{"id":12287,"date":"2015-07-30T23:51:04","date_gmt":"2015-07-30T23:51:04","guid":{"rendered":"http:\/\/bme2.flywheelsites.com\/tw\/blog\/one-off-holiday-email-marketing-ideas-for-retail\/"},"modified":"2020-06-05T18:04:12","modified_gmt":"2020-06-05T18:04:12","slug":"one-off-holiday-email-marketing-ideas-for-retail","status":"publish","type":"post","link":"https:\/\/www.benchmarkemail.com\/tw\/blog\/one-off-holiday-email-marketing-ideas-for-retail\/","title":{"rendered":"\u5047\u65e5\u92b7\u552e\u7684\u884c\u92b7\u7b56\u7565"},"content":{"rendered":"<p>Whether you\u2019re here after reading \u201c<a href=\"https:\/\/www.benchmarkemail.com\/blog\/guide-planning-out-newsletters-for-the-rest-of-the-year\" target=\"_blank\" rel=\"noopener noreferrer\">Guide: Planning out Newsletters for the Rest of the Year<\/a>,\u201d or you\u2019re desperate to figure out a holiday marketing strategy \u2013 either way you\u2019re at the right place. Below you\u2019ll find a treasure trove of ideas for one-off <a href=\"https:\/\/benchmarkemail.wpengine.com\" target=\"_blank\" rel=\"noopener noreferrer\">email marketing<\/a> ideas for the holiday season.<\/p>\n<h2 class=\"subtopic\">A Holiday Preview Sale<\/h2>\n<div>\n<p>It\u2019s sort of like a trunk sale, but it\u2019s a sneak peak of what\u2019s in store for the holiday season. Not only does this give customers the chance to buy in earlier, but it also helps create buzz. Now all you need is to make sure you\u2019ve got an excellent product to preview.<\/p>\n<\/div>\n<h2 class=\"subtopic\">The Holiday Gift Guide<\/h2>\n<div>\n<p>The gift guide goes hand in hand with a preview sale in terms of functionality. However, the gift guide sees a much higher ROI. Create a gift guide for all the different types of recipients your business can cater to: men, women, children, hostesses, bosses\/co-workers, etc. Say you\u2019re only offering products for women, in which case you can break it down on the type of woman a customer might purchase for. Gift guides are always a win \u2013 and they tend to get social shared more often than not.<\/p>\n<\/div>\n<h2 class=\"subtopic\">Gifting on a Budget<\/h2>\n<div>\n<p>Gifting isn\u2019t just about who you\u2019re giving something to. For some people, it\u2019s just as much about who it\u2019s from as who it\u2019s going to. So along the lines of a holiday gift guide, you can create a guide for gifting on a budget. This gives those with a tight budget an opportunity to think about offering something meaningful without breaking the bank.<\/p>\n<\/div>\n<h2 class=\"subtopic\">Gift Packages<\/h2>\n<div>\n<p>As you probably figured out from the holiday gift guide, people aren\u2019t really a big fan of figuring out what to give to other people. So make it easier for them. In addition to the holiday gift guide, you can offer gift packages that give a few different options on what can be offered. These sorts of packages work great for gourmet snack and dessert retailers like Harry and David\u2019s\u2026all the way to cosmetic giants like Sephora. There\u2019s no reason why it can\u2019t work for you too.<\/p>\n<\/div>\n<h2 class=\"subtopic\">Sample Sale<\/h2>\n<div>\n<p>This works great for the beauty industry. Offer as a sample sale a few months before the holiday kick-off. This gives women a chance to purchase multiple products at an affordable price range, before they further invest. The beauty industry is its busiest during the holiday season. Offer a sample sale gets people to \u201cpreview\u201d products and keeps your products on their radar. If you can host a sample sale in-store, that would be even better.