{"id":11814,"date":"2012-09-17T02:31:57","date_gmt":"2012-09-17T02:31:57","guid":{"rendered":"http:\/\/bme2.flywheelsites.com\/tw\/blog\/readyportals-chatterjee-gives-website-control-back-to-the-people\/"},"modified":"2020-02-09T02:03:18","modified_gmt":"2020-02-09T02:03:18","slug":"readyportals-chatterjee-gives-website-control-back-to-the-people","status":"publish","type":"post","link":"https:\/\/www.benchmarkemail.com\/tw\/blog\/readyportals-chatterjee-gives-website-control-back-to-the-people\/","title":{"rendered":"ReadyPortal \u7684 Chatterjee \u628a\u7db2\u7ad9\u638c\u63a7\u6b0a\u9084\u7d66\u4f60"},"content":{"rendered":"

The term \u201cdigital hostage\u201d may sound strange but most of us have already experienced being one at some point. If you\u2019ve ever been in a situation where you were at the mercy of an IT or web design company that just wasn\u2019t doing their job, then you\u2019ve been a digital hostage. It\u2019s the frustration many businesses feel within and outside of their company. Unless you have a fantastic consultant or a trusted graphic design team, you\u2019ve likely wasted countless hours slogging through a slew of graphic designers, reluctantly surrendering a one-off project, or waiting for your company\u2019s IT guy to mosey along and get to the task at hand.<\/p>\n

ReadyPortal<\/a> founder Rajiv Chatterjee empathizes with these frustrations. Moreover, he recognizes that businesses across the web has long shifted past the outdated models we continue to cling to. He accurately notes how \u201cdigital content is created and consumed at alarming rates and [that] business managers are looking to launch content simultaneously across all digital platforms.\u201d Content distribution doesn\u2019t just reach one or two platforms. Rather, one piece of content can take on multiple forms and will likely be pushed across all social media platforms. This is the new speed of business, and it\u2019s faster than you can imagine. The speed of information exchange doesn\u2019t just rest there. Business efficiency has also been maximized, leading groups to be able to act immediately, especially through web-based outreach and networking initiatives.<\/p>\n

That said, businesses cannot afford to wait for often elusive IT and web development teams to attend to these needs. Businesses also need to be able to side step website design restrictions and scalability issues that often arise even with coveted WordPress platforms. While WordPress is the leader in CMS, it\u2019s by far lacking in design, development and functionality for more experienced users. Why can\u2019t a business owner or project manager detail a design, explain functional needs and be met with a customized site that meets expectations and can grow to accommodate future needs? ReadyPortal does just that with technology, implementation and support. However, if you\u2019ve dealt with website design, you\u2019ll know that a direct request is never that simple. You\u2019ll likely have been met with excuses that are often based on a designer\u2019s own preferences or shortcomings.<\/p>\n

Chatterjee says you can and should be able to get what you want. Spotting a market shift, in 2009 he launched ReadyPortal to help \u201cdemocratize the market\u201d, adding \u201cthere\u2019s no reason you shouldn\u2019t have all the features you need through an a la carte menu.\u201d A visionary, Chatterjee pioneers a bold move that recognizes the intersecting needs of business and new media technology for content-rich websites. ReadyPortal helps users develop their website idea with affordable pricing based on features and traffic. You control your website and update as you need with a simple backend technology that really doesn\u2019t require any training. In fact, it\u2019s easier to use than WordPress and accommodates SEO features, analytics and third party tools.<\/p>\n

Traditional CMS modules also funnel content through templates or codes, and then direct that to the website. Yet ideas including design, capacity and function were often limited by templates. With ReadyPortal, you start with the idea. The idea gets delivered to ReadyPortal\u2019s team of designers, who then create a website that\u2019s emphasized by content needs instead of template restrictions or technical complexity (as with HTML custom sites, Drupal, and Joomla).<\/p>\n

In short, you could say that new media is the Wild West of the digital world and the business heroes are going to be people like Chatterjee who seize the opportunity to re-imagine the landscape.<\/p>\n","protected":false},"excerpt":{"rendered":"

The term \u201cdigital hostage\u201d may sound strange but most of us have already experienced being one at some point. If you\u2019ve ever been in a situation where you were at the mercy of an IT or web design company that just wasn\u2019t doing their job, then you\u2019ve been a digital hostage. It\u2019s the frustration many…<\/p>\n","protected":false},"author":309,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[2186],"tags":[],"class_list":["post-11814","post","type-post","status-publish","format-standard","hentry","category-2186"],"yoast_head":"\nReadyPortal \u7684 Chatterjee \u628a\u7db2\u7ad9\u638c\u63a7\u6b0a\u9084\u7d66\u4f60 - Benchmark Email<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.benchmarkemail.com\/tw\/blog\/readyportals-chatterjee-gives-website-control-back-to-the-people\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"ReadyPortal \u7684 Chatterjee \u628a\u7db2\u7ad9\u638c\u63a7\u6b0a\u9084\u7d66\u4f60 - Benchmark Email\" \/>\n<meta property=\"og:description\" content=\"The term \u201cdigital hostage\u201d may sound strange but most of us have already experienced being one at some point. 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