{"id":12551,"date":"2018-10-12T11:36:51","date_gmt":"2018-10-12T18:36:51","guid":{"rendered":"https:\/\/blog.benchmarkemail.wpengine.com\/?p=15905"},"modified":"2020-02-21T19:57:11","modified_gmt":"2020-02-21T19:57:11","slug":"%e6%95%99%e6%88%b0%e5%ae%88%e5%89%87%ef%bc%9a%e8%bf%bd%e8%b9%a4%e4%ba%92%e5%8b%95%e7%9a%84%e6%ba%96%e5%89%87%e8%88%87%e7%a6%81%e4%bb%a4","status":"publish","type":"post","link":"https:\/\/www.benchmarkemail.com\/tw\/blog\/%e6%95%99%e6%88%b0%e5%ae%88%e5%89%87%ef%bc%9a%e8%bf%bd%e8%b9%a4%e4%ba%92%e5%8b%95%e7%9a%84%e6%ba%96%e5%89%87%e8%88%87%e7%a6%81%e4%bb%a4\/","title":{"rendered":"\u6559\u6230\u5b88\u5247\uff1a\u8ffd\u8e64\u4e92\u52d5\u7684\u6e96\u5247\u8207\u7981\u4ee4"},"content":{"rendered":"

\u6559\u6230\u5b88\u5247\uff1a\u8ffd\u8e64\u4e92\u52d5\u7684\u6e96\u5247\u8207\u7981\u4ee4<\/strong><\/h2>\n

\u6559\u6230\u5b88\u5247\uff1a\u8ffd\u8e64\u4e92\u52d5\u7684\u6e96\u5247\u8207\u7981\u4ee4 \u60a8\u4e4b\u524d\u53ef\u80fd\u8499\u53d7\u5176\u60e0\uff0c\u537b\u5f9e\u672a\u610f\u8b58\u5230\u8ffd\u8e64\u4e92\u52d5\u529f\u80fd\u7684\u5b58\u5728\u3002<\/p>\n

\u60a8\u66fe\u5426\u6df1\u591c\u7db2\u8cfc\uff0c\u597d\u4e0d\u5bb9\u6613\u58d3\u6291\u4f4f\u4e0b\u6a19\u885d\u52d5\uff0c\u76f4\u63a5\u4e0a\u5e8a\u7761\u89ba\uff0c\u7d50\u679c\u9694\u5929\u65e9\u4e0a\u6536\u5230\u4e00\u5c01\u96fb\u90f5\uff0c\u901a\u77e5\u60a8\u6628\u665a\u770b\u5230\u7684\u5fc3\u52d5\u5546\u54c1\u4e0b\u6bba\u6298\u6263\uff0c\u600e\u9ebc\u6703\u9019\u9ebc\u525b\u597d\u5462\uff1f<\/p>\n

\u9019\u5c31\u662f\u8ffd\u8e64\u4e92\u52d5\u7684\u904b\u4f5c\u6a5f\u5236\uff01<\/p>\n

EDM \u884c\u92b7\u7684\u91cd\u9ede\u662f\u70ba\u4e86\u57f9\u990a\u50f9\u503c\u9023\u57ce\u7684\u884c\u92b7\u8cc7\u7522\uff1a\u60a8\u7684\u806f\u7d61\u4eba\u540d\u55ae\u3002<\/p>\n

\u60a8\u7684\u806f\u7d61\u4eba\u900f\u904e\u586b\u5beb\u653e\u5728\u7db2\u7ad9\u3001\u793e\u7fa4\u5a92\u9ad4\u3001\u5be6\u9ad4\u5546\u5e97\u6216\u884c\u92b7\u6d3b\u52d5\u7684\u8a02\u95b1\u8868\u683c\uff0c\u5ba2\u6236\u95dc\u4fc2\u5c31\u6b64\u5c55\u958b\u3002<\/p>\n

\u8acb\u8b39\u8a18\uff0c\u60a8\u53ef\u80fd\u5728\u9996\u9801\u6216\u4ed6\u8655\u653e\u4e0a\u4e00\u9ad4\u9069\u7528\u7684\u8a02\u95b1\u8868\u683c\uff0c\u4f46\u4e0d\u53ef\u4e00\u9ad4\u770b\u5f85\u9019\u4e9b\u65b0\u8a02\u95b1\u6236\u3002\u9019\u4e9b\u96fb\u90f5\u5730\u5740\u7684\u80cc\u5f8c\u90fd\u662f\u771f\u5be6\u3001\u6d3b\u751f\u751f\u7684\u5ba2\u6236\uff0c\u5404\u6709\u5404\u7684\u9700\u6c42\u8207\u554f\u984c\u3002\u4ed6\u5011\u60f3\u8981\u85c9\u7531\u60a8\u7684\u7522\u54c1\u6216\u670d\u52d9\u89e3\u6c7a\u554f\u984c\u3002<\/p>\n

\u53ea\u8981\u8aaa\u5230 EDM \u884c\u92b7\uff0c\u95dc\u806f\u6027\u662f\u60a8\u9081\u5411\u6210\u529f\u7684\u95dc\u9375\u3002<\/p>\n

\u5f8c\u7e8c\u8ffd\u8e64\u7528\u6236\u7684\u80fd\u529b\u9700\u4f9d\u64da\u8a02\u95b1\u7528\u6236\u7684\u8208\u8da3\uff0c\u4ee5\u53ca\u662f\u5426\u53c3\u8207\u60a8\u7684\u884c\u92b7\u6d3b\u52d5\u3001\u700f\u89bd\u7db2\u7ad9\u7b49\u5f37\u5316\u95dc\u806f\u6027\uff0c\u4e26\u5354\u52a9\u60a8\u57f9\u990a\u66f4\u7dca\u5bc6\u7684\u5ba2\u6236\u95dc\u4fc2\u3002<\/p>\n

\u8ffd\u8e64\u4e92\u52d5\u53ef\u4ee5\u5f9e\u8a02\u95b1\u8868\u683c\u958b\u59cb\uff0c\u5b83\u53ef\u4ee5\u5354\u52a9\u60a8\u5728\u5c0d\u7684\u6642\u9593\uff0c\u767c\u9001\u5c0d\u7684\u8a0a\u606f\u7d66\u60a8\u7684\u76ee\u6a19\u8a02\u95b1\u7528\u6236\u3002<\/p>\n

\u904b\u7528\u5f97\u5b9c\uff0c\u5247\u8ffd\u8e64\u8a02\u95b1\u7528\u6236\u7684\u4e92\u52d5\u53ef\u4ee5\u8b93\u4ed6\u5011\u611f\u53d7\u5230\u60a8\u7684\u5b58\u5728\u3002\u4ed6\u5011\u7684\u9700\u6c42\u5c07\u7372\u5f97\u6eff\u8db3\u3002\u4e5f\u5c31\u662f\u8aaa\uff0c\u4ed6\u5011\u95b1\u8b80\u7684\u90f5\u4ef6\u8ddf\u60f3\u770b\u7684\u5167\u5bb9\u6709\u6240\u95dc\u806f\uff0c\u4ee3\u8868\u60a8\u7684\u54c1\u724c\u50f9\u503c\u9806\u5229\u50b3\u9054\u51fa\u53bb\u3002<\/p>\n

\u4f46\u662f\uff0c\u6211\u5011\u4e5f\u5f97\u8a0e\u8ad6\u54ea\u4e9b\u662f\u8ffd\u8e64\u4e92\u52d5\u4e0d\u8a72\u505a\u7684\u9805\u76ee\u3002<\/p>\n

\"\"src=\"https:\/\/www.benchmarkemail.com\/tw\/wp-content\/uploads\/sites\/8\/2020\/02\/The-Dos-and-Donts-of-Engagement-Tracking-SOCIAL-MEDIA.jpg\"<\/p>\n

\u4ee5\u4e0b\u662f\u8ffd\u8e64\u4e92\u52d5\u7684\u6e96\u5247\u8207\u7981\u4ee4\uff0c\u4ee5\u53ca\u5982\u4f55\u5229\u7528 Benchmark Email \u505a\u5230\u8ffd\u8e64\u4e92\u52d5\u7684\u529f\u80fd\uff1a<\/p>\n

\u8ffd\u8e64\u4e92\u52d5\u7684\u6e96\u5247<\/strong><\/p>\n

\u59a5\u5584\u904b\u7528\u8ffd\u8e64\u4e92\u52d5\u53ef\u5354\u52a9\u60a8\u57f9\u990a\u5ba2\u6236\u95dc\u4fc2\u3002<\/p>\n

\u4f60\u53ef\u63a1\u7528\u4e00\u4e9b\u7c21\u6613\u300c\u6e96\u5247\u300d\uff0c\u5354\u52a9\u5ba2\u6236\u95dc\u4fc2\u6210\u9577\u8301\u58ef\u3002<\/p>\n

\u6e96\u5247\uff1a\u4e00\u76ee\u4e86\u7136<\/strong><\/p>\n

\u8a02\u95b1\u8868\u683c\u7684\u9996\u8981\u6e96\u5247\u5c31\u662f\u4e00\u76ee\u4e86\u7136\u3002<\/p>\n

\u8a02\u95b1\u7528\u6236\u586b\u5beb\u8a02\u95b1\u8868\u683c\u7a76\u7adf\u80fd\u5920\u7372\u5f97\u4ec0\u9ebc\uff1f\u8acb\u6e05\u695a\u544a\u77e5\uff0c\u5305\u62ec\uff1a\u6536\u5230\u54ea\u7a2e\u5167\u5bb9\u3001\u591a\u4e45\u6536\u5230\u4e00\u6b21\u96fb\u90f5\u3002\u8b93\u4ed6\u5011\u77e5\u9053\u60a8\u5c07\u5bc4\u51fa\u8207\u5176\u8208\u8da3\u76f8\u7b26\u7684\u8a0a\u606f\u3002<\/p>\n

\"\"src=\"https:\/\/www.benchmarkemail.com\/tw\/wp-content\/uploads\/sites\/8\/2020\/02\/image2.jpg\"<\/p>\n

\u4e0a\u4f8b\u300a\u7d10\u7d04\u6642\u5831\u300b\u53ef\u80fd\u9069\u7528\u6578\u7a2e\u806f\u7d61\u4eba\u540d\u55ae\uff0c\u4f46\u4e0a\u8ff0\u89c0\u9ede\u4f9d\u7136\u7ad9\u5f97\u4f4f\u8173\u3002\u6848\u4f8b\u88e1\u7684\u56db\u7a2e\u9078\u9805\u544a\u77e5\u65b0\u8a02\u95b1\u6236\u5c07\u6536\u5230\u4f55\u7a2e\u5167\u5bb9\u4ee5\u53ca\u63a5\u6536\u983b\u7387\u3002<\/p>\n

\u5be6\u969b\u57f7\u884c\u8d77\u4f86\uff0c\u8a02\u95b1\u8868\u683c\u53ef\u80fd\u653e\u4e0d\u9032\u9019\u9ebc\u591a\u9078\u9805\uff0c\u6240\u4ee5\u60a8\u53ef\u4ee5\u5c07\u60f3\u8981\u50b3\u9054\u7684\u5167\u5bb9\u632a\u81f3\u6b61\u8fce\u90f5\u4ef6\u3002<\/p>\n

\u6210\u529f\u7684\u8ffd\u8e64\u8a02\u95b1\u7528\u6236\u7684\u4e92\u52d5\u53ef\u4ee5\u8b93\u60a8\u4e00\u958b\u59cb\u4fbf\u6e05\u695a\u77e5\u9053\u61c9\u8a72\u767c\u9001\u4ec0\u9ebc\u5167\u5bb9\uff0c\u6240\u4ee5\u7576\u8a02\u95b1\u7528\u6236\u6536\u5230\u8207\u5176\u8208\u8da3\u76f8\u7b26\u7684\u90f5\u4ef6\u6642\uff0c\u4ed6\u5011\u624d\u4e0d\u6703\u611f\u5230\u932f\u6115\u3002<\/p>\n

\u6e96\u5247\uff1a\u76f8\u540c\u767c\u9001\u983b\u7387<\/strong><\/p>\n

\u9019\u662f\u4e00\u7a2e EDM \u884c\u92b7\u6700\u4f73\u5b88\u5247\uff0c\u525b\u525b\u597d\u7684\u5bc4\u9001\u983b\u7387\u8b93\u60a8\u7684\u7528\u6236\u5fc3\u88e1\u59cb\u7d42\u6709\u60a8\u7684\u5b58\u5728\u3002<\/p>\n

\u60a8\u7576\u7136\u5e0c\u671b\u60a8\u7684\u54c1\u724c\u662f\u7528\u6236\u9700\u8981\u8cfc\u7269\u6642\u60f3\u5230\u7684\u7b2c\u4e00\u9996\u9078\u3002\u6b64\u5916\uff0c\u5982\u679c\u8a02\u95b1\u7528\u6236\u597d\u4e00\u9663\u5b50\u6c92\u6536\u5230\u60a8\u7684\u4f86\u4fe1\uff0c\u54ea\u5929\u4ed6\u5011\u700f\u89bd\u7db2\u9801\uff0c\u7d50\u679c\u6536\u5230\u7cfb\u7d71\u89f8\u767c\u7684\u81ea\u52d5\u5316\u90f5\u4ef6\uff0c\u9019\u6a23\u7684\u4f5c\u6cd5\u5f88\u50cf\u88ab\u8001\u5927\u54e5\u76e3\u8996\u4e00\u6a23\uff0c\u975e\u5e38\u5947\u602a\u3002<\/p>\n

\u4e0b\u9762\u9019\u5f35\u4f86\u81ea databox<\/a> \u7684\u5716\u8868\u986f\u793a\u884c\u92b7\u4eba\u54e1\u7684\u5bc4\u9001\u983b\u7387\uff1a<\/p>\n

\"\"src=\"https:\/\/www.benchmarkemail.com\/tw\/wp-content\/uploads\/sites\/8\/2020\/02\/image4-2.png\"<\/h3>\n

\u6e96\u5247\uff1a\u8003\u91cf\u8a02\u95b1\u7528\u6236\u7684\u4f7f\u7528\u9ad4\u9a57<\/strong><\/p>\n

