Tag Archives: marketing
Customer Management Tips: Turning Customers into VIP (Part 1)
Running a successful business has always been about getting more sales, more customers, more partners. But what some people don’t...
October 10, 2011
Check out Benchmark’s Columbus Day Email Templates
In 1492, Columbus sailed the ocean blue. In 2011, I wrote about it and was truly in heaven. Hyperbole aside,...
October 5, 2011
How Bars & Nightclubs Can Emulate Pepsi’s Social Vending Machine
PepsiCo’s latest vending machine may be somewhat bizarre, but the concept at the heart of this new technology illustrates a...
May 12, 2011
My 5 Best Email Marketing Hacks
I love email marketing, which puts me at odds with some of my social media brethren who like to tell...
May 12, 2011
What Email Marketers Can Learn from the Antivirus Apocalypse
Recently, an automatic upgrade issued by a major online antivirus company to both its free and paid versions had an...
December 28, 2010
Facebook’s Closed Email: Marketing Boon Or Disaster?
The social networking behemoth Facebook is preparing the launch of Project Titan, a proprietary webmail structure that will facilitate its...
March 30, 2010
Hop to it with a Benchmark Email Easter Email Template.
You can’t give everybody on your list bunnies; the delectable, cream-filled chocolate eggs they lay; and delicious, marshmallow Peeps. But...
March 23, 2010
April Fool’s Day Pranks & Templates
Although April Fool\'s Day brings out the skeptic in us all, using it as an email marketing opportunity is no...
March 18, 2010
Easily Integrate Video in Your Email Marketing
Did you know that YouTube was recently revealed as the world’s number two used search engine? There’s no denying the...
March 17, 2010
