Most recent posts
Integrate Foursquare with Your Email & Social Media Marketing
Like it or not, social media is a part of our everyday lives. Fighting it just makes you come off as a curmudgeon at this point. It has even evolved...
August 30, 2011
Customize a Saucy Email Template for National Pizza Month!
I know the powers that be prefer that I stay away from controversy in my blogs. They’ll have to forgive me, because there is one age-old debate where I simply...
August 29, 2011
Celebrate Labor Day with a Benchmark Email Template
Labor Day may just be the holiday that I know the least about. I can tell you more about Casimir...
August 29, 2011
50 Ways to Leave The Weekly Wrap: Email Marketing Highlights
If you donʼt have Paul Simonʼs “50 Ways to Leave Your Lover” stuck in your head after reading this edition...
August 26, 2011
Thrillist Creates Appetizing Subject Line with Just Two Words
Most of the time I write the same way I talk. Informal and conversational. So much so that I ask...
August 25, 2011
The Weekly Wrap: Email Marketing Dog Days Are Over
I’ve been pimping the weekly newsletter for a while now. Hopefully you’ve all signed up for it. I mean, how...
August 19, 2011
New Signup Forms Available from Benchmark Email!
As a small business owner you may have a lot on your plate. That’s why at Benchmark Email it is...
August 18, 2011
Email Marketing News: Sanford “Spam King” Wallace Arrested
An email marketing milestone this month - Notorious spammer Sanford “Spamford” Wallace aka The Spam King was arrested on August...
August 17, 2011
Create an Email Campaign for National Dog Day on August 26!
August 26 is National Dog Day. That’s right. Man’s best friend has its own day. Sure, not everybody is a...
August 15, 2011