\u5f9e\u4e8b EDM \u884c\u92b7\u6642\uff0c\u5f9e\u8a02\u95b1\u7528\u6236\u7684\u89d2\u5ea6\u770b\u5f85\u4e8b\u60c5\u975e\u5e38\u91cd\u8981\u3002<\/p>\n

\u6211\u5011\u5f88\u5bb9\u6613\u5fd8\u4e86\u767c\u9001\u7684\u90f5\u4ef6\u6578\u91cf\u4ee5\u53ca\u8a2d\u5b9a\u8d85\u904e\u4e00\u7d44\u4ee5\u4e0a\u7684\u81ea\u52d5\u5316\u90f5\u4ef6\u6703\u5c0e\u81f4\u8a02\u95b1\u7528\u6236\u7684\u6536\u4ef6\u5323\u5927\u7206\u6eff\u3002<\/p>\n

\u6709\u6642\u592a\u9760\u8fd1\u4e8b\u7269\uff0c\u53cd\u800c\u770b\u4e0d\u51fa\u5168\u8c8c\u3002\u8acb\u4e00\u500b\u5f9e\u672a\u53c3\u8207\u8a2d\u8a08\u90f5\u4ef6\u4ee5\u53ca\u8a02\u95b1\u8868\u683c\u7684\u670b\u53cb\/\u540c\u4e8b\u586b\u5beb\u8a02\u95b1\u8868\u683c\uff0c\u5be6\u969b\u63a5\u6536\u60a8\u7684\u4f86\u4fe1\uff0c\u628a\u4ed6\u5011\u7576\u4f5c\u65b0\u8a02\u95b1\u6236\u3002\u770b\u770b\u4ed6\u5011\u5c0d\u60a8\u7684\u90f5\u4ef6\u6709\u4f55\u8a55\u50f9\u3002<\/p>\n

\u90f5\u4ef6\u585e\u7206\u6536\u4ef6\u5323\u4e0d\u662f\u60a8\u552f\u4e00\u9700\u8981\u7559\u610f\u7684\u4e8b\u60c5\u3002<\/p>\n

\u60a8\u66f4\u61c9\u770b\u91cd\u5efa\u7acb\u7528\u6236\u89d2\u8272\uff0c\u7528\u4f86\u4e86\u89e3\u60a8\u7684\u8a02\u95b1\u7528\u6236\uff0c\u8003\u91cf\u4ed6\u5011\u7684\u9700\u6c42\u3001\u700f\u89bd\u54ea\u4e9b\u7db2\u7ad9\u3001\u958b\u4ec0\u9ebc\u8eca\u7b49\u3002\u5206\u6790\u7528\u6236\u89d2\u8272\u4fbf\u53ef\u5f97\u77e5\u5982\u4f55\u8207\u7528\u6236\u4ea4\u8ac7\u4ee5\u53ca\u61c9\u8a72\u5bc4\u9001\u4f55\u7a2e\u985e\u578b\u7684\u5167\u5bb9\u3002<\/p>\n

\u6709\u4e86\u4e0a\u8ff0\u8cc7\u8a0a\uff0c\u4fbf\u53ef\u6210\u529f\u8ffd\u8e64\u8a02\u95b1\u7528\u6236\u7684\u4e92\u52d5\uff0c\u56e0\u70ba\u60a8\u662f\u70ba\u4e86\u6eff\u8db3\u7528\u6236\u7684\u9700\u6c42\u800c\u63d0\u4f9b\u670d\u52d9\uff0c\u4e0d\u50c5\u50c5\u662f\u63a8\u92b7\u66f4\u591a\u7522\u54c1\u3002<\/p>\n

\u6e96\u5247\uff1a\u8aaa\u6545\u4e8b<\/strong><\/h3>\n

\u8aaa\u6545\u4e8b\u662f\u6700\u6709\u6548\u7684\u884c\u92b7\u7b56\u7565\u4e4b\u4e00\u3002<\/p>\n

\u5584\u7528\u60a8\u7684\u8a02\u95b1\u8868\u683c\u3001\u6b61\u8fce\u90f5\u4ef6\u3001\u96fb\u5b50\u5831\u3001\u7db2\u7ad9\u8207\u5176\u4ed6\u90f5\u4ef6\u5f80\u4f86\u9ad4\u9a57\uff0c\u4e32\u6210\u4e00\u500b\u5b8c\u6574\u7684\u6545\u4e8b\u3002<\/p>\n

\u5047\u8a2d\u8a02\u95b1\u8868\u683c\u662f\u7ae5\u8a71\u6545\u4e8b\u958b\u7aef\u53e5\u300c\u597d\u4e45\u597d\u4e45\u4ee5\u524d\u300d\uff0c\u90a3\u9ebc\u6bcf\u5c01\u5f8c\u7e8c\u90f5\u4ef6\u5c31\u50cf\u9eb5\u5305\u5c51\u7559\u4e0b\u7684\u8db3\u8de1\uff0c\u4e00\u5c01\u53c8\u4e00\u5c01\u5f15\u5c0e\u7528\u6236\u8d70\u5411\u6545\u4e8b\u5c3e\u8072\u300c\u5f9e\u6b64\u904e\u8457\u5e78\u798f\u5feb\u6a02\u7684\u65e5\u5b50\u300d\u3002<\/p>\n

\u6211\u5011\u4f86\u770b\u770b\u8aaa\u6545\u4e8b\u6e96\u5247\u5c0d\u60a8\u7684\u4f01\u696d\u6709\u4f55\u5f71\u97ff\uff1a<\/p>\n

    \n
  1. \u8a2a\u5ba2\u700f\u89bd\u60a8\u7684\u7db2\u7ad9\uff0c\u770b\u5230\u8a02\u95b1\u8868\u683c\uff0c\u4e5f\u770b\u5230\u60a8\u627f\u8afe\u5bc4\u9001\u76f8\u95dc\u7522\u54c1\u66f4\u65b0\u3001\u512a\u60e0\uff0c\u63d0\u4f9b 10% \u6298\u6263\u4ee5\u63db\u53d6\u8a2a\u5ba2\u96fb\u90f5\u5730\u5740\u3002\u4ed6\u5011\u6c7a\u5b9a\u8f38\u5165\u76f8\u95dc\u8a0a\u606f\u3002<\/li>\n
  2. \u81ea\u52d5\u6b61\u8fce\u90f5\u4ef6\u96a8\u5373\u5bc4\u5230\u7528\u6236\u7684\u6536\u4ef6\u5323\uff0c\u8acb\u7d66\u4e88\u71b1\u60c5\u554f\u5019\uff0c\u4e26\u6301\u7e8c\u8a2d\u5b9a\u5c0d\u60a8\u7684\u90f5\u4ef6\u4f86\u5f80\u6709\u4f55\u671f\u5f85\u3002\u6b61\u8fce\u90f5\u4ef6\u53e6\u61c9\u5305\u542b\u4e00\u4e9b\u8cc7\u6e90\uff0c\u4ee5\u5e6b\u52a9\u7528\u6236\u81ea\u884c\u89e3\u6c7a\uff0c\u4f8b\u5982\uff1a\u7522\u54c1\u8cc7\u8a0a\u3001\u6559\u5b78\u6307\u5357\u7b49\u3002\u9019\u4e9b\u5c31\u662f\u5c07\u7528\u6236\u5e36\u5165\u6545\u4e8b\u7684\u56e0\u7d20\u3002<\/li>\n
  3. \u82e5\u7528\u6236\u700f\u89bd\u60a8\u7684\u7db2\u7ad9\uff0c\u67e5\u770b\u7279\u5b9a\u5546\u54c1\uff0c\u60a8\u53ef\u5728\u5e7e\u5929\u5f8c\u5bc4\u51fa\u5f8c\u7e8c\u90f5\u4ef6\uff0c\u5206\u4eab\u5176\u4ed6\u5ba2\u6236\u7684\u4f7f\u7528\u898b\u8b49\uff0c\u9019\u662f\u60a8\u7684\u6545\u4e8b\u4e0b\u4e00\u7ae0\u3002<\/li>\n
  4. \u82e5\u7528\u6236\u958b\u4fe1\u537b\u6c92\u6709\u8cfc\u8cb7\uff0c\u60a8\u53ef\u518d\u767c\u4e00\u5c01\u90f5\u4ef6\uff0c\u5176\u4e2d\u5305\u542b\u5f71\u7247\uff0c\u5c55\u793a\u4ed6\u4eba\u5982\u4f55\u4f7f\u7528\u8a72\u7522\u54c1\uff0c\u56e0\u6b64\u7372\u5f97\u751f\u6d3b\u54c1\u8cea\u7684\u63d0\u5347\u3002<\/li>\n
  5. \u82e5\u8a72\u90f5\u4ef6\u771f\u7684\u88ab\u6253\u958b\uff0c\u4f46\u4ecd\u7121\u6cd5\u9054\u6210\u8f49\u63db\u7387\uff0c\u8acb\u5bc4\u9001\u53e6\u4e00\u5c01\u90f5\u4ef6\uff0c\u63d0\u9192\u7528\u6236\u4f7f\u7528 10% \u6298\u6263\u3002\u7b49\u5230\u7528\u6236\u7d42\u65bc\u4e0b\u55ae\u8cfc\u8cb7\uff0c\u4fbf\u662f\u60a8\u6240\u5c0b\u6c42\u7684\u6545\u4e8b\u5c3e\u8072\u300c\u5f9e\u6b64\u904e\u8457\u5e78\u798f\u5feb\u6a02\u7684\u65e5\u5b50\u300d\u3002<\/li>\n<\/ol>\n

    \u8ffd\u8e64\u4e92\u52d5\u7684\u7981\u4ee4<\/strong><\/h3>\n

    \u8ffd\u8e64\u4e92\u52d5\u5354\u52a9\u60a8\u71df\u9020\u4e00\u5c0d\u4e00\u7684\u884c\u92b7\u611f\u89ba\u3002<\/p>\n

    \u8ffd\u8e64\u8a02\u95b1\u7528\u6236\u7684\u4e92\u52d5\u53ef\u4ee5\u8b93\u60a8\u767c\u9001\u5373\u6642\u4e14\u76f8\u95dc\u7684\u8a0a\u606f\u7d66\u4ed6\u5011\uff0c\u5354\u52a9\u60a8\u57f9\u990a\u5ba2\u6236\u95dc\u4fc2\u3002<\/p>\n

    \u7136\u800c\uff0c\u6709\u4e9b\u8ffd\u8e64\u4e92\u52d5\u7684\u300c\u7981\u4ee4\u300d\u82e5\u662f\u6c92\u6709\u907f\u958b\uff0c\u60a8\u7684\u8a02\u95b1\u7528\u6236\u5c31\u6703\u611f\u89ba\u50cf\u662f\u88ab\u8001\u5927\u54e5\u76e3\u8996\u4e00\u6a23\u3002<\/p>\n

    \u7981\u4ee4\uff1a\u4e00\u9ad4\u9069\u7528 EDM \u884c\u92b7<\/strong><\/p>\n

    \u82e5\u60a8\u53ea\u662f\u5c07\u5b8c\u5168\u76f8\u540c\u7684\u4fc3\u92b7\u6d3b\u52d5\u5bc4\u7d66\u5168\u90e8\u7684\u806f\u7d61\u4eba\u540d\u55ae\uff0c\u60a8\u5bc4\u7684\u90f5\u4ef6\u53ef\u80fd\u8ddf\u8a02\u95b1\u7528\u6236\u7684\u95dc\u806f\u6027\u4e0d\u5927\u3002<\/p>\n

    \u9019\u7a2e\u4e00\u9ad4\u9069\u7528\u7684\u65b9\u5f0f\u6703\u5e36\u4f86\u4e00\u4e9b\u92b7\u552e\u984d\uff0c\u56e0\u70ba\u6709\u4e9b\u806f\u7d61\u4eba\u6703\u89ba\u5f97\u9019\u4e9b\u90f5\u4ef6\u5167\u5bb9\u8ddf\u4ed6\u5011\u6709\u6240\u95dc\u806f\u3002\u4f46\u662f\uff0c\u540d\u55ae\u88e1\u5269\u4e0b\u7684\u806f\u7d61\u4eba\u4e0d\u6703\u958b\u4fe1\u6216\u9ede\u64ca\u3002\u9019\u4e9b\u4eba\u6700\u5f8c\u6210\u70ba\u4e0d\u6d3b\u8e8d\u7684\u7528\u6236\uff0c\u5982\u679c\u4ed6\u5011\u7e7c\u7e8c\u7559\u5728\u540d\u55ae\u4e2d\uff0c\u5c07\u5c0e\u81f4\u9000\u4fe1\uff0c\u6700\u7d42\u5230\u9054\u7387\u4e0d\u826f\u3002<\/p>\n

    \u4f9d\u64da DMA<\/a> \u8abf\u67e5\uff0c\u4e00\u534a\u4ee5\u4e0a\u7684\u8a02\u95b1\u7528\u6236\u6703\u56e0\u70ba\u95dc\u806f\u6027\u4f4e\u7684\u90f5\u4ef6\u800c\u53d6\u6d88\u8a02\u95b1\uff1a<\/p>\n

    \"\"src=\"https:\/\/www.benchmarkemail.com\/tw\/wp-content\/uploads\/sites\/8\/2020\/02\/image3-2.png\"<\/p>\n

    \u597d\u6d88\u606f\u662f\uff0c\u4e00\u958b\u59cb\u60a8\u6839\u672c\u4e0d\u8a72\u8b93\u9019\u4e9b\u7528\u6236\u6210\u70ba\u4e0d\u6d3b\u8e8d\u7684\u65cf\u7fa4\u3002<\/p>\n

    \u6309\u7167\u4e0a\u8ff0\u8ffd\u8e64\u4e92\u52d5\u7684\u6e96\u5247\u767c\u9001\u95dc\u806f\u6027\u9ad8\u7684\u90f5\u4ef6\u3002<\/p>\n

    \u7981\u4ee4\uff1a\u4ee4\u4eba\u6bdb\u9aa8\u609a\u7136<\/strong><\/h3>\n

    \u7576\u8ffd\u8e64\u4e92\u52d5\u51fa\u932f\u6642\uff0c\u5b83\u6703\u4ee4\u4eba\u611f\u5230\u6bdb\u9aa8\u609a\u7136\uff0c\u5343\u842c\u4e0d\u8981\u9019\u6a23\u505a\u3002<\/p>\n

