{"id":12138,"date":"2013-05-02T02:48:15","date_gmt":"2013-05-02T02:48:15","guid":{"rendered":"http:\/\/bme2.flywheelsites.com\/tw\/blog\/clever-marketing-emails-in-disguise\/"},"modified":"2020-02-17T14:42:13","modified_gmt":"2020-02-17T14:42:13","slug":"clever-marketing-emails-in-disguise","status":"publish","type":"post","link":"https:\/\/www.benchmarkemail.com\/tw\/blog\/clever-marketing-emails-in-disguise\/","title":{"rendered":"\u8070\u660e\u884c\u92b7\uff1a\u507d\u88dd\u4e0b\u7684\u96fb\u5b50\u5831"},"content":{"rendered":"<div>\n<p>A friend of mine sent me an email earlier, saying that it was the best marketing email he had ever seen. That\u2019s a pretty strong statement. I\u2019ve seen some pretty great emails here at Benchmark. Some have made me laugh so hard it hurts, and others have opened my eyes to entire worlds that I never knew existed. It\u2019s pretty rare that I see an email campaign that is so unbelievably clever that I have to share it with the world.<\/p>\n<table>\n<tbody>\n<tr>\n<td><img loading=\"lazy\" decoding=\"async\" style=\"margin-left: 10px;\" src=\"https:\/\/www.benchmarkemail.com\/tw\/wp-content\/uploads\/sites\/8\/2020\/02\/transformers.jpg\" alt=\"\" width=\"600\" height=\"323\" align=\"left\" \/><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>At first glance, the email is pretty generic. That\u2019s not to say it\u2019s unattractive, but nothing really stands out &#8230; and then you see it with the images disabled.<\/p>\n<table>\n<tbody>\n<tr>\n<td><img loading=\"lazy\" decoding=\"async\" style=\"margin-left: 10px;\" src=\"https:\/\/www.benchmarkemail.com\/tw\/wp-content\/uploads\/sites\/8\/2020\/02\/transformers-no-images.jpg\" alt=\"\" width=\"600\" height=\"323\" align=\"left\" \/><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>Do you see it? If not, take a few steps back or squint your eyes. Done right, you should be able to see the transformers logo built out of tables and background colors where images would normally be placed. I have some serious respect for those who created this little gem. Even if it did go unnoticed by some, there are some brilliantly clever minds in Sony\u2019s Marketing Department. They sure made my day with this one. I call this a win.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>A friend of mine sent me an email earlier, saying that it was the best marketing email he had ever seen. That\u2019s a pretty strong statement. I\u2019ve seen some pretty great emails here at Benchmark. Some have made me laugh so hard it hurts, and others have opened my eyes to entire worlds that I&hellip;<\/p>\n","protected":false},"author":286,"featured_media":12139,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[2186],"tags":[],"class_list":["post-12138","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-2186"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u8070\u660e\u884c\u92b7\uff1a\u507d\u88dd\u4e0b\u7684\u96fb\u5b50\u5831 - Benchmark Email<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.benchmarkemail.com\/tw\/blog\/clever-marketing-emails-in-disguise\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u8070\u660e\u884c\u92b7\uff1a\u507d\u88dd\u4e0b\u7684\u96fb\u5b50\u5831 - Benchmark Email\" \/>\n<meta property=\"og:description\" content=\"A friend of mine sent me an email earlier, saying that it was the best marketing email he had ever seen. That\u2019s a pretty strong statement. I\u2019ve seen some pretty great emails here at Benchmark. Some have made me laugh so hard it hurts, and others have opened my eyes to entire worlds that I&hellip;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.benchmarkemail.com\/tw\/blog\/clever-marketing-emails-in-disguise\/\" \/>\n<meta property=\"og:site_name\" content=\"\u7e41\u9ad4\u4e2d\u6587 Benchmark Email\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/BenchmarkEmail1\/?locale=zh_TW\" \/>\n<meta property=\"article:published_time\" content=\"2013-05-02T02:48:15+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-02-17T14:42:13+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.benchmarkemail.com\/tw\/wp-content\/uploads\/sites\/8\/2020\/02\/transformer.