc\u30c9\u3001\u30ab\u30bf\u30ed\u30b0\u3092\u53d7\u3051\u53d6\u308b\u3068\u304d\u3001\u624b\u89e6\u308a\u304c\u3042\u308a\u3001\u305d\u306e\u8cea\u611f\u304c\u3059\u3050\u306b\u54c1\u8cea\u306e\u5370\u8c61\u3092\u4e0e\u3048\u307e\u3059\u3002\u5149\u6ca2\u7d19\u306e\u6ed1\u3089\u304b\u3055\u3001\u30af\u30e9\u30d5\u30c8\u7d19\u306e\u3056\u3089\u3064\u304d\u3001\u9ad8\u7d1a\u5c01\u7b52\u306e\u91cd\u307f\u2015\u2015\u3044\u305a\u308c\u3082\u53d7\u3051\u53d6\u308a\u624b\u306e\u611f\u899a\u306b\u8a34\u3048\u304b\u3051\u307e\u3059\u3002 \u30e1\u30fc\u30eb\u306e\u4e16\u754c\u3067\u306f\u3001\u5b9f\u969b\u306e\u89e6\u611f\u3092\u518d\u73fe\u3059\u308b\u3053\u3068\u306f\u3067\u304d\u307e\u305b\u3093\u304c\u3001\u305d\u306e\u300c\u8996\u899a\u7684\u306a\u624b\u89e6\u308a\u611f\u300d\u3092\u6a21\u5023\u3057\u3066\u3001\u30c7\u30b6\u30a4\u30f3\u306b\u6df1\u307f\u3084\u8c4a\u304b\u3055\u3092\u52a0\u3048\u308b\u3053\u3068\u306f\u53ef\u80fd\u3067\u3059\u3002 \u5177\u4f53\u7684\u306a\u65b9\u6cd5\uff1a \u5f71\u3084\u30ec\u30a4\u30e4\u30fc\u3092\u4f7f\u3046\uff1a \u753b\u50cf\u3084\u30dc\u30bf\u30f3\u3001\u30c6\u30ad\u30b9\u30c8\u30d6\u30ed\u30c3\u30af\u306e\u80cc\u5f8c\u306b\u5fae\u5999\u306a\u5f71\u3092\u52a0\u3048\u308b\u3053\u3068\u3067\u5965\u884c\u304d\u3092\u751f\u307f\u3001\u30d5\u30e9\u30c3\u30c8\u306a\u5370\u8c61\u3092\u548c\u3089\u3052\u307e\u3059\u3002\u534a\u900f\u660e\u306e\u30ab\u30e9\u30fc\u3092\u91cd\u306d\u305f\u308a\u3001\u30ab\u30fc\u30c9\u578b\u306e\u30ec\u30a4\u30a2\u30a6\u30c8\u3092\u63a1\u7528\u3059\u308b\u306e\u3082\u52b9\u679c\u7684\u3067\u3059\u3002 \u30dc\u30fc\u30c0\u30fc\u3084\u30d5\u30ec\u30fc\u30e0\u3092\u6d3b\u7528\u3059\u308b\uff1a \u30dd\u30b9\u30c8\u30ab\u30fc\u30c9\u306e\u7e01\u53d6\u308a\u3084\u5c01\u7b52\u306e\u30e9\u30a4\u30f3\u306e\u3088\u3046\u306b\u3001\u30e1\u30fc\u30eb\u5185\u306e\u30bb\u30af\u30b7\u30e7\u30f3\u3092\u67a0\u3067\u56f2\u3080\u3068\u3001\u6574\u7406\u3055\u308c\u305f\u5370\u8c61\u3068\u300c\u89e6\u308c\u3089\u308c\u308b\u3088\u3046\u306a\u300d\u8cea\u611f\u304c\u51fa\u307e\u3059\u3002 \u30c6\u30af\u30b9\u30c1\u30e3\u80cc\u666f\u3092\u53d6\u308a\u5165\u308c\u308b\uff1a \u5b9f\u969b\u306b\u89e6\u308c\u306a\u304f\u3066\u3082\u3001\u7d19\u3084\u5e03\u3001\u6728\u76ee\u3001\u30ea\u30cd\u30f3\u8abf\u306e\u80cc\u666f\u30c7\u30b6\u30a4\u30f3\u3092\u4f7f\u3046\u3053\u3068\u3067\u3001\u30c7\u30b8\u30bf\u30eb\u611f\u3092\u3084\u308f\u3089\u3052\u3001\u6e29\u304b\u307f\u3092\u52a0\u3048\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002 &nbsp; \u2705 Benchmark Email\u3092\u6d3b\u7528\u3059\u308b\u30d2\u30f3\u30c8 \u8cea\u611f\u306e\u3042\u308b\u30e1\u30fc\u30eb\u30c7\u30b6\u30a4\u30f3\u3092\u4f5c\u6210\u3057\u305f\u3044\u65b9\u306f\u3001\u753b\u50cf\u30ae\u30e3\u30e9\u30ea\u30fc\u5185\u306e\u6570\u767e\u4e07\u70b9\u4ee5\u4e0a\u306e\u7121\u6599\u7d20\u6750\u3092\u305c\u3072\u3054\u6d3b\u7528\u304f\u3060\u3055\u3044\u3002 &nbsp; 2. \u8996\u899a\u7684\u30d2\u30a8\u30e9\u30eb\u30ad\u30fc\uff1a\u7269\u7406\u90f5\u4fbf\u306b\u5b66\u3076\u60c5\u5831\u306e\u4f1d\u3048\u65b9 \u52b9\u679c\u7684\u306a\u30c0\u30a4\u30ec\u30af\u30c8\u30e1\u30fc\u30eb\u306b\u5171\u901a\u3059\u308b\u7279\u5fb4\u306f\u3001\u53d7\u3051\u53d6\u3063\u305f\u77ac\u9593\u306b\u300c\u3069\u3053\u3092\u898b\u308b\u3079\u304d\u304b\u300d\u304c\u660e\u78ba\u306a\u3053\u3068\u3067\u3059\u3002\u898b\u51fa\u3057\u3001\u672c\u6587\u3001\u884c\u52d5\u559a\u8d77\uff08CTA\uff09\u306e\u512a\u5148\u9806\u4f4d\u304c\u4e00\u76ee\u3067\u308f\u304b\u308b\u3088\u3046\u8a2d\u8a08\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u30e1\u30fc\u30eb\u3067\u3082\u3053\u306e\u69cb\u9020\u3092\u53d6\u308a\u5165\u308c\u308b\u3053\u3068\u3067\u3001\u3088\u308a\u308f\u304b\u308a\u3084\u3059\u304f\u9b45\u529b\u7684\u306a\u30c7\u30b6\u30a4\u30f3\u3092\u5b9f\u73fe\u3067\u304d\u307e\u3059\u3002 \u30dd\u30a4\u30f3\u30c8\uff1a \u76ee\u7acb\u3064\u898b\u51fa\u3057\uff1a \u592a\u5b57\u3084\u5927\u304d\u306a\u30d5\u30a9\u30f3\u30c8\u3001\u30b3\u30f3\u30c8\u30e9\u30b9\u30c8\u306e\u5f37\u3044\u8272\u3092\u4f7f\u3063\u3066\u3001\u6700\u3082\u4f1d\u3048\u305f\u3044\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u3059\u3050\u306b\u8a8d\u8b58\u3067\u304d\u308b\u3088\u3046\u306b\u3057\u307e\u3059\u3002 \u30bb\u30af\u30b7\u30e7\u30f3\u306e\u660e\u78ba\u5316\uff1a \u30af\u30fc\u30dd\u30f3\u3084\u30aa\u30d5\u30a1\u30fc\u304c\u660e\u78ba\u306b\u5206\u3051\u3089\u308c\u3066\u3044\u308b\u30c0\u30a4\u30ec\u30af\u30c8\u30e1\u30fc\u30eb\u306e\u3088\u3046\u306b\u3001\u80cc\u666f\u8272\u3084\u898b\u51fa\u3057\u3067\u533a\u5207\u3089\u308c\u305f\u69cb\u6210\u3092\u610f\u8b58\u3057\u307e\u3059\u3002\u7279\u306b\u91cd\u8981\u306a\u60c5\u5831\u3084CTA\u306f\u30b9\u30af\u30ed\u30fc\u30eb\u305b\u305a\u898b\u3048\u308b\u300c\u30d5\u30a1\u30fc\u30b9\u30c8\u30d3\u30e5\u30fc\u300d\u306b\u914d\u7f6e\u3057\u307e\u3057\u3087\u3046\u3002 \u30b3\u30f3\u30c8\u30e9\u30b9\u30c8\u306e\u3042\u308bCTA\u30dc\u30bf\u30f3\uff1a \u5927\u304d\u304f\u3001\u4f59\u767d\u3092\u5341\u5206\u306b\u3068\u308a\u3001\u80cc\u666f\u8272\u3068\u30dc\u30bf\u30f3\u8272\u306e\u30b3\u30f3\u30c8\u30e9\u30b9\u30c8\u3092\u5f37\u304f\u3059\u308b\u3053\u3068\u3067\u3001\u81ea\u7136\u3068\u30af\u30ea\u30c3\u30af\u3092\u8a98\u5c0e\u3057\u307e\u3059\u3002 &nbsp; 3. \u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3068\u624b\u66f8\u304d\u98a8\u306e\u6f14\u51fa \u30c0\u30a4\u30ec\u30af\u30c8\u30e1\u30fc\u30eb\u306e\u9b45\u529b\u306e\u3072\u3068\u3064\u306f\u300c\u500b\u4eba\u7684\u306a\u3064\u306a\u304c\u308a\u300d\u3092\u611f\u3058\u3055\u305b\u308b\u70b9\u3067\u3059\u3002\u624b\u66f8\u304d\u306e\u30e1\u30c3\u30bb\u30fc\u30b8\u3084\u5b9b\u540d\u5165\u308a\u5c01\u7b52\u306f\u3001\u53d7\u3051\u53d6\u308b\u4eba\u3092\u7279\u5225\u306a\u6c17\u6301\u3061\u306b\u3055\u305b\u307e\u3059\u3002\u30c7\u30b8\u30bf\u30eb\u304c\u4e3b\u6d41\u306e\u4eca\u3053\u305d\u3001\u3053\u3046\u3057\u305f\u201c\u4eba\u9593\u5473\u201d\u306e\u3042\u308b\u5de5\u592b\u3092\u30e1\u30fc\u30eb\u306b\u53d6\u308a\u5165\u308c\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002 \u5b9f\u8df5\u30a2\u30a4\u30c7\u30a2\uff1a \u624b\u66f8\u304d\u98a8\u30d5\u30a9\u30f3\u30c8\u3092\u6d3b\u7528\uff1a \u9069\u5ea6\u306b\u4f7f\u7528\u3059\u308c\u3070\u3001\u624b\u66f8\u304d\u306e\u3088\u3046\u306a\u6e29\u3082\u308a\u3092\u6f14\u51fa\u3067\u304d\u307e\u3059\u3002\u898b\u51fa\u3057\u3084\u7f72\u540d\u3001\u9650\u5b9a\u30aa\u30d5\u30a1\u30fc\u306e\u30d0\u30ca\u30fc\u306a\u3069\u306b\u52b9\u679c\u7684\u3067\u3059\u3002\u9577\u6587\u3067\u4f7f\u7528\u3059\u308b\u3068\u8aad\u307f\u3065\u3089\u3055\u306b\u3064\u306a\u304c\u308b\u6050\u308c\u304c\u3042\u308a\u3001\u5bfe\u5fdc\u3057\u3066\u3044\u308b\u53d7\u4fe1\u74b0\u5883\u3082\u9650\u5b9a\u3055\u308c\u308b\u305f\u3081\u3001\u753b\u50cf\u306b\u30ad\u30e3\u30c3\u30c1\u30b3\u30d4\u30fc\u3068\u3057\u3066\u5165\u308c\u8fbc\u3080\u306e\u304c\u304a\u3059\u3059\u3081\u3067\u3059\u3002 \u500b\u4eba\u5b9b\u3066\u306e\u6328\u62f6\uff1a \u300c\u3007\u3007\u69d8\u3078\u300d\u306e\u3088\u3046\u306b\u5b9b\u540d\u3092\u5165\u308c\u308b\u3053\u3068\u3067\u3001\u53d7\u4fe1\u8005\u306f\u3088\u308a\u89aa\u8fd1\u611f\u3092\u899a\u3048\u307e\u3059\u3002&hellip;","og_url":"https:\/\/www.benchmarkemail.com\/jp\/blog\/inspired-by-physical-mail\/","og_site_name":"Benchmark Email \u65e5\u672c\u8a9e\u7248","article_publisher":"https:\/\/www.facebook.com\/BenchmarkEmailJapan","article_author":"https:\/\/www.facebook.com\/BenchmarkEmailJapan","article_published_time":"2025-11-06T07:06:17+00:00","article_modified_time":"2025-11-28T05:38:16+00:00","og_image":[{"width":1400,"height":530,"url":"https:\/\/www.benchmarkemail.com\/jp\/wp-content\/uploads\/sites\/10\/2025\/11\/Email-Design-Inspired-by-Physical-Mail_blog_sns.png","type":"image\/png"}],"author":"Benchmark Email Japan","twitter_card":"summary_large_image","twitter_creator":"@https:\/\/twitter.com\/benchmarkjp","twitter_site":"@BenchmarkJP","twitter_misc":{"Written by":"Benchmark Email Japan","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.benchmarkemail.com\/jp\/blog\/inspired-by-physical-mail\/#article","isPartOf":{"@id":"https:\/\/www.benchmarkemail.com\/jp\/blog\/inspired-by-physical-mail\/"},"author":{"name":"Benchmark Email