    \u628a\u63e1\u4ee5\u4e0b\u8981\u4ef6\uff0c\u907f\u514d\u8ffd\u8e64\u4e92\u52d5\u8d70\u8abf\uff1a<\/p>\n

    \u25cf \u4e0d\u8981\u8aaa\u300c\u6211\u6ce8\u610f\u5230\u4f60\ufe4d\ufe4d\u300d\u3001\u300c\u56e0\u70ba\u4f60\u9ede\u64ca\ufe4d\ufe4d\u300d\u3002\u9019\u6a23\u7684\u7528\u5b57\u9063\u8a5e\u7a0d\u5acc\u8d8a\u7dda\u3002\u60a8\u53ef\u5bc4\u9001\u5f8c\u7e8c\u90f5\u4ef6\uff0c\u63d0\u5230\u60a8\u6ce8\u610f\u5230\u7528\u6236\u9ede\u64ca\u7684\u5167\u5bb9\uff0c\u4f46\u5343\u842c\u4e0d\u8981\u544a\u77e5\u9019\u5c31\u662f\u60a8\u7684\u5bc4\u4fe1\u539f\u56e0\u3002
    \n\u25cf\u00a0\u4f7f\u7528\u5ef6\u9072\u5bc4\u9001\u3002\u8acb\u52ff\u4f9d\u64da\u7528\u6236\u7684\u4e92\u52d5\u99ac\u4e0a\u5bc4\u9001\u5f8c\u7e8c\u90f5\u4ef6\uff0c\u4ed6\u5011\u53ef\u80fd\u4ee5\u70ba\u6709\u500b\u96b1\u85cf\u7684\u76e3\u8996\u5668\u3002\u665a\u500b\u4e00\u3001\u5169\u5929\u518d\u767c\u9001\uff0c\u8b93\u4ed6\u5011\u6709\u6642\u9593\u6d88\u5316\u624b\u4e0a\u76ee\u524d\u7684\u90f5\u4ef6\uff0c\u4f46\u4e5f\u4e0d\u8981\u9593\u9694\u592a\u4e45\uff0c\u514d\u5f97\u4ed6\u5011\u5931\u53bb\u8208\u8da3\uff0c\u4e0d\u60f3\u6536\u5230\u60a8\u7684\u5f8c\u7e8c\u90f5\u4ef6\u3002
    \n\u25cf\u00a0\u8acb\u8a18\u5f97\u6642\u4e0d\u6642\u6aa2\u67e5\u81ea\u52d5\u5316\u90f5\u4ef6\uff0c\u6bcf\u9694\u4e00\u9663\u5b50\u9700\u8981\u6aa2\u67e5\u8ffd\u8e64\u4e92\u52d5\u7684\u81ea\u52d5\u5316\u90f5\u4ef6\u3002\u82e5\u662f\u4e0d\u8996\u60c5\u6cc1\u4fee\u6b63\uff0c\u5247\u53ef\u80fd\u6703\u51fa\u73fe\u932f\u8aa4\u3002\u60a8\u7684\u7528\u6236\u9ad4\u9a57\u53ef\u80fd\u7522\u751f\u8b8a\u5316\uff0c\u6216\u8005\u4e0d\u5c0f\u5fc3\u5728\u81ea\u52d5\u5316\u6d41\u7a0b\u7684\u4e0d\u540c\u968e\u6bb5\u5efa\u7acb\u985e\u4f3c\u4e3b\u984c\u7684\u90f5\u4ef6\u3002\u7576\u81ea\u52d5\u5316\u6d41\u7a0b\u6c92\u6709\u6309\u7167\u539f\u5148\u8a08\u756b\u904b\u4f5c\uff0c\u8ffd\u8e64\u4e92\u52d5\u53ef\u80fd\u8ddf\u8457\u51fa\u932f\u6216\u4ee4\u8a02\u95b1\u7528\u6236\u611f\u5230\u6bdb\u9aa8\u609a\u7136\u3002<\/p>\n

    \u5982\u4f55\u7528 Benchmark Email \u505a\u5230\u8ffd\u8e64\u4e92\u52d5\u7684\u529f\u80fd\uff1f<\/strong><\/p>\n

    \u6709\u4e86\u884c\u92b7\u898f\u5283\u6d41\u7a0b\u5716\uff0c\u60a8\u53ef\u5f9e\u5bb9\u4e0d\u8feb\u3001\u8f15\u9b06\u8ffd\u8e64\u8a02\u95b1\u7528\u6236\u7684\u4e92\u52d5\u3002<\/p>\n

    \u7b2c\u4e00\u6b65\u5c31\u662f\u5f9e\u8a02\u95b1\u8868\u683c\u5c31\u958b\u59cb\u8ffd\u8e64\u8a02\u95b1\u7528\u6236\u3002\u9ede\u64ca\u6b64\u8655<\/a>\uff0c\u4e86\u89e3\u5982\u4f55\u9032\u884c\u3002<\/p>\n

    \u63a5\u4e0b\u4f86\uff0c\u884c\u92b7\u898f\u5283\u6d41\u7a0b\u5716\u4e2d\u6709\u4e00\u5957\u7bc4\u672c\u300c\u8ffd\u8e64\u958b\u555f\u3001\u9ede\u64ca\u4ee5\u53ca\u7db2\u7ad9\u6d3b\u8e8d\u5ea6\u300d\u7b49\u8457\u60a8\u5957\u7528\u3002\u9019\u5957\u7bc4\u672c\u53ef\u4ee5\u5354\u52a9\u60a8\u4f9d\u64da\u8a02\u95b1\u7528\u6236\u662f\u5426\u8207\u60a8\u7684\u90f5\u4ef6\u9032\u884c\u4e92\u52d5\uff0c\u4ee5\u53ca\u4ed6\u5011\u5728\u60a8\u7684\u7db2\u7ad9\u4e0a\u67e5\u770b\u54ea\u4e9b\u7db2\u9801\uff0c\u9032\u884c\u5f8c\u7e8c\u8ffd\u8e64\u3002<\/p>\n

    \"\"src=\"https:\/\/www.benchmarkemail.com\/tw\/wp-content\/uploads\/sites\/8\/2020\/02\/image1-2.png\"<\/p>\n

    \u4f7f\u7528\u9019\u5957\u7bc4\u672c\u5c07\u5354\u52a9\u60a8\u8f15\u9b06\u8ffd\u8e64\u8a02\u95b1\u7528\u6236\u7684\u4e92\u52d5\u3002\u82e5\u6709\u7591\u554f\uff0c\u8acb\u5728\u4e0b\u65b9\u7559\u8a00\u3001\u4f86\u96fb\u6216\u767c\u96fb\u5b50\u90f5\u4ef6\u7d66\u6211\u5011\uff01<\/p>\n","protected":false},"excerpt":{"rendered":"

