Tag Archives: marketing
Benchmark 5: Tips on ROI from Bastille
Marketing may have been the focus of my major in college, but I enjoy getting to show my parents that...
July 25, 2013
4 Steps to Double Your Google AdWords Profits
The thought of doubling your AdWords profits probably sounds daunting, or even unrealistic. What if I told you it’s possible...
July 25, 2013
Can a Small Business See Higher ROI Using Facebook Ads Than Larger Organizations?
While many professionals are skeptical about using advertising on Facebook, it could still be of some use to small local...
July 24, 2013
Why Social ROI is the Bermuda Triangle of Online Marketing
ROI has pretty much been the Bermuda Triangle of online marketing. Everyone knows it exists somewhere, but few who have...
July 23, 2013
The Top 7 Social Media ROI Determinations
Determining the Return On Investment (ROI) of your brand’s social media activities is a complex multi-headed beast but there are...
July 23, 2013
CLV & CAC = ROI: Understanding the Alphabet Soup
If you get a migraine when you try to wrap your head around online marketing CLV (Customer Lifetime Value), CAC...
July 22, 2013
Someone Stole My Content, What Do I Do Now?
There are a large number of individuals, on the web that have a tendency to take short cuts. Really big...
July 19, 2013
Are You Overlooking Critical Engagement Metrics?
Only six out of every ten email marketers ever review extremely basic metrics such as click-throughs and opens, thus failing...
May 8, 2013
Image Marketing Tip: Fall in Love with Your Subject
As a portrait photographer, it’s your job to create an emotional connection between your subject and the viewer. As the...
January 31, 2013
