Facebook \u2013 best for boosting your social life \u2013 moves to keep up with Google+ and Airtime by partnering up with Skype and offering users video calls.<\/p>\n
Video popularity is sky-rocketing so it makes complete sense that video calls are the wave of the business future. But what does this really mean from a business perspective?<\/p>\n
Increased Business Mobility<\/strong><\/p>\n Business is already going digital with an increase in cross collaboration and tech tools. We all know that you no longer need to be in an office to work. Even die-hard traditional employer types are becoming more open to the idea of a flexible business environment. One of the weightier concerns of these conservative types was accountability and face-to-face time. Some employers feel that if you\u2019re not in an office, you\u2019re not working. Video chat enables some peace of mind by allowing face time (no pun intended) with co-workers.<\/p>\n Facebook for Business Needs<\/strong><\/p>\n Now the question is, why wouldn\u2019t users just stick with Skype rather than connecting professionally on Facebook? The answers are simple.<\/p>\n First and foremost, Skype is dead. Sure, Skype is a great service still used by millions, but it\u2019s quickly being replaced by FaceTime. Furthermore, modern users (and especially on the go business types) aren\u2019t interested in dealing with yet another program that takes up memory and requires separate log ins. While it\u2019s efficient and brilliant, Skype alone isn\u2019t as cutting edge as our fast paced society demands. Simpler, faster, better will always win \u2013 and so will a partnership between a much-loved video tool (Skype) and the most used portal (Facebook).<\/p>\n Users are already on Facebook, and despite popular opinion, many people do use Facebook for business networking. Evolving a platform you\u2019re already on into one you can do everything on, is a natural progression.<\/p>\n