    \u6559\u6230\u5b88\u5247\uff1a\u8ffd\u8e64\u4e92\u52d5\u7684\u6e96\u5247\u8207\u7981\u4ee4 \u6559\u6230\u5b88\u5247\uff1a\u8ffd\u8e64\u4e92\u52d5\u7684\u6e96\u5247\u8207\u7981\u4ee4 \u60a8\u4e4b\u524d\u53ef\u80fd\u8499\u53d7\u5176\u60e0\uff0c\u537b\u5f9e\u672a\u610f\u8b58\u5230\u8ffd\u8e64\u4e92\u52d5\u529f\u80fd\u7684\u5b58\u5728\u3002 \u60a8\u66fe\u5426\u6df1\u591c\u7db2\u8cfc\uff0c\u597d\u4e0d\u5bb9\u6613\u58d3\u6291\u4f4f\u4e0b\u6a19\u885d\u52d5\uff0c\u76f4\u63a5\u4e0a\u5e8a\u7761\u89ba\uff0c\u7d50\u679c\u9694\u5929\u65e9\u4e0a\u6536\u5230\u4e00\u5c01\u96fb\u90f5\uff0c\u901a\u77e5\u60a8\u6628\u665a\u770b\u5230\u7684\u5fc3\u52d5\u5546\u54c1\u4e0b\u6bba\u6298\u6263\uff0c\u600e\u9ebc\u6703\u9019\u9ebc\u525b\u597d\u5462\uff1f \u9019\u5c31\u662f\u8ffd\u8e64\u4e92\u52d5\u7684\u904b\u4f5c\u6a5f\u5236\uff01 EDM \u884c\u92b7\u7684\u91cd\u9ede\u662f\u70ba\u4e86\u57f9\u990a\u50f9\u503c\u9023\u57ce\u7684\u884c\u92b7\u8cc7\u7522\uff1a\u60a8\u7684\u806f\u7d61\u4eba\u540d\u55ae\u3002 \u60a8\u7684\u806f\u7d61\u4eba\u900f\u904e\u586b\u5beb\u653e\u5728\u7db2\u7ad9\u3001\u793e\u7fa4\u5a92\u9ad4\u3001\u5be6\u9ad4\u5546\u5e97\u6216\u884c\u92b7\u6d3b\u52d5\u7684\u8a02\u95b1\u8868\u683c\uff0c\u5ba2\u6236\u95dc\u4fc2\u5c31\u6b64\u5c55\u958b\u3002 \u8acb\u8b39\u8a18\uff0c\u60a8\u53ef\u80fd\u5728\u9996\u9801\u6216\u4ed6\u8655\u653e\u4e0a\u4e00\u9ad4\u9069\u7528\u7684\u8a02\u95b1\u8868\u683c\uff0c\u4f46\u4e0d\u53ef\u4e00\u9ad4\u770b\u5f85\u9019\u4e9b\u65b0\u8a02\u95b1\u6236\u3002\u9019\u4e9b\u96fb\u90f5\u5730\u5740\u7684\u80cc\u5f8c\u90fd\u662f\u771f\u5be6\u3001\u6d3b\u751f\u751f\u7684\u5ba2\u6236\uff0c\u5404\u6709\u5404\u7684\u9700\u6c42\u8207\u554f\u984c\u3002\u4ed6\u5011\u60f3\u8981\u85c9\u7531\u60a8\u7684\u7522\u54c1\u6216\u670d\u52d9\u89e3\u6c7a\u554f\u984c\u3002 \u53ea\u8981\u8aaa\u5230 EDM \u884c\u92b7\uff0c\u95dc\u806f\u6027\u662f\u60a8\u9081\u5411\u6210\u529f\u7684\u95dc\u9375\u3002 \u5f8c\u7e8c\u8ffd\u8e64\u7528\u6236\u7684\u80fd\u529b\u9700\u4f9d\u64da\u8a02\u95b1\u7528\u6236\u7684\u8208\u8da3\uff0c\u4ee5\u53ca\u662f\u5426\u53c3\u8207\u60a8\u7684\u884c\u92b7\u6d3b\u52d5\u3001\u700f\u89bd\u7db2\u7ad9\u7b49\u5f37\u5316\u95dc\u806f\u6027\uff0c\u4e26\u5354\u52a9\u60a8\u57f9\u990a\u66f4\u7dca\u5bc6\u7684\u5ba2\u6236\u95dc\u4fc2\u3002 \u8ffd\u8e64\u4e92\u52d5\u53ef\u4ee5\u5f9e\u8a02\u95b1\u8868\u683c\u958b\u59cb\uff0c\u5b83\u53ef\u4ee5\u5354\u52a9\u60a8\u5728\u5c0d\u7684\u6642\u9593\uff0c\u767c\u9001\u5c0d\u7684\u8a0a\u606f\u7d66\u60a8\u7684\u76ee\u6a19\u8a02\u95b1\u7528\u6236\u3002 \u904b\u7528\u5f97\u5b9c\uff0c\u5247\u8ffd\u8e64\u8a02\u95b1\u7528\u6236\u7684\u4e92\u52d5\u53ef\u4ee5\u8b93\u4ed6\u5011\u611f\u53d7\u5230\u60a8\u7684\u5b58\u5728\u3002\u4ed6\u5011\u7684\u9700\u6c42\u5c07\u7372\u5f97\u6eff\u8db3\u3002\u4e5f\u5c31\u662f\u8aaa\uff0c\u4ed6\u5011\u95b1\u8b80\u7684\u90f5\u4ef6\u8ddf\u60f3\u770b\u7684\u5167\u5bb9\u6709\u6240\u95dc\u806f\uff0c\u4ee3\u8868\u60a8\u7684\u54c1\u724c\u50f9\u503c\u9806\u5229\u50b3\u9054\u51fa\u53bb\u3002 \u4f46\u662f\uff0c\u6211\u5011\u4e5f\u5f97\u8a0e\u8ad6\u54ea\u4e9b\u662f\u8ffd\u8e64\u4e92\u52d5\u4e0d\u8a72\u505a\u7684\u9805\u76ee\u3002 \u4ee5\u4e0b\u662f\u8ffd\u8e64\u4e92\u52d5\u7684\u6e96\u5247\u8207\u7981\u4ee4\uff0c\u4ee5\u53ca\u5982\u4f55\u5229\u7528 Benchmark Email \u505a\u5230\u8ffd\u8e64\u4e92\u52d5\u7684\u529f\u80fd\uff1a \u8ffd\u8e64\u4e92\u52d5\u7684\u6e96\u5247 \u59a5\u5584\u904b\u7528\u8ffd\u8e64\u4e92\u52d5\u53ef\u5354\u52a9\u60a8\u57f9\u990a\u5ba2\u6236\u95dc\u4fc2\u3002 \u4f60\u53ef\u63a1\u7528\u4e00\u4e9b\u7c21\u6613\u300c\u6e96\u5247\u300d\uff0c\u5354\u52a9\u5ba2\u6236\u95dc\u4fc2\u6210\u9577\u8301\u58ef\u3002 \u6e96\u5247\uff1a\u4e00\u76ee\u4e86\u7136 \u8a02\u95b1\u8868\u683c\u7684\u9996\u8981\u6e96\u5247\u5c31\u662f\u4e00\u76ee\u4e86\u7136\u3002 \u8a02\u95b1\u7528\u6236\u586b\u5beb\u8a02\u95b1\u8868\u683c\u7a76\u7adf\u80fd\u5920\u7372\u5f97\u4ec0\u9ebc\uff1f\u8acb\u6e05\u695a\u544a\u77e5\uff0c\u5305\u62ec\uff1a\u6536\u5230\u54ea\u7a2e\u5167\u5bb9\u3001\u591a\u4e45\u6536\u5230\u4e00\u6b21\u96fb\u90f5\u3002\u8b93\u4ed6\u5011\u77e5\u9053\u60a8\u5c07\u5bc4\u51fa\u8207\u5176\u8208\u8da3\u76f8\u7b26\u7684\u8a0a\u606f\u3002 \u4e0a\u4f8b\u300a\u7d10\u7d04\u6642\u5831\u300b\u53ef\u80fd\u9069\u7528\u6578\u7a2e\u806f\u7d61\u4eba\u540d\u55ae\uff0c\u4f46\u4e0a\u8ff0\u89c0\u9ede\u4f9d\u7136\u7ad9\u5f97\u4f4f\u8173\u3002\u6848\u4f8b\u88e1\u7684\u56db\u7a2e\u9078\u9805\u544a\u77e5\u65b0\u8a02\u95b1\u6236\u5c07\u6536\u5230\u4f55\u7a2e\u5167\u5bb9\u4ee5\u53ca\u63a5\u6536\u983b\u7387\u3002 \u5be6\u969b\u57f7\u884c\u8d77\u4f86\uff0c\u8a02\u95b1\u8868\u683c\u53ef\u80fd\u653e\u4e0d\u9032\u9019\u9ebc\u591a\u9078\u9805\uff0c\u6240\u4ee5\u60a8\u53ef\u4ee5\u5c07\u60f3\u8981\u50b3\u9054\u7684\u5167\u5bb9\u632a\u81f3\u6b61\u8fce\u90f5\u4ef6\u3002 \u6210\u529f\u7684\u8ffd\u8e64\u8a02\u95b1\u7528\u6236\u7684\u4e92\u52d5\u53ef\u4ee5\u8b93\u60a8\u4e00\u958b\u59cb\u4fbf\u6e05\u695a\u77e5\u9053\u61c9\u8a72\u767c\u9001\u4ec0\u9ebc\u5167\u5bb9\uff0c\u6240\u4ee5\u7576\u8a02\u95b1\u7528\u6236\u6536\u5230\u8207\u5176\u8208\u8da3\u76f8\u7b26\u7684\u90f5\u4ef6\u6642\uff0c\u4ed6\u5011\u624d\u4e0d\u6703\u611f\u5230\u932f\u6115\u3002 \u6e96\u5247\uff1a\u76f8\u540c\u767c\u9001\u983b\u7387 \u9019\u662f\u4e00\u7a2e EDM \u884c\u92b7\u6700\u4f73\u5b88\u5247\uff0c\u525b\u525b\u597d\u7684\u5bc4\u9001\u983b\u7387\u8b93\u60a8\u7684\u7528\u6236\u5fc3\u88e1\u59cb\u7d42\u6709\u60a8\u7684\u5b58\u5728\u3002 \u60a8\u7576\u7136\u5e0c\u671b\u60a8\u7684\u54c1\u724c\u662f\u7528\u6236\u9700\u8981\u8cfc\u7269\u6642\u60f3\u5230\u7684\u7b2c\u4e00\u9996\u9078\u3002\u6b64\u5916\uff0c\u5982\u679c\u8a02\u95b1\u7528\u6236\u597d\u4e00\u9663\u5b50\u6c92\u6536\u5230\u60a8\u7684\u4f86\u4fe1\uff0c\u54ea\u5929\u4ed6\u5011\u700f\u89bd\u7db2\u9801\uff0c\u7d50\u679c\u6536\u5230\u7cfb\u7d71\u89f8\u767c\u7684\u81ea\u52d5\u5316\u90f5\u4ef6\uff0c\u9019\u6a23\u7684\u4f5c\u6cd5\u5f88\u50cf\u88ab\u8001\u5927\u54e5\u76e3\u8996\u4e00\u6a23\uff0c\u975e\u5e38\u5947\u602a\u3002 \u4e0b\u9762\u9019\u5f35\u4f86\u81ea databox \u7684\u5716\u8868\u986f\u793a\u884c\u92b7\u4eba\u54e1\u7684\u5bc4\u9001\u983b\u7387\uff1a \u6e96\u5247\uff1a\u8003\u91cf\u8a02\u95b1\u7528\u6236\u7684\u4f7f\u7528\u9ad4\u9a57 \u5f9e\u4e8b EDM \u884c\u92b7\u6642\uff0c\u5f9e\u8a02\u95b1\u7528\u6236\u7684\u89d2\u5ea6\u770b\u5f85\u4e8b\u60c5\u975e\u5e38\u91cd\u8981\u3002 \u6211\u5011\u5f88\u5bb9\u6613\u5fd8\u4e86\u767c\u9001\u7684\u90f5\u4ef6\u6578\u91cf\u4ee5\u53ca\u8a2d\u5b9a\u8d85\u904e\u4e00\u7d44\u4ee5\u4e0a\u7684\u81ea\u52d5\u5316\u90f5\u4ef6\u6703\u5c0e\u81f4\u8a02\u95b1\u7528\u6236\u7684\u6536\u4ef6\u5323\u5927\u7206\u6eff\u3002 \u6709\u6642\u592a\u9760\u8fd1\u4e8b\u7269\uff0c\u53cd\u800c\u770b\u4e0d\u51fa\u5168\u8c8c\u3002\u8acb\u4e00\u500b\u5f9e\u672a\u53c3\u8207\u8a2d\u8a08\u90f5\u4ef6\u4ee5\u53ca\u8a02\u95b1\u8868\u683c\u7684\u670b\u53cb\/\u540c\u4e8b\u586b\u5beb\u8a02\u95b1\u8868\u683c\uff0c\u5be6\u969b\u63a5\u6536\u60a8\u7684\u4f86\u4fe1\uff0c\u628a\u4ed6\u5011\u7576\u4f5c\u65b0\u8a02\u95b1\u6236\u3002\u770b\u770b\u4ed6\u5011\u5c0d\u60a8\u7684\u90f5\u4ef6\u6709\u4f55\u8a55\u50f9\u3002 \u90f5\u4ef6\u585e\u7206\u6536\u4ef6\u5323\u4e0d\u662f\u60a8\u552f\u4e00\u9700\u8981\u7559\u610f\u7684\u4e8b\u60c5\u3002 \u60a8\u66f4\u61c9\u770b\u91cd\u5efa\u7acb\u7528\u6236\u89d2\u8272\uff0c\u7528\u4f86\u4e86\u89e3\u60a8\u7684\u8a02\u95b1\u7528\u6236\uff0c\u8003\u91cf\u4ed6\u5011\u7684\u9700\u6c42\u3001\u700f\u89bd\u54ea\u4e9b\u7db2\u7ad9\u3001\u958b\u4ec0\u9ebc\u8eca\u7b49\u3002\u5206\u6790\u7528\u6236\u89d2\u8272\u4fbf\u53ef\u5f97\u77e5\u5982\u4f55\u8207\u7528\u6236\u4ea4\u8ac7\u4ee5\u53ca\u61c9\u8a72\u5bc4\u9001\u4f55\u7a2e\u985e\u578b\u7684\u5167\u5bb9\u3002 \u6709\u4e86\u4e0a\u8ff0\u8cc7\u8a0a\uff0c\u4fbf\u53ef\u6210\u529f\u8ffd\u8e64\u8a02\u95b1\u7528\u6236\u7684\u4e92\u52d5\uff0c\u56e0\u70ba\u60a8\u662f\u70ba\u4e86\u6eff\u8db3\u7528\u6236\u7684\u9700\u6c42\u800c\u63d0\u4f9b\u670d\u52d9\uff0c\u4e0d\u50c5\u50c5\u662f\u63a8\u92b7\u66f4\u591a\u7522\u54c1\u3002 \u6e96\u5247\uff1a\u8aaa\u6545\u4e8b \u8aaa\u6545\u4e8b\u662f\u6700\u6709\u6548\u7684\u884c\u92b7\u7b56\u7565\u4e4b\u4e00\u3002 \u5584\u7528\u60a8\u7684\u8a02\u95b1\u8868\u683c\u3001\u6b61\u8fce\u90f5\u4ef6\u3001\u96fb\u5b50\u5831\u3001\u7db2\u7ad9\u8207\u5176\u4ed6\u90f5\u4ef6\u5f80\u4f86\u9ad4\u9a57\uff0c\u4e32\u6210\u4e00\u500b\u5b8c\u6574\u7684\u6545\u4e8b\u3002 \u5047\u8a2d\u8a02\u95b1\u8868\u683c\u662f\u7ae5\u8a71\u6545\u4e8b\u958b\u7aef\u53e5\u300c\u597d\u4e45\u597d\u4e45\u4ee5\u524d\u300d\uff0c\u90a3\u9ebc\u6bcf\u5c01\u5f8c\u7e8c\u90f5\u4ef6\u5c31\u50cf\u9eb5\u5305\u5c51\u7559\u4e0b\u7684\u8db3\u8de1\uff0c\u4e00\u5c01\u53c8\u4e00\u5c01\u5f15\u5c0e\u7528\u6236\u8d70\u5411\u6545\u4e8b\u5c3e\u8072\u300c\u5f9e\u6b64\u904e\u8457\u5e78\u798f\u5feb\u6a02\u7684\u65e5\u5b50\u300d\u3002 \u6211\u5011\u4f86\u770b\u770b\u8aaa\u6545\u4e8b\u6e96\u5247\u5c0d\u60a8\u7684\u4f01\u696d\u6709\u4f55\u5f71\u97ff\uff1a \u8a2a\u5ba2\u700f\u89bd\u60a8\u7684\u7db2\u7ad9\uff0c\u770b\u5230\u8a02\u95b1\u8868\u683c\uff0c\u4e5f\u770b\u5230\u60a8\u627f\u8afe\u5bc4\u9001\u76f8\u95dc\u7522\u54c1\u66f4\u65b0\u3001\u512a\u60e0\uff0c\u63d0\u4f9b 10% \u6298\u6263\u4ee5\u63db\u53d6\u8a2a\u5ba2\u96fb\u90f5\u5730\u5740\u3002\u4ed6\u5011\u6c7a\u5b9a\u8f38\u5165\u76f8\u95dc\u8a0a\u606f\u3002 \u81ea\u52d5\u6b61\u8fce\u90f5\u4ef6\u96a8\u5373\u5bc4\u5230\u7528\u6236\u7684\u6536\u4ef6\u5323\uff0c\u8acb\u7d66\u4e88\u71b1\u60c5\u554f\u5019\uff0c\u4e26\u6301\u7e8c\u8a2d\u5b9a\u5c0d\u60a8\u7684\u90f5\u4ef6\u4f86\u5f80\u6709\u4f55\u671f\u5f85\u3002\u6b61\u8fce\u90f5\u4ef6\u53e6\u61c9\u5305\u542b\u4e00\u4e9b\u8cc7\u6e90\uff0c\u4ee5\u5e6b\u52a9\u7528\u6236\u81ea\u884c\u89e3\u6c7a\uff0c\u4f8b\u5982\uff1a\u7522\u54c1\u8cc7\u8a0a\u3001\u6559\u5b78\u6307\u5357\u7b49\u3002\u9019\u4e9b\u5c31\u662f\u5c07\u7528\u6236\u5e36\u5165\u6545\u4e8b\u7684\u56e0\u7d20\u3002…<\/p>\n","protected":false},"author":26,"featured_media":15674,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[2579],"tags":[],"class_list":["post-12551","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-2579"],"yoast_head":"\n\u6559\u6230\u5b88\u5247\uff1a\u8ffd\u8e64\u4e92\u52d5\u7684\u6e96\u5247\u8207\u7981\u4ee4 - Benchmark Email<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.benchmarkemail.com\/tw\/blog\/\u6559\u6230\u5b88\u5247\uff1a\u8ffd\u8e64\u4e92\u52d5\u7684\u6e96\u5247\u8207\u7981\u4ee4\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u6559\u6230\u5b88\u5247\uff1a\u8ffd\u8e64\u4e92\u52d5\u7684\u6e96\u5247\u8207\u7981\u4ee4 - Benchmark Email\" \/>\n<meta property=\"og:description\" content=\"\u6559\u6230\u5b88\u5247\uff1a\u8ffd\u8e64\u4e92\u52d5\u7684\u6e96\u5247\u8207\u7981\u4ee4 \u6559\u6230\u5b88\u5247\uff1a\u8ffd\u8e64\u4e92\u52d5\u7684\u6e96\u5247\u8207\u7981\u4ee4 \u60a8\u4e4b\u524d\u53ef\u80fd\u8499\u53d7\u5176\u60e0\uff0c\u537b\u5f9e\u672a\u610f\u8b58\u5230\u8ffd\u8e64\u4e92\u52d5\u529f\u80fd\u7684\u5b58\u5728\u3002 \u60a8\u66fe\u5426\u6df1\u591c\u7db2\u8cfc\uff0c\u597d\u4e0d\u5bb9\u6613\u58d3\u6291\u4f4f\u4e0b\u6a19\u885d\u52d5\uff0c\u76f4\u63a5\u4e0a\u5e8a\u7761\u89ba\uff0c\u7d50\u679c\u9694\u5929\u65e9\u4e0a\u6536\u5230\u4e00\u5c01\u96fb\u90f5\uff0c\u901a\u77e5\u60a8\u6628\u665a\u770b\u5230\u7684\u5fc3\u52d5\u5546\u54c1\u4e0b\u6bba\u6298\u6263\uff0c\u600e\u9ebc\u6703\u9019\u9ebc\u525b\u597d\u5462\uff1f \u9019\u5c31\u662f\u8ffd\u8e64\u4e92\u52d5\u7684\u904b\u4f5c\u6a5f\u5236\uff01 EDM \u884c\u92b7\u7684\u91cd\u9ede\u662f\u70ba\u4e86\u57f9\u990a\u50f9\u503c\u9023\u57ce\u7684\u884c\u92b7\u8cc7\u7522\uff1a\u60a8\u7684\u806f\u7d61\u4eba\u540d\u55ae\u3002 \u60a8\u7684\u806f\u7d61\u4eba\u900f\u904e\u586b\u5beb\u653e\u5728\u7db2\u7ad9\u3001\u793e\u7fa4\u5a92\u9ad4\u3001\u5be6\u9ad4\u5546\u5e97\u6216\u884c\u92b7\u6d3b\u52d5\u7684\u8a02\u95b1\u8868\u683c\uff0c\u5ba2\u6236\u95dc\u4fc2\u5c31\u6b64\u5c55\u958b\u3002 \u8acb\u8b39\u8a18\uff0c\u60a8\u53ef\u80fd\u5728\u9996\u9801\u6216\u4ed6\u8655\u653e\u4e0a\u4e00\u9ad4\u9069\u7528\u7684\u8a02\u95b1\u8868\u683c\uff0c\u4f46\u4e0d\u53ef\u4e00\u9ad4\u770b\u5f85\u9019\u4e9b\u65b0\u8a02\u95b1\u6236\u3002\u9019\u4e9b\u96fb\u90f5\u5730\u5740\u7684\u80cc\u5f8c\u90fd\u662f\u771f\u5be6\u3001\u6d3b\u751f\u751f\u7684\u5ba2\u6236\uff0c\u5404\u6709\u5404\u7684\u9700\u6c42\u8207\u554f\u984c\u3002\u4ed6\u5011\u60f3\u8981\u85c9\u7531\u60a8\u7684\u7522\u54c1\u6216\u670d\u52d9\u89e3\u6c7a\u554f\u984c\u3002 \u53ea\u8981\u8aaa\u5230 EDM \u884c\u92b7\uff0c\u95dc\u806f\u6027\u662f\u60a8\u9081\u5411\u6210\u529f\u7684\u95dc\u9375\u3002 \u5f8c\u7e8c\u8ffd\u8e64\u7528\u6236\u7684\u80fd\u529b\u9700\u4f9d\u64da\u8a02\u95b1\u7528\u6236\u7684\u8208\u8da3\uff0c\u4ee5\u53ca\u662f\u5426\u53c3\u8207\u60a8\u7684\u884c\u92b7\u6d3b\u52d5\u3001\u700f\u89bd\u7db2\u7ad9\u7b49\u5f37\u5316\u95dc\u806f\u6027\uff0c\u4e26\u5354\u52a9\u60a8\u57f9\u990a\u66f4\u7dca\u5bc6\u7684\u5ba2\u6236\u95dc\u4fc2\u3002 \u8ffd\u8e64\u4e92\u52d5\u53ef\u4ee5\u5f9e\u8a02\u95b1\u8868\u683c\u958b\u59cb\uff0c\u5b83\u53ef\u4ee5\u5354\u52a9\u60a8\u5728\u5c0d\u7684\u6642\u9593\uff0c\u767c\u9001\u5c0d\u7684\u8a0a\u606f\u7d66\u60a8\u7684\u76ee\u6a19\u8a02\u95b1\u7528\u6236\u3002 \u904b\u7528\u5f97\u5b9c\uff0c\u5247\u8ffd\u8e64\u8a02\u95b1\u7528\u6236\u7684\u4e92\u52d5\u53ef\u4ee5\u8b93\u4ed6\u5011\u611f\u53d7\u5230\u60a8\u7684\u5b58\u5728\u3002\u4ed6\u5011\u7684\u9700\u6c42\u5c07\u7372\u5f97\u6eff\u8db3\u3002\u4e5f\u5c31\u662f\u8aaa\uff0c\u4ed6\u5011\u95b1\u8b80\u7684\u90f5\u4ef6\u8ddf\u60f3\u770b\u7684\u5167\u5bb9\u6709\u6240\u95dc\u806f\uff0c\u4ee3\u8868\u60a8\u7684\u54c1\u724c\u50f9\u503c\u9806\u5229\u50b3\u9054\u51fa\u53bb\u3002 \u4f46\u662f\uff0c\u6211\u5011\u4e5f\u5f97\u8a0e\u8ad6\u54ea\u4e9b\u662f\u8ffd\u8e64\u4e92\u52d5\u4e0d\u8a72\u505a\u7684\u9805\u76ee\u3002 \u4ee5\u4e0b\u662f\u8ffd\u8e64\u4e92\u52d5\u7684\u6e96\u5247\u8207\u7981\u4ee4\uff0c\u4ee5\u53ca\u5982\u4f55\u5229\u7528 Benchmark Email \u505a\u5230\u8ffd\u8e64\u4e92\u52d5\u7684\u529f\u80fd\uff1a \u8ffd\u8e64\u4e92\u52d5\u7684\u6e96\u5247 \u59a5\u5584\u904b\u7528\u8ffd\u8e64\u4e92\u52d5\u53ef\u5354\u52a9\u60a8\u57f9\u990a\u5ba2\u6236\u95dc\u4fc2\u3002 \u4f60\u53ef\u63a1\u7528\u4e00\u4e9b\u7c21\u6613\u300c\u6e96\u5247\u300d\uff0c\u5354\u52a9\u5ba2\u6236\u95dc\u4fc2\u6210\u9577\u8301\u58ef\u3002 \u6e96\u5247\uff1a\u4e00\u76ee\u4e86\u7136 \u8a02\u95b1\u8868\u683c\u7684\u9996\u8981\u6e96\u5247\u5c31\u662f\u4e00\u76ee\u4e86\u7136\u3002 \u8a02\u95b1\u7528\u6236\u586b\u5beb\u8a02\u95b1\u8868\u683c\u7a76\u7adf\u80fd\u5920\u7372\u5f97\u4ec0\u9ebc\uff1f\u8acb\u6e05\u695a\u544a\u77e5\uff0c\u5305\u62ec\uff1a\u6536\u5230\u54ea\u7a2e\u5167\u5bb9\u3001\u591a\u4e45\u6536\u5230\u4e00\u6b21\u96fb\u90f5\u3002\u8b93\u4ed6\u5011\u77e5\u9053\u60a8\u5c07\u5bc4\u51fa\u8207\u5176\u8208\u8da3\u76f8\u7b26\u7684\u8a0a\u606f\u3002 \u4e0a\u4f8b\u300a\u7d10\u7d04\u6642\u5831\u300b\u53ef\u80fd\u9069\u7528\u6578\u7a2e\u806f\u7d61\u4eba\u540d\u55ae\uff0c\u4f46\u4e0a\u8ff0\u89c0\u9ede\u4f9d\u7136\u7ad9\u5f97\u4f4f\u8173\u3002\u6848\u4f8b\u88e1\u7684\u56db\u7a2e\u9078\u9805\u544a\u77e5\u65b0\u8a02\u95b1\u6236\u5c07\u6536\u5230\u4f55\u7a2e\u5167\u5bb9\u4ee5\u53ca\u63a5\u6536\u983b\u7387\u3002 \u5be6\u969b\u57f7\u884c\u8d77\u4f86\uff0c\u8a02\u95b1\u8868\u683c\u53ef\u80fd\u653e\u4e0d\u9032\u9019\u9ebc\u591a\u9078\u9805\uff0c\u6240\u4ee5\u60a8\u53ef\u4ee5\u5c07\u60f3\u8981\u50b3\u9054\u7684\u5167\u5bb9\u632a\u81f3\u6b61\u8fce\u90f5\u4ef6\u3002 \u6210\u529f\u7684\u8ffd\u8e64\u8a02\u95b1\u7528\u6236\u7684\u4e92\u52d5\u53ef\u4ee5\u8b93\u60a8\u4e00\u958b\u59cb\u4fbf\u6e05\u695a\u77e5\u9053\u61c9\u8a72\u767c\u9001\u4ec0\u9ebc\u5167\u5bb9\uff0c\u6240\u4ee5\u7576\u8a02\u95b1\u7528\u6236\u6536\u5230\u8207\u5176\u8208\u8da3\u76f8\u7b26\u7684\u90f5\u4ef6\u6642\uff0c\u4ed6\u5011\u624d\u4e0d\u6703\u611f\u5230\u932f\u6115\u3002 \u6e96\u5247\uff1a\u76f8\u540c\u767c\u9001\u983b\u7387 \u9019\u662f\u4e00\u7a2e EDM \u884c\u92b7\u6700\u4f73\u5b88\u5247\uff0c\u525b\u525b\u597d\u7684\u5bc4\u9001\u983b\u7387\u8b93\u60a8\u7684\u7528\u6236\u5fc3\u88e1\u59cb\u7d42\u6709\u60a8\u7684\u5b58\u5728\u3002 \u60a8\u7576\u7136\u5e0c\u671b\u60a8\u7684\u54c1\u724c\u662f\u7528\u6236\u9700\u8981\u8cfc\u7269\u6642\u60f3\u5230\u7684\u7b2c\u4e00\u9996\u9078\u3002\u6b64\u5916\uff0c\u5982\u679c\u8a02\u95b1\u7528\u6236\u597d\u4e00\u9663\u5b50\u6c92\u6536\u5230\u60a8\u7684\u4f86\u4fe1\uff0c\u54ea\u5929\u4ed6\u5011\u700f\u89bd\u7db2\u9801\uff0c\u7d50\u679c\u6536\u5230\u7cfb\u7d71\u89f8\u767c\u7684\u81ea\u52d5\u5316\u90f5\u4ef6\uff0c\u9019\u6a23\u7684\u4f5c\u6cd5\u5f88\u50cf\u88ab\u8001\u5927\u54e5\u76e3\u8996\u4e00\u6a23\uff0c\u975e\u5e38\u5947\u602a\u3002 \u4e0b\u9762\u9019\u5f35\u4f86\u81ea databox \u7684\u5716\u8868\u986f\u793a\u884c\u92b7\u4eba\u54e1\u7684\u5bc4\u9001\u983b\u7387\uff1a \u6e96\u5247\uff1a\u8003\u91cf\u8a02\u95b1\u7528\u6236\u7684\u4f7f\u7528\u9ad4\u9a57 \u5f9e\u4e8b EDM \u884c\u92b7\u6642\uff0c\u5f9e\u8a02\u95b1\u7528\u6236\u7684\u89d2\u5ea6\u770b\u5f85\u4e8b\u60c5\u975e\u5e38\u91cd\u8981\u3002 \u6211\u5011\u5f88\u5bb9\u6613\u5fd8\u4e86\u767c\u9001\u7684\u90f5\u4ef6\u6578\u91cf\u4ee5\u53ca\u8a2d\u5b9a\u8d85\u904e\u4e00\u7d44\u4ee5\u4e0a\u7684\u81ea\u52d5\u5316\u90f5\u4ef6\u6703\u5c0e\u81f4\u8a02\u95b1\u7528\u6236\u7684\u6536\u4ef6\u5323\u5927\u7206\u6eff\u3002 \u6709\u6642\u592a\u9760\u8fd1\u4e8b\u7269\uff0c\u53cd\u800c\u770b\u4e0d\u51fa\u5168\u8c8c\u3002\u8acb\u4e00\u500b\u5f9e\u672a\u53c3\u8207\u8a2d\u8a08\u90f5\u4ef6\u4ee5\u53ca\u8a02\u95b1\u8868\u683c\u7684\u670b\u53cb\/\u540c\u4e8b\u586b\u5beb\u8a02\u95b1\u8868\u683c\uff0c\u5be6\u969b\u63a5\u6536\u60a8\u7684\u4f86\u4fe1\uff0c\u628a\u4ed6\u5011\u7576\u4f5c\u65b0\u8a02\u95b1\u6236\u3002\u770b\u770b\u4ed6\u5011\u5c0d\u60a8\u7684\u90f5\u4ef6\u6709\u4f55\u8a55\u50f9\u3002 \u90f5\u4ef6\u585e\u7206\u6536\u4ef6\u5323\u4e0d\u662f\u60a8\u552f\u4e00\u9700\u8981\u7559\u610f\u7684\u4e8b\u60c5\u3002 \u60a8\u66f4\u61c9\u770b\u91cd\u5efa\u7acb\u7528\u6236\u89d2\u8272\uff0c\u7528\u4f86\u4e86\u89e3\u60a8\u7684\u8a02\u95b1\u7528\u6236\uff0c\u8003\u91cf\u4ed6\u5011\u7684\u9700\u6c42\u3001\u700f\u89bd\u54ea\u4e9b\u7db2\u7ad9\u3001\u958b\u4ec0\u9ebc\u8eca\u7b49\u3002\u5206\u6790\u7528\u6236\u89d2\u8272\u4fbf\u53ef\u5f97\u77e5\u5982\u4f55\u8207\u7528\u6236\u4ea4\u8ac7\u4ee5\u53ca\u61c9\u8a72\u5bc4\u9001\u4f55\u7a2e\u985e\u578b\u7684\u5167\u5bb9\u3002 \u6709\u4e86\u4e0a\u8ff0\u8cc7\u8a0a\uff0c\u4fbf\u53ef\u6210\u529f\u8ffd\u8e64\u8a02\u95b1\u7528\u6236\u7684\u4e92\u52d5\uff0c\u56e0\u70ba\u60a8\u662f\u70ba\u4e86\u6eff\u8db3\u7528\u6236\u7684\u9700\u6c42\u800c\u63d0\u4f9b\u670d\u52d9\uff0c\u4e0d\u50c5\u50c5\u662f\u63a8\u92b7\u66f4\u591a\u7522\u54c1\u3002 \u6e96\u5247\uff1a\u8aaa\u6545\u4e8b \u8aaa\u6545\u4e8b\u662f\u6700\u6709\u6548\u7684\u884c\u92b7\u7b56\u7565\u4e4b\u4e00\u3002 \u5584\u7528\u60a8\u7684\u8a02\u95b1\u8868\u683c\u3001\u6b61\u8fce\u90f5\u4ef6\u3001\u96fb\u5b50\u5831\u3001\u7db2\u7ad9\u8207\u5176\u4ed6\u90f5\u4ef6\u5f80\u4f86\u9ad4\u9a57\uff0c\u4e32\u6210\u4e00\u500b\u5b8c\u6574\u7684\u6545\u4e8b\u3002 \u5047\u8a2d\u8a02\u95b1\u8868\u683c\u662f\u7ae5\u8a71\u6545\u4e8b\u958b\u7aef\u53e5\u300c\u597d\u4e45\u597d\u4e45\u4ee5\u524d\u300d\uff0c\u90a3\u9ebc\u6bcf\u5c01\u5f8c\u7e8c\u90f5\u4ef6\u5c31\u50cf\u9eb5\u5305\u5c51\u7559\u4e0b\u7684\u8db3\u8de1\uff0c\u4e00\u5c01\u53c8\u4e00\u5c01\u5f15\u5c0e\u7528\u6236\u8d70\u5411\u6545\u4e8b\u5c3e\u8072\u300c\u5f9e\u6b64\u904e\u8457\u5e78\u798f\u5feb\u6a02\u7684\u65e5\u5b50\u300d\u3002 \u6211\u5011\u4f86\u770b\u770b\u8aaa\u6545\u4e8b\u6e96\u5247\u5c0d\u60a8\u7684\u4f01\u696d\u6709\u4f55\u5f71\u97ff\uff1a \u8a2a\u5ba2\u700f\u89bd\u60a8\u7684\u7db2\u7ad9\uff0c\u770b\u5230\u8a02\u95b1\u8868\u683c\uff0c\u4e5f\u770b\u5230\u60a8\u627f\u8afe\u5bc4\u9001\u76f8\u95dc\u7522\u54c1\u66f4\u65b0\u3001\u512a\u60e0\uff0c\u63d0\u4f9b 10% \u6298\u6263\u4ee5\u63db\u53d6\u8a2a\u5ba2\u96fb\u90f5\u5730\u5740\u3002\u4ed6\u5011\u6c7a\u5b9a\u8f38\u5165\u76f8\u95dc\u8a0a\u606f\u3002 \u81ea\u52d5\u6b61\u8fce\u90f5\u4ef6\u96a8\u5373\u5bc4\u5230\u7528\u6236\u7684\u6536\u4ef6\u5323\uff0c\u8acb\u7d66\u4e88\u71b1\u60c5\u554f\u5019\uff0c\u4e26\u6301\u7e8c\u8a2d\u5b9a\u5c0d\u60a8\u7684\u90f5\u4ef6\u4f86\u5f80\u6709\u4f55\u671f\u5f85\u3002\u6b61\u8fce\u90f5\u4ef6\u53e6\u61c9\u5305\u542b\u4e00\u4e9b\u8cc7\u6e90\uff0c\u4ee5\u5e6b\u52a9\u7528\u6236\u81ea\u884c\u89e3\u6c7a\uff0c\u4f8b\u5982\uff1a\u7522\u54c1\u8cc7\u8a0a\u3001\u6559\u5b78\u6307\u5357\u7b49\u3002\u9019\u4e9b\u5c31\u662f\u5c07\u7528\u6236\u5e36\u5165\u6545\u4e8b\u7684\u56e0\u7d20\u3002…\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.benchmarkemail.com\/tw\/blog\/\u6559\u6230\u5b88\u5247\uff1a\u8ffd\u8e64\u4e92\u52d5\u7684\u6e96\u5247\u8207\u7981\u4ee4\/\" \/>\n<meta property=\"og:site_name\" content=\"\u7e41\u9ad4\u4e2d\u6587 Benchmark Email\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/BenchmarkEmail1\/?locale=zh_TW\" \/>\n<meta property=\"article:published_time\" content=\"2018-10-12T18:36:51+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-02-21T19:57:11+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.benchmarkemail.com\/tw\/wp-content\/uploads\/sites\/8\/2020\/02\/The-Dos-and-Donts-of-Engagement-Tracking-JPG.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1400\" \/>\n\t<meta property=\"og:image:height\" content=\"730\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Andy Shore\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Andy Shore\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/blog\\\/%e6%95%99%e6%88%b0%e5%ae%88%e5%89%87%ef%bc%9a%e8%bf%bd%e8%b9%a4%e4%ba%92%e5%8b%95%e7%9a%84%e6%ba%96%e5%89%87%e8%88%87%e7%a6%81%e4%bb%a4\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/blog\\\/%e6%95%99%e6%88%b0%e5%ae%88%e5%89%87%ef%bc%9a%e8%bf%bd%e8%b9%a4%e4%ba%92%e5%8b%95%e7%9a%84%e6%ba%96%e5%89%87%e8%88%87%e7%a6%81%e4%bb%a4\\\/\"},\"author\":{\"name\":\"Andy Shore\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/#\\\/schema\\\/person\\\/98dc6268c6f1e7557b3774a0cb89aae4\"},\"headline\":\"\u6559\u6230\u5b88\u5247\uff1a\u8ffd\u8e64\u4e92\u52d5\u7684\u6e96\u5247\u8207\u7981\u4ee4\",\"datePublished\":\"2018-10-12T18:36:51+00:00\",\"dateModified\":\"2020-02-21T19:57:11+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/blog\\\/%e6%95%99%e6%88%b0%e5%ae%88%e5%89%87%ef%bc%9a%e8%bf%bd%e8%b9%a4%e4%ba%92%e5%8b%95%e7%9a%84%e6%ba%96%e5%89%87%e8%88%87%e7%a6%81%e4%bb%a4\\\/\"},\"wordCount\":11,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/blog\\\/%e6%95%99%e6%88%b0%e5%ae%88%e5%89%87%ef%bc%9a%e8%bf%bd%e8%b9%a4%e4%ba%92%e5%8b%95%e7%9a%84%e6%ba%96%e5%89%87%e8%88%87%e7%a6%81%e4%bb%a4\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/wp-content\\\/uploads\\\/sites\\\/8\\\/2020\\\/02\\\/The-Dos-and-Donts-of-Engagement-Tracking-JPG.jpg\",\"articleSection\":[\"\u884c\u92b7\u7b56\u7565\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/blog\\\/%e6%95%99%e6%88%b0%e5%ae%88%e5%89%87%ef%bc%9a%e8%bf%bd%e8%b9%a4%e4%ba%92%e5%8b%95%e7%9a%84%e6%ba%96%e5%89%87%e8%88%87%e7%a6%81%e4%bb%a4\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/blog\\\/%e6%95%99%e6%88%b0%e5%ae%88%e5%89%87%ef%bc%9a%e8%bf%bd%e8%b9%a4%e4%ba%92%e5%8b%95%e7%9a%84%e6%ba%96%e5%89%87%e8%88%87%e7%a6%81%e4%bb%a4\\\/\",\"url\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/blog\\\/%e6%95%99%e6%88%b0%e5%ae%88%e5%89%87%ef%bc%9a%e8%bf%bd%e8%b9%a4%e4%ba%92%e5%8b%95%e7%9a%84%e6%ba%96%e5%89%87%e8%88%87%e7%a6%81%e4%bb%a4\\\/\",\"name\":\"\u6559\u6230\u5b88\u5247\uff1a\u8ffd\u8e64\u4e92\u52d5\u7684\u6e96\u5247\u8207\u7981\u4ee4 - Benchmark Email\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/blog\\\/%e6%95%99%e6%88%b0%e5%ae%88%e5%89%87%ef%bc%9a%e8%bf%bd%e8%b9%a4%e4%ba%92%e5%8b%95%e7%9a%84%e6%ba%96%e5%89%87%e8%88%87%e7%a6%81%e4%bb%a4\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/blog\\\/%e6%95%99%e6%88%b0%e5%ae%88%e5%89%87%ef%bc%9a%e8%bf%bd%e8%b9%a4%e4%ba%92%e5%8b%95%e7%9a%84%e6%ba%96%e5%89%87%e8%88%87%e7%a6%81%e4%bb%a4\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/wp-content\\\/uploads\\\/sites\\\/8\\\/2020\\\/02\\\/The-Dos-and-Donts-of-Engagement-Tracking-JPG.jpg\",\"datePublished\":\"2018-10-12T18:36:51+00:00\",\"dateModified\":\"2020-02-21T19:57:11+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/blog\\\/%e6%95%99%e6%88%b0%e5%ae%88%e5%89%87%ef%bc%9a%e8%bf%bd%e8%b9%a4%e4%ba%92%e5%8b%95%e7%9a%84%e6%ba%96%e5%89%87%e8%88%87%e7%a6%81%e4%bb%a4\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/blog\\\/%e6%95%99%e6%88%b0%e5%ae%88%e5%89%87%ef%bc%9a%e8%bf%bd%e8%b9%a4%e4%ba%92%e5%8b%95%e7%9a%84%e6%ba%96%e5%89%87%e8%88%87%e7%a6%81%e4%bb%a4\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/blog\\\/%e6%95%99%e6%88%b0%e5%ae%88%e5%89%87%ef%bc%9a%e8%bf%bd%e8%b9%a4%e4%ba%92%e5%8b%95%e7%9a%84%e6%ba%96%e5%89%87%e8%88%87%e7%a6%81%e4%bb%a4\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/wp-content\\\/uploads\\\/sites\\\/8\\\/2020\\\/02\\\/The-Dos-and-Donts-of-Engagement-Tracking-JPG.jpg\",\"contentUrl\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/wp-content\\\/uploads\\\/sites\\\/8\\\/2020\\\/02\\\/The-Dos-and-Donts-of-Engagement-Tracking-JPG.jpg\",\"width\":1400,\"height\":730},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/blog\\\/%e6%95%99%e6%88%b0%e5%ae%88%e5%89%87%ef%bc%9a%e8%bf%bd%e8%b9%a4%e4%ba%92%e5%8b%95%e7%9a%84%e6%ba%96%e5%89%87%e8%88%87%e7%a6%81%e4%bb%a4\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"\u6559\u6230\u5b88\u5247\uff1a\u8ffd\u8e64\u4e92\u52d5\u7684\u6e96\u5247\u8207\u7981\u4ee4\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/#website\",\"url\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/\",\"name\":\"\u7e41\u9ad4\u4e2d\u6587 Benchmark Email\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/#organization\",\"name\":\"Benchmark Email\",\"url\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/wp-content\\\/uploads\\\/sites\\\/8\\\/2019\\\/09\\\/benchmark-logo.svg\",\"contentUrl\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/wp-content\\\/uploads\\\/sites\\\/8\\\/2019\\\/09\\\/benchmark-logo.svg\",\"width\":1,\"height\":1,\"caption\":\"Benchmark Email\"},\"image\":{\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/BenchmarkEmail1\\\/?locale=zh_TW\",\"https:\\\/\\\/www.instagram.com\\\/benchmark.taiwan\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/#\\\/schema\\\/person\\\/98dc6268c6f1e7557b3774a0cb89aae4\",\"name\":\"Andy Shore\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/a1c3004786dea9a2c8aa3823259148f8f13646b758ccb084a4c8a4d13279e9db?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/a1c3004786dea9a2c8aa3823259148f8f13646b758ccb084a4c8a4d13279e9db?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/a1c3004786dea9a2c8aa3823259148f8f13646b758ccb084a4c8a4d13279e9db?s=96&d=mm&r=g\",\"caption\":\"Andy Shore\"},\"description\":\"Andy Shore found his way to Benchmark when he replied to a job listing promising a job of half blogging, half social media. His parents still don\u2019t believe that people get paid to do that. Since then, he\u2019s spun his addiction to pop culture and passion for music into business and marketing posts that are the spoonful of sugar that helps the lessons go down. As the result of his boss not knowing whether or not to take him seriously, he also created the web series Ask Andy, which stars a cartoon version of himself. Despite being a cartoon, he somehow manages to be taken seriously by many of his readers ... and few of his coworkers.