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"400\" \/>\n\t<meta property=\"og:image:height\" content=\"400\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Richard Vohsing\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Richard Vohsing\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/blog\\\/clever-marketing-emails-in-disguise\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/blog\\\/clever-marketing-emails-in-disguise\\\/\"},\"author\":{\"name\":\"Richard Vohsing\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/#\\\/schema\\\/person\\\/3131b822eb1c0a379a665574ad33a842\"},\"headline\":\"\u8070\u660e\u884c\u92b7\uff1a\u507d\u88dd\u4e0b\u7684\u96fb\u5b50\u5831\",\"datePublished\":\"2013-05-02T02:48:15+00:00\",\"dateModified\":\"2020-02-17T14:42:13+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/blog\\\/clever-marketing-emails-in-disguise\\\/\"},\"wordCount\":197,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/blog\\\/clever-marketing-emails-in-disguise\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/wp-content\\\/uploads\\\/sites\\\/8\\\/2020\\\/02\\\/transformer.jpg\",\"articleSection\":[\"\u5e73\u53f0\u529f\u80fd\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/blog\\\/clever-marketing-emails-in-disguise\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/blog\\\/clever-marketing-emails-in-disguise\\\/\",\"url\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/blog\\\/clever-marketing-emails-in-disguise\\\/\",\"name\":\"\u8070\u660e\u884c\u92b7\uff1a\u507d\u88dd\u4e0b\u7684\u96fb\u5b50\u5831 - Benchmark Email\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/blog\\\/clever-marketing-emails-in-disguise\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/blog\\\/clever-marketing-emails-in-disguise\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/wp-content\\\/uploads\\\/sites\\\/8\\\/2020\\\/02\\\/transformer.jpg\",\"datePublished\":\"2013-05-02T02:48:15+00:00\",\"dateModified\":\"2020-02-17T14:42:13+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/blog\\\/clever-marketing-emails-in-disguise\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/blog\\\/clever-marketing-emails-in-disguise\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/blog\\\/clever-marketing-emails-in-disguise\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/wp-content\\\/uploads\\\/sites\\\/8\\\/2020\\\/02\\\/transformer.jpg\",\"contentUrl\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/wp-content\\\/uploads\\\/sites\\\/8\\\/2020\\\/02\\\/transformer.jpg\",\"width\":400,\"height\":400},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/blog\\\/clever-marketing-emails-in-disguise\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"\u8070\u660e\u884c\u92b7\uff1a\u507d\u88dd\u4e0b\u7684\u96fb\u5b50\u5831\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/#website\",\"url\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/\",\"name\":\"\u7e41\u9ad4\u4e2d\u6587 Benchmark Email\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/#organization\",\"name\":\"Benchmark Email\",\"url\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/wp-content\\\/uploads\\\/sites\\\/8\\\/2019\\\/09\\\/benchmark-logo.svg\",\"contentUrl\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/wp-content\\\/uploads\\\/sites\\\/8\\\/2019\\\/09\\\/benchmark-logo.svg\",\"width\":1,\"height\":1,\"caption\":\"Benchmark Email\"},\"image\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/BenchmarkEmail1\\\/?locale=zh_TW\",\"https:\\\/\\\/www.instagram.com\\\/benchmark.taiwan\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/#\\\/schema\\\/person\\\/3131b822eb1c0a379a665574ad33a842\",\"name\":\"Richard Vohsing\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/c17c3772868e3abe8724922aaf9e1065dd579067c4058233acbde2ccb7ad9e90?