<\/p>\n<\/div>\n<div class=\"subtopic\">Free Shipping During the Holidays<\/div>\n<div>With the cost of holiday decorations, wrapping paper and all the other trimmings, it\u2019s nice to know that you can save a little bit of money here and there. Free shipping is always a great incentive for products over $50.<\/div>\n<h2 class=\"subtopic\">Bonus Gift Card<\/h2>\n<div>\n<p>You can offer to give a customer a $10 gift card bonus in exchange for every $100 spent. Make sure you remind them that $10 gift cards would make a great stocking stuffer.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Whether you\u2019re here after reading \u201cGuide: Planning out Newsletters for the Rest of the Year,\u201d or you\u2019re desperate to figure out a holiday marketing strategy \u2013 either way you\u2019re at the right place. Below you\u2019ll find a treasure trove of ideas for one-off email marketing ideas for the holiday season. A Holiday Preview Sale It\u2019s&hellip;<\/p>\n","protected":false},"author":309,"featured_media":12288,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[2186],"tags":[2203,2205,2257,2309,2310,2602,2603],"class_list":["post-12287","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-2186","tag-2203","tag-2205","tag-2257","tag-2309","tag-2310","tag-2602","tag-2603"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u5047\u65e5\u92b7\u552e\u7684\u884c\u92b7\u7b56\u7565 - Benchmark Email<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.benchmarkemail.com\/tw\/blog\/one-off-holiday-email-marketing-ideas-for-retail\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u5047\u65e5\u92b7\u552e\u7684\u884c\u92b7\u7b56\u7565 - Benchmark Email\" \/>\n<meta property=\"og:description\" content=\"Whether you\u2019re here after reading \u201cGuide: Planning out Newsletters for the Rest of the Year,\u201d or you\u2019re desperate to figure out a holiday marketing strategy \u2013 either way you\u2019re at the right place. Below you\u2019ll find a treasure trove of ideas for one-off email marketing ideas for the holiday season. A Holiday Preview Sale It\u2019s&hellip;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.benchmarkemail.com\/tw\/blog\/one-off-holiday-email-marketing-ideas-for-retail\/\" \/>\n<meta property=\"og:site_name\" content=\"\u7e41\u9ad4\u4e2d\u6587 Benchmark Email\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/BenchmarkEmail1\/?locale=zh_TW\" \/>\n<meta property=\"article:published_time\" content=\"2015-07-30T23:51:04+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-06-05T18:04:12+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.benchmarkemail.com\/tw\/wp-content\/uploads\/sites\/8\/2020\/02\/holiday-email-marketing.png\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"375\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Shireen Qudosi\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Shireen Qudosi\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/blog\\\/one-off-holiday-email-marketing-ideas-for-retail\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/blog\\\/one-off-holiday-email-marketing-ideas-for-retail\\\/\"},\"author\":{\"name\":\"Shireen Qudosi\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/#\\\/schema\\\/person\\\/e4ef80bf829cd482f3bf6c28d6091cf4\"},\"headline\":\"\u5047\u65e5\u92b7\u552e\u7684\u884c\u92b7\u7b56\u7565\",\"datePublished\":\"2015-07-30T23:51:04+00:00\",\"dateModified\":\"2020-06-05T18:04:12+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/blog\\\/one-off-holiday-email-marketing-ideas-for-retail\\\/\"},\"wordCount\":530,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/blog\\\/one-off-holiday-email-marketing-ideas-for-retail\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/wp-content\\\/uploads\\\/sites\\\/8\\\/2020\\\/02\\\/holiday-email-marketing.png\",\"keywords\":[\"\u90f5\u4ef6\",\"\u884c\u92b7\",\"\u7b56\u7565\",\"\u92b7\u552e\",\"\u96f6\u552e\",\"\u5047\u65e5\",\"\u7bc0\u6176\"],\"articleSection\":[\"\u5e73\u53f0\u529f\u80fd\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/blog\\\/one-off-holiday-email-marketing-ideas-for-retail\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/blog\\\/one-off-holiday-email-marketing-ideas-for-retail\\\/\",\"url\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/blog\\\/one-off-holiday-email-marketing-ideas-for-retail\\\/\",\"name\":\"\u5047\u65e5\u92b7\u552e\u7684\u884c\u92b7\u7b56\u7565 - Benchmark Email\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/blog\\\/one-off-holiday-email-marketing-ideas-for-retail\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/blog\\\/one-off-holiday-email-marketing-ideas-for-retail\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/wp-content\\\/uploads\\\/sites\\\/8\\\/2020\\\/02\\\/holiday-email-marketing.png\",\"datePublished\":\"2015-07-30T23:51:04+00:00\",\"dateModified\":\"2020-06-05T18:04:12+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/blog\\\/one-off-holiday-email-marketing-ideas-for-retail\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/blog\\\/one-off-holiday-email-marketing-ideas-for-retail\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/blog\\\/one-off-holiday-email-marketing-ideas-for-retail\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/wp-content\\\/uploads\\\/sites\\\/8\\\/2020\\\/02\\\/holiday-email-marketing.png\",\"contentUrl\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/wp-content\\\/uploads\\\/sites\\\/8\\\/2020\\\/02\\\/holiday-email-marketing.png\",\"width\":600,\"height\":375},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/blog\\\/one-off-holiday-email-marketing-ideas-for-retail\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"\u5047\u65e5\u92b7\u552e\u7684\u884c\u92b7\u7b56\u7565\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/#website\",\"url\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/\",\"name\":\"\u7e41\u9ad4\u4e2d\u6587 Benchmark Email\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/#organization\",\"name\":\"Benchmark Email\",\"url\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/wp-content\\\/uploads\\\/sites\\\/8\\\/2019\\\/09\\\/benchmark-logo.svg\",\"contentUrl\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/wp-content\\\/uploads\\\/sites\\\/8\\\/2019\\\/09\\\/benchmark-logo.svg\",\"width\":1,\"height\":1,\"caption\":\"Benchmark Email\"},\"image\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/BenchmarkEmail1\\\/?locale=zh_TW\",\"https:\\\/\\\/www.instagram.com\\\/benchmark.taiwan\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/#\\\/schema\\\/person\\\/e4ef80bf829cd482f3bf6c28d6091cf4\",\"name\":\"Shireen Qudosi\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/558ab8e78927bc045d7ebb8bc5239ccb256bfc5555a92639a69b9e0869a03814?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/558ab8e78927bc045d7ebb8bc5239ccb256bfc5555a92639a69b9e0869a03814?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/558ab8e78927bc045d7ebb8bc5239ccb256bfc5555a92639a69b9e0869a03814?s=96&d=mm&r=g\",\"caption\":\"Shireen Qudosi\"},\"description\":\"Shireen Qudosi is Benchmark Email's Online Marketing Specialist and Small Business Advocate. An Orange County based writer, Shireen specializes in online marketing and public relations. She has written for over 75 publications and has launched nine successful new media campaigns to date. Her work has been featured in the New York Times, Denver Post, the Oklahoman and Green Air Radio, among others.