Construction & Engineering Business Subscriber Click-Through Rates
Seventy-six percent of all construction and engineering business owners and managers reported to be unaware of their
click-through rate during campaigns. Of the business owners who knew their click-through rates, six percent stated 5 to 7 percent, six percent stated 5 to 10 percent, six percent stated 10 to 15 percent, and 5 percent stated more than 15 percent.
Versus Industry Click-Through Rates
The overall average industry click-through rates are 4.3 percent - less than half of the 8.7 reported by construction and engineering business owners and managers. Note: A small sampling could have a weighty impact on this statistic.