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/c17c3772868e3abe8724922aaf9e1065dd579067c4058233acbde2ccb7ad9e90?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/c17c3772868e3abe8724922aaf9e1065dd579067c4058233acbde2ccb7ad9e90?s=96&d=mm&r=g\",\"caption\":\"Richard Vohsing\"},\"url\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/blog\\\/author\\\/richardvohsing\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u8070\u660e\u884c\u92b7\uff1a\u507d\u88dd\u4e0b\u7684\u96fb\u5b50\u5831 - Benchmark Email","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.benchmarkemail.com\/tw\/blog\/clever-marketing-emails-in-disguise\/","og_locale":"en_US","og_type":"article","og_title":"\u8070\u660e\u884c\u92b7\uff1a\u507d\u88dd\u4e0b\u7684\u96fb\u5b50\u5831 - Benchmark Email","og_description":"A friend of mine sent me an email earlier, saying that it was the best marketing email he had ever seen. That\u2019s a pretty strong statement. I\u2019ve seen some pretty great emails here at Benchmark. Some have made me laugh so hard it hurts, and others have opened my eyes to entire worlds that I&hellip;","og_url":"https:\/\/www.benchmarkemail.com\/tw\/blog\/clever-marketing-emails-in-disguise\/","og_site_name":"\u7e41\u9ad4\u4e2d\u6587 Benchmark Email","article_publisher":"https:\/\/www.facebook.com\/BenchmarkEmail1\/?locale=zh_TW","article_published_time":"2013-05-02T02:48:15+00:00","article_modified_time":"2020-02-17T14:42:13+00:00","og_image":[{"width":400,"height":400,"url":"https:\/\/www.benchmarkemail.com\/tw\/wp-content\/uploads\/sites\/8\/2020\/02\/transformer.jpg","type":"image\/jpeg"}],"author":"Richard Vohsing","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Richard Vohsing","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.benchmarkemail.com\/tw\/blog\/clever-marketing-emails-in-disguise\/#article","isPartOf":{"@id":"https:\/\/www.benchmarkemail.com\/tw\/blog\/clever-marketing-emails-in-disguise\/"},"author":{"name":"Richard Vohsing","@id":"https:\/\/www.benchmarkemail.com\/tw\/#\/schema\/person\/3131b822eb1c0a379a665574ad33a842"},"headline":"\u8070\u660e\u884c\u92b7\uff1a\u507d\u88dd\u4e0b\u7684\u96fb\u5b50\u5831","datePublished":"2013-05-02T02:48:15+00:00","dateModified":"2020-02-17T14:42:13+00:00","mainEntityOfPage":{"@id":"https:\/\/www.benchmarkemail.com\/tw\/blog\/clever-marketing-emails-in-disguise\/"},"wordCount":197,"commentCount":0,"publisher":{"@id":"https:\/\/www.benchmarkemail.com\/tw\/#organization"},"image":{"@id":"https:\/\/www.benchmarkemail.com\/tw\/blog\/clever-marketing-emails-in-disguise\/#primaryimage"},"thumbnailUrl":"https:\/\/www.benchmarkemail.com\/tw\/wp-content\/uploads\/sites\/8\/2020\/02\/transformer.jpg","articleSection":["\u5e73\u53f0\u529f\u80fd"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.benchmarkemail.com\/tw\/blog\/clever-marketing-emails-in-disguise\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.benchmarkemail.com\/tw\/blog\/clever-marketing-emails-in-disguise\/","url":"https:\/\/www.benchmarkemail.com\/tw\/blog\/clever-marketing-emails-in-disguise\/","name":"\u8070\u660e\u884c\u92b7\uff1a\u507d\u88dd\u4e0b\u7684\u96fb\u5b50\u5831 - Benchmark