\",\"url\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/blog\\\/author\\\/shireenqudosi\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u5047\u65e5\u92b7\u552e\u7684\u884c\u92b7\u7b56\u7565 - Benchmark Email","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.benchmarkemail.com\/tw\/blog\/one-off-holiday-email-marketing-ideas-for-retail\/","og_locale":"en_US","og_type":"article","og_title":"\u5047\u65e5\u92b7\u552e\u7684\u884c\u92b7\u7b56\u7565 - Benchmark Email","og_description":"Whether you\u2019re here after reading \u201cGuide: Planning out Newsletters for the Rest of the Year,\u201d or you\u2019re desperate to figure out a holiday marketing strategy \u2013 either way you\u2019re at the right place. Below you\u2019ll find a treasure trove of ideas for one-off email marketing ideas for the holiday season. A Holiday Preview Sale It\u2019s&hellip;","og_url":"https:\/\/www.benchmarkemail.com\/tw\/blog\/one-off-holiday-email-marketing-ideas-for-retail\/","og_site_name":"\u7e41\u9ad4\u4e2d\u6587 Benchmark Email","article_publisher":"https:\/\/www.facebook.com\/BenchmarkEmail1\/?locale=zh_TW","article_published_time":"2015-07-30T23:51:04+00:00","article_modified_time":"2020-06-05T18:04:12+00:00","og_image":[{"width":600,"height":375,"url":"https:\/\/www.benchmarkemail.com\/tw\/wp-content\/uploads\/sites\/8\/2020\/02\/holiday-email-marketing.png","type":"image\/png"}],"author":"Shireen Qudosi","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Shireen Qudosi","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.benchmarkemail.com\/tw\/blog\/one-off-holiday-email-marketing-ideas-for-retail\/#article","isPartOf":{"@id":"https:\/\/www.benchmarkemail.com\/tw\/blog\/one-off-holiday-email-marketing-ideas-for-retail\/"},"author":{"name":"Shireen Qudosi","@id":"https:\/\/www.benchmarkemail.com\/tw\/#\/schema\/person\/e4ef80bf829cd482f3bf6c28d6091cf4"},"headline":"\u5047\u65e5\u92b7\u552e\u7684\u884c\u92b7\u7b56\u7565","datePublished":"2015-07-30T23:51:04+00:00","dateModified":"2020-06-05T18:04:12+00:00","mainEntityOfPage":{"@id":"https:\/\/www.benchmarkemail.com\/tw\/blog\/one-off-holiday-email-marketing-ideas-for-retail\/"},"wordCount":530,"commentCount":0,"publisher":{"@id":"https:\/\/www.benchmarkemail.com\/tw\/#organization"},"image":{"@id":"https:\/\/www.benchmarkemail.com\/tw\/blog\/one-off-holiday-email-marketing-ideas-for-retail\/#primaryimage"},"thumbnailUrl":"https:\/\/www.benchmarkemail.com\/tw\/wp-content\/uploads\/sites\/8\/2020\/02\/holiday-email-marketing.png","keywords":["\u90f5\u4ef6","\u884c\u92b7","\u7b56\u7565","\u92b7\u552e","\u96f6\u552e","\u5047\u65e5","\u7bc0\u6176"],"articleSection":["\u5e73\u53f0\u529f\u80fd"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.benchmarkemail.com\/tw\/blog\/one-off-holiday-email-marketing-ideas-for-retail\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.benchmarkemail.com\/tw\/blog\/one-off-holiday-email-marketing-ideas-for-retail\/","url":"https:\/\/www.benchmarkemail.com\/tw\/blog\/one-off-holiday-email-marketing-ideas-for-retail\/","name":"\u5047\u65e5\u92b7\u552e\u7684\u884c\u92b7\u7b56\u7565 - Benchmark Email","isPartOf":{"@id":"https:\/\/www.benchmarkemail.com\/tw\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.benchmarkemail.com\/tw\/blog\/one-off-holiday-email-marketing-ideas-for-retail\/#primaryimage"},"image":{"@id":"https:\/\/www.benchmarkemail.com\/tw\/blog\/one-off-holiday-email-marketing-ideas-for-retail\/#primaryimage"},"thumbnailUrl":"https:\/\/www.benchmarkemail.com\/tw\/wp-content\/uploads\/sites\/8\/2020\/02\/holiday-email-marketing.png","datePublished":"2015-07-30T23:51:04+00:00","dateModified":"2020-06-05T18:04:12+00:00","breadcrumb":{"@id":"https:\/\/www.benchmarkemail.com\/tw\/blog\/one-off-holiday-email-marketing-ideas-for-retail\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.benchmarkemail.com\/tw\/blog\/one-off-holiday-email-marketing-ideas-for-retail\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.benchmarkemail.com\/tw\/blog\/one-off