Most recent posts
The 5 Most Common Autoresponder Campaign Mistakes
Autoresponder campaigns can be tricky for a lot of companies who often aren’t necessarily trained in new digital marketing methods. That’s really where the first mistake comes in. Companies spend...
April 8, 2016
Using Autoresponder Campaigns to Communicate Culture
Autoresponder campaigns are fairy godmothers of the marketing world. They’re able to turn any worn out marketing department in to a radiating point of conversation. That said, you’re still going...
April 7, 2016
The 3 Questions You Should be Asking About Your Autoresponder Campaign
When email marketing professionals question the effectiveness of autoresponders, what they’re usually thinking about is click open rates and conversion...
March 31, 2016
The Questions You Should Be Asking on Your Email Signup Form
Your marketing department isn’t the only one with its ear pricked up at the start of a new year. The...
February 18, 2016
Email Marketing Goal-Setting Based on Mobile User Data
You’ve likely already begun implementing some of your email marketing goals for the first quarter. If you’ve done everything right,...
February 11, 2016
Retailer Success Stories: Valentine’s Day Campaigns Aimed at Men
With Valentine’s Day around the corner, marketing managers are working hard to identify a V-day email marketing campaign. At least,...
February 3, 2016
Retailer Success Stories: Retailer Uses Localized Marketing And ‘Human Experience’ To Drive Email Subscribers And Sales
Bar none, email marketing is the most effective way to get consumer attention. You would think its social media but...
January 28, 2016
Planning for Next Month’s Goals: Priming for Success in February
We’re just about done with January, and it’s the time to target February’s goals. Even though you might still be...
January 27, 2016
Thinking Creatively About Meeting First Quarter Campaign Goals
Now that you’ve taken an assessment and have gathered input from your team, the next step is thinking creatively about...
January 21, 2016