{"id":12078,"date":"2013-04-03T21:55:52","date_gmt":"2013-04-03T21:55:52","guid":{"rendered":"http:\/\/bme2.flywheelsites.com\/tw\/blog\/creative-play-work-spaces-that-actually-bolster-productivity\/"},"modified":"2020-02-08T23:02:10","modified_gmt":"2020-02-08T23:02:10","slug":"creative-play-work-spaces-that-actually-bolster-productivity","status":"publish","type":"post","link":"https:\/\/www.benchmarkemail.com\/tw\/blog\/creative-play-work-spaces-that-actually-bolster-productivity\/","title":{"rendered":"\u6709\u5275\u610f\u7684\u300c\u73a9\u6a02\u5de5\u4f5c\u300d\u7a7a\u9593\uff0c\u5927\u5e45\u589e\u52a0\u751f\u7522\u529b"},"content":{"rendered":"

If environment determines behavior, it only follows that office environment would determine business behavior. Long gone (or at least they should be) are the office set-ups dictated by cubicle mazes with an overseer (manager\u2019s) office at one far end. It brings up unsettling reminders overbearing dictator relationships across history, from the galleys in Roman ships to plantation layouts, to even factor designations during the industrial revolution in the last century.<\/p>\n

Scoring record PR just for the stellar corporate culture alone, Google feels that \u201call work and no\u00a0play<\/a>\u00a0makes for less productive employees.\u201d In order to stimulate creativity and teamwork, Google makes it a priority to sponsor fun activities during the workday. Zappos, of course, does the same by infusing creativity into the office. When you walk through Zappos, it sometimes can feel like you\u2019re walking into a circus of sorts. The move works for them. Elsewhere,\u00a0Ogilvy and Mather<\/a>\u00a0set up their reception to look like a spa in Bali. \u201cThe reception desk sits atop a low timber platform, and the desk itself is supported by solid sections of tree trunks. Suspended above are a trio of \u2018silk cocoon\u2019 light fixtures.\u201d They also built a relaxing internal cape on the bottom level that can be reached by a flight of stairs that\u2019s flanked by a slide and cushioned seating. Having an internal caf\u00e9 helps keep employees connected, mingling, and focused. In fact, many of the top firms across the states consider it a given that they\u2019ll provide lunch and sometimes even dinner for their employees\u2026all in the name of productivity.<\/p>\n

So how do you encourage employees to \u201cplay\u201d if all you can afford is one gaming station? Maybe it\u2019s Guitar Hero, Mario Kart, or something else you\u2019ve already got laying around. One Santa Ana based company invested in a ping pong table then set up a \u201cping pong tourney\u201d that pitted inter-departmental team members against each other in a death match for a final win. Of course, all this was done during breaks but the move helped wiggle employees out of their department comfort zone and start mingling with co-workers. It also fostered a lot of camaraderie among employees, giving them something to talk about and cheer after. If it\u2019s one thing any team needs it\u2019s a glue to bind them together, no matter how silly that glue might be.<\/p>\n

Work from home types can also get in on creative work spaces. In fact, I\u2019d say it\u2019s more of an imperative for the self-employed since they\u2019re often the types most often stuck in static work environments void of external input including even basic conversation some days. Take a cue from landscape architect Andreas Stavropoulos, who\u2019s converted his trailer into an\u00a0on-to-go office<\/a>\u00a0he can hitch to his car.<\/p>\n

You can expect to start seeing a playful attitude in advertising as well. Take for instance,\u00a0Kit Kat challenging Oreo<\/a>\u00a0to Tic-Tac-Toe. Responding to a Tweet from a user to tagged both KitKat and Oreo in a declaration of her love for chocolate, KitKat wittedly responded by challenging its chocolate counterpart to a game of Tic-Tac-Toe. It was a great impromptu PR move that responded to real-time events, real customers, in a social visible way without costing anything.<\/p>\n

How you work determines what you produce. Whether it\u2019s a quirky office environment or work culture, or even a game that becomes a hit PR campaign, creativity will seep into other areas of your business. Whether you\u2019re working from home or clocking in a nine-to-five somewhere, \u201cyour workplace and the\u00a0atmosphere<\/a>\u00a0surrounding you determine the way you work and explore your imagination. The more inspirational your workplace is, the easier it is to break the creativity black and discover new ideas.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

If environment determines behavior, it only follows that office environment would determine business behavior. Long gone (or at least they should be) are the office set-ups dictated by cubicle mazes with an overseer (manager\u2019s) office at one far end. 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Long gone (or at least they should be) are the office set-ups dictated by cubicle mazes with an overseer (manager\u2019s) office at one far end. 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