I have lived away from my family for seven years now. It doesn\u2019t get easier, but it makes the times I do get to spend with them even more special. This year, it just so happened that I was able to be back in Chicago around my birthday. My grandma was so excited that she planned a special dinner at a great steakhouse with all of my cousins and aunt and uncle. The meal was fantastic and we greatly enjoyed watching my baby cousin toddle around the private room my grandma had reserved.<\/p>\n
When it came time for dessert, the waiter brought out an empty plate with a candle on it. I looked at my family and asked what the were trying to tell me. Everyone had a good laugh and the waiter explained they just weren\u2019t sure which of several desserts my family had ordered that I would want. While the whole evening was wonderful, that special birthday dessert at the end made it feel complete. Everyone enjoys something sweet on their birthday!<\/p>\n
That\u2019s why birthday emails are so effective. Getting those birthday emails in your inbox throughout your special day will bring a smile to your face each time. It makes it feel like they were thinking of you. In reality, it\u2019s probably an automated email that was sent based on data the company obtained when you signed up.<\/p>\n
Aside from the time-saving, feel good aspect of birthday emails, another reason they are so effective is that they bring in business. If you\u2019re a restaurant, offering a free dessert means they\u2019re purchasing a meal. Outside of the restaurant world, it may be a discount or percentage off of your purchase. It\u2019s earning you money that you otherwise may not have \u2026 all while making your subscribers happy to hear from you.<\/p>\n
So why are birthday emails such an effective tool?<\/p>\n
I have lived away from my family for seven years now. It doesn\u2019t get easier, but it makes the times I do get to spend with them even more special. This year, it just so happened that I was able to be back in Chicago around my birthday. My grandma was so excited that she…<\/p>\n","protected":false},"author":26,"featured_media":12344,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_bme_ai_translator_target_languages":[],"_bme_ai_translator_force_retranslate":false,"footnotes":""},"categories":[2579],"tags":[2430,2644,2650],"class_list":["post-12343","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-2579","tag-2430","tag-2644","tag-2650"],"yoast_head":"\n