-holiday-email-marketing-ideas-for-retail\/#primaryimage","url":"https:\/\/www.benchmarkemail.com\/tw\/wp-content\/uploads\/sites\/8\/2020\/02\/holiday-email-marketing.png","contentUrl":"https:\/\/www.benchmarkemail.com\/tw\/wp-content\/uploads\/sites\/8\/2020\/02\/holiday-email-marketing.png","width":600,"height":375},{"@type":"BreadcrumbList","@id":"https:\/\/www.benchmarkemail.com\/tw\/blog\/one-off-holiday-email-marketing-ideas-for-retail\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.benchmarkemail.com\/tw\/"},{"@type":"ListItem","position":2,"name":"\u5047\u65e5\u92b7\u552e\u7684\u884c\u92b7\u7b56\u7565"}]},{"@type":"WebSite","@id":"https:\/\/www.benchmarkemail.com\/tw\/#website","url":"https:\/\/www.benchmarkemail.com\/tw\/","name":"\u7e41\u9ad4\u4e2d\u6587 Benchmark Email","description":"","publisher":{"@id":"https:\/\/www.benchmarkemail.com\/tw\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.benchmarkemail.com\/tw\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.benchmarkemail.com\/tw\/#organization","name":"Benchmark Email","url":"https:\/\/www.benchmarkemail.com\/tw\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.benchmarkemail.com\/tw\/#\/schema\/logo\/image\/","url":"https:\/\/www.benchmarkemail.com\/tw\/wp-content\/uploads\/sites\/8\/2019\/09\/benchmark-logo.svg","contentUrl":"https:\/\/www.benchmarkemail.com\/tw\/wp-content\/uploads\/sites\/8\/2019\/09\/benchmark-logo.svg","width":1,"height":1,"caption":"Benchmark Email"},"image":{"@id":"https:\/\/www.benchmarkemail.com\/tw\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/BenchmarkEmail1\/?locale=zh_TW","https:\/\/www.instagram.com\/benchmark.taiwan\/"]},{"@type":"Person","@id":"https:\/\/www.benchmarkemail.com\/tw\/#\/schema\/person\/e4ef80bf829cd482f3bf6c28d6091cf4","name":"Shireen Qudosi","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/558ab8e78927bc045d7ebb8bc5239ccb256bfc5555a92639a69b9e0869a03814?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/558ab8e78927bc045d7ebb8bc5239ccb256bfc5555a92639a69b9e0869a03814?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/558ab8e78927bc045d7ebb8bc5239ccb256bfc5555a92639a69b9e0869a03814?s=96&d=mm&r=g","caption":"Shireen Qudosi"},"description":"Shireen Qudosi is Benchmark Email's Online Marketing Specialist and Small Business Advocate. An Orange County based writer, Shireen specializes in online marketing and public relations. She has written for over 75 publications and has launched nine successful new media campaigns to date. Her work has been featured in the New York Times, Denver Post, the Oklahoman and Green Air Radio, among others.","url":"https:\/\/www.benchmarkemail.com\/tw\/blog\/author\/shireenqudosi\/"}]}},"_links":{"self":[{"href":"https:\/\/www.benchmarkemail.com\/tw\/wp-json\/wp\/v2\/posts\/12287","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.benchmarkemail.com\/tw\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.benchmarkemail.com\/tw\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.benchmarkemail.com\/tw\/wp-json\/wp\/v2\/users\/309"}],"replies":[{"embeddable":true,"href":"https:\/\/www.benchmarkemail.com\/tw\/wp-json\/wp\/v2\/comments?post=12287"}],"version-history":[{"count":0,"href":"https:\/\/www.benchmarkemail.com\/tw\/wp-json\/wp\/v2\/posts\/12287\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.benchmarkemail.com\/tw\/wp-json\/wp\/v2\/media\/12288"}],"wp:attachment":[{"href":"https:\/\/www.benchmarkemail.com\/tw\/wp-json\/wp\/v2\/media?parent=12287"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.benchmarkemail.com\/tw\/wp-json\/wp\/v2\/categories?post=12287"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.benchmarkemail.com\/tw\/wp-json\/wp\/v2\/tags?post=12287"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}