Most recent posts
Merge Tags Available in Benchmark Email
You can personalize or customize your Benchmark Email campaigns through the use of merge tags. The following categories of tags are available to show you how you can personalize your...
June 18, 2018
Benchmark Email is Swiss-US Privacy Shield Certified
At the start of the year, the U.S and Switzerland governments agreed to the Swiss-U.S. Privacy Shield. This is important for understanding how you should be handling your data. After...
May 27, 2018
Mother’s Day Advice & Lessons Learned from the Benchmark Moms
I love my mom, but she’s crazy. Don’t worry. Saying it in this blog post won’t be news to her....
May 11, 2018
Practical Marketer Spotlight: Mommy Mundo
There’s a lot of wisdom in learning from the successes of others. In fact, we’d go as far as to...
September 28, 2017
Practical Marketer Spotlight: Mommy Mundo
There’s a lot of wisdom in learning from the successes of others. In fact, we’d go as far as to...
September 28, 2017
Honey Pot Spam Traps
‘Honey Pot spam trap,’ a term you’re likely to surmise as being a baiting technique used to trap spammers. It’s...
November 28, 2016
Top Measures To Improve Sender Reputation & Email Deliverability
Email marketing is one of the most effective tactics for driving sales and generating new leads. Your success depends on...
November 29, 2015
How Event Marketing Can Boost Your Sales
Business organizations know that maximizing profits requires smart marketing. Nevertheless, it’s challenging for some businesses to devote the time required...
September 18, 2015
How to Design Emails for Smartwatches
Believe it or not, Smartwatches are starting to sell. They have been around about a year now, but the launch...
August 17, 2015