\",\"url\":\"https:\\\/\\\/www.benchmarkemail.com\\\/tw\\\/blog\\\/author\\\/andyshore\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u6559\u6230\u5b88\u5247\uff1a\u8ffd\u8e64\u4e92\u52d5\u7684\u6e96\u5247\u8207\u7981\u4ee4 - Benchmark Email","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.benchmarkemail.com\/tw\/blog\/\u6559\u6230\u5b88\u5247\uff1a\u8ffd\u8e64\u4e92\u52d5\u7684\u6e96\u5247\u8207\u7981\u4ee4\/","og_locale":"en_US","og_type":"article","og_title":"\u6559\u6230\u5b88\u5247\uff1a\u8ffd\u8e64\u4e92\u52d5\u7684\u6e96\u5247\u8207\u7981\u4ee4 - Benchmark Email","og_description":"\u6559\u6230\u5b88\u5247\uff1a\u8ffd\u8e64\u4e92\u52d5\u7684\u6e96\u5247\u8207\u7981\u4ee4 \u6559\u6230\u5b88\u5247\uff1a\u8ffd\u8e64\u4e92\u52d5\u7684\u6e96\u5247\u8207\u7981\u4ee4 \u60a8\u4e4b\u524d\u53ef\u80fd\u8499\u53d7\u5176\u60e0\uff0c\u537b\u5f9e\u672a\u610f\u8b58\u5230\u8ffd\u8e64\u4e92\u52d5\u529f\u80fd\u7684\u5b58\u5728\u3002 \u60a8\u66fe\u5426\u6df1\u591c\u7db2\u8cfc\uff0c\u597d\u4e0d\u5bb9\u6613\u58d3\u6291\u4f4f\u4e0b\u6a19\u885d\u52d5\uff0c\u76f4\u63a5\u4e0a\u5e8a\u7761\u89ba\uff0c\u7d50\u679c\u9694\u5929\u65e9\u4e0a\u6536\u5230\u4e00\u5c01\u96fb\u90f5\uff0c\u901a\u77e5\u60a8\u6628\u665a\u770b\u5230\u7684\u5fc3\u52d5\u5546\u54c1\u4e0b\u6bba\u6298\u6263\uff0c\u600e\u9ebc\u6703\u9019\u9ebc\u525b\u597d\u5462\uff1f \u9019\u5c31\u662f\u8ffd\u8e64\u4e92\u52d5\u7684\u904b\u4f5c\u6a5f\u5236\uff01 EDM \u884c\u92b7\u7684\u91cd\u9ede\u662f\u70ba\u4e86\u57f9\u990a\u50f9\u503c\u9023\u57ce\u7684\u884c\u92b7\u8cc7\u7522\uff1a\u60a8\u7684\u806f\u7d61\u4eba\u540d\u55ae\u3002 \u60a8\u7684\u806f\u7d61\u4eba\u900f\u904e\u586b\u5beb\u653e\u5728\u7db2\u7ad9\u3001\u793e\u7fa4\u5a92\u9ad4\u3001\u5be6\u9ad4\u5546\u5e97\u6216\u884c\u92b7\u6d3b\u52d5\u7684\u8a02\u95b1\u8868\u683c\uff0c\u5ba2\u6236\u95dc\u4fc2\u5c31\u6b64\u5c55\u958b\u3002 \u8acb\u8b39\u8a18\uff0c\u60a8\u53ef\u80fd\u5728\u9996\u9801\u6216\u4ed6\u8655\u653e\u4e0a\u4e00\u9ad4\u9069\u7528\u7684\u8a02\u95b1\u8868\u683c\uff0c\u4f46\u4e0d\u53ef\u4e00\u9ad4\u770b\u5f85\u9019\u4e9b\u65b0\u8a02\u95b1\u6236\u3002\u9019\u4e9b\u96fb\u90f5\u5730\u5740\u7684\u80cc\u5f8c\u90fd\u662f\u771f\u5be6\u3001\u6d3b\u751f\u751f\u7684\u5ba2\u6236\uff0c\u5404\u6709\u5404\u7684\u9700\u6c42\u8207\u554f\u984c\u3002\u4ed6\u5011\u60f3\u8981\u85c9\u7531\u60a8\u7684\u7522\u54c1\u6216\u670d\u52d9\u89e3\u6c7a\u554f\u984c\u3002 \u53ea\u8981\u8aaa\u5230 EDM \u884c\u92b7\uff0c\u95dc\u806f\u6027\u662f\u60a8\u9081\u5411\u6210\u529f\u7684\u95dc\u9375\u3002 \u5f8c\u7e8c\u8ffd\u8e64\u7528\u6236\u7684\u80fd\u529b\u9700\u4f9d\u64da\u8a02\u95b1\u7528\u6236\u7684\u8208\u8da3\uff0c\u4ee5\u53ca\u662f\u5426\u53c3\u8207\u60a8\u7684\u884c\u92b7\u6d3b\u52d5\u3001\u700f\u89bd\u7db2\u7ad9\u7b49\u5f37\u5316\u95dc\u806f\u6027\uff0c\u4e26\u5354\u52a9\u60a8\u57f9\u990a\u66f4\u7dca\u5bc6\u7684\u5ba2\u6236\u95dc\u4fc2\u3002 \u8ffd\u8e64\u4e92\u52d5\u53ef\u4ee5\u5f9e\u8a02\u95b1\u8868\u683c\u958b\u59cb\uff0c\u5b83\u53ef\u4ee5\u5354\u52a9\u60a8\u5728\u5c0d\u7684\u6642\u9593\uff0c\u767c\u9001\u5c0d\u7684\u8a0a\u606f\u7d66\u60a8\u7684\u76ee\u6a19\u8a02\u95b1\u7528\u6236\u3002 \u904b\u7528\u5f97\u5b9c\uff0c\u5247\u8ffd\u8e64\u8a02\u95b1\u7528\u6236\u7684\u4e92\u52d5\u53ef\u4ee5\u8b93\u4ed6\u5011\u611f\u53d7\u5230\u60a8\u7684\u5b58\u5728\u3002\u4ed6\u5011\u7684\u9700\u6c42\u5c07\u7372\u5f97\u6eff\u8db3\u3002\u4e5f\u5c31\u662f\u8aaa\uff0c\u4ed6\u5011\u95b1\u8b80\u7684\u90f5\u4ef6\u8ddf\u60f3\u770b\u7684\u5167\u5bb9\u6709\u6240\u95dc\u806f\uff0c\u4ee3\u8868\u60a8\u7684\u54c1\u724c\u50f9\u503c\u9806\u5229\u50b3\u9054\u51fa\u53bb\u3002 \u4f46\u662f\uff0c\u6211\u5011\u4e5f\u5f97\u8a0e\u8ad6\u54ea\u4e9b\u662f\u8ffd\u8e64\u4e92\u52d5\u4e0d\u8a72\u505a\u7684\u9805\u76ee\u3002 \u4ee5\u4e0b\u662f\u8ffd\u8e64\u4e92\u52d5\u7684\u6e96\u5247\u8207\u7981\u4ee4\uff0c\u4ee5\u53ca\u5982\u4f55\u5229\u7528 Benchmark Email \u505a\u5230\u8ffd\u8e64\u4e92\u52d5\u7684\u529f\u80fd\uff1a \u8ffd\u8e64\u4e92\u52d5\u7684\u6e96\u5247 \u59a5\u5584\u904b\u7528\u8ffd\u8e64\u4e92\u52d5\u53ef\u5354\u52a9\u60a8\u57f9\u990a\u5ba2\u6236\u95dc\u4fc2\u3002 \u4f60\u53ef\u63a1\u7528\u4e00\u4e9b\u7c21\u6613\u300c\u6e96\u5247\u300d\uff0c\u5354\u52a9\u5ba2\u6236\u95dc\u4fc2\u6210\u9577\u8301\u58ef\u3002 \u6e96\u5247\uff1a\u4e00\u76ee\u4e86\u7136 \u8a02\u95b1\u8868\u683c\u7684\u9996\u8981\u6e96\u5247\u5c31\u662f\u4e00\u76ee\u4e86\u7136\u3002 \u8a02\u95b1\u7528\u6236\u586b\u5beb\u8a02\u95b1\u8868\u683c\u7a76\u7adf\u80fd\u5920\u7372\u5f97\u4ec0\u9ebc\uff1f\u8acb\u6e05\u695a\u544a\u77e5\uff0c\u5305\u62ec\uff1a\u6536\u5230\u54ea\u7a2e\u5167\u5bb9\u3001\u591a\u4e45\u6536\u5230\u4e00\u6b21\u96fb\u90f5\u3002\u8b93\u4ed6\u5011\u77e5\u9053\u60a8\u5c07\u5bc4\u51fa\u8207\u5176\u8208\u8da3\u76f8\u7b26\u7684\u8a0a\u606f\u3002 \u4e0a\u4f8b\u300a\u7d10\u7d04\u6642\u5831\u300b\u53ef\u80fd\u9069\u7528\u6578\u7a2e\u806f\u7d61\u4eba\u540d\u55ae\uff0c\u4f46\u4e0a\u8ff0\u89c0\u9ede\u4f9d\u7136\u7ad9\u5f97\u4f4f\u8173\u3002\u6848\u4f8b\u88e1\u7684\u56db\u7a2e\u9078\u9805\u544a\u77e5\u65b0\u8a02\u95b1\u6236\u5c07\u6536\u5230\u4f55\u7a2e\u5167\u5bb9\u4ee5\u53ca\u63a5\u6536\u983b\u7387\u3002 \u5be6\u969b\u57f7\u884c\u8d77\u4f86\uff0c\u8a02\u95b1\u8868\u683c\u53ef\u80fd\u653e\u4e0d\u9032\u9019\u9ebc\u591a\u9078\u9805\uff0c\u6240\u4ee5\u60a8\u53ef\u4ee5\u5c07\u60f3\u8981\u50b3\u9054\u7684\u5167\u5bb9\u632a\u81f3\u6b61\u8fce\u90f5\u4ef6\u3002 \u6210\u529f\u7684\u8ffd\u8e64\u8a02\u95b1\u7528\u6236\u7684\u4e92\u52d5\u53ef\u4ee5\u8b93\u60a8\u4e00\u958b\u59cb\u4fbf\u6e05\u695a\u77e5\u9053\u61c9\u8a72\u767c\u9001\u4ec0\u9ebc\u5167\u5bb9\uff0c\u6240\u4ee5\u7576\u8a02\u95b1\u7528\u6236\u6536\u5230\u8207\u5176\u8208\u8da3\u76f8\u7b26\u7684\u90f5\u4ef6\u6642\uff0c\u4ed6\u5011\u624d\u4e0d\u6703\u611f\u5230\u932f\u6115\u3002 \u6e96\u5247\uff1a\u76f8\u540c\u767c\u9001\u983b\u7387 \u9019\u662f\u4e00\u7a2e EDM \u884c\u92b7\u6700\u4f73\u5b88\u5247\uff0c\u525b\u525b\u597d\u7684\u5bc4\u9001\u983b\u7387\u8b93\u60a8\u7684\u7528\u6236\u5fc3\u88e1\u59cb\u7d42\u6709\u60a8\u7684\u5b58\u5728\u3002 \u60a8\u7576\u7136\u5e0c\u671b\u60a8\u7684\u54c1\u724c\u662f\u7528\u6236\u9700\u8981\u8cfc\u7269\u6642\u60f3\u5230\u7684\u7b2c\u4e00\u9996\u9078\u3002\u6b64\u5916\uff0c\u5982\u679c\u8a02\u95b1\u7528\u6236\u597d\u4e00\u9663\u5b50\u6c92\u6536\u5230\u60a8\u7684\u4f86\u4fe1\uff0c\u54ea\u5929\u4ed6\u5011\u700f\u89bd\u7db2\u9801\uff0c\u7d50\u679c\u6536\u5230\u7cfb\u7d71\u89f8\u767c\u7684\u81ea\u52d5\u5316\u90f5\u4ef6\uff0c\u9019\u6a23\u7684\u4f5c\u6cd5\u5f88\u50cf\u88ab\u8001\u5927\u54e5\u76e3\u8996\u4e00\u6a23\uff0c\u975e\u5e38\u5947\u602a\u3002 \u4e0b\u9762\u9019\u5f35\u4f86\u81ea databox \u7684\u5716\u8868\u986f\u793a\u884c\u92b7\u4eba\u54e1\u7684\u5bc4\u9001\u983b\u7387\uff1a \u6e96\u5247\uff1a\u8003\u91cf\u8a02\u95b1\u7528\u6236\u7684\u4f7f\u7528\u9ad4\u9a57 \u5f9e\u4e8b EDM \u884c\u92b7\u6642\uff0c\u5f9e\u8a02\u95b1\u7528\u6236\u7684\u89d2\u5ea6\u770b\u5f85\u4e8b\u60c5\u975e\u5e38\u91cd\u8981\u3002 \u6211\u5011\u5f88\u5bb9\u6613\u5fd8\u4e86\u767c\u9001\u7684\u90f5\u4ef6\u6578\u91cf\u4ee5\u53ca\u8a2d\u5b9a\u8d85\u904e\u4e00\u7d44\u4ee5\u4e0a\u7684\u81ea\u52d5\u5316\u90f5\u4ef6\u6703\u5c0e\u81f4\u8a02\u95b1\u7528\u6236\u7684\u6536\u4ef6\u5323\u5927\u7206\u6eff\u3002 \u6709\u6642\u592a\u9760\u8fd1\u4e8b\u7269\uff0c\u53cd\u800c\u770b\u4e0d\u51fa\u5168\u8c8c\u3002\u8acb\u4e00\u500b\u5f9e\u672a\u53c3\u8207\u8a2d\u8a08\u90f5\u4ef6\u4ee5\u53ca\u8a02\u95b1\u8868\u683c\u7684\u670b\u53cb\/\u540c\u4e8b\u586b\u5beb\u8a02\u95b1\u8868\u683c\uff0c\u5be6\u969b\u63a5\u6536\u60a8\u7684\u4f86\u4fe1\uff0c\u628a\u4ed6\u5011\u7576\u4f5c\u65b0\u8a02\u95b1\u6236\u3002\u770b\u770b\u4ed6\u5011\u5c0d\u60a8\u7684\u90f5\u4ef6\u6709\u4f55\u8a55\u50f9\u3002 \u90f5\u4ef6\u585e\u7206\u6536\u4ef6\u5323\u4e0d\u662f\u60a8\u552f\u4e00\u9700\u8981\u7559\u610f\u7684\u4e8b\u60c5\u3002 \u60a8\u66f4\u61c9\u770b\u91cd\u5efa\u7acb\u7528\u6236\u89d2\u8272\uff0c\u7528\u4f86\u4e86\u89e3\u60a8\u7684\u8a02\u95b1\u7528\u6236\uff0c\u8003\u91cf\u4ed6\u5011\u7684\u9700\u6c42\u3001\u700f\u89bd\u54ea\u4e9b\u7db2\u7ad9\u3001\u958b\u4ec0\u9ebc\u8eca\u7b49\u3002\u5206\u6790\u7528\u6236\u89d2\u8272\u4fbf\u53ef\u5f97\u77e5\u5982\u4f55\u8207\u7528\u6236\u4ea4\u8ac7\u4ee5\u53ca\u61c9\u8a72\u5bc4\u9001\u4f55\u7a2e\u985e\u578b\u7684\u5167\u5bb9\u3002 \u6709\u4e86\u4e0a\u8ff0\u8cc7\u8a0a\uff0c\u4fbf\u53ef\u6210\u529f\u8ffd\u8e64\u8a02\u95b1\u7528\u6236\u7684\u4e92\u52d5\uff0c\u56e0\u70ba\u60a8\u662f\u70ba\u4e86\u6eff\u8db3\u7528\u6236\u7684\u9700\u6c42\u800c\u63d0\u4f9b\u670d\u52d9\uff0c\u4e0d\u50c5\u50c5\u662f\u63a8\u92b7\u66f4\u591a\u7522\u54c1\u3002 \u6e96\u5247\uff1a\u8aaa\u6545\u4e8b \u8aaa\u6545\u4e8b\u662f\u6700\u6709\u6548\u7684\u884c\u92b7\u7b56\u7565\u4e4b\u4e00\u3002 \u5584\u7528\u60a8\u7684\u8a02\u95b1\u8868\u683c\u3001\u6b61\u8fce\u90f5\u4ef6\u3001\u96fb\u5b50\u5831\u3001\u7db2\u7ad9\u8207\u5176\u4ed6\u90f5\u4ef6\u5f80\u4f86\u9ad4\u9a57\uff0c\u4e32\u6210\u4e00\u500b\u5b8c\u6574\u7684\u6545\u4e8b\u3002 \u5047\u8a2d\u8a02\u95b1\u8868\u683c\u662f\u7ae5\u8a71\u6545\u4e8b\u958b\u7aef\u53e5\u300c\u597d\u4e45\u597d\u4e45\u4ee5\u524d\u300d\uff0c\u90a3\u9ebc\u6bcf\u5c01\u5f8c\u7e8c\u90f5\u4ef6\u5c31\u50cf\u9eb5\u5305\u5c51\u7559\u4e0b\u7684\u8db3\u8de1\uff0c\u4e00\u5c01\u53c8\u4e00\u5c01\u5f15\u5c0e\u7528\u6236\u8d70\u5411\u6545\u4e8b\u5c3e\u8072\u300c\u5f9e\u6b64\u904e\u8457\u5e78\u798f\u5feb\u6a02\u7684\u65e5\u5b50\u300d\u3002 \u6211\u5011\u4f86\u770b\u770b\u8aaa\u6545\u4e8b\u6e96\u5247\u5c0d\u60a8\u7684\u4f01\u696d\u6709\u4f55\u5f71\u97ff\uff1a \u8a2a\u5ba2\u700f\u89bd\u60a8\u7684\u7db2\u7ad9\uff0c\u770b\u5230\u8a02\u95b1\u8868\u683c\uff0c\u4e5f\u770b\u5230\u60a8\u627f\u8afe\u5bc4\u9001\u76f8\u95dc\u7522\u54c1\u66f4\u65b0\u3001\u512a\u60e0\uff0c\u63d0\u4f9b 