Email","isPartOf":{"@id":"https:\/\/www.benchmarkemail.com\/tw\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.benchmarkemail.com\/tw\/blog\/clever-marketing-emails-in-disguise\/#primaryimage"},"image":{"@id":"https:\/\/www.benchmarkemail.com\/tw\/blog\/clever-marketing-emails-in-disguise\/#primaryimage"},"thumbnailUrl":"https:\/\/www.benchmarkemail.com\/tw\/wp-content\/uploads\/sites\/8\/2020\/02\/transformer.jpg","datePublished":"2013-05-02T02:48:15+00:00","dateModified":"2020-02-17T14:42:13+00:00","breadcrumb":{"@id":"https:\/\/www.benchmarkemail.com\/tw\/blog\/clever-marketing-emails-in-disguise\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.benchmarkemail.com\/tw\/blog\/clever-marketing-emails-in-disguise\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.benchmarkemail.com\/tw\/blog\/clever-marketing-emails-in-disguise\/#primaryimage","url":"https:\/\/www.benchmarkemail.com\/tw\/wp-content\/uploads\/sites\/8\/2020\/02\/transformer.jpg","contentUrl":"https:\/\/www.benchmarkemail.com\/tw\/wp-content\/uploads\/sites\/8\/2020\/02\/transformer.jpg","width":400,"height":400},{"@type":"BreadcrumbList","@id":"https:\/\/www.benchmarkemail.com\/tw\/blog\/clever-marketing-emails-in-disguise\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.benchmarkemail.com\/tw\/"},{"@type":"ListItem","position":2,"name":"\u8070\u660e\u884c\u92b7\uff1a\u507d\u88dd\u4e0b\u7684\u96fb\u5b50\u5831"}]},{"@type":"WebSite","@id":"https:\/\/www.benchmarkemail.com\/tw\/#website","url":"https:\/\/www.benchmarkemail.com\/tw\/","name":"\u7e41\u9ad4\u4e2d\u6587 Benchmark Email","description":"","publisher":{"@id":"https:\/\/www.benchmarkemail.com\/tw\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.benchmarkemail.com\/tw\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.benchmarkemail.com\/tw\/#organization","name":"Benchmark Email","url":"https:\/\/www.benchmarkemail.com\/tw\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.benchmarkemail.com\/tw\/#\/schema\/logo\/image\/","url":"https:\/\/www.benchmarkemail.com\/tw\/wp-content\/uploads\/sites\/8\/2019\/09\/benchmark-logo.svg","contentUrl":"https:\/\/www.benchmarkemail.com\/tw\/wp-content\/uploads\/sites\/8\/2019\/09\/benchmark-logo.svg","width":1,"height":1,"caption":"Benchmark Email"},"image":{"@id":"https:\/\/www.benchmarkemail.com\/tw\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/BenchmarkEmail1\/?locale=zh_TW","https:\/\/www.instagram.com\/benchmark.taiwan\/"]},{"@type":"Person","@id":"https:\/\/www.benchmarkemail.com\/tw\/#\/schema\/person\/3131b822eb1c0a379a665574ad33a842","name":"Richard Vohsing","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/c17c3772868e3abe8724922aaf9e1065dd579067c4058233acbde2ccb7ad9e90?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/c17c3772868e3abe8724922aaf9e1065dd579067c4058233acbde2ccb7ad9e90?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/c17c3772868e3abe8724922aaf9e1065dd579067c4058233acbde2ccb7ad9e90?s=96&d=mm&r=g","caption":"Richard Vohsing"},"url":"https:\/\/www.benchmarkemail.com\/tw\/blog\/author\/richardvohsing\/"}]}},"_links":{"self":[{"href":"https:\/\/www.benchmarkemail.com\/tw\/wp-json\/wp\/v2\/posts\/12138","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.benchmarkemail.com\/tw\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.benchmarkemail.com\/tw\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.benchmarkemail.com\/tw\/wp-json\/wp\/v2\/users\/286"}],"replies":[{"embeddable":true,"href":"https:\/\/www.benchmarkemail.com\/tw\/wp-json\/wp\/v2\/comments?post=12138"}],"version-history":[{"count":0,"href":"https:\/\/www.benchmarkemail.com\/tw\/wp-json\/wp\/v2\/posts\/12138\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.benchmarkemail.com\/tw\/wp-json\/wp\/v2\/media\/12139"}],"wp:attachment":[{"href":"https:\/\/www.benchmarkemail.com\/tw\/wp-json\/wp\/v2\/media?parent=12138"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.benchmarkemail.com\/tw\/wp-json\/wp\/v2\/categories?post=12138"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.benchmarkemail.com\/tw\/wp-json\/wp\/v2\/tags?post=12138"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}