Japan","@id":"https:\/\/www.benchmarkemail.com\/jp\/#\/schema\/person\/8bf93cd4e549e6c35a4880d1f1ff6e2d"},"headline":"\u7d19\u306e\u90f5\u4fbf\uff08\u30c0\u30a4\u30ec\u30af\u30c8\u30e1\u30fc\u30eb\uff09\u304b\u3089\u5b66\u3076\u3001\u30e1\u30eb\u30de\u30ac\u30c7\u30b6\u30a4\u30f3\u306e\u30b3\u30c4","datePublished":"2025-11-06T07:06:17+00:00","dateModified":"2025-11-28T05:38:16+00:00","mainEntityOfPage":{"@id":"https:\/\/www.benchmarkemail.com\/jp\/blog\/inspired-by-physical-mail\/"},"wordCount":34,"commentCount":0,"publisher":{"@id":"https:\/\/www.benchmarkemail.com\/jp\/#organization"},"image":{"@id":"https:\/\/www.benchmarkemail.com\/jp\/blog\/inspired-by-physical-mail\/#primaryimage"},"thumbnailUrl":"https:\/\/www.benchmarkemail.com\/jp\/wp-content\/uploads\/sites\/10\/2025\/11\/Email-Design-Inspired-by-Physical-Mail_blog_sns.png","keywords":["\u30e1\u30eb\u30de\u30ac\u30c7\u30b6\u30a4\u30f3"],"articleSection":["HTML\u30e1\u30fc\u30eb\u30c7\u30b6\u30a4\u30f3"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.benchmarkemail.com\/jp\/blog\/inspired-by-physical-mail\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.benchmarkemail.com\/jp\/blog\/inspired-by-physical-mail\/","url":"https:\/\/www.benchmarkemail.com\/jp\/blog\/inspired-by-physical-mail\/","name":"\u7d19\u306e\u90f5\u4fbf\uff08\u30c0\u30a4\u30ec\u30af\u30c8\u30e1\u30fc\u30eb\uff09\u304b\u3089\u5b66\u3076\u3001\u30e1\u30eb\u30de\u30ac\u30c7\u30b6\u30a4\u30f3\u306e\u30b3\u30c4 - Benchmark Email","isPartOf":{"@id":"https:\/\/www.benchmarkemail.com\/jp\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.benchmarkemail.com\/jp\/blog\/inspired-by-physical-mail\/#primaryimage"},"image":{"@id":"https:\/\/www.benchmarkemail.com\/jp\/blog\/inspired-by-physical-mail\/#primaryimage"},"thumbnailUrl":"https:\/\/www.benchmarkemail.com\/jp\/wp-content\/uploads\/sites\/10\/2025\/11\/Email-Design-Inspired-by-Physical-Mail_blog_sns.png","datePublished":"2025-11-06T07:06:17+00:00","dateModified":"2025-11-28T05:38:16+00:00","breadcrumb":{"@id":"https:\/\/www.benchmarkemail.com\/jp\/blog\/inspired-by-physical-mail\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.benchmarkemail.com\/jp\/blog\/inspired-by-physical-mail\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.benchmarkemail.com\/jp\/blog\/inspired-by-physical-mail\/#primaryimage","url":"https:\/\/www.benchmarkemail.com\/jp\/wp-content\/uploads\/sites\/10\/2025\/11\/Email-Design-Inspired-by-Physical-Mail_blog_sns.png","contentUrl":"https:\/\/www.benchmarkemail.com\/jp\/wp-content\/uploads\/sites\/10\/2025\/11\/Email-Design-Inspired-by-Physical-Mail_blog_sns.png","width":1400,"height":530},{"@type":"BreadcrumbList","@id":"https:\/\/www.benchmarkemail.com\/jp\/blog\/inspired-by-physical-mail\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.benchmarkemail.com\/jp\/"},{"@type":"ListItem","position":2,"name":"\u7d19\u306e\u90f5\u4fbf\uff08\u30c0\u30a4\u30ec\u30af\u30c8\u30e1\u30fc\u30eb\uff09\u304b\u3089\u5b66\u3076\u3001\u30e1\u30eb\u30de\u30ac\u30c7\u30b6\u30a4\u30f3\u306e\u30b3\u30c4"}]},{"@type":"WebSite","@id":"https:\/\/www.benchmarkemail.com\/jp\/#website","url":"https:\/\/www.benchmarkemail.com\/jp\/","name":"Benchmark Email \u65e5\u672c\u8a9e\u7248","description":"","publisher":{"@id":"https:\/\/www.benchmarkemail.com\/jp\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.benchmarkemail.com\/jp\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.benchmarkemail.com\/jp\/#organization","name":"Benchmark Email","url":"https:\/\/www.benchmarkemail.com\/jp\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.benchmarkemail.com\/jp\/#\/schema\/logo\/image\/","url":"https:\/\/www.benchmarkemail.com\/jp\/wp-content\/uploads\/sites\/10\/2026\/07\/Benchmark-Logo-Full-Color-RGB-1.png","contentUrl":"https:\/\/www.benchmarkemail.com\/jp\/wp-content\/uploads\/sites\/10\/2026\/07\/Benchmark-Logo-Full-Color-RGB-1.png","width":150,"height":28,"caption":"Benchmark Email"},"image":{"@id":"https:\/\/www.benchmarkemail.com\/jp\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/BenchmarkEmailJapan","https:\/\/x.com\/BenchmarkJP","https:\/\/www.instagram.com\/benchmarkjapan\/","https:\/\/www.linkedin.com\/company\/benchmark-email-japan\/","https:\/\/www.youtube.com\/user\/benchmarkJapan\/featured"]},{"@type":"Person","@id":"https:\/\/www.benchmarkemail.com\/jp\/#\/schema\/person\/8bf93cd4e549e6c35a4880d1f1ff6e2d","name":"Benchmark Email Japan","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.benchmarkemail.com\/jp\/wp-content\/uploads\/sites\/10\/2025\/11\/Icon-150x150.png","url":"https:\/\/www.benchmarkemail.com\/jp\/wp-content\/uploads\/sites\/10\/2025\/11\/Icon-150x150.png","contentUrl":"https:\/\/www.benchmarkemail.com\/jp\/wp-content\/uploads\/sites\/10\/2025\/11\/Icon-150x150.png","caption":"Benchmark Email Japan"},"sameAs":["https:\/\/www.facebook.com\/BenchmarkEmailJapan","https:\/\/www.instagram.com\/benchmarkjapan\/","https:\/\/x.com\/https:\/\/twitter.com\/benchmarkjp"],"url":"https:\/\/www.benchmarkemail.com\/jp\/blog\/author\/arata-namiki\/"}]}},"_links":{"self":[{"href":"https:\/\/www.benchmarkemail.com\/jp\/wp-json\/wp\/v2\/posts\/47739","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.benchmarkemail.com\/jp\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.benchmarkemail.com\/jp\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.benchmarkemail.com\/jp\/wp-json\/wp\/v2\/users\/32"}],"replies":[{"embeddable":true,"href":"https:\/\/www.benchmarkemail.com\/jp\/wp-json\/wp\/v2\/comments?post=47739"}],"version-history":[{"count":0,"href":"https:\/\/www.benchmarkemail.com\/jp\/wp-json\/wp\/v2\/posts\/47739\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.benchmarkemail.com\/jp\/wp-json\/wp\/v2\/media\/47744"}],"wp:attachment":[{"href":"https:\/\/www.benchmarkemail.com\/jp\/wp-json\/wp\/v2\/media?parent=47739"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.benchmarkemail.com\/jp\/wp-json\/wp\/v2\/categories?post=47739"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.benchmarkemail.com\/jp\/wp-json\/wp\/v2\/tags?post=47739"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}