10% \u6298\u6263\u4ee5\u63db\u53d6\u8a2a\u5ba2\u96fb\u90f5\u5730\u5740\u3002\u4ed6\u5011\u6c7a\u5b9a\u8f38\u5165\u76f8\u95dc\u8a0a\u606f\u3002 \u81ea\u52d5\u6b61\u8fce\u90f5\u4ef6\u96a8\u5373\u5bc4\u5230\u7528\u6236\u7684\u6536\u4ef6\u5323\uff0c\u8acb\u7d66\u4e88\u71b1\u60c5\u554f\u5019\uff0c\u4e26\u6301\u7e8c\u8a2d\u5b9a\u5c0d\u60a8\u7684\u90f5\u4ef6\u4f86\u5f80\u6709\u4f55\u671f\u5f85\u3002\u6b61\u8fce\u90f5\u4ef6\u53e6\u61c9\u5305\u542b\u4e00\u4e9b\u8cc7\u6e90\uff0c\u4ee5\u5e6b\u52a9\u7528\u6236\u81ea\u884c\u89e3\u6c7a\uff0c\u4f8b\u5982\uff1a\u7522\u54c1\u8cc7\u8a0a\u3001\u6559\u5b78\u6307\u5357\u7b49\u3002\u9019\u4e9b\u5c31\u662f\u5c07\u7528\u6236\u5e36\u5165\u6545\u4e8b\u7684\u56e0\u7d20\u3002…","og_url":"https:\/\/www.benchmarkemail.com\/tw\/blog\/\u6559\u6230\u5b88\u5247\uff1a\u8ffd\u8e64\u4e92\u52d5\u7684\u6e96\u5247\u8207\u7981\u4ee4\/","og_site_name":"\u7e41\u9ad4\u4e2d\u6587 Benchmark Email","article_publisher":"https:\/\/www.facebook.com\/BenchmarkEmail1\/?locale=zh_TW","article_published_time":"2018-10-12T18:36:51+00:00","article_modified_time":"2020-02-21T19:57:11+00:00","og_image":[{"width":1400,"height":730,"url":"https:\/\/www.benchmarkemail.com\/tw\/wp-content\/uploads\/sites\/8\/2020\/02\/The-Dos-and-Donts-of-Engagement-Tracking-JPG.jpg","type":"image\/jpeg"}],"author":"Andy Shore","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Andy Shore"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.benchmarkemail.com\/tw\/blog\/%e6%95%99%e6%88%b0%e5%ae%88%e5%89%87%ef%bc%9a%e8%bf%bd%e8%b9%a4%e4%ba%92%e5%8b%95%e7%9a%84%e6%ba%96%e5%89%87%e8%88%87%e7%a6%81%e4%bb%a4\/#article","isPartOf":{"@id":"https:\/\/www.benchmarkemail.com\/tw\/blog\/%e6%95%99%e6%88%b0%e5%ae%88%e5%89%87%ef%bc%9a%e8%bf%bd%e8%b9%a4%e4%ba%92%e5%8b%95%e7%9a%84%e6%ba%96%e5%89%87%e8%88%87%e7%a6%81%e4%bb%a4\/"},"author":{"name":"Andy Shore","@id":"https:\/\/www.benchmarkemail.com\/tw\/#\/schema\/person\/98dc6268c6f1e7557b3774a0cb89aae4"},"headline":"\u6559\u6230\u5b88\u5247\uff1a\u8ffd\u8e64\u4e92\u52d5\u7684\u6e96\u5247\u8207\u7981\u4ee4","datePublished":"2018-10-12T18:36:51+00:00","dateModified":"2020-02-21T19:57:11+00:00","mainEntityOfPage":{"@id":"https:\/\/www.benchmarkemail.com\/tw\/blog\/%e6%95%99%e6%88%b0%e5%ae%88%e5%89%87%ef%bc%9a%e8%bf%bd%e8%b9%a4%e4%ba%92%e5%8b%95%e7%9a%84%e6%ba%96%e5%89%87%e8%88%87%e7%a6%81%e4%bb%a4\/"},"wordCount":11,"commentCount":0,"publisher":{"@id":"https:\/\/www.benchmarkemail.com\/tw\/#organization"},"image":{"@id":"https:\/\/www.benchmarkemail.com\/tw\/blog\/%e6%95%99%e6%88%b0%e5%ae%88%e5%89%87%ef%bc%9a%e8%bf%bd%e8%b9%a4%e4%ba%92%e5%8b%95%e7%9a%84%e6%ba%96%e5%89%87%e8%88%87%e7%a6%81%e4%bb%a4\/#primaryimage"},"thumbnailUrl":"https:\/\/www.benchmarkemail.com\/tw\/wp-content\/uploads\/sites\/8\/2020\/02\/The-Dos-and-Donts-of-Engagement-Tracking-JPG.jpg","articleSection":["\u884c\u92b7\u7b56\u7565"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.benchmarkemail.com\/tw\/blog\/%e6%95%99%e6%88%b0%e5%ae%88%e5%89%87%ef%bc%9a%e8%bf%bd%e8%b9%a4%e4%ba%92%e5%8b%95%e7%9a%84%e6%ba%96%e5%89%87%e8%88%87%e7%a6%81%e4%bb%a4\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.benchmarkemail.com\/tw\/blog\/%e6%95%99%e6%88%b0%e5%ae%88%e5%89%87%ef%bc%9a%e8%bf%bd%e8%b9%a4%e4%ba%92%e5%8b%95%e7%9a%84%e6%ba%96%e5%89%87%e8%88%87%e7%a6%81%e4%bb%a4\/","url":"https:\/\/www.benchmarkemail.com\/tw\/blog\/%e6%95%99%e6%88%b0%e5%ae%88%e5%89%87%ef%bc%9a%e8%bf%bd%e8%b9%a4%e4%ba%92%e5%8b%95%e7%9a%84%e6%ba%96%e5%89%87%e8%88%87%e7%a6%81%e4%bb%a4\/","name":"\u6559\u6230\u5b88\u5247\uff1a\u8ffd\u8e64\u4e92\u52d5\u7684\u6e96\u5247\u8207\u7981\u4ee4 - Benchmark Email","isPartOf":{"@id":"https:\/\/www.benchmarkemail.com\/tw\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.benchmarkemail.com\/tw\/blog\/%e6%95%99%e6%88%b0%e5%ae%88%e5%89%87%ef%bc%9a%e8%bf%bd%e8%b9%a4%e4%ba%92%e5%8b%95%e7%9a%84%e6%ba%96%e5%89%87%e8%88%87%e7%a6%81%e4%bb%a4\/#primaryimage"},"image":{"@id":"https:\/\/www.benchmarkemail.com\/tw\/blog\/%e6%95%99%e6%88%b0%e5%ae%88%e5%89%87%ef%bc%9a%e8%bf%bd%e8%b9%a4%e4%ba%92%e5%8b%95%e7%9a%84%e6%ba%96%e5%89%87%e8%88%87%e7%a6%81%e4%bb%a4\/#primaryimage"},"thumbnailUrl":"https:\/\/www.benchmarkemail.com\/tw\/wp-content\/uploads\/sites\/8\/2020\/02\/The-Dos-and-Donts-of-Engagement-Tracking-JPG.jpg","datePublished":"2018-10-12T18:36:51+00:00","dateModified":"2020-02-21T19:57:11+00:00","breadcrumb":{"@id":"https:\/\/www.benchmarkemail.com\/tw\/blog\/%e6%95%99%e6%88%b0%e5%ae%88%e5%89%87%ef%bc%9a%e8%bf%bd%e8%b9%a4%e4%ba%92%e5%8b%95%e7%9a%84%e6%ba%96%e5%89%87%e8%88%87%e7%a6%81%e4%bb%a4\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.benchmarkemail.com\/tw\/blog\/%e6%95%99%e6%88%b0%e5%ae%88%e5%89%87%ef%bc%9a%e8%bf%bd%e8%b9%a4%e4%ba%92%e5%8b%95%e7%9a%84%e6%ba%96%e5%89%87%e8%88%87%e7%a6%81%e4%bb%a4\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.benchmarkemail.com\/tw\/blog\/%e6%95%99%e6%88%b0%e5%ae%88%e5%89%87%ef%bc%9a%e8%bf%bd%e8%b9%a4%e4%ba%92%e5%8b%95%e7%9a%84%e6%ba%96%e5%89%87%e8%88%87%e7%a6%81%e4%bb%a4\/#primaryimage","url":"https:\/\/www.benchmarkemail.com\/tw\/wp-content\/uploads\/sites\/8\/2020\/02\/The-Dos-and-Donts-of-Engagement-Tracking-JPG.jpg","contentUrl":"https:\/\/www.benchmarkemail.com\/tw\/wp-content\/uploads\/sites\/8\/2020\/02\/The-Dos-and-Donts-of-Engagement-Tracking-JPG.jpg","width":1400,"height":730},{"@type":"BreadcrumbList","@id":"https:\/\/www.benchmarkemail.com\/tw\/blog\/%e6%95%99%e6%88%b0%e5%ae%88%e5%89%87%ef%bc%9a%e8%bf%bd%e8%b9%a4%e4%ba%92%e5%8b%95%e7%9a%84%e6%ba%96%e5%89%87%e8%88%87%e7%a6%81%e4%bb%a4\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.benchmarkemail.com\/tw\/"},{"@type":"ListItem","position":2,"name":"\u6559\u6230\u5b88\u5247\uff1a\u8ffd\u8e64\u4e92\u52d5\u7684\u6e96\u5247\u8207\u7981\u4ee4"}]},{"@type":"WebSite","@id":"https:\/\/www.benchmarkemail.com\/tw\/#website","url":"https:\/\/www.benchmarkemail.com\/tw\/","name":"\u7e41\u9ad4\u4e2d\u6587 Benchmark Email","description":"","publisher":{"@id":"https:\/\/www.benchmarkemail.com\/tw\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.benchmarkemail.com\/tw\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.benchmarkemail.com\/tw\/#organization","name":"Benchmark Email","url":"https:\/\/www.benchmarkemail.com\/tw\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.benchmarkemail.com\/tw\/#\/schema\/logo\/image\/","url":"https:\/\/www.benchmarkemail.com\/tw\/wp-content\/uploads\/sites\/8\/2019\/09\/benchmark-logo.svg","contentUrl":"https:\/\/www.benchmarkemail.com\/tw\/wp-content\/uploads\/sites\/8\/2019\/09\/benchmark-logo.svg","width":1,"height":1,"caption":"Benchmark Email"},"image":{"@id":"https:\/\/www.benchmarkemail.com\/tw\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/BenchmarkEmail1\/?locale=zh_TW","https:\/\/www.instagram.com\/benchmark.taiwan\/"]},{"@type":"Person","@id":"https:\/\/www.benchmarkemail.com\/tw\/#\/schema\/person\/98dc6268c6f1e7557b3774a0cb89aae4","name":"Andy Shore","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/a1c3004786dea9a2c8aa3823259148f8f13646b758ccb084a4c8a4d13279e9db?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/a1c3004786dea9a2c8aa3823259148f8f13646b758ccb084a4c8a4d13279e9db?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/a1c3004786dea9a2c8aa3823259148f8f13646b758ccb084a4c8a4d13279e9db?s=96&d=mm&r=g","caption":"Andy Shore"},"description":"Andy Shore found his way to Benchmark when he replied to a job listing promising a job of half blogging, half social media. His parents still don\u2019t believe that people get paid to do that. Since then, he\u2019s spun his addiction to pop culture and passion for music into business and marketing posts that are the spoonful of sugar that helps the lessons go down. As the result of his boss not knowing whether or not to take him seriously, he also created the web series Ask Andy, which stars a cartoon version of himself. Despite being a cartoon, he somehow manages to be taken seriously by many of his readers ... and few of his coworkers.","url":"https:\/\/www.benchmarkemail.com\/tw\/blog\/author\/andyshore\/"}]}},"_links":{"self":[{"href":"https:\/\/www.benchmarkemail.com\/tw\/wp-json\/wp\/v2\/posts\/12551","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.benchmarkemail.com\/tw\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.benchmarkemail.com\/tw\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.benchmarkemail.com\/tw\/wp-json\/wp\/v2\/users\/26"}],"replies":[{"embeddable":true,"href":"https:\/\/www.benchmarkemail.com\/tw\/wp-json\/wp\/v2\/comments?post=12551"}],"version-history":[{"count":0,"href":"https:\/\/www.benchmarkemail.com\/tw\/wp-json\/wp\/v2\/posts\/12551\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.benchmarkemail.com\/tw\/wp-json\/wp\/v2\/media\/15674"}],"wp:attachment":[{"href":"https:\/\/www.benchmarkemail.com\/tw\/wp-json\/wp\/v2\/media?parent=12551"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.benchmarkemail.com\/tw\/wp-json\/wp\/v2\/categories?post=12551"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.benchmarkemail.com\/tw\/wp-json\/wp\/v2\/tags?post=12551"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}