Hal Licino
Most recent posts
Honey Maid’s Controversial Video: A Planned Spontaneous Reaction
“No matter how things change, what makes us wholesome never will. Honey Maid. Everyday wholesome snacks for every wholesome family. This is wholesome.” It is difficult to believe that it...
April 15, 2014
Bringing Sports Event Social Media Marketing To An Elevated Art
Promoting an event in the social media age is an extremely complex and creative endeavor largely relevant to the specific category of event being produced, but there are some common...
April 14, 2014
Email Marketing Metrics Are Skyrocketing
The sky is falling, the sky is falling… according to a handful of email industry Chicken Littles who continue to...
April 8, 2014
The Top 7 Online Event Production Tips
Producing an online event presents its own particular challenges, so follow these top seven tips and you’ll be giving your...
April 3, 2014
The Top 15 Online April Fool’s Gotchas
April Fool’s has become not only an online tradition but a way for brand marketers to derive some wildly viral...
April 1, 2014
The RWD Founder’s Top 10 Tips
We all know that Sir Tim Berners-Lee is the originator of today’s World Wide Web, but how many of us...
March 31, 2014
Crafting A Brand Identity The Dr. Seuss Way
Dr. Seuss was a master of being able to entertain people of all ages through what seems at first glance...
March 28, 2014
Emulating Dr. Seuss In Your Brand Marketing
Dr. Seuss may just be the world’s best known children’s author, eclipsing even the giants of the genre such as...
March 26, 2014
The Brand That’s Not Bland: With Apologies To Dr. Seuss
The CEO did not sign The approval to stray From the very tight budget On that cold, cold, wet day....
March 25, 2014
